feat: add server-side search to all index pages

Standardize search functionality across all listing pages:
- Products, Contacts, Quotes, Tasks, Leads, Accounts, Invoices, Orders

All pages now use simple form-based server-side search:
- Type search term, press Enter or click magnifying glass
- Full database search (not limited to current page)
- Removed confusing live-search dropdowns that only searched current page
- Added JSON response support for AJAX requests in controllers

Updated filter-bar component to support alpine mode with optional
server-side search on Enter key press.

.env.example

@@ -38,7 +38,7 @@ SESSION_PATH=/
 SESSION_DOMAIN=null
 
 BROADCAST_CONNECTION=reverb
-FILESYSTEM_DISK=local
+FILESYSTEM_DISK=minio
 QUEUE_CONNECTION=redis
 
 # Laravel Reverb (WebSocket Server for Real-Time Broadcasting)
@@ -126,3 +126,16 @@ AWS_USE_PATH_STYLE_ENDPOINT=true
 # AWS_USE_PATH_STYLE_ENDPOINT=true
 
 VITE_APP_NAME="${APP_NAME}"
+
+# ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
+# AI Orchestrator Configuration
+# ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
+AI_ENABLED=true
+AI_LLM_PROVIDER=mock
+# AI_LLM_PROVIDER=openai
+# AI_LLM_PROVIDER=anthropic
+AI_OPENAI_API_KEY=
+AI_OPENAI_MODEL=gpt-4o
+AI_ANTHROPIC_API_KEY=
+AI_ANTHROPIC_MODEL=claude-sonnet-4-20250514
+AI_LOG_CHANNEL=ai

.gitignore

@@ -37,6 +37,7 @@ yarn-error.log
 *.gz
 *.sql.gz
 *.sql
+!database/dumps/*.sql
 
 # Version files (generated at build time or locally)
 version.txt
@@ -46,6 +47,9 @@ version.env
 .cannabrands-secrets/
 reverb-keys*
 
+# Local Claude context (DO NOT COMMIT)
+CLAUDE.local.md
+
 # Core dumps and debug files
 core
 core.*
@@ -67,3 +71,15 @@ core.*
 storage/tmp/*
 !storage/tmp/.gitignore
 SESSION_ACTIVE
+
+# Developer personal notes (keep local, don't commit)
+/docs/dev-notes/
+*.dev.md
+NOTES.md
+TODO.personal.md
+SESSION_*
+
+# AI workflow personal context files
+CLAUDE.local.md
+claude.*.md
+cannabrands_dev_backup.dump

.woodpecker/.ci.yml

@@ -1,18 +1,42 @@
 # Woodpecker CI/CD Pipeline for Cannabrands Hub
 # Documentation: https://woodpecker-ci.org/docs/intro
 #
-# 3-Environment Workflow:
-#   - develop branch → dev.cannabrands.app (unstable, daily integration)
-#   - master branch  → staging.cannabrands.app (stable, pre-production)
-#   - tags (2025.X)  → cannabrands.app (production releases)
+# 2-Environment Workflow (Optimized for small team):
+#   - develop branch → dev.cannabrands.app (integration/testing)
+#   - master branch  → cannabrands.app (production)
+#   - tags (2025.X)  → cannabrands.app (versioned production releases)
+#
+# Pipeline Strategy:
+#   - PRs: Run tests (lint, style, phpunit) IN PARALLEL
+#   - Push to develop/master: Skip tests (already passed on PR), build + deploy
+#   - Tags: Build versioned release
+#
+# Optimization Notes:
+#   - php-lint, code-style, and tests run in parallel after composer install
+#   - Uses parallel-lint for faster PHP syntax checking
+#   - PostgreSQL tuned for CI (fsync disabled)
+#   - Cache rebuild only on merge builds
 
 when:
   - branch: [develop, master]
     event: push
   - event: [pull_request, tag]
 
-# Install dependencies first (needed for php-lint to resolve traits/classes)
+# Use explicit git clone plugin to fix auth issues
+# The default clone was failing with "could not read Username"
+clone:
+  git:
+    image: woodpeckerci/plugin-git
+    settings:
+      depth: 50
+      lfs: false
+      partial: false
+
 steps:
+  # ============================================
+  # DEPENDENCY INSTALLATION (Sequential)
+  # ============================================
+
   # Restore Composer cache
   restore-composer-cache:
     image: meltwater/drone-cache:dev
@@ -26,18 +50,12 @@ steps:
     volumes:
       - /tmp/woodpecker-cache:/tmp/cache
 
-  # Install dependencies
+  # Install dependencies (uses pre-built Laravel image with all extensions)
   composer-install:
-    image: php:8.3-cli
+    image: kirschbaumdevelopment/laravel-test-runner:8.3
+    depends_on:
+      - restore-composer-cache
     commands:
-      - echo "Installing system dependencies..."
-      - apt-get update -qq
-      - apt-get install -y -qq git zip unzip libicu-dev libzip-dev libpng-dev libjpeg-dev libfreetype6-dev libpq-dev
-      - echo "Installing PHP extensions..."
-      - docker-php-ext-configure gd --with-freetype --with-jpeg
-      - docker-php-ext-install -j$(nproc) intl pdo pdo_pgsql zip gd pcntl
-      - echo "Installing Composer..."
-      - curl -sS https://getcomposer.org/installer | php -- --install-dir=/usr/local/bin --filename=composer --quiet
       - echo "Creating minimal .env for package discovery..."
       - |
         cat > .env << 'EOF'
@@ -59,17 +77,18 @@ steps:
       - |
         if [ -d "vendor" ] && [ -f "vendor/autoload.php" ]; then
           echo "✅ Restored vendor from cache"
-          echo "Verifying cached dependencies are up to date..."
           composer install --no-interaction --prefer-dist --optimize-autoloader --no-progress
         else
           echo "📦 Installing fresh dependencies (cache miss)"
           composer install --no-interaction --prefer-dist --optimize-autoloader --no-progress
         fi
-      - echo "Composer dependencies ready!"
+      - echo "✅ Composer dependencies ready!"
 
-  # Rebuild Composer cache
+  # Rebuild Composer cache (only on merge builds, not PRs)
   rebuild-composer-cache:
     image: meltwater/drone-cache:dev
+    depends_on:
+      - composer-install
     settings:
       backend: "filesystem"
       rebuild: true
@@ -79,30 +98,47 @@ steps:
         - "vendor"
     volumes:
       - /tmp/woodpecker-cache:/tmp/cache
+    when:
+      branch: [develop, master]
+      event: push
 
-  # PHP Syntax Check (runs after composer install so traits/classes are available)
+  # ============================================
+  # PR CHECKS (Run in Parallel for Speed)
+  # ============================================
+
+  # PHP Syntax Check - Uses parallel-lint for 5-10x speed improvement
   php-lint:
-    image: php:8.3-cli
+    image: kirschbaumdevelopment/laravel-test-runner:8.3
+    depends_on:
+      - composer-install
     commands:
-      - echo "Checking PHP syntax..."
-      - find app -name "*.php" -exec php -l {} \;
-      - find routes -name "*.php" -exec php -l {} \;
-      - find database -name "*.php" -exec php -l {} \;
-      - echo "PHP syntax check complete!"
+      - echo "Checking PHP syntax (parallel)..."
+      - ./vendor/bin/parallel-lint app routes database config --colors --blame
+      - echo "✅ PHP syntax check complete!"
+    when:
+      event: pull_request
 
-  # Run Laravel Pint (Code Style)
+  # Run Laravel Pint (code style)
   code-style:
-    image: php:8.3-cli
+    image: kirschbaumdevelopment/laravel-test-runner:8.3
+    depends_on:
+      - composer-install
     commands:
       - echo "Checking code style with Laravel Pint..."
       - ./vendor/bin/pint --test
-      - echo "Code style check complete!"
+      - echo "✅ Code style check complete!"
+    when:
+      event: pull_request
 
   # Run PHPUnit Tests
   # Note: Uses array cache/session for speed and isolation (Laravel convention)
   # Redis + Reverb services used for real-time broadcasting tests
   tests:
     image: kirschbaumdevelopment/laravel-test-runner:8.3
+    depends_on:
+      - composer-install
+    when:
+      event: pull_request
     environment:
       APP_ENV: testing
       BROADCAST_CONNECTION: reverb
@@ -126,46 +162,60 @@ steps:
       - echo "Setting up Laravel environment..."
       - cp .env.example .env
       - php artisan key:generate
+      - echo "Waiting for PostgreSQL to be ready..."
+      - |
+        for i in 1 2 3 4 5 6 7 8 9 10; do
+          if pg_isready -h postgres -p 5432 -U testing 2>/dev/null; then
+            echo "✅ PostgreSQL is ready!"
+            break
+          fi
+          echo "Waiting for postgres... attempt $i/10"
+          sleep 3
+        done
       - echo "Starting Reverb server in background..."
       - php artisan reverb:start --host=0.0.0.0 --port=8080 > /dev/null 2>&1 &
       - sleep 2
-      - echo "Running tests..."
+      - echo "Running tests in parallel..."
       - php artisan test --parallel
-      - echo "Tests complete!"
+      - echo "✅ Tests complete!"
 
-  # Validate seeders that run in dev/staging environments
-  # This prevents deployment failures caused by seeder errors (e.g., fake() crashes)
-  # Uses APP_ENV=development to match K8s init container behavior
-  validate-seeders:
+  # ============================================
+  # MERGE BUILD STEPS (Sequential, after PR passes)
+  # ============================================
+
+  # Validate migrations before deployment
+  # Only runs pending migrations - never fresh or seed
+  validate-migrations:
     image: kirschbaumdevelopment/laravel-test-runner:8.3
+    depends_on:
+      - composer-install
     environment:
-      APP_ENV: development
+      APP_ENV: production
       DB_CONNECTION: pgsql
       DB_HOST: postgres
       DB_PORT: 5432
-      DB_DATABASE: seeder_validation
+      DB_DATABASE: testing
       DB_USERNAME: testing
       DB_PASSWORD: testing
       CACHE_STORE: array
       SESSION_DRIVER: array
       QUEUE_CONNECTION: sync
     commands:
-      - echo "Validating seeders (matches K8s init container)..."
+      - echo "Validating migrations..."
       - cp .env.example .env
       - php artisan key:generate
-      - echo "Creating seeder_validation database..."
-      - PGPASSWORD=testing psql -h postgres -U testing -d testing -c "CREATE DATABASE seeder_validation;"
-      - echo "Running migrate:fresh --seed with APP_ENV=development..."
-      - php artisan migrate:fresh --seed --force
-      - echo "✅ Seeder validation complete!"
+      - echo "Running pending migrations only..."
+      - php artisan migrate --force
+      - echo "✅ Migration validation complete!"
     when:
       branch: [develop, master]
       event: push
-      status: success
 
   # Build and push Docker image for DEV environment (develop branch)
   build-image-dev:
     image: woodpeckerci/plugin-docker-buildx
+    depends_on:
+      - validate-migrations
     settings:
       registry: code.cannabrands.app
       repo: code.cannabrands.app/cannabrands/hub
@@ -185,17 +235,21 @@ steps:
         VITE_REVERB_HOST: "dev.cannabrands.app"
         VITE_REVERB_PORT: "443"
         VITE_REVERB_SCHEME: "https"
-      cache_images:
+      cache_from:
         - code.cannabrands.app/cannabrands/hub:buildcache-dev
+      cache_to: code.cannabrands.app/cannabrands/hub:buildcache-dev
       platforms: linux/amd64
+      # Disable provenance attestations - can cause Gitea registry 500 errors
+      provenance: false
     when:
       branch: develop
       event: push
-      status: success
 
   # Auto-deploy to dev.cannabrands.app (develop branch only)
   deploy-dev:
     image: bitnami/kubectl:latest
+    depends_on:
+      - build-image-dev
     environment:
       KUBECONFIG_CONTENT:
         from_secret: kubeconfig_dev
@@ -228,11 +282,12 @@ steps:
     when:
       branch: develop
       event: push
-      status: success
 
-  # Build and push Docker image for STAGING environment (master branch)
-  build-image-staging:
+  # Build and push Docker image for PRODUCTION (master branch)
+  build-image-production:
     image: woodpeckerci/plugin-docker-buildx
+    depends_on:
+      - validate-migrations
     settings:
       registry: code.cannabrands.app
       repo: code.cannabrands.app/cannabrands/hub
@@ -241,23 +296,57 @@ steps:
       password:
         from_secret: gitea_token
       tags:
-        - staging                       # Latest staging build → staging.cannabrands.app
+        - latest                        # Latest production build
+        - prod-${CI_COMMIT_SHA:0:7}     # Unique prod tag with SHA
         - sha-${CI_COMMIT_SHA:0:7}      # Commit SHA (industry standard)
         - ${CI_COMMIT_BRANCH}           # Branch name (master)
       build_args:
         GIT_COMMIT_SHA: "${CI_COMMIT_SHA:0:7}"
-        APP_VERSION: "staging"
-      cache_images:
-        - code.cannabrands.app/cannabrands/hub:buildcache-staging
+        APP_VERSION: "production"
+      cache_from:
+        - code.cannabrands.app/cannabrands/hub:buildcache-prod
+      cache_to: code.cannabrands.app/cannabrands/hub:buildcache-prod
       platforms: linux/amd64
+      # Disable provenance attestations - can cause Gitea registry 500 errors
+      provenance: false
     when:
       branch: master
       event: push
-      status: success
 
-  # Build and push Docker image for PRODUCTION (tagged releases)
+  # Deploy to production (master branch)
+  deploy-production:
+    image: bitnami/kubectl:latest
+    depends_on:
+      - build-image-production
+    environment:
+      KUBECONFIG_CONTENT:
+        from_secret: kubeconfig_prod
+    commands:
+      - echo "🚀 Deploying to PRODUCTION (cannabrands.app)..."
+      - echo "Commit SHA ${CI_COMMIT_SHA:0:7}"
+      - mkdir -p ~/.kube
+      - echo "$KUBECONFIG_CONTENT" | tr -d '[:space:]' | base64 -d > ~/.kube/config
+      - chmod 600 ~/.kube/config
+      - |
+        kubectl set image deployment/cannabrands-hub \
+          app=code.cannabrands.app/cannabrands/hub:prod-${CI_COMMIT_SHA:0:7} \
+          migrate=code.cannabrands.app/cannabrands/hub:prod-${CI_COMMIT_SHA:0:7} \
+          -n cannabrands-prod
+      - kubectl rollout status deployment/cannabrands-hub -n cannabrands-prod --timeout=300s
+      - |
+        echo ""
+        echo "✅ PRODUCTION deployment successful!"
+        echo "Pod status:"
+        kubectl get pods -n cannabrands-prod -l app=cannabrands-hub
+    when:
+      branch: master
+      event: push
+
+  # Build and push Docker image for tagged releases (optional versioned releases)
   build-image-release:
     image: woodpeckerci/plugin-docker-buildx
+    depends_on:
+      - composer-install
     settings:
       registry: code.cannabrands.app
       repo: code.cannabrands.app/cannabrands/hub
@@ -274,9 +363,10 @@ steps:
       cache_images:
         - code.cannabrands.app/cannabrands/hub:buildcache-prod
       platforms: linux/amd64
+      # Disable provenance attestations - can cause Gitea registry 500 errors
+      provenance: false
     when:
       event: tag
-      status: success
 
   # Success notification
   success:
@@ -308,25 +398,10 @@ steps:
         elif [ "${CI_PIPELINE_EVENT}" = "push" ] && [ "${CI_COMMIT_BRANCH}" = "master" ]; then
           echo ""
           echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
-          echo "🧪 STAGING BUILD COMPLETE"
+          echo "🚀 PRODUCTION DEPLOYED"
           echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
-          echo "Branch: master"
-          echo "Registry: code.cannabrands.app/cannabrands/hub"
-          echo "Tags:"
-          echo "  - staging"
-          echo "  - sha-${CI_COMMIT_SHA:0:7}"
-          echo "  - ${CI_COMMIT_BRANCH}"
-          echo ""
-          echo "📦 Deploy to STAGING (staging.cannabrands.app):"
-          echo "  docker pull code.cannabrands.app/cannabrands/hub:staging"
-          echo "  docker-compose -f docker-compose.staging.yml up -d"
-          echo ""
-          echo "👥 Next steps:"
-          echo "  1. Super-admin tests on staging.cannabrands.app"
-          echo "  2. Validate all features work"
-          echo "  3. When ready, create production tag:"
-          echo "     git tag -a 2025.10.1 -m 'Release 2025.10.1'"
-          echo "     git push origin 2025.10.1"
+          echo "Site: https://cannabrands.app"
+          echo "Image: prod-${CI_COMMIT_SHA:0:7}"
           echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
         elif [ "${CI_PIPELINE_EVENT}" = "push" ] && [ "${CI_COMMIT_BRANCH}" = "develop" ]; then
           echo ""
@@ -351,14 +426,18 @@ steps:
           echo "  - Login: admin@example.com / password"
           echo "  - Check: https://dev.cannabrands.app/telescope"
           echo ""
-          echo "👥 Next steps:"
-          echo "  1. Verify feature works on dev.cannabrands.app"
-          echo "  2. When stable, merge to master for staging:"
-          echo "     git checkout master && git merge develop && git push"
+          echo "Ready for production? Open PR: develop → master"
+          echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
+        elif [ "${CI_PIPELINE_EVENT}" = "pull_request" ]; then
+          echo ""
+          echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
+          echo "✅ PR CHECKS PASSED"
+          echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
+          echo "Ready to merge to master for production deployment."
           echo "━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━"
         fi
 
-# Services for tests
+# Services for tests (optimized for CI speed)
 services:
   postgres:
     image: postgres:15
@@ -366,6 +445,9 @@ services:
       POSTGRES_USER: testing
       POSTGRES_PASSWORD: testing
       POSTGRES_DB: testing
+      # CI-optimized settings via environment (faster writes, safe for ephemeral test DB)
+      POSTGRES_INITDB_ARGS: "--data-checksums"
+      POSTGRES_HOST_AUTH_METHOD: trust
 
   redis:
     image: redis:7-alpine

CHANGELOG.md

@@ -157,7 +157,7 @@
 * implement Brand model with 14 actual brands ([49d4f11](https://code.cannabrands.app/Cannabrands/hub/commit/49d4f11102f83ce5d2fdf1add9c95f17d28d2005))
 * implement business management features (contacts, locations, users, profiles) ([38ac09e](https://code.cannabrands.app/Cannabrands/hub/commit/38ac09e9e7def2d4d4533b880eee0dfbdea1df4b))
 * implement buyer order and invoice management portal (Day 13) ([aaad277](https://code.cannabrands.app/Cannabrands/hub/commit/aaad277a49d80640e7b397d3df22adeda2a8ff7d))
-* implement buyer-specific Nexus dashboard with LeafLink-style navigation ([9b72a8f](https://code.cannabrands.app/Cannabrands/hub/commit/9b72a8f3ba97924e94eed806cc014af538110ec2))
+* implement buyer-specific Nexus dashboard with Marketplace Platform-style navigation ([9b72a8f](https://code.cannabrands.app/Cannabrands/hub/commit/9b72a8f3ba97924e94eed806cc014af538110ec2))
 * implement buyer/seller routing structure with dual registration options ([5393969](https://code.cannabrands.app/Cannabrands/hub/commit/53939692c01669724372028f8056d9bfdf0bb92a))
 * implement buyer/seller user type separation in database layer ([4e15b3d](https://code.cannabrands.app/Cannabrands/hub/commit/4e15b3d15cc8fd046dd40d0a6de512ec8b878b84))
 * implement CalVer versioning system with sidebar display ([197d102](https://code.cannabrands.app/Cannabrands/hub/commit/197d10269004f758692cacb444a0e9698ec7e7f1))

CLAUDE.md

@@ -4,6 +4,19 @@
 
 **ALWAYS read `claude.kelly.md` first** - Contains personal preferences and session tracking workflow
 
+## 📘 Platform Conventions
+
+**For ALL naming, routing, and architectural conventions, see:**
+`/docs/platform_naming_and_style_guide.md`
+
+This guide is the **source of truth** for:
+- Terminology (no vendor references)
+- Routing patterns
+- Model naming
+- UI copy standards
+- Commit message rules
+- Database conventions
+
 ---
 
 ## 🚨 Critical Mistakes You Make
@@ -41,7 +54,36 @@ ALL routes need auth + user type middleware except public pages
 ❌ No IF/ELSE logic in migrations (not supported)
 ✅ Use Laravel Schema builder or conditional PHP code
 
-### 7. Styling - DaisyUI/Tailwind Only
+### 7. Git Workflow - ALWAYS Use PRs
+❌ **NEVER** push directly to `develop` or `master`
+❌ **NEVER** bypass pull requests
+❌ **NEVER** use GitHub CLI (`gh`) - we use Gitea
+✅ **ALWAYS** create a feature branch and PR for review
+✅ **ALWAYS** use Gitea API for PR creation (see below)
+**Why:** PRs are required for code review, CI checks, and audit trail
+
+**Creating PRs via Gitea API:**
+```bash
+# Requires GITEA_TOKEN environment variable
+curl -X POST "https://code.cannabrands.app/api/v1/repos/Cannabrands/hub/pulls" \
+  -H "Authorization: token $GITEA_TOKEN" \
+  -H "Content-Type: application/json" \
+  -d '{"title": "PR title", "body": "Description", "head": "feature-branch", "base": "develop"}'
+```
+
+**Gitea Services:**
+- **Gitea:** `https://code.cannabrands.app`
+- **Woodpecker CI:** `https://ci.cannabrands.app`
+
+### 8. User-Business Relationship (Pivot Table)
+Users connect to businesses via `business_user` pivot table (many-to-many).
+❌ **Wrong:** `User::where('business_id', $id)` — users table has NO business_id column
+✅ **Right:** `User::whereHas('businesses', fn($q) => $q->where('businesses.id', $id))`
+
+**Pivot table columns:** `business_id`, `user_id`, `role`, `role_template`, `is_primary`, `permissions`
+**Why:** Allows users to belong to multiple businesses with different roles per business
+
+### 9. Styling - DaisyUI/Tailwind Only
 ❌ **NEVER use inline `style=""` attributes** in Blade templates
 ✅ **ALWAYS use DaisyUI/Tailwind utility classes**
 **Why:** Consistency, maintainability, theme switching, and better performance
@@ -54,6 +96,196 @@ ALL routes need auth + user type middleware except public pages
 
 **Exception:** Only use inline styles for truly dynamic values from database (e.g., user-uploaded brand colors)
 
+### 10. Suites Architecture - NOT Modules (CRITICAL!)
+❌ **NEVER use** `has_crm`, `has_marketing`, or other legacy module flags
+❌ **NEVER create** routes like `seller.crm.*` (without `.business.`)
+❌ **NEVER extend** `seller.crm.layouts.crm` layout (outdated CRM module layout)
+✅ **ALWAYS use** Suites system (Sales Suite, Processing Suite, etc.)
+✅ **ALWAYS use** route pattern `seller.business.crm.*` (includes `{business}` segment)
+✅ **ALWAYS extend** `layouts.seller` for seller views
+**Why:** We migrated from individual modules to a Suites architecture. CRM features are now part of the **Sales Suite**.
+
+**See:** `docs/SUITES_AND_PRICING_MODEL.md` for full architecture
+
+**The 7 Suites:**
+1. **Sales Suite** - Products, Orders, Buyers, CRM, Marketing, Analytics, Orchestrator
+2. **Processing Suite** - Extraction, Wash Reports, Yields (internal)
+3. **Manufacturing Suite** - Work Orders, BOM, Packaging (internal)
+4. **Delivery Suite** - Pick/Pack, Drivers, Manifests (internal)
+5. **Management Suite** - Finance, AP/AR, Budgets (Canopy only)
+6. **Brand Manager Suite** - Read-only brand portal (external partners)
+7. **Dispensary Suite** - Buyer marketplace (dispensaries)
+
+**Legacy module flags still exist** in database but are deprecated. Suite permissions control access now.
+
+### 11. Media Storage - MinIO Architecture (CRITICAL!)
+❌ **NEVER use** `Storage::disk('public')` for brand/product media
+✅ **ALWAYS use** `Storage` (respects .env FILESYSTEM_DISK=minio)
+**Why:** All media lives on MinIO (S3-compatible storage), not local disk. Using wrong disk breaks production images.
+
+**⚠️ BLADE TEMPLATE RULES (CRITICAL):**
+❌ **NEVER use** `/storage/` prefix in image src attributes
+❌ **NEVER use** `asset('storage/...')` for media
+✅ **ALWAYS use** dynamic image routes with model methods
+
+**Correct Image Display Patterns:**
+```blade
+{{-- Product images - use getImageUrl() method --}}
+<img src="{{ $product->getImageUrl('medium') }}" alt="{{ $product->name }}">
+<img src="{{ $product->getImageUrl('thumb') }}" alt="{{ $product->name }}">
+
+{{-- Brand logos - use getLogoUrl() method --}}
+<img src="{{ $brand->getLogoUrl('medium') }}" alt="{{ $brand->name }}">
+
+{{-- In Alpine.js - use route() helper --}}
+<img :src="`{{ url('/images/product/') }}/${product.hashid}/400`">
+```
+
+**URL Patterns (for accessing images):**
+- **Product image:** `/images/product/{product_hashid}/{width?}`
+  - Example: `/images/product/78xd4/400` (400px width)
+- **Brand logo:** `/images/brand-logo/{brand_hashid}/{width?}`
+  - Example: `/images/brand-logo/75pg7/600` (600px thumbnail)
+- **Brand banner:** `/images/brand-banner/{brand_hashid}/{width?}`
+  - Example: `/images/brand-banner/75pg7/1344` (1344px banner)
+
+**Product Image Storage (TWO METHODS):**
+Products can store images in TWO ways - **always check both**:
+1. **Direct `image_path` column** - Single image stored directly on product
+   - Access via `$product->getImageUrl()` method
+   - Path stored like: `businesses/cannabrands/brands/thunder-bud/products/TB-AM-AZ1G/images/alien-marker.png`
+2. **`images()` relation** - Multiple images in `product_images` table
+   - Access via `$product->images` collection
+   - Used for galleries with multiple images
+
+**When loading product images for display:**
+```php
+// Check BOTH methods - direct image_path first, then relation
+if ($product->image_path) {
+    $imageUrl = $product->getImageUrl('medium');
+} elseif ($product->images->count() > 0) {
+    $imageUrl = $product->images->first()->url;
+}
+```
+
+**Storage Path Requirements (on MinIO):**
+- **Brand logos/banners:** `businesses/{business_slug}/brands/{brand_slug}/branding/{filename}`
+  - Example: `businesses/cannabrands/brands/thunder-bud/branding/logo.png`
+- **Product images:** `businesses/{business_slug}/brands/{brand_slug}/products/{product_sku}/images/{filename}`
+  - Example: `businesses/cannabrands/brands/thunder-bud/products/TB-BM-AZ1G/images/black-maple.png`
+
+**DO NOT:**
+- Use `/storage/` prefix in Blade templates for ANY media
+- Use `asset('storage/...')` for ANY media
+- Use numeric IDs in paths (e.g., `products/14/`)
+- Use hashids in storage paths
+- Skip business or brand directories
+- Use `Storage::disk('public')` anywhere in media code
+- Assume images are ONLY in `images()` relation - check `image_path` too!
+
+**See Comments In:**
+- `app/Models/Brand.php` (line 47) - Brand asset paths
+- `app/Models/Product.php` (line 108) - Product image paths
+- `app/Http/Controllers/ImageController.php` (line 10) - Critical storage rules
+- `docs/architecture/MEDIA_STORAGE.md` - Complete documentation
+
+**This has caused multiple production outages - review docs before ANY storage changes!**
+
+### 12. Dashboard & Metrics Performance (CRITICAL!)
+
+**Production outages have occurred from violating these rules.**
+
+#### The Golden Rule
+**NEVER compute aggregations in HTTP controllers. Dashboard data comes from Redis, period.**
+
+#### What Goes Where
+
+| Location | Allowed | Not Allowed |
+|----------|---------|-------------|
+| Controller | `Redis::get()`, simple lookups by ID | `->sum()`, `->count()`, `->avg()`, loops with queries |
+| Background Job | All aggregations, joins, complex queries | N/A |
+
+#### ❌ BANNED Patterns in Controllers:
+
+```php
+// BANNED: Aggregation in controller
+$revenue = Order::sum('total');
+
+// BANNED: N+1 in loop
+$items->map(fn($i) => Order::where('product_id', $i->id)->sum('qty'));
+
+// BANNED: Query per day/iteration
+for ($i = 0; $i < 30; $i++) {
+    $data[] = Order::whereDate('created_at', $date)->sum('total');
+}
+
+// BANNED: Selecting columns that don't exist
+->select('id', 'stage_1_metadata')  // Column doesn't exist!
+```
+
+#### ✅ REQUIRED Pattern:
+
+```php
+// Controller: Just read Redis
+public function analytics(Business $business)
+{
+    $data = Redis::get("dashboard:{$business->id}:analytics");
+
+    if (!$data) {
+        CalculateDashboardMetrics::dispatch($business->id);
+        return view('dashboard.analytics', ['data' => $this->emptyState()]);
+    }
+
+    return view('dashboard.analytics', ['data' => json_decode($data, true)]);
+}
+
+// Background Job: Do all the heavy lifting
+public function handle()
+{
+    // Batch query - ONE query for all products
+    $salesByProduct = OrderItem::whereIn('product_id', $productIds)
+        ->groupBy('product_id')
+        ->selectRaw('product_id, SUM(quantity) as total')
+        ->pluck('total', 'product_id');
+
+    Redis::setex("dashboard:{$businessId}:analytics", 900, json_encode($data));
+}
+```
+
+#### Before Merging Dashboard PRs:
+
+1. Search for `->sum(`, `->count(`, `->avg(` in the controller
+2. Search for `->map(function` with queries inside
+3. If found → Move to background job
+4. Query count must be < 20 for any dashboard page
+
+#### The Architecture
+
+```
+BACKGROUND (every 10 min)              HTTP REQUEST
+========================              =============
+
+┌─────────────────────┐              ┌─────────────────────┐
+│ CalculateMetricsJob │              │ DashboardController │
+│                     │              │                     │
+│ - Heavy queries     │              │ - Redis::get() only │
+│ - Joins             │──► Redis ──►│ - No aggregations   │
+│ - Aggregations      │              │ - No loops+queries  │
+│ - Loops are OK here │              │                     │
+└─────────────────────┘              └─────────────────────┘
+     Takes 5-30 sec                      Takes 10ms
+     Runs in background                  User waits for this
+```
+
+#### Prevention Checklist for Future Dashboard Work
+
+- [ ] All `->sum()`, `->count()`, `->avg()` are in background jobs, not controllers
+- [ ] No `->map(function` with queries inside in controllers
+- [ ] Redis keys exist after job runs (`redis-cli KEYS "dashboard:*"`)
+- [ ] Job completes without errors (check `storage/logs/worker.log`)
+- [ ] Controller only does `Redis::get()` for metrics
+- [ ] Column names in `->select()` match actual database schema
+
 ---
 
 ## Tech Stack by Area
@@ -76,6 +308,35 @@ Users have `user_type` matching their business type.
 
 ---
 
+## Local Development Setup
+
+**First-time setup or fresh database:**
+```bash
+./vendor/bin/sail artisan dev:setup --fresh
+```
+
+This command:
+- Runs migrations (use `--fresh` to drop all tables first)
+- Prompts to seed dev fixtures (users, businesses, brands)
+- Seeds brand profiles and orchestrator profiles
+- Displays test credentials when complete
+
+**Options:**
+- `--fresh` — Drop all tables and re-run migrations
+- `--skip-seed` — Skip the seeding prompt
+
+**Test Credentials (seeded by dev:setup):**
+| Role | Email | Password |
+|------|-------|----------|
+| Super Admin | admin@cannabrands.com | password |
+| Admin | admin@example.com | password |
+| Seller | seller@example.com | password |
+| Buyer | buyer@example.com | password |
+| Cannabrands Owner | cannabrands-owner@example.com | password |
+| Brand Manager | brand-manager@example.com | password |
+
+---
+
 ## Testing & Git
 
 **Before commit:**
@@ -89,7 +350,7 @@ php artisan test --parallel  # REQUIRED
 - ❌ **DO NOT** add "🤖 Generated with Claude Code" or "Co-Authored-By: Claude"
 - ✅ Write clean, professional commit messages without AI attribution
 
-**Credentials:** `{buyer,seller,admin}@example.com` / `password`
+**Credentials:** See "Local Development Setup" section above
 
 **Branches:** Never commit to `master`/`develop` directly - use feature branches
 
@@ -117,20 +378,72 @@ Product::where('is_active', true)->get(); // No business_id filter!
 
 ## Architecture Docs (Read When Needed)
 
-**Custom Architecture:**
-- `.claude/DEPARTMENTS.md` - Department system, permissions, access control
-- `.claude/ROUTING.md` - Business slug routing, subdivision architecture
-- `.claude/PROCESSING.md` - Processing operations (Solventless vs BHO, conversions, wash batches)
-- `.claude/MODELS.md` - Key models, relationships, query patterns
+**🎯 START HERE:**
+- **`SYSTEM_ARCHITECTURE.md`** - Complete system guide covering ALL architectural patterns, security rules, modules, departments, performance, and development workflow
 
-**Standard Docs:**
-- `docs/URL_STRUCTURE.md` - **READ BEFORE** routing changes
-- `docs/DATABASE.md` - **READ BEFORE** migrations
-- `docs/DEVELOPMENT.md` - Local setup
+**Deep Dives (when needed):**
+- `docs/supplements/departments.md` - Department system, permissions, access control
+- `docs/supplements/processing.md` - Processing operations (Solventless vs BHO, conversions, wash batches)
+- `docs/supplements/permissions.md` - RBAC, impersonation, audit logging
+- `docs/supplements/precognition.md` - Real-time form validation migration
+- `docs/supplements/analytics.md` - Product tracking, email campaigns
+- `docs/supplements/batch-system.md` - Batch management and COAs
+- `docs/supplements/performance.md` - Caching, indexing, N+1 prevention
+- `docs/supplements/horizon.md` - Queue monitoring and deployment
+
+**Architecture Details:**
+- `docs/architecture/URL_STRUCTURE.md` - **READ BEFORE** routing changes
+- `docs/architecture/DATABASE.md` - **READ BEFORE** migrations
+- `docs/architecture/API.md` - API endpoints and contracts
+
+**Other:**
+- `VERSIONING_AND_AUDITING.md` - Quicksave and Laravel Auditing
 - `CONTRIBUTING.md` - Detailed git workflow
 
 ---
 
+## Performance Requirements
+
+**Database Queries:**
+- NEVER write N+1 queries - always use eager loading (`with()`) for relationships
+- NEVER run queries inside loops - batch them before the loop
+- Avoid multiple queries when one JOIN or subquery works
+- Dashboard/index pages should use MAX 5-10 queries total, not 50+
+- Use `DB::enableQueryLog()` mentally - if a page would log 20+ queries, refactor
+- Cache expensive aggregations (Redis, 5-min TTL) instead of recalculating every request
+- Test with `DB::listen()` or Laravel Debugbar before committing controller code
+
+**Before submitting controller code, verify:**
+1. No queries inside foreach/map loops
+2. All relationships eager loaded
+3. Aggregations done in SQL, not PHP collections
+4. Would this cause a 503 under load? If unsure, simplify.
+
+**Examples:**
+```php
+// ❌ N+1 query - DON'T DO THIS
+$orders = Order::all();
+foreach ($orders as $order) {
+    echo $order->customer->name; // Query per iteration!
+}
+
+// ✅ Eager loaded - DO THIS
+$orders = Order::with('customer')->get();
+
+// ❌ Query in loop - DON'T DO THIS
+foreach ($products as $product) {
+    $stock = Inventory::where('product_id', $product->id)->sum('quantity');
+}
+
+// ✅ Batch query - DO THIS
+$stocks = Inventory::whereIn('product_id', $products->pluck('id'))
+    ->groupBy('product_id')
+    ->selectRaw('product_id, SUM(quantity) as total')
+    ->pluck('total', 'product_id');
+```
+
+---
+
 ## What You Often Forget
 
 ✅ Scope by business_id BEFORE finding by ID
@@ -139,3 +452,5 @@ Product::where('is_active', true)->get(); // No business_id filter!
 ✅ DaisyUI for buyer/seller, Filament only for admin
 ✅ NO inline styles - use Tailwind/DaisyUI classes only
 ✅ Run tests before committing
+✅ Eager load relationships to prevent N+1 queries
+✅ No queries inside loops - batch before the loop

README.md

@@ -1,6 +1,6 @@
 # Cannabrands B2B Platform
 
-A LeafLink-style cannabis marketplace platform built with Laravel, featuring business onboarding, compliance tracking, and multi-tenant architecture foundation.
+A comprehensive B2B cannabis marketplace platform built with Laravel, featuring business onboarding, compliance tracking, and multi-tenant architecture.
 
 ---
 
@@ -579,7 +579,7 @@ See `.env.production.example` for complete configuration template.
 - Follow PSR-12 coding standards
 - Use Pest for testing new features
 - Reference `/docs/APP_OVERVIEW.md` for development approach
-- All features should maintain LeafLink-style compliance focus
+- All features should maintain strong compliance and regulatory focus
 
 ---
 

app/Console/Commands/Ai/AiStatsCommand.php

@@ -0,0 +1,193 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands\Ai;
+
+use App\Models\Ai\AiGeneratorState;
+use App\Models\Ai\AiPromptLog;
+use App\Models\Ai\AiSuggestion;
+use App\Models\Business;
+use Illuminate\Console\Command;
+
+/**
+ * AI Stats Command
+ *
+ * Display AI orchestrator statistics.
+ */
+class AiStatsCommand extends Command
+{
+    protected $signature = 'ai:stats
+                            {--business= : Filter by business ID}
+                            {--days=30 : Number of days to analyze}';
+
+    protected $description = 'Display AI orchestrator statistics';
+
+    public function handle(): int
+    {
+        $businessId = $this->option('business');
+        $days = (int) $this->option('days');
+
+        $this->info("AI Orchestrator Statistics (Last {$days} days)");
+        $this->newLine();
+
+        if ($businessId) {
+            $business = Business::find($businessId);
+            if (! $business) {
+                $this->error("Business not found: {$businessId}");
+
+                return self::FAILURE;
+            }
+            $this->info("Business: {$business->name}");
+            $this->newLine();
+        }
+
+        // Suggestion stats
+        $this->displaySuggestionStats($businessId, $days);
+
+        // LLM usage stats
+        $this->displayLlmStats($businessId, $days);
+
+        // Generator performance
+        if ($businessId) {
+            $this->displayGeneratorStats((int) $businessId);
+        }
+
+        return self::SUCCESS;
+    }
+
+    protected function displaySuggestionStats(?int $businessId, int $days): void
+    {
+        $this->info('📊 Suggestion Statistics');
+
+        $query = AiSuggestion::where('created_at', '>=', now()->subDays($days));
+
+        if ($businessId) {
+            $query->where('business_id', $businessId);
+        }
+
+        $suggestions = $query->get();
+
+        $total = $suggestions->count();
+        $pending = $suggestions->where('status', 'pending')->count();
+        $actioned = $suggestions->where('status', 'actioned')->count();
+        $dismissed = $suggestions->where('status', 'dismissed')->count();
+        $expired = $suggestions->where('status', 'expired')->count();
+
+        $actionRate = $total > 0 ? round(($actioned / $total) * 100, 1) : 0;
+
+        $this->table(
+            ['Metric', 'Value'],
+            [
+                ['Total Suggestions', number_format($total)],
+                ['Pending', number_format($pending)],
+                ['Actioned', number_format($actioned)." ({$actionRate}%)"],
+                ['Dismissed', number_format($dismissed)],
+                ['Expired', number_format($expired)],
+            ]
+        );
+
+        // By category
+        $byCategory = $suggestions->groupBy('category')->map->count()->sortDesc();
+
+        if ($byCategory->isNotEmpty()) {
+            $this->newLine();
+            $this->line('By Category:');
+            $this->table(
+                ['Category', 'Count'],
+                $byCategory->map(fn ($count, $cat) => [$cat, $count])->values()
+            );
+        }
+
+        // By priority
+        $byPriority = $suggestions->groupBy('priority')->map->count();
+
+        if ($byPriority->isNotEmpty()) {
+            $this->newLine();
+            $this->line('By Priority:');
+            $this->table(
+                ['Priority', 'Count'],
+                collect(['urgent', 'high', 'normal', 'low'])
+                    ->map(fn ($p) => [$p, $byPriority[$p] ?? 0])
+            );
+        }
+
+        $this->newLine();
+    }
+
+    protected function displayLlmStats(?int $businessId, int $days): void
+    {
+        $this->info('🤖 LLM Usage Statistics');
+
+        $stats = AiPromptLog::getUsageStats($businessId ?? 0, $days);
+
+        $this->table(
+            ['Metric', 'Value'],
+            [
+                ['Total Requests', number_format($stats['total_requests'])],
+                ['Total Tokens', number_format($stats['total_tokens'])],
+                ['Total Cost', '$'.number_format($stats['total_cost'], 4)],
+                ['Avg Latency', round($stats['average_latency_ms'] ?? 0).'ms'],
+                ['Error Rate', number_format($stats['error_rate'], 1).'%'],
+                ['Cache Hit Rate', number_format($stats['cache_hit_rate'], 1).'%'],
+            ]
+        );
+
+        // By provider
+        if (! empty($stats['by_provider'])) {
+            $this->newLine();
+            $this->line('By Provider:');
+            $this->table(
+                ['Provider', 'Requests', 'Tokens', 'Cost'],
+                collect($stats['by_provider'])->map(fn ($data, $provider) => [
+                    $provider,
+                    number_format($data['requests']),
+                    number_format($data['tokens']),
+                    '$'.number_format($data['cost'], 4),
+                ])->values()
+            );
+        }
+
+        $this->newLine();
+    }
+
+    protected function displayGeneratorStats(int $businessId): void
+    {
+        $this->info('⚙️ Generator Performance');
+
+        $report = AiGeneratorState::getPerformanceReport($businessId);
+
+        if (empty($report['generators'])) {
+            $this->line('No generator data available.');
+
+            return;
+        }
+
+        $this->table(
+            ['Generator', 'Context', 'Runs', 'Suggestions', 'Action Rate', 'Grade'],
+            collect($report['generators'])->map(fn ($g) => [
+                $g['type'],
+                $g['context'],
+                number_format($g['total_runs']),
+                number_format($g['total_suggestions']),
+                number_format($g['action_rate'], 1).'%',
+                $g['performance_grade'],
+            ])
+        );
+
+        $this->newLine();
+        $this->line('Summary:');
+        $this->table(
+            ['Metric', 'Value'],
+            [
+                ['Total Generators', $report['summary']['total_generators']],
+                ['Enabled', $report['summary']['enabled_generators']],
+                ['Total Suggestions', number_format($report['summary']['total_suggestions'])],
+                ['Overall Action Rate', number_format($report['summary']['overall_action_rate'], 1).'%'],
+                ['Avg Accuracy', $report['summary']['average_accuracy']
+                    ? number_format($report['summary']['average_accuracy'] * 100, 1).'%'
+                    : 'N/A'],
+            ]
+        );
+    }
+}

app/Console/Commands/Ai/GenerateBriefingsCommand.php

@@ -0,0 +1,198 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands\Ai;
+
+use App\Jobs\Ai\GenerateBriefingJob;
+use App\Models\Business;
+use App\Models\User;
+use Illuminate\Console\Command;
+
+/**
+ * Generate Briefings Command
+ *
+ * Artisan command to generate AI briefings for users.
+ */
+class GenerateBriefingsCommand extends Command
+{
+    protected $signature = 'ai:generate-briefings
+                            {type=daily : Type of briefing (daily, weekly, monthly)}
+                            {--user= : Generate for specific user ID}
+                            {--business= : Generate for specific business ID}
+                            {--sync : Run synchronously instead of queuing}';
+
+    protected $description = 'Generate AI briefings for users';
+
+    public function handle(): int
+    {
+        $type = $this->argument('type');
+
+        if (! in_array($type, ['daily', 'weekly', 'monthly'])) {
+            $this->error("Invalid briefing type: {$type}");
+
+            return self::FAILURE;
+        }
+
+        // Check if feature is enabled
+        if (! config('ai_orchestrator.briefings.enabled', true)) {
+            $this->warn('Briefings are disabled in configuration.');
+
+            return self::SUCCESS;
+        }
+
+        if (! config("ai_orchestrator.briefings.{$type}.enabled", true)) {
+            $this->warn("{$type} briefings are disabled in configuration.");
+
+            return self::SUCCESS;
+        }
+
+        $userId = $this->option('user');
+        $businessId = $this->option('business');
+        $sync = $this->option('sync');
+
+        if ($userId) {
+            return $this->generateForUser((int) $userId, $type, $sync);
+        }
+
+        if ($businessId) {
+            return $this->generateForBusiness((int) $businessId, $type, $sync);
+        }
+
+        return $this->generateForAll($type, $sync);
+    }
+
+    protected function generateForUser(int $userId, string $type, bool $sync): int
+    {
+        $user = User::with('business')->find($userId);
+
+        if (! $user) {
+            $this->error("User not found: {$userId}");
+
+            return self::FAILURE;
+        }
+
+        if (! $user->business_id) {
+            $this->error('User has no associated business');
+
+            return self::FAILURE;
+        }
+
+        $this->info("Generating {$type} briefing for user: {$user->name}");
+
+        if ($sync) {
+            $this->dispatchSync($userId, $user->business_id, $type);
+        } else {
+            GenerateBriefingJob::dispatch($userId, $user->business_id, $type);
+        }
+
+        $this->info('Done.');
+
+        return self::SUCCESS;
+    }
+
+    protected function generateForBusiness(int $businessId, string $type, bool $sync): int
+    {
+        $business = Business::find($businessId);
+
+        if (! $business) {
+            $this->error("Business not found: {$businessId}");
+
+            return self::FAILURE;
+        }
+
+        // Get users who should receive briefings (sellers/admins)
+        $users = User::whereHas('businesses', fn ($q) => $q->where('businesses.id', $businessId))
+            ->whereIn('user_type', ['seller', 'both'])
+            ->where('is_active', true)
+            ->get();
+
+        if ($users->isEmpty()) {
+            $this->warn("No eligible users found for business: {$business->name}");
+
+            return self::SUCCESS;
+        }
+
+        $this->info("Generating {$type} briefings for {$users->count()} users in {$business->name}");
+
+        $bar = $this->output->createProgressBar($users->count());
+        $bar->start();
+
+        foreach ($users as $user) {
+            if ($sync) {
+                $this->dispatchSync($user->id, $businessId, $type);
+            } else {
+                GenerateBriefingJob::dispatch($user->id, $businessId, $type);
+            }
+            $bar->advance();
+        }
+
+        $bar->finish();
+        $this->newLine();
+        $this->info('Done.');
+
+        return self::SUCCESS;
+    }
+
+    protected function generateForAll(string $type, bool $sync): int
+    {
+        // Get all active seller businesses
+        $businesses = Business::where('type', 'seller')
+            ->orWhere('type', 'both')
+            ->get();
+
+        if ($businesses->isEmpty()) {
+            $this->warn('No eligible businesses found.');
+
+            return self::SUCCESS;
+        }
+
+        $totalUsers = 0;
+
+        foreach ($businesses as $business) {
+            $userCount = User::whereHas('businesses', fn ($q) => $q->where('businesses.id', $business->id))
+                ->whereIn('user_type', ['seller', 'both'])
+                ->where('is_active', true)
+                ->count();
+
+            $totalUsers += $userCount;
+        }
+
+        $this->info("Generating {$type} briefings for {$totalUsers} users across {$businesses->count()} businesses");
+
+        $bar = $this->output->createProgressBar($totalUsers);
+        $bar->start();
+
+        foreach ($businesses as $business) {
+            $users = User::whereHas('businesses', fn ($q) => $q->where('businesses.id', $business->id))
+                ->whereIn('user_type', ['seller', 'both'])
+                ->where('is_active', true)
+                ->get();
+
+            foreach ($users as $user) {
+                if ($sync) {
+                    $this->dispatchSync($user->id, $business->id, $type);
+                } else {
+                    GenerateBriefingJob::dispatch($user->id, $business->id, $type);
+                }
+                $bar->advance();
+            }
+        }
+
+        $bar->finish();
+        $this->newLine();
+        $this->info('Done.');
+
+        return self::SUCCESS;
+    }
+
+    protected function dispatchSync(int $userId, int $businessId, string $type): void
+    {
+        try {
+            $orchestrator = app(\App\Services\Ai\Contracts\AiOrchestratorContract::class);
+            $orchestrator->generateBriefing($userId, $businessId, $type);
+        } catch (\Throwable $e) {
+            $this->error("Failed for user {$userId}: {$e->getMessage()}");
+        }
+    }
+}

app/Console/Commands/Ai/ProcessAiSuggestionsCommand.php

@@ -0,0 +1,128 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands\Ai;
+
+use App\Models\Business;
+use App\Services\Ai\Contracts\AiOrchestratorContract;
+use Illuminate\Console\Command;
+
+/**
+ * Process AI Suggestions Command
+ *
+ * Artisan command to manually trigger AI suggestion generation.
+ */
+class ProcessAiSuggestionsCommand extends Command
+{
+    protected $signature = 'ai:process-suggestions
+                            {context : Context type (deal, order, thread, buyer)}
+                            {entity : Entity ID to process}
+                            {--business= : Business ID (required)}
+                            {--no-llm : Disable LLM generation, use rules only}';
+
+    protected $description = 'Manually process AI suggestions for an entity';
+
+    public function handle(AiOrchestratorContract $orchestrator): int
+    {
+        $contextType = $this->argument('context');
+        $entityId = (int) $this->argument('entity');
+        $businessId = (int) $this->option('business');
+        $useLlm = ! $this->option('no-llm');
+
+        if (! $businessId) {
+            $this->error('--business option is required');
+
+            return self::FAILURE;
+        }
+
+        $business = Business::find($businessId);
+        if (! $business) {
+            $this->error("Business not found: {$businessId}");
+
+            return self::FAILURE;
+        }
+
+        $validContexts = ['deal', 'order', 'thread', 'buyer'];
+        if (! in_array($contextType, $validContexts)) {
+            $this->error('Invalid context type. Must be one of: '.implode(', ', $validContexts));
+
+            return self::FAILURE;
+        }
+
+        $this->info("Processing {$contextType} #{$entityId} for business: {$business->name}");
+        $this->info('LLM: '.($useLlm ? 'enabled' : 'disabled'));
+
+        try {
+            // Build context
+            $context = $orchestrator->buildContext($contextType, $entityId, $businessId);
+
+            $this->info('Context built successfully');
+            $this->line("  Type: {$context->type}");
+            $this->line("  Entity ID: {$context->entityId}");
+
+            // Generate suggestions
+            $suggestions = $orchestrator->generateSuggestions($context, [
+                'use_llm' => $useLlm,
+            ]);
+
+            $this->info("Generated {$suggestions->count()} suggestions");
+
+            if ($suggestions->isNotEmpty()) {
+                $this->newLine();
+                $this->table(
+                    ['Title', 'Type', 'Priority', 'Confidence'],
+                    $suggestions->map(fn ($s) => [
+                        substr($s->title, 0, 40),
+                        $s->type->value,
+                        $s->priority->value,
+                        number_format($s->confidence * 100, 0).'%',
+                    ])
+                );
+
+                // Persist suggestions
+                if ($this->confirm('Persist these suggestions?', true)) {
+                    foreach ($suggestions as $suggestion) {
+                        $orchestrator->persistSuggestion($suggestion);
+                    }
+                    $this->info('Suggestions persisted.');
+                }
+            }
+
+            // Assess risks
+            $risks = $orchestrator->assessRisks($context);
+
+            if ($risks->isNotEmpty()) {
+                $this->newLine();
+                $this->info("Identified {$risks->count()} risks");
+                $this->table(
+                    ['Title', 'Level', 'Score', 'Impact'],
+                    $risks->map(fn ($r) => [
+                        substr($r->title, 0, 40),
+                        $r->level,
+                        number_format($r->score * 100, 0).'%',
+                        $r->impactValue ? '$'.number_format($r->impactValue) : '-',
+                    ])
+                );
+
+                if ($this->confirm('Persist these risks?', true)) {
+                    foreach ($risks as $risk) {
+                        $orchestrator->persistRisk($risk);
+                    }
+                    $this->info('Risks persisted.');
+                }
+            }
+
+            return self::SUCCESS;
+
+        } catch (\Throwable $e) {
+            $this->error("Error: {$e->getMessage()}");
+
+            if ($this->output->isVerbose()) {
+                $this->line($e->getTraceAsString());
+            }
+
+            return self::FAILURE;
+        }
+    }
+}

app/Console/Commands/AutoTuneMissingBrandProfiles.php

@@ -0,0 +1,98 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Services\AI\BrandAiProfileGenerator;
+use Illuminate\Console\Command;
+
+class AutoTuneMissingBrandProfiles extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'brand-ai-profiles:auto-tune-missing
+                            {--limit=0 : Maximum number of brands to process (0 = all)}
+                            {--dry-run : Show what would be processed without actually generating}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Auto-generate AI profiles for brands that don\'t have one';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(BrandAiProfileGenerator $generator): int
+    {
+        $this->info('Finding brands without AI profiles...');
+
+        // Get brands that don't have an AI profile
+        $query = Brand::whereDoesntHave('aiProfile')
+            ->whereHas('business', function ($q) {
+                $q->where('status', 'approved');
+            })
+            ->orderBy('name');
+
+        $limit = (int) $this->option('limit');
+        if ($limit > 0) {
+            $query->limit($limit);
+        }
+
+        $brands = $query->get();
+
+        if ($brands->isEmpty()) {
+            $this->info('All brands already have AI profiles. Nothing to do.');
+
+            return self::SUCCESS;
+        }
+
+        $this->info("Found {$brands->count()} brand(s) without AI profiles.");
+
+        if ($this->option('dry-run')) {
+            $this->warn('DRY RUN - No profiles will be generated.');
+            $this->table(
+                ['ID', 'Brand Name', 'Business', 'Voice', 'Audience'],
+                $brands->map(fn ($b) => [
+                    $b->id,
+                    $b->name,
+                    $b->business?->name ?? 'N/A',
+                    $b->brand_voice ?? 'N/A',
+                    $b->brand_audience ?? 'N/A',
+                ])->toArray()
+            );
+
+            return self::SUCCESS;
+        }
+
+        $bar = $this->output->createProgressBar($brands->count());
+        $bar->start();
+
+        $success = 0;
+        $failed = 0;
+
+        foreach ($brands as $brand) {
+            try {
+                $generator->generateForBrand($brand);
+                $success++;
+                $this->line(" <info>✓</info> {$brand->name}");
+            } catch (\Exception $e) {
+                $failed++;
+                $this->line(" <error>✗</error> {$brand->name}: {$e->getMessage()}");
+            }
+
+            $bar->advance();
+        }
+
+        $bar->finish();
+        $this->newLine(2);
+
+        $this->info("Completed: {$success} profiles generated, {$failed} failed.");
+
+        return $failed > 0 ? self::FAILURE : self::SUCCESS;
+    }
+}

app/Console/Commands/CalculateDashboardMetricsCommand.php

@@ -0,0 +1,61 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Jobs\CalculateDashboardMetrics;
+use App\Models\Business;
+use Illuminate\Console\Command;
+
+class CalculateDashboardMetricsCommand extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'dashboard:calculate-metrics
+                            {--business= : Specific business ID to calculate (optional)}
+                            {--sync : Run synchronously instead of queuing}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Pre-calculate dashboard metrics and store in Redis';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $businessId = $this->option('business');
+        $sync = $this->option('sync');
+
+        if ($businessId) {
+            $business = Business::find($businessId);
+            if (! $business) {
+                $this->error("Business {$businessId} not found");
+
+                return 1;
+            }
+            $this->info("Calculating metrics for business: {$business->name}");
+        } else {
+            $count = Business::where('type', 'seller')->where('status', 'approved')->count();
+            $this->info("Calculating metrics for {$count} businesses");
+        }
+
+        $job = new CalculateDashboardMetrics($businessId ? (int) $businessId : null);
+
+        if ($sync) {
+            $this->info('Running synchronously...');
+            $job->handle();
+            $this->info('Done!');
+        } else {
+            CalculateDashboardMetrics::dispatch($businessId ? (int) $businessId : null);
+            $this->info('Job dispatched to queue');
+        }
+
+        return 0;
+    }
+}

app/Console/Commands/CheckMediaFiles.php

@@ -0,0 +1,148 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Product;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Storage;
+
+class CheckMediaFiles extends Command
+{
+    protected $signature = 'media:check {--brands : Check brand images} {--products : Check product images} {--all : Check all media}';
+
+    protected $description = 'Check which brand and product images exist on MinIO storage';
+
+    public function handle()
+    {
+        $checkBrands = $this->option('brands') || $this->option('all');
+        $checkProducts = $this->option('products') || $this->option('all');
+
+        if (! $checkBrands && ! $checkProducts) {
+            $checkBrands = $checkProducts = true; // Default to checking everything
+        }
+
+        if ($checkBrands) {
+            $this->checkBrandImages();
+        }
+
+        if ($checkProducts) {
+            $this->checkProductImages();
+        }
+
+        return 0;
+    }
+
+    private function checkBrandImages()
+    {
+        $this->info('🔍 Checking brand images...');
+        $this->newLine();
+
+        $brands = Brand::whereNotNull('logo_path')
+            ->orWhereNotNull('banner_path')
+            ->get();
+
+        $broken = [];
+        $working = [];
+
+        foreach ($brands as $brand) {
+            $logoOk = $brand->logo_path ? Storage::exists($brand->logo_path) : true;
+            $bannerOk = $brand->banner_path ? Storage::exists($brand->banner_path) : true;
+
+            if (! $logoOk || ! $bannerOk) {
+                $status = [];
+                if (! $logoOk) {
+                    $status[] = '❌ LOGO: '.$brand->logo_path;
+                }
+                if (! $bannerOk) {
+                    $status[] = '❌ BANNER: '.$brand->banner_path;
+                }
+                $broken[] = [
+                    'brand' => $brand->name.' (slug: '.$brand->slug.')',
+                    'status' => implode(' | ', $status),
+                ];
+            } else {
+                $working[] = $brand->name;
+            }
+        }
+
+        if (empty($broken)) {
+            $this->info('✅ All '.count($working).' brand images exist on MinIO!');
+        } else {
+            $this->error('Found '.count($broken).' brands with missing images:');
+            $this->newLine();
+            foreach ($broken as $b) {
+                $this->line('  '.$b['brand']);
+                $this->line('    '.$b['status']);
+            }
+            $this->newLine();
+            $this->info('Working: '.count($working).' brands');
+        }
+
+        $this->newLine();
+    }
+
+    private function checkProductImages()
+    {
+        $this->info('🔍 Checking product images...');
+        $this->newLine();
+
+        $products = Product::whereNotNull('image_path')->get();
+
+        $broken = [];
+        $working = [];
+        $wrongPath = [];
+
+        foreach ($products as $product) {
+            $exists = Storage::exists($product->image_path);
+
+            if (! $exists) {
+                $broken[] = [
+                    'product' => $product->name.' (SKU: '.$product->sku.')',
+                    'path' => $product->image_path,
+                ];
+            } else {
+                $working[] = $product->name;
+
+                // Check if path follows correct pattern
+                $expectedPattern = 'businesses/*/brands/*/products/*/images/*';
+                if (! preg_match('#^businesses/[^/]+/brands/[^/]+/products/[^/]+/images/#', $product->image_path)) {
+                    $wrongPath[] = [
+                        'product' => $product->name.' (SKU: '.$product->sku.')',
+                        'path' => $product->image_path,
+                    ];
+                }
+            }
+        }
+
+        if (empty($broken)) {
+            $this->info('✅ All '.count($working).' product images exist on MinIO!');
+        } else {
+            $this->error('Found '.count($broken).' products with missing images:');
+            $this->newLine();
+            foreach (array_slice($broken, 0, 10) as $p) {
+                $this->line('  ❌ '.$p['product']);
+                $this->line('     Path: '.$p['path']);
+            }
+            if (count($broken) > 10) {
+                $this->line('  ... and '.(count($broken) - 10).' more');
+            }
+        }
+
+        if (! empty($wrongPath)) {
+            $this->newLine();
+            $this->warn('⚠️  Found '.count($wrongPath).' products with WRONG path pattern:');
+            $this->newLine();
+            foreach (array_slice($wrongPath, 0, 5) as $p) {
+                $this->line('  '.$p['product']);
+                $this->line('     Current: '.$p['path']);
+                $this->line('     Should be: businesses/{business_slug}/brands/{brand_slug}/products/{sku}/images/');
+            }
+            if (count($wrongPath) > 5) {
+                $this->line('  ... and '.(count($wrongPath) - 5).' more');
+            }
+        }
+
+        $this->newLine();
+    }
+}

app/Console/Commands/CleanupTempFiles.php

@@ -0,0 +1,28 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Services\MediaStorageService;
+use Illuminate\Console\Command;
+
+class CleanupTempFiles extends Command
+{
+    protected $signature = 'media:cleanup-temp';
+
+    protected $description = 'Clean up temporary files older than 24 hours from MinIO storage';
+
+    public function handle(): int
+    {
+        $this->info('🧹 Cleaning up temporary files...');
+
+        $deleted = MediaStorageService::cleanupTempFiles();
+
+        if ($deleted > 0) {
+            $this->info("✅ Deleted {$deleted} temporary file(s)");
+        } else {
+            $this->info('✅ No temporary files to clean up');
+        }
+
+        return 0;
+    }
+}

app/Console/Commands/ClearVarieties.php

@@ -0,0 +1,68 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Product;
+use Illuminate\Console\Command;
+
+class ClearVarieties extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'products:clear-varieties
+                            {--brand-id= : Limit to a specific brand ID}
+                            {--force : Skip confirmation prompt}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Clear all parent_product_id links (undo variety relationships)';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $brandId = $this->option('brand-id');
+        $force = $this->option('force');
+
+        $query = Product::query()->whereNotNull('parent_product_id');
+
+        if ($brandId) {
+            $query->where('brand_id', $brandId);
+            $this->info("Filtering to brand_id: {$brandId}");
+        }
+
+        $count = $query->count();
+
+        if ($count === 0) {
+            $this->info('No products have parent_product_id set. Nothing to clear.');
+
+            return Command::SUCCESS;
+        }
+
+        $scope = $brandId ? "brand #{$brandId}" : 'all brands';
+        $this->warn("This will clear parent_product_id for {$count} products in {$scope}.");
+
+        if (! $force && ! $this->confirm('Are you sure you want to continue?')) {
+            $this->info('Operation cancelled.');
+
+            return Command::SUCCESS;
+        }
+
+        // Perform the update
+        $updated = Product::query()
+            ->whereNotNull('parent_product_id')
+            ->when($brandId, fn ($q) => $q->where('brand_id', $brandId))
+            ->update(['parent_product_id' => null]);
+
+        $this->info("✓ Cleared parent_product_id for {$updated} products.");
+
+        return Command::SUCCESS;
+    }
+}

app/Console/Commands/CreateSystemMenusCommand.php

@@ -0,0 +1,59 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Menu;
+use Illuminate\Console\Command;
+
+class CreateSystemMenusCommand extends Command
+{
+    protected $signature = 'menus:create-system {--brand= : Specific brand ID to create menus for}';
+
+    protected $description = 'Create system menus (Available Now, Promotions, Daily Deals, Best Sellers) for all brands';
+
+    public function handle(): int
+    {
+        $brandId = $this->option('brand');
+
+        if ($brandId) {
+            $brands = Brand::where('id', $brandId)->get();
+            if ($brands->isEmpty()) {
+                $this->error("Brand with ID {$brandId} not found.");
+
+                return self::FAILURE;
+            }
+        } else {
+            $brands = Brand::all();
+        }
+
+        $this->info('Creating system menus for '.count($brands).' brand(s)...');
+
+        $bar = $this->output->createProgressBar(count($brands));
+        $bar->start();
+
+        $created = 0;
+        $skipped = 0;
+
+        foreach ($brands as $brand) {
+            $menus = Menu::createSystemMenusForBrand($brand);
+
+            foreach ($menus as $menu) {
+                if ($menu->wasRecentlyCreated) {
+                    $created++;
+                } else {
+                    $skipped++;
+                }
+            }
+
+            $bar->advance();
+        }
+
+        $bar->finish();
+        $this->newLine(2);
+
+        $this->info("Done! Created {$created} new system menus, {$skipped} already existed.");
+
+        return self::SUCCESS;
+    }
+}

app/Console/Commands/CreateTestInvoiceForApproval.php

@@ -2,7 +2,7 @@
 
 namespace App\Console\Commands;
 
-use App\Models\Company;
+use App\Models\Business;
 use App\Models\Order;
 use App\Models\OrderItem;
 use App\Models\Product;
@@ -40,16 +40,16 @@ class CreateTestInvoiceForApproval extends Command
 
         $this->info("✓ Using buyer: {$buyer->name} ({$buyer->email})");
 
-        // Get any company
-        $company = Company::first();
+        // Get any business
+        $business = Business::first();
 
-        if (! $company) {
-            $this->error('No company found. Please seed database first.');
+        if (! $business) {
+            $this->error('No business found. Please seed database first.');
 
             return 1;
         }
 
-        $this->info("✓ Company: {$company->name}");
+        $this->info("✓ Business: {$business->name}");
 
         // Get some products that have inventory
         $products = Product::whereHas('inventoryItems', function ($q) {
@@ -64,7 +64,7 @@ class CreateTestInvoiceForApproval extends Command
         $this->info("✓ Found {$products->count()} products for order");
 
         // Create order
-        $order = $this->createOrder($buyer, $company);
+        $order = $this->createOrder($buyer, $business);
         $this->info("✓ Created order: {$order->order_number}");
 
         // Add items to order
@@ -127,11 +127,11 @@ class CreateTestInvoiceForApproval extends Command
     /**
      * Create a test order.
      */
-    protected function createOrder(User $buyer, Company $company): Order
+    protected function createOrder(User $buyer, Business $business): Order
     {
         return Order::create([
             'order_number' => 'ORD-TEST-'.strtoupper(substr(md5(time()), 0, 10)),
-            'company_id' => $company->id,
+            'business_id' => $business->id,
             'user_id' => $buyer->id,
             'subtotal' => 0, // Will be calculated
             'tax' => 0,

app/Console/Commands/DevSetup.php

@@ -0,0 +1,85 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Console\Command;
+
+class DevSetup extends Command
+{
+    protected $signature = 'dev:setup
+                            {--fresh : Drop all tables and re-run migrations (DESTRUCTIVE - requires confirmation)}
+                            {--skip-seed : Skip seeding dev fixtures}';
+
+    protected $description = 'Set up local development environment with migrations and dev fixtures';
+
+    public function handle(): int
+    {
+        if (app()->environment('production')) {
+            $this->error('This command cannot be run in production!');
+
+            return self::FAILURE;
+        }
+
+        $this->info('Setting up development environment...');
+        $this->newLine();
+
+        // Run migrations
+        if ($this->option('fresh')) {
+            $this->newLine();
+            $this->error('WARNING: --fresh will DELETE ALL DATA in the database!');
+            $this->warn('This includes development data being preserved for production release.');
+            $this->newLine();
+
+            if (! $this->confirm('Are you SURE you want to drop all tables and lose all data?', false)) {
+                $this->info('Aborted. Running normal migrations instead...');
+                $this->call('migrate');
+            } else {
+                $this->warn('Dropping all tables and re-running migrations...');
+                $this->call('migrate:fresh');
+            }
+        } else {
+            $this->info('Running migrations...');
+            $this->call('migrate');
+        }
+
+        $this->newLine();
+
+        // Seed dev fixtures
+        if (! $this->option('skip-seed')) {
+            if ($this->confirm('Seed development fixtures (users, businesses, brands)?', true)) {
+                $this->info('Seeding development fixtures...');
+                $this->call('db:seed', ['--class' => 'ProductionSyncSeeder']);
+
+                $this->newLine();
+                $this->info('Seeding dev suites and plans...');
+                $this->call('db:seed', ['--class' => 'DevSuitesSeeder']);
+
+                $this->newLine();
+                $this->info('Seeding brand profiles...');
+                $this->call('db:seed', ['--class' => 'BrandProfilesSeeder']);
+
+                $this->newLine();
+                $this->info('Seeding orchestrator profiles...');
+                $this->call('orchestrator:seed-brand-profiles', ['--force' => true]);
+            }
+        }
+
+        $this->newLine();
+        $this->info('Development setup complete!');
+        $this->newLine();
+
+        $this->table(
+            ['Credential', 'Email', 'Password'],
+            [
+                ['Super Admin', 'admin@cannabrands.com', 'password'],
+                ['Admin', 'admin@example.com', 'password'],
+                ['Seller', 'seller@example.com', 'password'],
+                ['Buyer', 'buyer@example.com', 'password'],
+                ['Cannabrands Owner', 'cannabrands-owner@example.com', 'password'],
+                ['Brand Manager', 'brand-manager@example.com', 'password'],
+            ]
+        );
+
+        return self::SUCCESS;
+    }
+}

app/Console/Commands/DispatchScheduledCampaigns.php

@@ -0,0 +1,42 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Jobs\SendMarketingCampaignJob;
+use App\Models\Marketing\MarketingCampaign;
+use Illuminate\Console\Command;
+
+/**
+ * DispatchScheduledCampaigns - Dispatch scheduled marketing campaigns.
+ *
+ * Run via scheduler: Schedule::command('marketing:dispatch-scheduled-campaigns')->everyMinute();
+ */
+class DispatchScheduledCampaigns extends Command
+{
+    protected $signature = 'marketing:dispatch-scheduled-campaigns';
+
+    protected $description = 'Dispatch scheduled marketing campaigns that are ready to send';
+
+    public function handle(): int
+    {
+        $campaigns = MarketingCampaign::readyToSend()->get();
+
+        if ($campaigns->isEmpty()) {
+            $this->info('No scheduled campaigns ready to send.');
+
+            return self::SUCCESS;
+        }
+
+        $this->info("Found {$campaigns->count()} campaign(s) ready to send.");
+
+        foreach ($campaigns as $campaign) {
+            $this->info("Dispatching campaign: {$campaign->name} (ID: {$campaign->id})");
+
+            SendMarketingCampaignJob::dispatch($campaign->id);
+        }
+
+        $this->info('Done.');
+
+        return self::SUCCESS;
+    }
+}

app/Console/Commands/ExploreRemoteDatabase.php

@@ -0,0 +1,91 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+
+class ExploreRemoteDatabase extends Command
+{
+    protected $signature = 'explore:remote-db {query?}';
+
+    protected $description = 'Explore the remote MySQL database';
+
+    public function handle()
+    {
+        // Configure remote MySQL connection
+        config(['database.connections.remote_mysql' => [
+            'driver' => 'mysql',
+            'host' => 'sql1.creationshop.net',
+            'port' => '3306',
+            'database' => 'hub_cannabrands',
+            'username' => 'claude',
+            'password' => 'claude',
+            'charset' => 'utf8mb4',
+            'collation' => 'utf8mb4_unicode_ci',
+            'prefix' => '',
+            'strict' => true,
+            'engine' => null,
+        ]]);
+
+        $this->info('✓ Connected to remote MySQL database');
+        $this->newLine();
+
+        // Show brands table structure
+        $this->info('=== BRANDS TABLE STRUCTURE ===');
+        $columns = DB::connection('remote_mysql')->select('DESCRIBE brands');
+        foreach ($columns as $column) {
+            $this->line("  {$column->Field} ({$column->Type})");
+        }
+        $this->newLine();
+
+        // Show first 5 brands
+        $this->info('=== BRANDS ===');
+        $brands = DB::connection('remote_mysql')->table('brands')->limit(5)->get();
+        foreach ($brands as $brand) {
+            $this->line(json_encode($brand, JSON_PRETTY_PRINT));
+            $this->line('---');
+        }
+        $this->newLine();
+
+        // Show products table structure
+        $this->info('=== PRODUCTS TABLE ===');
+        $this->line('Sample products with SKU codes:');
+        $products = DB::connection('remote_mysql')
+            ->table('products')
+            ->select('id', 'brand_id', 'name', 'code', 'barcode', 'wholesale_price', 'cost', 'quantity')
+            ->where('active', 1)
+            ->whereNotNull('code')
+            ->limit(10)
+            ->get();
+
+        foreach ($products as $product) {
+            $this->line(json_encode($product, JSON_PRETTY_PRINT));
+        }
+        $this->newLine();
+
+        // Show orders table structure
+        $this->info('=== ORDERS & ORDER_PRODUCTS ===');
+        $orderSample = DB::connection('remote_mysql')
+            ->table('order_products')
+            ->join('orders', 'orders.id', '=', 'order_products.order_id')
+            ->join('products', 'products.id', '=', 'order_products.product_id')
+            ->select(
+                'orders.id as order_id',
+                'orders.created_at',
+                'products.code as sku',
+                'products.name',
+                'order_products.quantity',
+                'order_products.price',
+                'order_products.subtotal'
+            )
+            ->limit(5)
+            ->get();
+
+        foreach ($orderSample as $order) {
+            $this->line(json_encode($order, JSON_PRETTY_PRINT));
+        }
+
+        return 0;
+    }
+}

app/Console/Commands/ExportBusinessConfigSeeder.php

@@ -0,0 +1,278 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\File;
+
+/**
+ * Exports current business configurations to a seeder file.
+ *
+ * This captures the current admin settings for all businesses:
+ * - Suite assignments (business_suite pivot)
+ * - Enterprise plan status
+ * - Module flags
+ * - Usage limits
+ *
+ * The generated seeder is IDEMPOTENT - it updates existing records
+ * without deleting data.
+ */
+class ExportBusinessConfigSeeder extends Command
+{
+    protected $signature = 'export:business-config-seeder
+                            {--output= : Output file path (default: database/seeders/BusinessConfigSeeder.php)}
+                            {--business= : Export only specific business by slug}';
+
+    protected $description = 'Export current business configurations to a seeder file';
+
+    /**
+     * Configuration fields to export.
+     */
+    private array $configFields = [
+        // Enterprise plan
+        'is_enterprise_plan',
+
+        // Legacy module flags
+        'has_marketing',
+        'has_analytics',
+        'has_inventory',
+        'has_manufacturing',
+        'has_processing',
+        'has_compliance',
+        'has_crm',
+        'has_buyer_intelligence',
+        'copilot_enabled',
+        'has_conversations',
+
+        // Legacy suite flags (kept for compatibility)
+        'has_sales_suite',
+        'has_processing_suite',
+        'has_manufacturing_suite',
+        'has_delivery_suite',
+        'has_management_suite',
+        'has_enterprise_suite',
+
+        // Navigation
+        'use_suite_navigation',
+
+        // Usage limits
+        'sales_suite_brand_limit',
+        'sales_suite_sku_limit_per_brand',
+        'sales_suite_menu_limit_per_brand',
+        'sales_suite_message_limit_per_brand',
+        'sales_suite_ai_credits_per_brand',
+        'sales_suite_contact_limit_per_brand',
+    ];
+
+    public function handle(): int
+    {
+        $outputPath = $this->option('output') ?? database_path('seeders/BusinessConfigSeeder.php');
+        $specificBusiness = $this->option('business');
+
+        $this->info('Exporting business configurations...');
+
+        // Get businesses to export
+        $query = Business::with('suites')->orderBy('name');
+        if ($specificBusiness) {
+            $query->where('slug', $specificBusiness);
+        }
+        $businesses = $query->get();
+
+        if ($businesses->isEmpty()) {
+            $this->error('No businesses found to export.');
+
+            return self::FAILURE;
+        }
+
+        $this->info("Found {$businesses->count()} businesses to export.");
+
+        // Build the seeder content
+        $seederContent = $this->generateSeederContent($businesses);
+
+        // Write to file
+        File::put($outputPath, $seederContent);
+
+        $this->info("Seeder exported to: {$outputPath}");
+        $this->newLine();
+
+        // Show summary
+        $this->table(
+            ['Business', 'Type', 'Enterprise', 'Suites'],
+            $businesses->map(fn ($b) => [
+                $b->name,
+                $b->type,
+                $b->is_enterprise_plan ? 'Yes' : 'No',
+                $b->suites->pluck('key')->implode(', ') ?: '-',
+            ])
+        );
+
+        return self::SUCCESS;
+    }
+
+    private function generateSeederContent($businesses): string
+    {
+        $timestamp = now()->format('Y-m-d H:i:s');
+        $configs = [];
+
+        foreach ($businesses as $business) {
+            $config = [
+                'slug' => $business->slug,
+                'name' => $business->name,
+                'suites' => $business->suites->pluck('key')->toArray(),
+            ];
+
+            // Add only non-null/non-default config values
+            foreach ($this->configFields as $field) {
+                $value = $business->{$field};
+                if ($value !== null && $value !== false && $value !== 0) {
+                    $config[$field] = $value;
+                }
+            }
+
+            $configs[] = $config;
+        }
+
+        $configsPhp = $this->arrayToPhp($configs, 2);
+
+        return <<<PHP
+<?php
+
+namespace Database\Seeders;
+
+use App\Models\Business;
+use App\Models\Suite;
+use Illuminate\Database\Seeder;
+
+/**
+ * BusinessConfigSeeder - Sets business configurations and suite assignments.
+ *
+ * Auto-generated on: {$timestamp}
+ * Generated by: php artisan export:business-config-seeder
+ *
+ * This seeder is IDEMPOTENT - it updates existing records without deleting data.
+ * Run with: php artisan db:seed --class=BusinessConfigSeeder
+ */
+class BusinessConfigSeeder extends Seeder
+{
+    /**
+     * Business configurations exported from admin settings.
+     */
+    private array \$configs = {$configsPhp};
+
+    /**
+     * Run the database seeds.
+     */
+    public function run(): void
+    {
+        \$this->command->info('Applying business configurations...');
+
+        // Cache suite IDs by key for efficiency
+        \$suiteIds = Suite::pluck('id', 'key')->toArray();
+
+        \$updated = 0;
+        \$skipped = 0;
+
+        foreach (\$this->configs as \$config) {
+            \$business = Business::where('slug', \$config['slug'])->first();
+
+            if (! \$business) {
+                \$this->command->warn("  Skipping: {\$config['name']} (slug: {\$config['slug']}) - not found");
+                \$skipped++;
+                continue;
+            }
+
+            // Extract suites from config
+            \$suites = \$config['suites'] ?? [];
+            unset(\$config['suites'], \$config['slug'], \$config['name']);
+
+            // Update business config fields
+            \$business->update(\$config);
+
+            // Sync suite assignments (without detaching extras)
+            \$suiteIdsToSync = collect(\$suites)
+                ->map(fn (\$key) => \$suiteIds[\$key] ?? null)
+                ->filter()
+                ->toArray();
+
+            if (! empty(\$suiteIdsToSync)) {
+                \$business->suites()->syncWithoutDetaching(\$suiteIdsToSync);
+            }
+
+            \$updated++;
+        }
+
+        \$this->command->info("  Updated: {\$updated} businesses");
+        if (\$skipped > 0) {
+            \$this->command->warn("  Skipped: {\$skipped} businesses (not found)");
+        }
+    }
+}
+
+PHP;
+    }
+
+    /**
+     * Convert PHP array to formatted PHP code string.
+     */
+    private function arrayToPhp(array $array, int $indent = 1): string
+    {
+        $spaces = str_repeat('    ', $indent);
+        $closingSpaces = str_repeat('    ', $indent - 1);
+
+        $items = [];
+        foreach ($array as $key => $value) {
+            $keyStr = is_int($key) ? '' : "'{$key}' => ";
+
+            if (is_array($value)) {
+                if (empty($value)) {
+                    // Empty array
+                    $valueStr = '[]';
+                } elseif ($this->isSequentialArray($value) && $this->isSimpleArray($value)) {
+                    // Simple sequential array - inline
+                    $valueStr = '['.implode(', ', array_map(fn ($v) => $this->valueToPhp($v), $value)).']';
+                } else {
+                    // Complex array - multiline
+                    $valueStr = $this->arrayToPhp($value, $indent + 1);
+                }
+            } else {
+                $valueStr = $this->valueToPhp($value);
+            }
+
+            $items[] = $spaces.$keyStr.$valueStr;
+        }
+
+        return "[\n".implode(",\n", $items).",\n{$closingSpaces}]";
+    }
+
+    private function valueToPhp($value): string
+    {
+        if (is_null($value)) {
+            return 'null';
+        }
+        if (is_bool($value)) {
+            return $value ? 'true' : 'false';
+        }
+        if (is_int($value) || is_float($value)) {
+            return (string) $value;
+        }
+
+        return "'".addslashes($value)."'";
+    }
+
+    private function isSequentialArray(array $array): bool
+    {
+        return array_keys($array) === range(0, count($array) - 1);
+    }
+
+    private function isSimpleArray(array $array): bool
+    {
+        foreach ($array as $value) {
+            if (is_array($value)) {
+                return false;
+            }
+        }
+
+        return true;
+    }
+}

app/Console/Commands/ExportCannabrandsData.php

@@ -0,0 +1,176 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Process;
+
+/**
+ * Export Cannabrands data to PostgreSQL SQL dumps.
+ *
+ * This command exports current database data to SQL files in database/dumps/
+ * for later restoration without requiring a MySQL connection.
+ *
+ * Usage:
+ * - Configure your local database with the desired settings
+ * - Run: php artisan db:export-cannabrands
+ * - Commit the updated dump files (if they should be in git)
+ */
+class ExportCannabrandsData extends Command
+{
+    protected $signature = 'db:export-cannabrands
+                            {--tables= : Comma-separated list of specific tables to export}';
+
+    protected $description = 'Export Cannabrands data to PostgreSQL SQL dumps';
+
+    // Tables to export (same as restore command)
+    protected array $tables = [
+        'strains',
+        'product_categories',
+        'businesses',
+        'users',
+        'brands',
+        'locations',
+        'contacts',
+        'products',
+        'orders',
+        'order_items',
+        'invoices',
+        'business_user',
+        'brand_user',
+        'model_has_roles',
+        'ai_settings',
+        'orchestrator_sales_configs',
+        'orchestrator_marketing_configs',
+    ];
+
+    protected string $dumpsPath;
+
+    public function __construct()
+    {
+        parent::__construct();
+        $this->dumpsPath = database_path('dumps');
+    }
+
+    public function handle(): int
+    {
+        $this->info('Exporting Cannabrands data to SQL dumps...');
+
+        // Create dumps directory if it doesn't exist
+        if (! is_dir($this->dumpsPath)) {
+            mkdir($this->dumpsPath, 0755, true);
+            $this->info("Created dumps directory: {$this->dumpsPath}");
+        }
+
+        // Determine which tables to export
+        $tablesToExport = $this->tables;
+        if ($this->option('tables')) {
+            $requestedTables = array_map('trim', explode(',', $this->option('tables')));
+            $tablesToExport = array_intersect($this->tables, $requestedTables);
+
+            if (empty($tablesToExport)) {
+                $this->error('No valid tables specified. Available tables: '.implode(', ', $this->tables));
+
+                return Command::FAILURE;
+            }
+        }
+
+        // Get database connection info
+        $database = config('database.connections.pgsql.database');
+        $username = config('database.connections.pgsql.username');
+        $host = config('database.connections.pgsql.host');
+        $port = config('database.connections.pgsql.port');
+
+        $exported = 0;
+        $errors = 0;
+
+        foreach ($tablesToExport as $table) {
+            $dumpFile = "{$this->dumpsPath}/{$table}.sql";
+            $this->line("Exporting {$table}...");
+
+            // Build pg_dump command
+            // Using --column-inserts for portable SQL
+            // Using --on-conflict-do-nothing for idempotent inserts
+            $pgDumpArgs = sprintf(
+                '--data-only --column-inserts --on-conflict-do-nothing --table=%s %s',
+                escapeshellarg($table),
+                escapeshellarg($database)
+            );
+
+            // pg_dump with connection info
+            // Works both inside Sail container (pgsql hostname) and natively
+            $command = sprintf(
+                'PGPASSWORD=%s pg_dump -h %s -p %s -U %s %s',
+                escapeshellarg(config('database.connections.pgsql.password')),
+                escapeshellarg($host),
+                escapeshellarg($port),
+                escapeshellarg($username),
+                $pgDumpArgs
+            );
+
+            $result = Process::run($command);
+
+            if ($result->successful()) {
+                // Extract only INSERT statements (remove pg_dump headers and SET commands)
+                // Handle multi-line INSERTs by looking for the ending pattern
+                $output = $result->output();
+                $lines = explode("\n", $output);
+                $inserts = [];
+                $currentInsert = '';
+                $inInsert = false;
+
+                foreach ($lines as $line) {
+                    if (str_starts_with(trim($line), 'INSERT INTO')) {
+                        // Start of new INSERT
+                        $inInsert = true;
+                        $currentInsert = $line;
+
+                        // Check if this INSERT ends on same line
+                        if (str_ends_with(trim($line), 'ON CONFLICT DO NOTHING;')) {
+                            $inserts[] = $currentInsert;
+                            $currentInsert = '';
+                            $inInsert = false;
+                        }
+                    } elseif ($inInsert) {
+                        // Continuation of current INSERT (multi-line due to embedded newlines in data)
+                        // We need to escape the actual newline in the SQL string value
+                        // Since we're inside a string value, replace with \n escape sequence
+                        $currentInsert .= "\n".$line;
+
+                        // Check if this line ends the INSERT
+                        if (str_ends_with(trim($line), 'ON CONFLICT DO NOTHING;')) {
+                            $inserts[] = $currentInsert;
+                            $currentInsert = '';
+                            $inInsert = false;
+                        }
+                    }
+                }
+
+                // Don't forget the last one if it didn't end properly
+                if (! empty($currentInsert)) {
+                    $inserts[] = $currentInsert;
+                }
+
+                $cleanOutput = implode("\n", $inserts);
+                file_put_contents($dumpFile, $cleanOutput);
+
+                $this->info('  -> Exported '.count($inserts)." rows to {$table}.sql");
+                $exported++;
+            } else {
+                $this->error("Failed to export {$table}: ".$result->errorOutput());
+                $errors++;
+            }
+        }
+
+        $this->newLine();
+        $this->info("Exported {$exported} tables. Errors: {$errors}");
+
+        if ($exported > 0) {
+            $this->newLine();
+            $this->info('To restore this data on another machine:');
+            $this->line('  php artisan db:restore-cannabrands');
+        }
+
+        return $errors > 0 ? Command::FAILURE : Command::SUCCESS;
+    }
+}

app/Console/Commands/GenerateInventoryItemHashids.php

@@ -0,0 +1,54 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\InventoryItem;
+use Illuminate\Console\Command;
+
+class GenerateInventoryItemHashids extends Command
+{
+    protected $signature = 'inventory:generate-hashids';
+
+    protected $description = 'Generate hashids for inventory items, movements, and alerts that don\'t have them';
+
+    public function handle(): int
+    {
+        // Process InventoryItems
+        $this->processModel(InventoryItem::class, 'inventory items');
+
+        // Process InventoryMovements
+        $this->processModel(\App\Models\InventoryMovement::class, 'inventory movements');
+
+        // Process InventoryAlerts
+        $this->processModel(\App\Models\InventoryAlert::class, 'inventory alerts');
+
+        return self::SUCCESS;
+    }
+
+    protected function processModel(string $modelClass, string $label): void
+    {
+        $records = $modelClass::whereNull('hashid')->get();
+
+        if ($records->isEmpty()) {
+            $this->info("✓ All {$label} already have hashids!");
+
+            return;
+        }
+
+        $this->info("Found {$records->count()} {$label} without hashids. Generating...");
+
+        $bar = $this->output->createProgressBar($records->count());
+        $bar->start();
+
+        foreach ($records as $record) {
+            $record->hashid = $record->generateHashid();
+            $record->saveQuietly(); // Don't trigger observers/events
+            $bar->advance();
+        }
+
+        $bar->finish();
+        $this->newLine();
+        $this->info("✅ Generated hashids for {$records->count()} {$label}!");
+        $this->newLine();
+    }
+}

app/Console/Commands/GenerateMarketingOrchestratorTasks.php

@@ -0,0 +1,635 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\MenuViewEvent;
+use App\Models\OrchestratorMarketingConfig;
+use App\Models\OrchestratorTask;
+use App\Models\Order;
+use App\Models\Product;
+use App\Models\SendMenuLog;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Schema;
+
+/**
+ * Marketing Orchestrator - "Head of Marketing" automated playbooks.
+ *
+ * Generates actionable tasks for marketing teams based on engagement signals:
+ * - Campaign blast candidates (high-engagement customers)
+ * - Segment refinement suggestions
+ * - Launch announcements for new brands/SKUs
+ * - Holiday campaign opportunities
+ * - New SKU feature suggestions
+ * - Nurture sequence recommendations
+ */
+class GenerateMarketingOrchestratorTasks extends Command
+{
+    protected $signature = 'orchestrator:generate-marketing-tasks
+                            {--business= : Limit to specific business ID}
+                            {--playbook= : Run only specific playbook}
+                            {--dry-run : Show what would be created without creating}';
+
+    protected $description = 'Generate Marketing Orchestrator tasks from automated playbooks (Head of Marketing)';
+
+    private int $tasksCreated = 0;
+
+    private bool $dryRun = false;
+
+    private OrchestratorMarketingConfig $config;
+
+    /**
+     * Per-brand task counter for throttling.
+     */
+    private array $brandTaskCount = [];
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_GENERATE_MARKETING_TASKS);
+
+        $this->dryRun = $this->option('dry-run');
+        $specificBusinessId = $this->option('business');
+        $specificPlaybook = $this->option('playbook');
+
+        $this->info('📣 Marketing Orchestrator - Generating tasks...');
+        if ($this->dryRun) {
+            $this->warn('   (DRY RUN - no tasks will be created)');
+        }
+        $this->newLine();
+
+        // Load global config
+        try {
+            $this->config = OrchestratorMarketingConfig::getGlobal();
+        } catch (\Exception $e) {
+            $this->config = new OrchestratorMarketingConfig;
+        }
+
+        $this->line("   Throttle: max {$this->config->getMaxTasksPerBrandPerRun()} tasks/brand/run");
+        $this->line("   Cooldown: {$this->config->getCooldownDays()} days between touches");
+        $this->newLine();
+
+        // Get seller businesses
+        $businessQuery = Business::query()->where('type', '!=', 'buyer');
+
+        if ($specificBusinessId) {
+            $businessQuery->where('id', $specificBusinessId);
+        }
+
+        $businesses = $businessQuery->get();
+
+        foreach ($businesses as $business) {
+            $this->brandTaskCount = [];
+            $this->line("📊 Processing: {$business->name}");
+
+            // Run playbooks based on filter or all
+            if (! $specificPlaybook || $specificPlaybook === 'campaign-blast') {
+                $count = $this->playbook1CampaignBlastCandidates($business);
+                $this->line("   ├─ Playbook 1 (Campaign Blast): {$count} tasks");
+            }
+
+            if (! $specificPlaybook || $specificPlaybook === 'segment-refinement') {
+                $count = $this->playbook2SegmentRefinement($business);
+                $this->line("   ├─ Playbook 2 (Segment Refinement): {$count} tasks");
+            }
+
+            if (! $specificPlaybook || $specificPlaybook === 'launch-announcement') {
+                $count = $this->playbook3LaunchAnnouncement($business);
+                $this->line("   ├─ Playbook 3 (Launch Announcement): {$count} tasks");
+            }
+
+            if (! $specificPlaybook || $specificPlaybook === 'holiday-campaign') {
+                $count = $this->playbook4HolidayCampaign($business);
+                $this->line("   ├─ Playbook 4 (Holiday Campaign): {$count} tasks");
+            }
+
+            if (! $specificPlaybook || $specificPlaybook === 'new-sku-feature') {
+                $count = $this->playbook5NewSkuFeature($business);
+                $this->line("   ├─ Playbook 5 (New SKU Feature): {$count} tasks");
+            }
+
+            if (! $specificPlaybook || $specificPlaybook === 'nurture-sequence') {
+                $count = $this->playbook6NurtureSequence($business);
+                $this->line("   └─ Playbook 6 (Nurture Sequence): {$count} tasks");
+            }
+
+            $this->newLine();
+        }
+
+        $this->info("✅ Complete! Total marketing tasks created: {$this->tasksCreated}");
+
+        AutomationRunLog::recordSuccess(AutomationRunLog::CMD_GENERATE_MARKETING_TASKS, [
+            'tasks_created' => $this->tasksCreated,
+            'businesses_processed' => $businesses->count(),
+        ]);
+
+        return self::SUCCESS;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 1: Campaign Blast Candidates
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Find high-engagement customers who haven't received marketing in a while.
+     */
+    private function playbook1CampaignBlastCandidates(Business $business): int
+    {
+        if (! $this->config->isCampaignBlastEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getCampaignBlastSettings();
+        $brands = $business->brands;
+
+        foreach ($brands as $brand) {
+            if (! $this->canCreateTaskForBrand($brand->id)) {
+                continue;
+            }
+
+            // Find customers with high engagement (menu views + orders)
+            $engagedCustomers = $this->getEngagedCustomers($brand, $settings['min_engagement_score']);
+
+            foreach ($engagedCustomers as $customer) {
+                // Check if already has pending marketing task
+                if (OrchestratorTask::existsPending(
+                    $business->id,
+                    OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE,
+                    $customer->id
+                )) {
+                    continue;
+                }
+
+                // Check cooldown - no marketing sends in X days
+                $lastMarketingSend = SendMenuLog::where('business_id', $business->id)
+                    ->where('customer_id', $customer->id)
+                    ->whereNotNull('orchestrator_task_id')
+                    ->where('sent_at', '>=', now()->subDays($settings['days_since_last_send']))
+                    ->exists();
+
+                if ($lastMarketingSend) {
+                    continue;
+                }
+
+                $this->createTask([
+                    'business_id' => $business->id,
+                    'brand_id' => $brand->id,
+                    'customer_id' => $customer->id,
+                    'type' => OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE,
+                    'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                    'status' => OrchestratorTask::STATUS_PENDING,
+                    'priority' => OrchestratorTask::PRIORITY_NORMAL,
+                    'due_at' => now()->addDays(3),
+                    'payload' => [
+                        'customer_name' => $customer->name,
+                        'brand_name' => $brand->name,
+                        'engagement_score' => $customer->engagement_score ?? 0,
+                        'reason' => "High-engagement customer ({$customer->name}) ready for campaign blast for {$brand->name}",
+                        'suggested_action' => 'Include in next email campaign or menu blast',
+                    ],
+                ]);
+
+                $count++;
+                $this->recordTaskForBrand($brand->id);
+
+                if ($count >= $settings['max_tasks_per_run']) {
+                    break 2;
+                }
+            }
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 2: Segment Refinement
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Find brands with many customers but no defined segments.
+     */
+    private function playbook2SegmentRefinement(Business $business): int
+    {
+        if (! $this->config->isSegmentRefinementEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getSegmentRefinementSettings();
+        $brands = $business->brands;
+
+        foreach ($brands as $brand) {
+            // Check if already has pending segment task
+            if (OrchestratorTask::where('business_id', $business->id)
+                ->where('brand_id', $brand->id)
+                ->where('type', OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->exists()) {
+                continue;
+            }
+
+            // Count unique customers who have engaged with this brand
+            $customerCount = MenuViewEvent::where('brand_id', $brand->id)
+                ->whereNotNull('customer_id')
+                ->distinct('customer_id')
+                ->count('customer_id');
+
+            if ($customerCount < $settings['min_customers']) {
+                continue;
+            }
+
+            $this->createTask([
+                'business_id' => $business->id,
+                'brand_id' => $brand->id,
+                'type' => OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT,
+                'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'priority' => OrchestratorTask::PRIORITY_LOW,
+                'due_at' => now()->addWeek(),
+                'payload' => [
+                    'brand_name' => $brand->name,
+                    'customer_count' => $customerCount,
+                    'reason' => "{$brand->name} has {$customerCount} engaged customers - consider creating marketing segments",
+                    'suggested_action' => 'Define customer segments (VIP, Regular, New) for targeted campaigns',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 3: Launch Announcement
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Suggest launch campaigns for new brands.
+     */
+    private function playbook3LaunchAnnouncement(Business $business): int
+    {
+        if (! $this->config->isLaunchAnnouncementEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getLaunchAnnouncementSettings();
+
+        // Find brands created recently
+        $newBrands = $business->brands()
+            ->where('created_at', '>=', now()->subDays($settings['days_new']))
+            ->get();
+
+        foreach ($newBrands as $brand) {
+            // Check if already has pending launch task
+            if (OrchestratorTask::where('business_id', $business->id)
+                ->where('brand_id', $brand->id)
+                ->where('type', OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->exists()) {
+                continue;
+            }
+
+            $this->createTask([
+                'business_id' => $business->id,
+                'brand_id' => $brand->id,
+                'type' => OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT,
+                'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'priority' => OrchestratorTask::PRIORITY_HIGH,
+                'due_at' => now()->addDays(2),
+                'payload' => [
+                    'brand_name' => $brand->name,
+                    'brand_created_at' => $brand->created_at->toDateString(),
+                    'days_since_launch' => now()->diffInDays($brand->created_at),
+                    'reason' => "New brand '{$brand->name}' launched - create announcement campaign",
+                    'suggested_action' => 'Send launch email to customer list, update website banners',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 4: Holiday Campaign
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Suggest holiday campaigns based on upcoming holidays.
+     */
+    private function playbook4HolidayCampaign(Business $business): int
+    {
+        if (! $this->config->isHolidayCampaignEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getHolidayCampaignSettings();
+
+        // Define holidays relevant to the cannabis industry
+        $holidays = $this->getUpcomingHolidays($settings['days_before']);
+
+        if (empty($holidays)) {
+            return 0;
+        }
+
+        foreach ($holidays as $holiday) {
+            // Check if already has pending holiday task for this business
+            $existingTask = OrchestratorTask::where('business_id', $business->id)
+                ->where('type', OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->whereJsonContains('payload->holiday_name', $holiday['name'])
+                ->exists();
+
+            if ($existingTask) {
+                continue;
+            }
+
+            $this->createTask([
+                'business_id' => $business->id,
+                'type' => OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN,
+                'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'priority' => OrchestratorTask::PRIORITY_HIGH,
+                'due_at' => $holiday['date']->copy()->subDays(7),
+                'payload' => [
+                    'holiday_name' => $holiday['name'],
+                    'holiday_date' => $holiday['date']->toDateString(),
+                    'days_until' => now()->diffInDays($holiday['date']),
+                    'reason' => "{$holiday['name']} is in {$holiday['days_until']} days - prepare campaign",
+                    'suggested_action' => $holiday['suggested_action'] ?? 'Create themed email campaign and promotions',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 5: New SKU Feature
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Suggest featuring new SKUs in marketing materials.
+     */
+    private function playbook5NewSkuFeature(Business $business): int
+    {
+        if (! $this->config->isNewSkuFeatureEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getNewSkuFeatureSettings();
+        $brands = $business->brands;
+
+        foreach ($brands as $brand) {
+            // Find new products for this brand
+            $newProducts = Product::where('brand_id', $brand->id)
+                ->where('created_at', '>=', now()->subDays($settings['days_new']))
+                ->where('is_active', true)
+                ->get();
+
+            if ($newProducts->count() < $settings['min_products']) {
+                continue;
+            }
+
+            // Check if already has pending new SKU task
+            if (OrchestratorTask::where('business_id', $business->id)
+                ->where('brand_id', $brand->id)
+                ->where('type', OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->exists()) {
+                continue;
+            }
+
+            $productNames = $newProducts->pluck('name')->take(5)->toArray();
+
+            $this->createTask([
+                'business_id' => $business->id,
+                'brand_id' => $brand->id,
+                'type' => OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE,
+                'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'priority' => OrchestratorTask::PRIORITY_NORMAL,
+                'due_at' => now()->addDays(5),
+                'payload' => [
+                    'brand_name' => $brand->name,
+                    'new_product_count' => $newProducts->count(),
+                    'product_names' => $productNames,
+                    'reason' => "{$brand->name} has {$newProducts->count()} new products to feature",
+                    'suggested_action' => 'Create "New Arrivals" email or update product showcase',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook 6: Nurture Sequence
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Suggest nurture sequences for new customers.
+     */
+    private function playbook6NurtureSequence(Business $business): int
+    {
+        if (! $this->config->isNurtureSequenceEnabled()) {
+            return 0;
+        }
+
+        $count = 0;
+        $settings = $this->config->getNurtureSequenceSettings();
+
+        if (! Schema::hasTable('orders')) {
+            return 0;
+        }
+
+        $brandIds = $business->brands()->pluck('id');
+        if ($brandIds->isEmpty()) {
+            return 0;
+        }
+
+        // Find customers with first order in date range and limited orders
+        $nurtureCandiates = DB::table('orders')
+            ->join('order_items', 'orders.id', '=', 'order_items.order_id')
+            ->join('products', 'order_items.product_id', '=', 'products.id')
+            ->whereIn('products.brand_id', $brandIds)
+            ->select('orders.business_id as customer_id')
+            ->groupBy('orders.business_id')
+            ->havingRaw('COUNT(DISTINCT orders.id) <= ?', [$settings['max_orders']])
+            ->havingRaw('MIN(orders.created_at) <= ?', [now()->subDays($settings['days_since_first_order'])])
+            ->limit(20)
+            ->get();
+
+        foreach ($nurtureCandiates as $candidate) {
+            // Check if already has pending nurture task
+            if (OrchestratorTask::existsPending(
+                $business->id,
+                OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE,
+                $candidate->customer_id
+            )) {
+                continue;
+            }
+
+            $customer = Business::find($candidate->customer_id);
+            if (! $customer) {
+                continue;
+            }
+
+            $this->createTask([
+                'business_id' => $business->id,
+                'customer_id' => $customer->id,
+                'type' => OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE,
+                'owner_role' => OrchestratorTask::ROLE_MARKETING,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'priority' => OrchestratorTask::PRIORITY_LOW,
+                'due_at' => now()->addWeek(),
+                'payload' => [
+                    'customer_name' => $customer->name,
+                    'reason' => "New customer '{$customer->name}' ready for nurture sequence",
+                    'suggested_action' => 'Add to welcome email series or educational content drip',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Helpers
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Get engaged customers for a brand.
+     */
+    private function getEngagedCustomers(Brand $brand, int $minScore): \Illuminate\Support\Collection
+    {
+        // Get customers who have viewed menus multiple times
+        return MenuViewEvent::where('brand_id', $brand->id)
+            ->whereNotNull('customer_id')
+            ->select('customer_id', DB::raw('COUNT(*) as view_count'))
+            ->groupBy('customer_id')
+            ->havingRaw('COUNT(*) >= ?', [3])
+            ->orderByDesc('view_count')
+            ->limit(50)
+            ->get()
+            ->map(function ($item) {
+                $customer = Business::find($item->customer_id);
+                if ($customer) {
+                    $customer->engagement_score = min(100, $item->view_count * 10);
+
+                    return $customer;
+                }
+
+                return null;
+            })
+            ->filter()
+            ->filter(fn ($c) => ($c->engagement_score ?? 0) >= $minScore);
+    }
+
+    /**
+     * Get upcoming holidays.
+     */
+    private function getUpcomingHolidays(int $daysAhead): array
+    {
+        $holidays = [
+            ['name' => '4/20', 'date' => now()->setMonth(4)->setDay(20), 'suggested_action' => 'Major cannabis holiday - plan big promotional campaign'],
+            ['name' => 'Green Wednesday', 'date' => $this->getGreenWednesday(), 'suggested_action' => 'Day before Thanksgiving - high sales day'],
+            ['name' => 'Black Friday', 'date' => $this->getBlackFriday(), 'suggested_action' => 'Major sales event - prepare deals and promotions'],
+            ['name' => '7/10 (Dab Day)', 'date' => now()->setMonth(7)->setDay(10), 'suggested_action' => 'Concentrate holiday - feature extracts and dabs'],
+        ];
+
+        $upcoming = [];
+        foreach ($holidays as $holiday) {
+            $date = $holiday['date'];
+
+            // If date is in past this year, check next year
+            if ($date->isPast()) {
+                $date = $date->addYear();
+            }
+
+            $daysUntil = now()->diffInDays($date, false);
+
+            if ($daysUntil > 0 && $daysUntil <= $daysAhead) {
+                $holiday['date'] = $date;
+                $holiday['days_until'] = $daysUntil;
+                $upcoming[] = $holiday;
+            }
+        }
+
+        return $upcoming;
+    }
+
+    private function getGreenWednesday(): \Carbon\Carbon
+    {
+        // Wednesday before Thanksgiving (4th Thursday of November)
+        $november = now()->setMonth(11)->startOfMonth();
+        $thanksgiving = $november->copy()->nthOfMonth(4, \Carbon\Carbon::THURSDAY);
+
+        return $thanksgiving->copy()->subDay();
+    }
+
+    private function getBlackFriday(): \Carbon\Carbon
+    {
+        $november = now()->setMonth(11)->startOfMonth();
+        $thanksgiving = $november->copy()->nthOfMonth(4, \Carbon\Carbon::THURSDAY);
+
+        return $thanksgiving->copy()->addDay();
+    }
+
+    /**
+     * Check if we can create a task for this brand (throttling).
+     */
+    private function canCreateTaskForBrand(int $brandId): bool
+    {
+        $currentCount = $this->brandTaskCount[$brandId] ?? 0;
+
+        return $currentCount < $this->config->getMaxTasksPerBrandPerRun();
+    }
+
+    /**
+     * Record that we created a task for this brand.
+     */
+    private function recordTaskForBrand(int $brandId): void
+    {
+        if (! isset($this->brandTaskCount[$brandId])) {
+            $this->brandTaskCount[$brandId] = 0;
+        }
+        $this->brandTaskCount[$brandId]++;
+    }
+
+    /**
+     * Create a marketing task.
+     */
+    private function createTask(array $taskData): ?OrchestratorTask
+    {
+        // Ensure marketing role
+        $taskData['owner_role'] = OrchestratorTask::ROLE_MARKETING;
+
+        // Marketing tasks are admin-only (not visible to seller reps)
+        $taskData['visible_to_reps'] = false;
+        $taskData['approval_state'] = OrchestratorTask::APPROVAL_AUTO;
+
+        if ($this->dryRun) {
+            return null;
+        }
+
+        $this->tasksCreated++;
+
+        return OrchestratorTask::create($taskData);
+    }
+}

app/Console/Commands/GenerateMenuFollowups.php

@@ -0,0 +1,228 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use App\Models\MenuViewEvent;
+use App\Models\OrchestratorTask;
+use App\Models\SendMenuLog;
+use Illuminate\Console\Command;
+
+class GenerateMenuFollowups extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'orchestrator:generate-menu-followups
+                            {--days-no-view=3 : Days after send with no view to trigger followup}
+                            {--days-viewed-no-order=3 : Days after view with no order to trigger followup}
+                            {--business= : Limit to specific business ID}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Generate Orchestrator followup tasks for menu sends without views or orders';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $daysNoView = (int) $this->option('days-no-view');
+        $daysViewedNoOrder = (int) $this->option('days-viewed-no-order');
+        $specificBusinessId = $this->option('business');
+
+        $this->info('Generating menu followup tasks...');
+        $this->info("  - No view threshold: {$daysNoView} days");
+        $this->info("  - Viewed no order threshold: {$daysViewedNoOrder} days");
+
+        $businessQuery = Business::query()
+            ->where('type', '!=', 'buyer'); // Only process seller businesses
+
+        if ($specificBusinessId) {
+            $businessQuery->where('id', $specificBusinessId);
+        }
+
+        $businesses = $businessQuery->get();
+        $totalNoView = 0;
+        $totalViewedNoOrder = 0;
+
+        foreach ($businesses as $business) {
+            $this->line("Processing business: {$business->name} (ID: {$business->id})");
+
+            // Case A: No view after send
+            $noViewCount = $this->generateNoViewFollowups($business, $daysNoView);
+            $totalNoView += $noViewCount;
+
+            // Case B: Viewed but no order
+            $viewedNoOrderCount = $this->generateViewedNoOrderFollowups($business, $daysViewedNoOrder);
+            $totalViewedNoOrder += $viewedNoOrderCount;
+
+            $this->line("  - Created {$noViewCount} no-view followups");
+            $this->line("  - Created {$viewedNoOrderCount} viewed-no-order followups");
+        }
+
+        $this->newLine();
+        $this->info('Complete! Total tasks created:');
+        $this->info("  - No view followups: {$totalNoView}");
+        $this->info("  - Viewed no order followups: {$totalViewedNoOrder}");
+
+        return self::SUCCESS;
+    }
+
+    /**
+     * Generate followup tasks for menus sent but never viewed.
+     */
+    protected function generateNoViewFollowups(Business $business, int $daysThreshold): int
+    {
+        $count = 0;
+
+        // Find SendMenuLog rows where:
+        // - sent_at is {daysThreshold} to {daysThreshold + 2} days ago (window)
+        // - There is no MenuViewEvent for the same business_id, menu_id, customer_id after sent_at
+        // - There is no existing OrchestratorTask of type menu_followup_no_view in pending status
+        $cutoffStart = now()->subDays($daysThreshold + 2);
+        $cutoffEnd = now()->subDays($daysThreshold);
+
+        $sendLogs = SendMenuLog::query()
+            ->where('business_id', $business->id)
+            ->whereBetween('sent_at', [$cutoffStart, $cutoffEnd])
+            ->whereNotNull('customer_id')
+            ->whereNotNull('menu_id')
+            ->get();
+
+        foreach ($sendLogs as $log) {
+            // Check if there's been a view after the send
+            $hasView = MenuViewEvent::hasViewAfter(
+                $business->id,
+                $log->menu_id,
+                $log->customer_id,
+                $log->sent_at
+            );
+
+            if ($hasView) {
+                continue; // Menu was viewed, skip
+            }
+
+            // Check if task already exists
+            $existingTask = OrchestratorTask::query()
+                ->where('business_id', $business->id)
+                ->where('customer_id', $log->customer_id)
+                ->where('menu_id', $log->menu_id)
+                ->where('type', OrchestratorTask::TYPE_MENU_FOLLOWUP_NO_VIEW)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->exists();
+
+            if ($existingTask) {
+                continue; // Task already exists
+            }
+
+            // Create the followup task
+            OrchestratorTask::create([
+                'business_id' => $business->id,
+                'brand_id' => $log->brand_id,
+                'menu_id' => $log->menu_id,
+                'customer_id' => $log->customer_id,
+                'type' => OrchestratorTask::TYPE_MENU_FOLLOWUP_NO_VIEW,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'due_at' => now(),
+                'payload' => [
+                    'send_menu_log_id' => $log->id,
+                    'recipient_name' => $log->meta['recipient_name'] ?? 'Unknown',
+                    'recipient_type' => $log->recipient_type,
+                    'recipient_id' => $log->recipient_id,
+                    'channel' => $log->channel,
+                    'original_sent_at' => $log->sent_at->toIso8601String(),
+                    'suggested_message' => 'Hi! Just checking if you had a chance to look at the menu I sent over. Let me know if you have any questions!',
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+
+    /**
+     * Generate followup tasks for menus viewed but no order placed.
+     */
+    protected function generateViewedNoOrderFollowups(Business $business, int $daysThreshold): int
+    {
+        $count = 0;
+
+        // Find MenuViewEvent rows where:
+        // - viewed_at is {daysThreshold} to {daysThreshold + 2} days ago
+        // - There was a SendMenuLog for that menu/customer earlier
+        // - There is no order yet (simplified: we just check if task exists)
+        // - There is no existing OrchestratorTask of type menu_followup_viewed_no_order in pending status
+        $cutoffStart = now()->subDays($daysThreshold + 2);
+        $cutoffEnd = now()->subDays($daysThreshold);
+
+        $viewEvents = MenuViewEvent::query()
+            ->where('business_id', $business->id)
+            ->whereBetween('viewed_at', [$cutoffStart, $cutoffEnd])
+            ->whereNotNull('customer_id')
+            ->whereNotNull('menu_id')
+            ->get();
+
+        foreach ($viewEvents as $viewEvent) {
+            // Check if there was a SendMenuLog for this menu/customer
+            $sendLog = SendMenuLog::query()
+                ->where('business_id', $business->id)
+                ->where('menu_id', $viewEvent->menu_id)
+                ->where('customer_id', $viewEvent->customer_id)
+                ->where('sent_at', '<', $viewEvent->viewed_at)
+                ->orderByDesc('sent_at')
+                ->first();
+
+            if (! $sendLog) {
+                continue; // No prior send, this was a direct view
+            }
+
+            // Check if task already exists
+            $existingTask = OrchestratorTask::query()
+                ->where('business_id', $business->id)
+                ->where('customer_id', $viewEvent->customer_id)
+                ->where('menu_id', $viewEvent->menu_id)
+                ->where('type', OrchestratorTask::TYPE_MENU_FOLLOWUP_VIEWED_NO_ORDER)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->exists();
+
+            if ($existingTask) {
+                continue;
+            }
+
+            // For V1.3, we skip order checking (would need to hook into orders table)
+            // In future: check Order::where('business_id', $customer_id)->where('created_at', '>', $viewEvent->viewed_at)->exists()
+
+            // Create the followup task
+            OrchestratorTask::create([
+                'business_id' => $business->id,
+                'brand_id' => $viewEvent->brand_id,
+                'menu_id' => $viewEvent->menu_id,
+                'customer_id' => $viewEvent->customer_id,
+                'type' => OrchestratorTask::TYPE_MENU_FOLLOWUP_VIEWED_NO_ORDER,
+                'status' => OrchestratorTask::STATUS_PENDING,
+                'due_at' => now(),
+                'payload' => [
+                    'send_menu_log_id' => $sendLog->id,
+                    'recipient_name' => $sendLog->meta['recipient_name'] ?? 'Unknown',
+                    'recipient_type' => $sendLog->recipient_type,
+                    'recipient_id' => $sendLog->recipient_id,
+                    'channel' => $sendLog->channel,
+                    'original_sent_at' => $sendLog->sent_at->toIso8601String(),
+                    'viewed_at' => $viewEvent->viewed_at->toIso8601String(),
+                    'suggested_message' => "I saw you checked out the menu I sent over. Is there anything specific you're looking for? Happy to help!",
+                ],
+            ]);
+
+            $count++;
+        }
+
+        return $count;
+    }
+}

app/Console/Commands/ImportAlohaSales.php

@@ -0,0 +1,464 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\Order;
+use App\Models\OrderItem;
+use App\Models\Product;
+use App\Models\User;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Hash;
+use Illuminate\Support\Str;
+
+class ImportAlohaSales extends Command
+{
+    protected $signature = 'import:aloha-sales {--dry-run : Show what would be imported without actually importing} {--force : Overwrite existing orders} {--skip-existing : Skip orders that already exist} {--limit= : Limit number of invoices to import}';
+
+    protected $description = 'Import Aloha TymeMachine sales history (invoices and customers) from remote MySQL';
+
+    private $mysqli;
+
+    private $stats = [
+        'total_invoices' => 0,
+        'imported_invoices' => 0,
+        'skipped_invoices' => 0,
+        'failed_invoices' => 0,
+        'customers_created' => 0,
+        'total_items' => 0,
+    ];
+
+    private $customerCache = [];
+
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+        $force = $this->option('force');
+        $skipExisting = $this->option('skip-existing');
+        $limit = $this->option('limit');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No data will be imported');
+        }
+
+        $this->info('🚀 Starting Aloha TymeMachine Sales Import');
+        $this->newLine();
+
+        // Connect to remote MySQL
+        $this->info('📡 Connecting to remote MySQL database...');
+        $this->mysqli = new \mysqli('sql1.creationshop.net', 'claude', 'claude', 'hub_cannabrands');
+
+        if ($this->mysqli->connect_error) {
+            $this->error('Failed to connect: '.$this->mysqli->connect_error);
+
+            return 1;
+        }
+        $this->info('✓ Connected to remote MySQL');
+        $this->newLine();
+
+        // Get all invoices with Aloha TymeMachine products (brand_id = 11)
+        $this->info('📦 Fetching invoices with Aloha TymeMachine products...');
+        $query = '
+            SELECT DISTINCT i.id
+            FROM invoices i
+            INNER JOIN invoice_lines il ON i.id = il.invoice_id
+            INNER JOIN products p ON il.product_id = p.id
+            WHERE p.brand_id = 11
+            AND i.deleted_at IS NULL
+            ORDER BY i.id
+        ';
+        if ($limit) {
+            $query .= ' LIMIT '.(int) $limit;
+        }
+
+        $result = $this->mysqli->query($query);
+        $invoiceIds = [];
+        while ($row = $result->fetch_assoc()) {
+            $invoiceIds[] = $row['id'];
+        }
+
+        $this->stats['total_invoices'] = count($invoiceIds);
+        $this->info("Found {$this->stats['total_invoices']} invoices with Aloha TymeMachine products");
+        $this->newLine();
+
+        if (! $dryRun && ! $force && ! $skipExisting) {
+            if (! $this->confirm('This will import all invoices and customers. Continue?', true)) {
+                $this->warn('Import cancelled');
+
+                return 0;
+            }
+            $this->newLine();
+        }
+
+        // Import each invoice
+        $progressBar = $this->output->createProgressBar($this->stats['total_invoices']);
+        $progressBar->setFormat(' %current%/%max% [%bar%] %percent:3s%% %message%');
+        $progressBar->setMessage('Starting...');
+
+        foreach ($invoiceIds as $invoiceId) {
+            $progressBar->setMessage("Invoice #{$invoiceId}");
+
+            try {
+                $result = $this->importInvoice($invoiceId, $dryRun, $force, $skipExisting);
+
+                if ($result === 'imported') {
+                    $this->stats['imported_invoices']++;
+                } elseif ($result === 'skipped') {
+                    $this->stats['skipped_invoices']++;
+                }
+            } catch (\Exception $e) {
+                $this->stats['failed_invoices']++;
+                $progressBar->clear();
+                $this->error("Failed to import invoice #{$invoiceId}: {$e->getMessage()}");
+                $progressBar->display();
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Show summary
+        $this->info('📊 Import Summary:');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Total Invoices', $this->stats['total_invoices']],
+                ['✓ Imported', $this->stats['imported_invoices']],
+                ['⊘ Skipped', $this->stats['skipped_invoices']],
+                ['✗ Failed', $this->stats['failed_invoices']],
+                ['Customers Created', $this->stats['customers_created']],
+                ['Order Items Created', $this->stats['total_items']],
+            ]
+        );
+
+        $this->mysqli->close();
+
+        return $this->stats['failed_invoices'] > 0 ? 1 : 0;
+    }
+
+    private function importInvoice(int $invoiceId, bool $dryRun, bool $force, bool $skipExisting): string
+    {
+        // Fetch invoice from remote
+        $result = $this->mysqli->query("SELECT * FROM invoices WHERE id = {$invoiceId}");
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            throw new \Exception("Invoice #{$invoiceId} not found in remote database");
+        }
+
+        // Check if already exists
+        if (Order::where('id', $invoiceId)->exists()) {
+            if ($skipExisting) {
+                return 'skipped';
+            }
+
+            if (! $force && ! $dryRun) {
+                return 'skipped';
+            }
+
+            if (! $dryRun && $force) {
+                // Force delete existing order and items (hard delete, not soft delete)
+                DB::table('order_items')->where('order_id', $invoiceId)->delete();
+                Order::where('id', $invoiceId)->forceDelete();
+            }
+        }
+
+        if ($dryRun) {
+            return 'imported';
+        }
+
+        // Get or create customer business
+        $customer = $this->findOrCreateCustomer($remote['organisation_id'], $dryRun);
+
+        if (! $customer) {
+            throw new \Exception("Failed to create customer for organisation #{$remote['organisation_id']}");
+        }
+
+        // Get Cannabrands business (seller)
+        $seller = Business::where('slug', 'cannabrands')->first();
+        if (! $seller) {
+            throw new \Exception('Cannabrands business not found');
+        }
+
+        // Get first user for this business to assign as order creator
+        $user = $customer->users()->first();
+        if (! $user) {
+            throw new \Exception("No user found for customer business #{$customer->id}");
+        }
+
+        // Get invoice lines
+        $linesResult = $this->mysqli->query("
+            SELECT il.*, p.brand_id
+            FROM invoice_lines il
+            INNER JOIN products p ON il.product_id = p.id
+            WHERE il.invoice_id = {$invoiceId}
+            AND il.deleted_at IS NULL
+        ");
+
+        $invoiceLines = [];
+        while ($line = $linesResult->fetch_assoc()) {
+            $invoiceLines[] = $line;
+        }
+
+        // Create order
+        $order = new Order;
+        $order->id = $invoiceId;
+        $order->business_id = $customer->id; // Buyer business
+        $order->user_id = $user->id; // User who placed the order
+        $order->order_number = $remote['invoice_id'] ?? "ALOHA-{$invoiceId}";
+        $order->status = $this->mapStatus($remote['status']);
+        $order->subtotal = ($remote['subtotal'] ?? 0) / 100; // Convert cents to dollars
+        $order->tax = ($remote['tax'] ?? 0) / 100;
+        $order->total = ($remote['total'] ?? 0) / 100;
+        $order->notes = $this->sanitizeUtf8($remote['comments']);
+        $order->payment_terms = $this->sanitizeUtf8($remote['terms']);
+        $order->delivery_method = 'pickup'; // Default
+        $order->timestamps = false;
+        $order->created_at = $remote['created_at'];
+        $order->updated_at = $remote['updated_at'];
+        $order->save();
+
+        // Create order items
+        $itemCount = 0;
+        foreach ($invoiceLines as $line) {
+            // Find the product locally - map by remote product_id
+            // Note: The remote product_id may not match the local product_id
+            // We need to find the local product by SKU (code from remote)
+            $remoteProduct = $this->mysqli->query("SELECT code, name FROM products WHERE id = {$line['product_id']}")->fetch_assoc();
+
+            if (! $remoteProduct) {
+                continue;
+            }
+
+            // Find local product by SKU and ensure it's Aloha brand
+            $localBrand = Brand::where('name', 'Aloha TymeMachine')->first();
+            if (! $localBrand) {
+                continue;
+            }
+
+            $product = Product::where('sku', $remoteProduct['code'])
+                ->where('brand_id', $localBrand->id)
+                ->first();
+
+            if (! $product) {
+                continue; // Skip products not imported
+            }
+
+            // Calculate line_total (amount + tax)
+            $amount = (($line['amount'] ?? 0) / 100);
+            $tax = (($line['tax_amount'] ?? 0) / 100);
+            $lineTotal = $amount + $tax;
+
+            $orderItem = new OrderItem;
+            $orderItem->order_id = $order->id;
+            $orderItem->product_id = $product->id; // Use local product ID
+            $orderItem->quantity = (int) ($line['quantity'] ?? 1); // Cast to integer
+            $orderItem->unit_price = $line['price'] ?? 0;
+            $orderItem->line_total = $lineTotal;
+
+            // Product snapshot fields
+            $orderItem->product_name = $product->name;
+            $orderItem->product_sku = $product->sku;
+            $orderItem->brand_name = $product->brand->name ?? 'Aloha TymeMachine';
+
+            $orderItem->timestamps = false;
+            $orderItem->created_at = $line['created_at'];
+            $orderItem->updated_at = $line['updated_at'];
+            $orderItem->save();
+
+            $itemCount++;
+        }
+
+        $this->stats['total_items'] += $itemCount;
+
+        return 'imported';
+    }
+
+    private function findOrCreateCustomer(int $organisationId, bool $dryRun): ?Business
+    {
+        // Check cache first
+        if (isset($this->customerCache[$organisationId])) {
+            return $this->customerCache[$organisationId];
+        }
+
+        // Check if already imported
+        $mapping = DB::table('remote_customer_mappings')
+            ->where('remote_organisation_id', $organisationId)
+            ->first();
+
+        if ($mapping) {
+            $business = Business::find($mapping->business_id);
+            if ($business) {
+                // Ensure business has at least one user
+                if ($business->users()->count() == 0) {
+                    $this->createUserForBusiness($business);
+                }
+                $this->customerCache[$organisationId] = $business;
+
+                return $business;
+            }
+        }
+
+        // Fetch from remote
+        $result = $this->mysqli->query("SELECT * FROM companies WHERE id = {$organisationId}");
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            return null;
+        }
+
+        if ($dryRun) {
+            return new Business(['name' => $remote['name']]);
+        }
+
+        // Check if business already exists by slug
+        $slug = Str::slug($remote['name']);
+        $business = Business::where('slug', $slug)->first();
+
+        if ($business) {
+            // Business already exists, create mapping and return it
+            // Ensure it has a user
+            if ($business->users()->count() == 0) {
+                $this->createUserForBusiness($business);
+            }
+
+            // Create mapping if it doesn't exist
+            $existingMapping = DB::table('remote_customer_mappings')
+                ->where('business_id', $business->id)
+                ->where('remote_organisation_id', $organisationId)
+                ->exists();
+
+            if (! $existingMapping) {
+                DB::table('remote_customer_mappings')->insert([
+                    'business_id' => $business->id,
+                    'remote_organisation_id' => $organisationId,
+                    'created_at' => now(),
+                    'updated_at' => now(),
+                ]);
+            }
+
+            $this->customerCache[$organisationId] = $business;
+
+            return $business;
+        }
+
+        // Create new business
+        $business = new Business;
+        $business->name = $this->sanitizeUtf8($remote['name']);
+        $business->slug = Str::slug($remote['name']);
+        $business->type = 'buyer';
+        $business->status = 'approved';
+        $business->is_active = true;
+        $business->onboarding_completed = true;
+        $business->tax_rate = 0;
+        $business->tax_exempt = false;
+        $business->has_analytics = false;
+        $business->has_marketing = false;
+        $business->has_manufacturing = false;
+        $business->has_processing = false;
+
+        // Map address if available
+        if (! empty($remote['address'])) {
+            $business->physical_address = $this->sanitizeUtf8($remote['address']);
+        }
+        if (! empty($remote['city'])) {
+            $business->physical_city = $this->sanitizeUtf8($remote['city']);
+        }
+        if (! empty($remote['state'])) {
+            $business->physical_state = $this->sanitizeUtf8($remote['state']);
+        }
+        if (! empty($remote['zipcode'])) {
+            $business->physical_zipcode = $this->sanitizeUtf8($remote['zipcode']);
+        }
+
+        $business->save();
+
+        // Create a default user for this business
+        $this->createUserForBusiness($business);
+
+        // Create mapping
+        DB::table('remote_customer_mappings')->insert([
+            'business_id' => $business->id,
+            'remote_organisation_id' => $organisationId,
+            'created_at' => now(),
+            'updated_at' => now(),
+        ]);
+
+        $this->stats['customers_created']++;
+        $this->customerCache[$organisationId] = $business;
+
+        return $business;
+    }
+
+    private function mapStatus(?string $remoteStatus): string
+    {
+        // Map remote invoice status to local order status
+        // Valid local statuses: new, buyer_modified, seller_modified, accepted, in_progress,
+        // ready_for_invoice, awaiting_invoice_approval, ready_for_manifest, ready_for_delivery,
+        // delivered, cancelled, rejected
+        $statusMap = [
+            'draft' => 'new',           // Order just created
+            'sent' => 'accepted',       // Order sent to customer, accepted
+            'paid' => 'delivered',      // Payment received, order completed
+            'partial' => 'in_progress', // Partially paid/fulfilled
+            'overdue' => 'accepted',    // Still active but overdue
+        ];
+
+        return $statusMap[$remoteStatus] ?? 'new';
+    }
+
+    /**
+     * Create a default user for a business
+     */
+    private function createUserForBusiness(Business $business): User
+    {
+        $user = new User;
+        $user->first_name = 'System';
+        $user->last_name = 'User';
+        $user->email = 'system+'.$business->slug.'@imported.local';
+        $user->password = Hash::make(Str::random(32)); // Random password
+        $user->user_type = 'buyer';
+        $user->email_verified_at = now();
+        $user->save();
+
+        // Attach user to business
+        $user->businesses()->attach($business->id);
+
+        return $user;
+    }
+
+    /**
+     * Sanitize text from MySQL (Windows-1252 encoding) to proper UTF-8
+     */
+    private function sanitizeUtf8(?string $text): ?string
+    {
+        if (! $text) {
+            return $text;
+        }
+
+        // First, try to detect the encoding
+        $encoding = mb_detect_encoding($text, ['UTF-8', 'ISO-8859-1', 'Windows-1252'], true);
+
+        // If already UTF-8 and valid, return as-is
+        if ($encoding === 'UTF-8' && mb_check_encoding($text, 'UTF-8')) {
+            return $text;
+        }
+
+        // Try to convert from Windows-1252 to UTF-8
+        $converted = @iconv('Windows-1252', 'UTF-8//TRANSLIT//IGNORE', $text);
+
+        // If iconv fails, fall back to mb_convert_encoding
+        if ($converted === false) {
+            $converted = mb_convert_encoding($text, 'UTF-8', 'Windows-1252');
+        }
+
+        // Final cleanup: remove any remaining invalid UTF-8 sequences
+        $converted = mb_convert_encoding($converted, 'UTF-8', 'UTF-8');
+
+        return $converted;
+    }
+}

app/Console/Commands/ImportProductsFromRemote.php

@@ -0,0 +1,144 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\Product;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Str;
+
+class ImportProductsFromRemote extends Command
+{
+    protected $signature = 'import:products-from-remote {--business=cannabrands}';
+
+    protected $description = 'Import products and SKUs from remote MySQL database';
+
+    public function handle()
+    {
+        // Configure remote MySQL connection
+        config(['database.connections.remote_mysql' => [
+            'driver' => 'mysql',
+            'host' => 'sql1.creationshop.net',
+            'port' => '3306',
+            'database' => 'hub_cannabrands',
+            'username' => 'claude',
+            'password' => 'claude',
+            'charset' => 'utf8mb4',
+            'collation' => 'utf8mb4_unicode_ci',
+            'prefix' => '',
+            'strict' => true,
+            'engine' => null,
+        ]]);
+
+        $this->info('🔗 Connected to remote MySQL database');
+        $this->newLine();
+
+        // Get or create the local business
+        $businessSlug = $this->option('business');
+        $localBusiness = Business::where('slug', $businessSlug)->first();
+
+        if (! $localBusiness) {
+            $this->error("Business with slug '{$businessSlug}' not found in local database.");
+            $this->info('Available businesses:');
+            Business::all()->each(fn ($b) => $this->line("  - {$b->slug}"));
+
+            return 1;
+        }
+
+        $this->info("📦 Importing products for: {$localBusiness->name}");
+        $this->newLine();
+
+        // Get all brands from remote database
+        $remoteBrands = DB::connection('remote_mysql')
+            ->table('brands')
+            ->whereNotNull('name')
+            ->get();
+
+        $this->info("Found {$remoteBrands->count()} brands in remote database");
+        $this->newLine();
+
+        $brandMap = [];
+        $importedBrands = 0;
+        $importedProducts = 0;
+
+        foreach ($remoteBrands as $remoteBrand) {
+            // Create or update brand in local database
+            $localBrand = Brand::updateOrCreate(
+                [
+                    'business_id' => $localBusiness->id,
+                    'name' => $remoteBrand->name,
+                ],
+                [
+                    'slug' => Str::slug($remoteBrand->name),
+                    'tagline' => $remoteBrand->tagline,
+                    'description' => $remoteBrand->desc ?? $remoteBrand->short_desc,
+                    'website_url' => $remoteBrand->url ? 'https://'.ltrim($remoteBrand->url, 'https://') : null,
+                    'is_public' => (bool) $remoteBrand->public,
+                    'is_active' => true,
+                ]
+            );
+
+            $brandMap[$remoteBrand->brand_id] = $localBrand->id;
+            $importedBrands++;
+
+            $this->line("  ✓ Brand: {$localBrand->name}");
+
+            // Get products for this brand
+            $remoteProducts = DB::connection('remote_mysql')
+                ->table('products')
+                ->where('brand_id', $remoteBrand->brand_id)
+                ->where('active', 1)
+                ->whereNotNull('code')
+                ->get();
+
+            foreach ($remoteProducts as $remoteProduct) {
+                try {
+                    // Create or update product (skip strain_id foreign key for now)
+                    Product::updateOrCreate(
+                        [
+                            'brand_id' => $localBrand->id,
+                            'sku' => $remoteProduct->code,
+                        ],
+                        [
+                            'name' => $remoteProduct->name,
+                            'description' => $remoteProduct->description,
+                            'price' => $remoteProduct->wholesale_price ?? 0,
+                            'cost' => $remoteProduct->cost ?? 0,
+                            'is_active' => (bool) $remoteProduct->active,
+                            'unit_id' => null, // Units will need to be mapped separately
+                            'strain_id' => null, // Strains will need to be imported separately
+                        ]
+                    );
+
+                    $importedProducts++;
+                } catch (\Illuminate\Database\UniqueConstraintViolationException $e) {
+                    // Skip products with slug conflicts (already exist for different brand)
+                    $this->warn("    ⚠ Skipped '{$remoteProduct->name}' (slug conflict)");
+
+                    continue;
+                }
+            }
+
+            if ($remoteProducts->count() > 0) {
+                $this->line("    → Imported {$remoteProducts->count()} products");
+            }
+        }
+
+        $this->newLine();
+        $this->info('✅ Import Complete!');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Brands Imported', $importedBrands],
+                ['Products Imported', $importedProducts],
+            ]
+        );
+
+        $this->newLine();
+        $this->info('📊 You can now view real SKU data in the brand stats dashboard!');
+
+        return 0;
+    }
+}

app/Console/Commands/ImportThunderBudBulk.php

@@ -0,0 +1,474 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Product;
+use App\Models\ProductImage;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Storage;
+use Illuminate\Support\Str;
+
+class ImportThunderBudBulk extends Command
+{
+    protected $signature = 'import:thunderbud-bulk {--dry-run : Show what would be imported without actually importing} {--force : Overwrite existing products} {--skip-existing : Skip products that already exist} {--limit= : Limit number of products to import}';
+
+    protected $description = 'Import all Thunder Bud products from remote MySQL database';
+
+    private $mysqli;
+
+    private $stats = [
+        'total' => 0,
+        'imported' => 0,
+        'skipped' => 0,
+        'failed' => 0,
+    ];
+
+    private $productLineCache = [];
+
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+        $force = $this->option('force');
+        $skipExisting = $this->option('skip-existing');
+        $limit = $this->option('limit');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No data will be imported');
+        }
+
+        $this->info('🚀 Starting Thunder Bud Bulk Product Import');
+        $this->newLine();
+
+        // Connect to remote MySQL
+        $this->info('📡 Connecting to remote MySQL database...');
+        $this->mysqli = new \mysqli('sql1.creationshop.net', 'claude', 'claude', 'hub_cannabrands');
+
+        if ($this->mysqli->connect_error) {
+            $this->error('Failed to connect: '.$this->mysqli->connect_error);
+
+            return 1;
+        }
+        $this->info('✓ Connected to remote MySQL');
+        $this->newLine();
+
+        // Get all Thunder Bud products
+        $this->info('📦 Fetching Thunder Bud products (brand_id = 6)...');
+        // Order by parent_product_id so parent products (NULL) are imported first
+        $query = 'SELECT id FROM products WHERE brand_id = 6 ORDER BY parent_product_id IS NULL DESC, parent_product_id, id';
+        if ($limit) {
+            $query .= ' LIMIT '.(int) $limit;
+        }
+        $result = $this->mysqli->query($query);
+
+        $productIds = [];
+        while ($row = $result->fetch_assoc()) {
+            $productIds[] = $row['id'];
+        }
+
+        $this->stats['total'] = count($productIds);
+        $this->info("Found {$this->stats['total']} products to import");
+        $this->newLine();
+
+        if (! $dryRun && ! $force && ! $skipExisting) {
+            if (! $this->confirm('This will import all products. Continue?', true)) {
+                $this->warn('Import cancelled');
+
+                return 0;
+            }
+            $this->newLine();
+        }
+
+        // Import each product
+        $progressBar = $this->output->createProgressBar($this->stats['total']);
+        $progressBar->setFormat(' %current%/%max% [%bar%] %percent:3s%% %message%');
+        $progressBar->setMessage('Starting...');
+
+        foreach ($productIds as $productId) {
+            $progressBar->setMessage("Product #{$productId}");
+
+            try {
+                $result = $this->importProduct($productId, $dryRun, $force, $skipExisting);
+
+                if ($result === 'imported') {
+                    $this->stats['imported']++;
+                } elseif ($result === 'skipped') {
+                    $this->stats['skipped']++;
+                }
+            } catch (\Exception $e) {
+                $this->stats['failed']++;
+                $progressBar->clear();
+                $this->error("Failed to import product #{$productId}: {$e->getMessage()}");
+                $progressBar->display();
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Show summary
+        $this->info('📊 Import Summary:');
+        $this->table(
+            ['Status', 'Count'],
+            [
+                ['Total Products', $this->stats['total']],
+                ['✓ Imported', $this->stats['imported']],
+                ['⊘ Skipped', $this->stats['skipped']],
+                ['✗ Failed', $this->stats['failed']],
+            ]
+        );
+
+        $this->mysqli->close();
+
+        return $this->stats['failed'] > 0 ? 1 : 0;
+    }
+
+    private function importProduct(int $productId, bool $dryRun, bool $force, bool $skipExisting): string
+    {
+        // Fetch product from remote
+        $result = $this->mysqli->query("SELECT * FROM products WHERE id = {$productId}");
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            throw new \Exception("Product #{$productId} not found in remote database");
+        }
+
+        // Check if this product is a variety (has a parent)
+        $isVariety = ! empty($remote['parent_product_id']);
+        $parentProductId = $remote['parent_product_id'];
+
+        if ($isVariety) {
+            // Check if parent product exists locally
+            $parentProduct = Product::find($parentProductId);
+            if (! $parentProduct) {
+                // Parent not imported yet - skip this variety for now
+                // It will be imported in a second pass or when parent is imported
+                return 'skipped';
+            }
+        }
+
+        // Check if already exists
+        if (Product::where('id', $productId)->exists()) {
+            if ($skipExisting) {
+                return 'skipped';
+            }
+
+            if (! $force && ! $dryRun) {
+                return 'skipped';
+            }
+
+            if (! $dryRun && $force) {
+                // Store existing hashid to preserve it
+                $existingHashid = Product::where('id', $productId)->value('hashid');
+
+                // Force delete product and related records (hard delete)
+                DB::table('product_images')->where('product_id', $productId)->delete();
+                Product::where('id', $productId)->forceDelete();
+            }
+        } else {
+            $existingHashid = null;
+        }
+
+        if ($dryRun) {
+            return 'imported';
+        }
+
+        // Get category mapping
+        $categoryMapping = $this->getCategoryMapping($remote['product_category_id']);
+
+        // Get descriptions from both tables with UTF-8 sanitization
+        $description = $this->sanitizeUtf8(ltrim($remote['description'] ?? '', '? '));
+
+        // Parse out "Thunder Bud {Name}: {tagline}" format to extract just the tagline
+        // Example: "Thunder Bud Violet Meadows: Floral calm, sweet vibes" → "Floral calm, sweet vibes"
+        if ($description && preg_match('/^Thunder Bud .+?:\s*(.+)$/s', $description, $matches)) {
+            $description = trim($matches[1]);
+        }
+
+        // Get long description from product_extras
+        $longDescription = null;
+        $extrasResult = $this->mysqli->query("SELECT long_description FROM product_extras WHERE product_id = {$productId}");
+        if ($extrasResult && $extra = $extrasResult->fetch_assoc()) {
+            $longDescription = $this->sanitizeUtf8($extra['long_description']);
+        }
+
+        // Get unit from remote units table
+        $remoteUnit = null;
+        if ($remote['unit']) {
+            $unitResult = $this->mysqli->query("SELECT unit FROM units WHERE id = {$remote['unit']}");
+            if ($unitResult && $unitRow = $unitResult->fetch_assoc()) {
+                $remoteUnit = $unitRow['unit'];
+            }
+        }
+
+        // Map remote unit abbreviation to local
+        $unitAbbr = null;
+        if ($remoteUnit) {
+            $remoteToLocalUnit = [
+                'GM' => 'g',
+                'EA' => 'ea',
+                'OZ' => 'oz',
+                'LB' => 'lb',
+            ];
+            $unitAbbr = $remoteToLocalUnit[$remoteUnit] ?? strtolower($remoteUnit);
+        }
+
+        // Extract and save image BLOB
+        $imagePath = null;
+        if ($remote['product_image']) {
+            $finfo = new \finfo(FILEINFO_MIME_TYPE);
+            $mimeType = $finfo->buffer($remote['product_image']);
+            $extension = match ($mimeType) {
+                'image/jpeg' => 'jpg',
+                'image/png' => 'png',
+                'image/gif' => 'gif',
+                default => 'jpg'
+            };
+
+            $slug = Str::slug($remote['name']);
+            $imagePath = "businesses/cannabrands/products/{$productId}/{$slug}.{$extension}";
+            Storage::put($imagePath, $remote['product_image']);
+        }
+
+        // Get brand
+        $brand = Brand::find(6); // Thunder Bud
+
+        // Map type to unit if not set
+        if (! $unitAbbr) {
+            $unitMapping = [
+                'pre_roll' => 'ea',
+                'flower' => 'g',
+                'concentrate' => 'g',
+            ];
+            $type = $categoryMapping['type'];
+            $unitAbbr = $unitMapping[$type] ?? 'ea';
+        }
+
+        // Find or create product line from child category name
+        $productLineName = $categoryMapping['child_category_name'];
+        $productLine = $this->findOrCreateProductLine($brand->business_id, $productLineName);
+
+        // Find unit
+        $unit = DB::table('units')->where('abbreviation', $unitAbbr)->first();
+
+        // Check for varieties
+        $varietiesResult = $this->mysqli->query("SELECT COUNT(*) as count FROM products WHERE parent_product_id = {$productId} AND deleted_at IS NULL");
+        $varietiesCount = $varietiesResult->fetch_assoc()['count'];
+        $hasVarieties = $varietiesCount > 0;
+
+        // Create product
+        $product = new Product;
+        $product->id = $productId;
+        $product->brand_id = 6; // Thunder Bud local brand
+        $product->name = $this->sanitizeUtf8($remote['name']);
+
+        // Handle slug - varieties need unique slugs
+        $baseSlug = Str::slug($remote['name']);
+        if ($isVariety) {
+            // Append product ID to make variety slug unique
+            $product->slug = $baseSlug.'-'.$productId;
+        } else {
+            $product->slug = $baseSlug;
+        }
+
+        // Handle SKU - varieties need unique SKUs
+        $baseSku = $this->sanitizeUtf8($remote['code']) ?? 'TB-'.Str::upper(Str::random(6));
+        if ($isVariety) {
+            // Append product ID to make variety SKU unique
+            $product->sku = $baseSku.'-'.$productId;
+            $product->parent_product_id = $parentProductId;
+        } else {
+            $product->sku = $baseSku;
+        }
+
+        $product->description = $description;
+        $product->long_description = $longDescription;
+        $product->type = $categoryMapping['type'];
+        $product->subcategory = $categoryMapping['parent_category_name'];
+        $product->status = $remote['active'] ? 'available' : 'unavailable';
+        $product->is_active = (bool) $remote['active'];
+        $product->wholesale_price = $remote['wholesale_price'] ?? 0;
+        $product->image_path = $imagePath;
+        $product->product_link = $this->sanitizeUtf8($remote['product_link']);
+        $product->creatives = $this->sanitizeUtf8($remote['creatives']);
+        $product->brand_display_order = (int) $remote['brand_display_order'];
+        $product->product_line_id = $productLine->id ?? null;
+        $product->unit_id = $unit->id ?? null;
+        $product->has_varieties = $hasVarieties;
+
+        // Set defaults for required fields
+        $product->is_featured = false;
+        $product->is_assembly = false;
+        $product->is_raw_material = false;
+        $product->price_unit = 'unit';
+        $product->weight_unit = 'g';
+        $product->sort_order = 0;
+        $product->sell_multiples = false;
+        $product->fractional_quantities = false;
+        $product->allow_sample = false;
+        $product->is_fpr = false;
+        $product->is_sellable = true;
+        $product->is_case = false;
+        $product->cased_qty = 0;
+        $product->is_box = false;
+        $product->boxed_qty = 0;
+        $product->show_inventory_to_buyers = true;
+        $product->sync_bamboo = false;
+
+        $product->timestamps = false;
+        $product->created_at = $remote['created_at'];
+        $product->updated_at = $remote['updated_at'];
+        $product->save();
+
+        // Restore existing hashid to preserve URLs
+        if ($existingHashid) {
+            $product->hashid = $existingHashid;
+            $product->save();
+        }
+
+        // Update parent product if this is a variety
+        if ($isVariety && isset($parentProduct)) {
+            if (! $parentProduct->has_varieties) {
+                $parentProduct->has_varieties = true;
+                $parentProduct->save();
+            }
+        }
+
+        // Create ProductImage record
+        if ($imagePath) {
+            $productImage = new ProductImage;
+            $productImage->product_id = $product->id;
+            $productImage->path = $imagePath;
+            $productImage->type = 'image';
+            $productImage->is_primary = true;
+            $productImage->sort_order = 0;
+            $productImage->order = 0;
+            $productImage->save();
+        }
+
+        return 'imported';
+    }
+
+    private function findOrCreateProductLine(int $businessId, string $name): ?\stdClass
+    {
+        // Check cache first
+        $cacheKey = "{$businessId}:{$name}";
+        if (isset($this->productLineCache[$cacheKey])) {
+            return $this->productLineCache[$cacheKey];
+        }
+
+        // Find or create
+        $productLine = DB::table('product_lines')
+            ->where('business_id', $businessId)
+            ->where('name', $name)
+            ->first();
+
+        if (! $productLine) {
+            $productLineId = DB::table('product_lines')->insertGetId([
+                'business_id' => $businessId,
+                'name' => $name,
+                'created_at' => now(),
+                'updated_at' => now(),
+            ]);
+            $productLine = (object) ['id' => $productLineId];
+        }
+
+        // Cache it
+        $this->productLineCache[$cacheKey] = $productLine;
+
+        return $productLine;
+    }
+
+    private function getCategoryMapping(?int $categoryId): array
+    {
+        if (! $categoryId) {
+            return [
+                'type' => 'pre_roll',
+                'category_name' => 'Unknown',
+                'parent_category_name' => 'Unknown',
+                'child_category_name' => 'Unknown',
+            ];
+        }
+
+        // Fetch category
+        $result = $this->mysqli->query("SELECT * FROM product_categories WHERE id = {$categoryId}");
+        $category = $result->fetch_assoc();
+
+        if (! $category) {
+            return [
+                'type' => 'pre_roll',
+                'category_name' => 'Unknown',
+                'parent_category_name' => 'Unknown',
+                'child_category_name' => 'Unknown',
+            ];
+        }
+
+        $childCategoryName = $category['name'];
+        $parentCategoryName = $category['name']; // Default to same if no parent
+
+        if ($category['parent_id']) {
+            $parentResult = $this->mysqli->query("SELECT name FROM product_categories WHERE id = {$category['parent_id']}");
+            $parent = $parentResult->fetch_assoc();
+            if ($parent) {
+                $parentCategoryName = $parent['name'];
+            }
+        }
+
+        // Map parent category to type
+        $categoryToType = [
+            'Pre-Rolls' => 'pre_roll',
+            'Flower' => 'flower',
+            'Concentrates' => 'concentrate',
+            'Edibles' => 'edible',
+        ];
+
+        $type = $categoryToType[$parentCategoryName] ?? 'pre_roll';
+
+        return [
+            'type' => $type,
+            'category_name' => $category['parent_id'] ? "{$parentCategoryName} / {$childCategoryName}" : $childCategoryName,
+            'parent_category_name' => $parentCategoryName,
+            'child_category_name' => $childCategoryName,
+        ];
+    }
+
+    /**
+     * Sanitize text from MySQL (Windows-1252 encoding) to proper UTF-8
+     * Uses iconv for automatic conversion of all Windows-1252 characters
+     */
+    private function sanitizeUtf8(?string $text): ?string
+    {
+        if (! $text) {
+            return $text;
+        }
+
+        // First, try to detect the encoding
+        $encoding = mb_detect_encoding($text, ['UTF-8', 'ISO-8859-1', 'Windows-1252'], true);
+
+        // If already UTF-8 and valid, just clean up corrupted emoji placeholders
+        if ($encoding === 'UTF-8' && mb_check_encoding($text, 'UTF-8')) {
+            return str_replace('??', '', $text);
+        }
+
+        // Try to convert from Windows-1252 to UTF-8
+        // Use //TRANSLIT to transliterate unsupported characters
+        // Use //IGNORE to skip characters that can't be converted
+        $converted = @iconv('Windows-1252', 'UTF-8//TRANSLIT//IGNORE', $text);
+
+        // If iconv fails, fall back to mb_convert_encoding
+        if ($converted === false) {
+            $converted = mb_convert_encoding($text, 'UTF-8', 'Windows-1252');
+        }
+
+        // Final cleanup: remove any remaining invalid UTF-8 sequences
+        $converted = mb_convert_encoding($converted, 'UTF-8', 'UTF-8');
+
+        // Remove corrupted emoji placeholders (literal "??" characters from source data)
+        $converted = str_replace('??', '', $converted);
+
+        return $converted;
+    }
+}

app/Console/Commands/ImportThunderBudProduct.php

@@ -0,0 +1,564 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\Order;
+use App\Models\OrderItem;
+use App\Models\Product;
+use App\Models\ProductImage;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Storage;
+use Illuminate\Support\Str;
+
+class ImportThunderBudProduct extends Command
+{
+    protected $signature = 'import:thunderbud-product {--dry-run : Show what would be imported without actually importing} {--regenerate-hashid : Generate new hashid instead of preserving existing one}';
+
+    protected $description = 'Import Thunder Bud Product #44 (Cap Junky) from remote MySQL with full sales history (Option B)';
+
+    private $mysqli;
+
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No data will be imported');
+        }
+
+        $this->info('🚀 Starting Thunder Bud Product Import (Option B: Full Chain)');
+        $this->newLine();
+
+        // Connect to remote MySQL
+        $this->info('📡 Connecting to remote MySQL database...');
+        $this->mysqli = new \mysqli('sql1.creationshop.net', 'claude', 'claude', 'hub_cannabrands');
+
+        if ($this->mysqli->connect_error) {
+            $this->error('Failed to connect: '.$this->mysqli->connect_error);
+
+            return 1;
+        }
+        $this->info('✓ Connected to remote MySQL');
+        $this->newLine();
+
+        // Step 1: Import Product
+        $this->info('📦 Step 1: Importing Product #44 (Cap Junky)...');
+        $product = $this->importProduct($dryRun);
+        if (! $product) {
+            $this->error('Failed to import product');
+            $this->mysqli->close();
+
+            return 1;
+        }
+        $this->newLine();
+
+        // Step 2: Import Customer
+        $this->info('👥 Step 2: Importing Customer #61 (Story)...');
+        $customer = $this->importCustomer($dryRun);
+        if (! $customer) {
+            $this->error('Failed to import customer');
+            $this->mysqli->close();
+
+            return 1;
+        }
+        $this->newLine();
+
+        // Step 3: Import Order
+        $this->info('📋 Step 3: Importing Invoice #293 as Order...');
+        $order = $this->importOrder($customer, $product, $dryRun);
+        if (! $order) {
+            $this->error('Failed to import order');
+            $this->mysqli->close();
+
+            return 1;
+        }
+        $this->newLine();
+
+        $this->mysqli->close();
+
+        // Summary
+        $this->info('✅ Import completed successfully!');
+        $this->newLine();
+        $this->table(
+            ['Item', 'Status', 'Details'],
+            [
+                ['Product', '✓', $product ? "ID: {$product->id} - {$product->name}" : 'N/A'],
+                ['Image', '✓', $product && $product->image_path ? $product->image_path : 'N/A'],
+                ['Customer', '✓', $customer ? "ID: {$customer->id} - {$customer->name}" : 'N/A'],
+                ['Order', '✓', $order ? "ID: {$order->id} - {$order->order_number}" : 'N/A'],
+                ['Order Items', '✓', $order ? $order->items()->count().' line items' : 'N/A'],
+            ]
+        );
+
+        if (! $dryRun) {
+            $this->newLine();
+            $this->info('🔗 Verification URLs:');
+            $business = $product->brand->business;
+            $this->line('Product: '.route('seller.business.products.edit', [$business->slug, $product]));
+            $this->line('Order: '.route('seller.business.orders.show', [$business->slug, $order]));
+        }
+
+        return 0;
+    }
+
+    private function importProduct($dryRun): ?Product
+    {
+        // Fetch product from remote
+        $result = $this->mysqli->query('SELECT * FROM products WHERE id = 44');
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            $this->error('Product #44 not found in remote database');
+
+            return null;
+        }
+
+        // Get category mapping
+        $categoryMapping = $this->getCategoryMapping($remote['product_category_id']);
+
+        // Check for varieties (child products)
+        $varietiesResult = $this->mysqli->query('SELECT COUNT(*) as count FROM products WHERE parent_product_id = 44 AND deleted_at IS NULL');
+        $varietiesCount = $varietiesResult->fetch_assoc()['count'];
+        $hasVarieties = $varietiesCount > 0;
+
+        // Get descriptions from both tables
+        $description = ltrim($remote['description'], '? '); // Short description
+
+        // Get long description from product_extras
+        $longDescription = null;
+        $extrasResult = $this->mysqli->query('SELECT long_description FROM product_extras WHERE product_id = 44');
+        if ($extrasResult && $extra = $extrasResult->fetch_assoc()) {
+            $longDescription = $extra['long_description'];
+        }
+
+        // Get unit from remote units table
+        $remoteUnit = null;
+        if ($remote['unit']) {
+            $unitResult = $this->mysqli->query("SELECT unit FROM units WHERE id = {$remote['unit']}");
+            if ($unitResult && $unitRow = $unitResult->fetch_assoc()) {
+                $remoteUnit = $unitRow['unit'];
+            }
+        }
+
+        // Map remote unit abbreviation to local
+        $unitAbbr = null;
+        if ($remoteUnit) {
+            // Map common remote abbreviations to local
+            $remoteToLocalUnit = [
+                'GM' => 'g',
+                'EA' => 'ea',
+                'OZ' => 'oz',
+                'LB' => 'lb',
+            ];
+            $unitAbbr = $remoteToLocalUnit[$remoteUnit] ?? strtolower($remoteUnit);
+        }
+
+        // Preview the data
+        $this->newLine();
+        $this->info('📦 Product Preview:');
+        $this->table(
+            ['Field', 'Value'],
+            [
+                ['ID', $remote['id']],
+                ['Name', $remote['name']],
+                ['SKU', $remote['code']],
+                ['Remote Category', $categoryMapping['category_name']],
+                ['  → Type (mapped)', $categoryMapping['type']],
+                ['  → Subcategory', $categoryMapping['parent_category_name']],
+                ['  → Product Line', $categoryMapping['child_category_name']],
+                ['Remote Unit', $remoteUnit ?? 'NULL'],
+                ['  → Unit (mapped)', $unitAbbr ?? 'NULL'],
+                ['Description (short)', substr($description ?? '', 0, 60).'...'],
+                ['Long Description', $longDescription ? substr($longDescription, 0, 60).'...' : 'NULL'],
+                ['Price', '$'.$remote['wholesale_price']],
+                ['Has Image', $remote['product_image'] ? 'Yes ('.strlen($remote['product_image']).' bytes)' : 'No'],
+                ['Has Varieties', $hasVarieties ? "Yes ($varietiesCount)" : 'No'],
+                ['Active', $remote['active'] ? 'Yes' : 'No'],
+                ['Brand Display Order', $remote['brand_display_order'] ?? 'NULL'],
+            ]
+        );
+
+        // Check if already exists
+        $existingHashid = null;
+        if (Product::where('id', 44)->exists()) {
+            if (! $this->confirm('Product #44 already exists locally. Delete and re-import?', false)) {
+                $this->warn('Skipping product import');
+
+                return Product::find(44);
+            }
+            if (! $dryRun) {
+                // Store existing hashid to preserve it
+                $existingHashid = Product::where('id', 44)->value('hashid');
+                // Delete product and related records
+                DB::table('product_images')->where('product_id', 44)->delete();
+                Product::where('id', 44)->delete();
+                $this->info('✓ Deleted existing product');
+            }
+        }
+
+        if ($dryRun) {
+            $this->warn('[DRY RUN] Would import this product');
+
+            return new Product(['id' => 44, 'name' => $remote['name']]);
+        }
+
+        // Confirm import
+        if (! $this->confirm('Import this product?', true)) {
+            $this->warn('Import cancelled');
+
+            return null;
+        }
+
+        // Extract and save image BLOB
+        $imagePath = null;
+        if ($remote['product_image']) {
+            $this->line('  Extracting image BLOB ('.strlen($remote['product_image']).' bytes)...');
+
+            $finfo = new \finfo(FILEINFO_MIME_TYPE);
+            $mimeType = $finfo->buffer($remote['product_image']);
+            $extension = match ($mimeType) {
+                'image/jpeg' => 'jpg',
+                'image/png' => 'png',
+                'image/gif' => 'gif',
+                default => 'jpg'
+            };
+
+            $imagePath = 'businesses/cannabrands/products/44/cap-junky.'.$extension;
+            Storage::put($imagePath, $remote['product_image']);
+            $this->info("  ✓ Saved image to: {$imagePath}");
+        }
+
+        // Get brand to find business for product line lookup
+        $brand = Brand::find(6); // Thunder Bud
+
+        // Map type to unit
+        $unitMapping = [
+            'pre_roll' => 'ea',
+            'flower' => 'g',
+            'concentrate' => 'g',
+        ];
+
+        $type = $categoryMapping['type'];
+        $unitAbbr = $unitMapping[$type] ?? 'ea';
+
+        // Find or create product line from child category name
+        // Child category (e.g., "Non-Infused") becomes the product line
+        $productLineName = $categoryMapping['child_category_name'];
+        $productLine = DB::table('product_lines')
+            ->where('business_id', $brand->business_id)
+            ->where('name', $productLineName)
+            ->first();
+
+        if (! $productLine) {
+            // Create new product line
+            $productLineId = DB::table('product_lines')->insertGetId([
+                'business_id' => $brand->business_id,
+                'name' => $productLineName,
+                'created_at' => now(),
+                'updated_at' => now(),
+            ]);
+            $this->info("  ✓ Created new product line: {$productLineName} (ID: {$productLineId})");
+            $productLine = (object) ['id' => $productLineId];
+        }
+
+        // Find unit
+        $unit = DB::table('units')->where('abbreviation', $unitAbbr)->first();
+
+        // Create product
+        $product = new Product;
+        $product->id = 44; // Preserve remote ID
+        $product->brand_id = 6; // Thunder Bud local brand
+        $product->name = $remote['name'];
+        $product->slug = Str::slug($remote['name']);
+        $product->sku = $remote['code'] ?? 'TB-CJ-AZ1G';
+        $product->description = $description; // Short description
+        $product->long_description = $longDescription; // Long description from product_extras
+        $product->type = $type; // Mapped from category
+        $product->status = $remote['active'] ? 'available' : 'unavailable';
+        $product->is_active = (bool) $remote['active'];
+        $product->wholesale_price = $remote['wholesale_price'];
+        $product->image_path = $imagePath;
+        $product->product_link = $remote['product_link'];
+        $product->creatives = $remote['creatives'];
+        $product->brand_display_order = (int) $remote['brand_display_order'];
+        $product->product_line_id = $productLine->id ?? null;
+        $product->unit_id = $unit->id ?? null;
+        $product->subcategory = $categoryMapping['parent_category_name']; // e.g., "Pre-Rolls"
+
+        // Set defaults for required fields
+        $product->is_featured = false;
+        $product->is_assembly = false;
+        $product->is_raw_material = false;
+        $product->price_unit = 'unit';
+        $product->weight_unit = 'g';
+        $product->sort_order = 0;
+        $product->has_varieties = $hasVarieties; // From variety check
+        $product->sell_multiples = false;
+        $product->fractional_quantities = false;
+        $product->allow_sample = false;
+        $product->is_fpr = false;
+        $product->is_sellable = true;
+        $product->is_case = false;
+        $product->cased_qty = 0;
+        $product->is_box = false;
+        $product->boxed_qty = 0;
+        $product->show_inventory_to_buyers = true;
+        $product->sync_bamboo = false;
+
+        $product->timestamps = false;
+        $product->created_at = $remote['created_at'];
+        $product->updated_at = $remote['updated_at'];
+        $product->save();
+
+        // Restore existing hashid to preserve URLs (unless --regenerate-hashid flag is set)
+        if ($existingHashid && ! $this->option('regenerate-hashid')) {
+            $product->hashid = $existingHashid;
+            $product->save();
+            $this->info("  ✓ Preserved existing hashid: {$existingHashid}");
+        } elseif ($existingHashid && $this->option('regenerate-hashid')) {
+            $this->info("  ✓ Generated new hashid: {$product->hashid}");
+        }
+
+        // Create ProductImage record for the listing page
+        if ($imagePath) {
+            $productImage = new ProductImage;
+            $productImage->product_id = $product->id;
+            $productImage->path = $imagePath;
+            $productImage->type = 'image';
+            $productImage->is_primary = true;
+            $productImage->sort_order = 0;
+            $productImage->order = 0;
+            $productImage->save();
+            $this->info('  ✓ Created ProductImage record');
+        }
+
+        $this->info("✓ Created product: {$product->name} (ID: {$product->id})");
+
+        return $product;
+    }
+
+    private function importCustomer($dryRun): ?Business
+    {
+        // Fetch company from remote
+        $result = $this->mysqli->query('SELECT * FROM companies WHERE id = 61');
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            $this->error('Company #61 not found in remote database');
+
+            return null;
+        }
+
+        $this->line("Found: {$remote['name']}");
+
+        // Check if mapping already exists
+        $mapping = DB::table('remote_customer_mappings')->where('remote_company_id', 61)->first();
+        if ($mapping) {
+            $existing = Business::find($mapping->business_id);
+            if ($existing) {
+                $this->warn("  Customer already imported as Business #{$existing->id}");
+
+                return $existing;
+            }
+        }
+
+        if ($dryRun) {
+            $this->info('[DRY RUN] Would import customer: '.$remote['name']);
+
+            return new Business(['name' => $remote['name']]);
+        }
+
+        // Create business
+        $business = new Business;
+        $business->name = $remote['name'];
+        $business->slug = Str::slug($remote['name']);
+        $business->type = 'buyer';
+        $business->status = 'approved';
+        $business->is_active = true;
+        $business->onboarding_completed = true;
+        $business->tax_rate = 0;
+        $business->tax_exempt = false;
+        $business->has_analytics = false;
+        $business->has_marketing = false;
+        $business->has_manufacturing = false;
+        $business->has_processing = false;
+
+        // Map address fields if available
+        if (isset($remote['address'])) {
+            $business->physical_address = $remote['address'];
+        }
+        if (isset($remote['city'])) {
+            $business->physical_city = $remote['city'];
+        }
+        if (isset($remote['state'])) {
+            $business->physical_state = $remote['state'];
+        }
+        if (isset($remote['zipcode'])) {
+            $business->physical_zipcode = $remote['zipcode'];
+        }
+
+        $business->save();
+
+        // Create remote customer mapping
+        DB::table('remote_customer_mappings')->insert([
+            'business_id' => $business->id,
+            'remote_company_id' => 61,
+            'remote_organisation_id' => 5, // From invoice data
+            'remote_person_id' => 13, // From invoice data
+            'created_at' => now(),
+            'updated_at' => now(),
+        ]);
+
+        $this->info("✓ Created business: {$business->name} (ID: {$business->id})");
+        $this->info('  ✓ Created remote_customer_mappings record');
+
+        return $business;
+    }
+
+    private function importOrder($customer, $product, $dryRun): ?Order
+    {
+        // Fetch invoice from remote
+        $result = $this->mysqli->query('SELECT * FROM invoices WHERE id = 293');
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            $this->error('Invoice #293 not found in remote database');
+
+            return null;
+        }
+
+        $this->line("Found: Invoice #{$remote['invoice_id']} - Issue Date: {$remote['issue_date']}");
+
+        // Check if already exists
+        if (Order::where('id', 293)->exists()) {
+            if ($this->confirm('Order #293 already exists locally. Delete and re-import?', false)) {
+                if (! $dryRun) {
+                    Order::where('id', 293)->delete();
+                    $this->info('✓ Deleted existing order');
+                }
+            } else {
+                $this->warn('Skipping order import');
+
+                return Order::find(293);
+            }
+        }
+
+        if ($dryRun) {
+            $this->info('[DRY RUN] Would import invoice #'.$remote['invoice_id'].' as order');
+
+            return new Order(['id' => 293, 'order_number' => 'IMPORT-293']);
+        }
+
+        // Create order
+        $order = new Order;
+        $order->id = 293; // Preserve remote ID
+        $order->order_number = 'IMPORT-'.$remote['invoice_id'];
+        $order->business_id = $customer->id;
+        $order->remote_organisation_id = $remote['organisation_id'];
+        $order->subtotal = $remote['subtotal'] / 100; // Convert cents to decimal
+        $order->tax = $remote['tax'] / 100;
+        $order->total = $remote['total'] / 100;
+        $order->status = 'invoiced'; // Imported from invoices table
+        $order->workorder_status = 0;
+        $order->created_by = 'seller'; // Orders were created by sellers (invoices)
+        $order->surcharge = 0.00;
+
+        $order->timestamps = false;
+        $order->created_at = $remote['issue_date'];
+        $order->updated_at = $remote['updated_at'];
+        $order->save();
+
+        $this->info("✓ Created order: {$order->order_number} (ID: {$order->id})");
+
+        // Import invoice lines
+        $linesResult = $this->mysqli->query('SELECT * FROM invoice_lines WHERE invoice_id = 293 AND product_id = 44');
+        $lineCount = 0;
+        while ($line = $linesResult->fetch_assoc()) {
+            $orderItem = new OrderItem;
+            $orderItem->order_id = $order->id;
+            $orderItem->product_id = $product->id;
+            $orderItem->quantity = (int) $line['quantity'];
+            $orderItem->unit_price = $line['price']; // Already in decimal format
+            $orderItem->line_total = $line['amount'] / 100; // Convert cents to decimal
+
+            // Denormalized product fields (required)
+            $orderItem->product_name = $product->name;
+            $orderItem->product_sku = $product->sku;
+            $orderItem->brand_name = $product->brand->name;
+
+            // Note: tax is stored at order level, not line level
+
+            $orderItem->timestamps = false;
+            $orderItem->created_at = $remote['created_at'];
+            $orderItem->updated_at = $remote['updated_at'];
+            $orderItem->save();
+
+            $lineCount++;
+        }
+
+        $this->info("  ✓ Created {$lineCount} order line item(s)");
+
+        return $order;
+    }
+
+    private function getCategoryMapping(?int $categoryId): array
+    {
+        if (! $categoryId) {
+            return [
+                'type' => 'flower', // default
+                'category_name' => 'Uncategorized',
+                'parent_category_name' => 'Uncategorized',
+                'child_category_name' => 'Uncategorized',
+            ];
+        }
+
+        // Get category from remote
+        $result = $this->mysqli->query("SELECT id, name, parent_id FROM product_categories WHERE id = {$categoryId}");
+        $category = $result->fetch_assoc();
+
+        if (! $category) {
+            return [
+                'type' => 'flower',
+                'category_name' => 'Unknown Category',
+                'parent_category_name' => 'Unknown Category',
+                'child_category_name' => 'Unknown Category',
+            ];
+        }
+
+        $childCategoryName = $category['name'];
+        $parentCategoryName = $category['name']; // Default to same if no parent
+
+        // If has parent, get parent category name
+        if ($category['parent_id']) {
+            $parentResult = $this->mysqli->query("SELECT name FROM product_categories WHERE id = {$category['parent_id']}");
+            $parent = $parentResult->fetch_assoc();
+            if ($parent) {
+                $parentCategoryName = $parent['name'];
+            }
+        }
+
+        // Map parent category name to local type
+        $typeMap = [
+            'Pre-Rolls' => 'pre_roll',
+            'Flower' => 'flower',
+            'Concentrates' => 'concentrate',
+            'Edibles' => 'edible',
+            'Vapes' => 'vape',
+            'Topicals' => 'topical',
+            'Tinctures' => 'tincture',
+            'Accessories' => 'accessory',
+        ];
+
+        $type = $typeMap[$parentCategoryName] ?? 'flower';
+
+        return [
+            'type' => $type,
+            'category_name' => $category['parent_id'] ? "{$parentCategoryName} / {$childCategoryName}" : $childCategoryName,
+            'parent_category_name' => $parentCategoryName,
+            'child_category_name' => $childCategoryName,
+        ];
+    }
+}

app/Console/Commands/ImportThunderBudSales.php

@@ -0,0 +1,446 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use App\Models\Order;
+use App\Models\OrderItem;
+use App\Models\Product;
+use App\Models\User;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Hash;
+use Illuminate\Support\Str;
+
+class ImportThunderBudSales extends Command
+{
+    protected $signature = 'import:thunderbud-sales {--dry-run : Show what would be imported without actually importing} {--force : Overwrite existing orders} {--skip-existing : Skip orders that already exist} {--limit= : Limit number of invoices to import}';
+
+    protected $description = 'Import Thunder Bud sales history (invoices and customers) from remote MySQL';
+
+    private $mysqli;
+
+    private $stats = [
+        'total_invoices' => 0,
+        'imported_invoices' => 0,
+        'skipped_invoices' => 0,
+        'failed_invoices' => 0,
+        'customers_created' => 0,
+        'total_items' => 0,
+    ];
+
+    private $customerCache = [];
+
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+        $force = $this->option('force');
+        $skipExisting = $this->option('skip-existing');
+        $limit = $this->option('limit');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No data will be imported');
+        }
+
+        $this->info('🚀 Starting Thunder Bud Sales Import');
+        $this->newLine();
+
+        // Connect to remote MySQL
+        $this->info('📡 Connecting to remote MySQL database...');
+        $this->mysqli = new \mysqli('sql1.creationshop.net', 'claude', 'claude', 'hub_cannabrands');
+
+        if ($this->mysqli->connect_error) {
+            $this->error('Failed to connect: '.$this->mysqli->connect_error);
+
+            return 1;
+        }
+        $this->info('✓ Connected to remote MySQL');
+        $this->newLine();
+
+        // Get all invoices with Thunder Bud products
+        $this->info('📦 Fetching invoices with Thunder Bud products...');
+        $query = '
+            SELECT DISTINCT i.id
+            FROM invoices i
+            INNER JOIN invoice_lines il ON i.id = il.invoice_id
+            INNER JOIN products p ON il.product_id = p.id
+            WHERE p.brand_id = 6
+            AND i.deleted_at IS NULL
+            ORDER BY i.id
+        ';
+        if ($limit) {
+            $query .= ' LIMIT '.(int) $limit;
+        }
+
+        $result = $this->mysqli->query($query);
+        $invoiceIds = [];
+        while ($row = $result->fetch_assoc()) {
+            $invoiceIds[] = $row['id'];
+        }
+
+        $this->stats['total_invoices'] = count($invoiceIds);
+        $this->info("Found {$this->stats['total_invoices']} invoices with Thunder Bud products");
+        $this->newLine();
+
+        if (! $dryRun && ! $force && ! $skipExisting) {
+            if (! $this->confirm('This will import all invoices and customers. Continue?', true)) {
+                $this->warn('Import cancelled');
+
+                return 0;
+            }
+            $this->newLine();
+        }
+
+        // Import each invoice
+        $progressBar = $this->output->createProgressBar($this->stats['total_invoices']);
+        $progressBar->setFormat(' %current%/%max% [%bar%] %percent:3s%% %message%');
+        $progressBar->setMessage('Starting...');
+
+        foreach ($invoiceIds as $invoiceId) {
+            $progressBar->setMessage("Invoice #{$invoiceId}");
+
+            try {
+                $result = $this->importInvoice($invoiceId, $dryRun, $force, $skipExisting);
+
+                if ($result === 'imported') {
+                    $this->stats['imported_invoices']++;
+                } elseif ($result === 'skipped') {
+                    $this->stats['skipped_invoices']++;
+                }
+            } catch (\Exception $e) {
+                $this->stats['failed_invoices']++;
+                $progressBar->clear();
+                $this->error("Failed to import invoice #{$invoiceId}: {$e->getMessage()}");
+                $progressBar->display();
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Show summary
+        $this->info('📊 Import Summary:');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Total Invoices', $this->stats['total_invoices']],
+                ['✓ Imported', $this->stats['imported_invoices']],
+                ['⊘ Skipped', $this->stats['skipped_invoices']],
+                ['✗ Failed', $this->stats['failed_invoices']],
+                ['Customers Created', $this->stats['customers_created']],
+                ['Order Items Created', $this->stats['total_items']],
+            ]
+        );
+
+        $this->mysqli->close();
+
+        return $this->stats['failed_invoices'] > 0 ? 1 : 0;
+    }
+
+    private function importInvoice(int $invoiceId, bool $dryRun, bool $force, bool $skipExisting): string
+    {
+        // Fetch invoice from remote
+        $result = $this->mysqli->query("SELECT * FROM invoices WHERE id = {$invoiceId}");
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            throw new \Exception("Invoice #{$invoiceId} not found in remote database");
+        }
+
+        // Check if already exists
+        if (Order::where('id', $invoiceId)->exists()) {
+            if ($skipExisting) {
+                return 'skipped';
+            }
+
+            if (! $force && ! $dryRun) {
+                return 'skipped';
+            }
+
+            if (! $dryRun && $force) {
+                // Force delete existing order and items (hard delete, not soft delete)
+                DB::table('order_items')->where('order_id', $invoiceId)->delete();
+                Order::where('id', $invoiceId)->forceDelete();
+            }
+        }
+
+        if ($dryRun) {
+            return 'imported';
+        }
+
+        // Get or create customer business
+        $customer = $this->findOrCreateCustomer($remote['organisation_id'], $dryRun);
+
+        if (! $customer) {
+            throw new \Exception("Failed to create customer for organisation #{$remote['organisation_id']}");
+        }
+
+        // Get Thunder Bud business (seller)
+        $seller = Business::where('slug', 'cannabrands')->first();
+        if (! $seller) {
+            throw new \Exception('Thunder Bud/Cannabrands business not found');
+        }
+
+        // Get first user for this business to assign as order creator
+        $user = $customer->users()->first();
+        if (! $user) {
+            throw new \Exception("No user found for customer business #{$customer->id}");
+        }
+
+        // Get invoice lines
+        $linesResult = $this->mysqli->query("
+            SELECT il.*, p.brand_id
+            FROM invoice_lines il
+            INNER JOIN products p ON il.product_id = p.id
+            WHERE il.invoice_id = {$invoiceId}
+            AND il.deleted_at IS NULL
+        ");
+
+        $invoiceLines = [];
+        while ($line = $linesResult->fetch_assoc()) {
+            $invoiceLines[] = $line;
+        }
+
+        // Create order
+        $order = new Order;
+        $order->id = $invoiceId;
+        $order->business_id = $customer->id; // Buyer business
+        $order->user_id = $user->id; // User who placed the order
+        $order->order_number = $remote['invoice_id'] ?? "TB-{$invoiceId}";
+        $order->status = $this->mapStatus($remote['status']);
+        $order->subtotal = ($remote['subtotal'] ?? 0) / 100; // Convert cents to dollars
+        $order->tax = ($remote['tax'] ?? 0) / 100;
+        $order->total = ($remote['total'] ?? 0) / 100;
+        $order->notes = $this->sanitizeUtf8($remote['comments']);
+        $order->payment_terms = $this->sanitizeUtf8($remote['terms']);
+        $order->delivery_method = 'pickup'; // Default
+        $order->timestamps = false;
+        $order->created_at = $remote['created_at'];
+        $order->updated_at = $remote['updated_at'];
+        $order->save();
+
+        // Create order items
+        $itemCount = 0;
+        foreach ($invoiceLines as $line) {
+            // Only import items for Thunder Bud products that exist locally
+            $product = Product::find($line['product_id']);
+            if (! $product || $product->brand_id != 6) {
+                continue; // Skip non-Thunder Bud products or products not imported
+            }
+
+            // Calculate line_total (amount + tax)
+            $amount = (($line['amount'] ?? 0) / 100);
+            $tax = (($line['tax_amount'] ?? 0) / 100);
+            $lineTotal = $amount + $tax;
+
+            $orderItem = new OrderItem;
+            $orderItem->order_id = $order->id;
+            $orderItem->product_id = $line['product_id'];
+            $orderItem->quantity = (int) ($line['quantity'] ?? 1); // Cast to integer
+            $orderItem->unit_price = $line['price'] ?? 0;
+            $orderItem->line_total = $lineTotal;
+
+            // Product snapshot fields
+            $orderItem->product_name = $product->name;
+            $orderItem->product_sku = $product->sku;
+            $orderItem->brand_name = $product->brand->name ?? 'Thunder Bud';
+
+            $orderItem->timestamps = false;
+            $orderItem->created_at = $line['created_at'];
+            $orderItem->updated_at = $line['updated_at'];
+            $orderItem->save();
+
+            $itemCount++;
+        }
+
+        $this->stats['total_items'] += $itemCount;
+
+        return 'imported';
+    }
+
+    private function findOrCreateCustomer(int $organisationId, bool $dryRun): ?Business
+    {
+        // Check cache first
+        if (isset($this->customerCache[$organisationId])) {
+            return $this->customerCache[$organisationId];
+        }
+
+        // Check if already imported
+        $mapping = DB::table('remote_customer_mappings')
+            ->where('remote_organisation_id', $organisationId)
+            ->first();
+
+        if ($mapping) {
+            $business = Business::find($mapping->business_id);
+            if ($business) {
+                // Ensure business has at least one user
+                if ($business->users()->count() == 0) {
+                    $this->createUserForBusiness($business);
+                }
+                $this->customerCache[$organisationId] = $business;
+
+                return $business;
+            }
+        }
+
+        // Fetch from remote
+        $result = $this->mysqli->query("SELECT * FROM companies WHERE id = {$organisationId}");
+        $remote = $result->fetch_assoc();
+
+        if (! $remote) {
+            return null;
+        }
+
+        if ($dryRun) {
+            return new Business(['name' => $remote['name']]);
+        }
+
+        // Check if business already exists by slug
+        $slug = Str::slug($remote['name']);
+        $business = Business::where('slug', $slug)->first();
+
+        if ($business) {
+            // Business already exists, create mapping and return it
+            // Ensure it has a user
+            if ($business->users()->count() == 0) {
+                $this->createUserForBusiness($business);
+            }
+
+            // Create mapping if it doesn't exist
+            $existingMapping = DB::table('remote_customer_mappings')
+                ->where('business_id', $business->id)
+                ->where('remote_organisation_id', $organisationId)
+                ->exists();
+
+            if (! $existingMapping) {
+                DB::table('remote_customer_mappings')->insert([
+                    'business_id' => $business->id,
+                    'remote_organisation_id' => $organisationId,
+                    'created_at' => now(),
+                    'updated_at' => now(),
+                ]);
+            }
+
+            $this->customerCache[$organisationId] = $business;
+
+            return $business;
+        }
+
+        // Create new business
+        $business = new Business;
+        $business->name = $this->sanitizeUtf8($remote['name']);
+        $business->slug = Str::slug($remote['name']);
+        $business->type = 'buyer';
+        $business->status = 'approved';
+        $business->is_active = true;
+        $business->onboarding_completed = true;
+        $business->tax_rate = 0;
+        $business->tax_exempt = false;
+        $business->has_analytics = false;
+        $business->has_marketing = false;
+        $business->has_manufacturing = false;
+        $business->has_processing = false;
+
+        // Map address if available
+        if (! empty($remote['address'])) {
+            $business->physical_address = $this->sanitizeUtf8($remote['address']);
+        }
+        if (! empty($remote['city'])) {
+            $business->physical_city = $this->sanitizeUtf8($remote['city']);
+        }
+        if (! empty($remote['state'])) {
+            $business->physical_state = $this->sanitizeUtf8($remote['state']);
+        }
+        if (! empty($remote['zipcode'])) {
+            $business->physical_zipcode = $this->sanitizeUtf8($remote['zipcode']);
+        }
+
+        $business->save();
+
+        // Create a default user for this business
+        $this->createUserForBusiness($business);
+
+        // Create mapping
+        DB::table('remote_customer_mappings')->insert([
+            'business_id' => $business->id,
+            'remote_organisation_id' => $organisationId,
+            'created_at' => now(),
+            'updated_at' => now(),
+        ]);
+
+        $this->stats['customers_created']++;
+        $this->customerCache[$organisationId] = $business;
+
+        return $business;
+    }
+
+    private function mapStatus(?string $remoteStatus): string
+    {
+        // Map remote invoice status to local order status
+        // Valid local statuses: new, buyer_modified, seller_modified, accepted, in_progress,
+        // ready_for_invoice, awaiting_invoice_approval, ready_for_manifest, ready_for_delivery,
+        // delivered, cancelled, rejected
+        $statusMap = [
+            'draft' => 'new',           // Order just created
+            'sent' => 'accepted',       // Order sent to customer, accepted
+            'paid' => 'delivered',      // Payment received, order completed
+            'partial' => 'in_progress', // Partially paid/fulfilled
+            'overdue' => 'accepted',    // Still active but overdue
+        ];
+
+        return $statusMap[$remoteStatus] ?? 'new';
+    }
+
+    /**
+     * Create a default user for a business
+     */
+    private function createUserForBusiness(Business $business): User
+    {
+        $user = new User;
+        $user->first_name = 'System';
+        $user->last_name = 'User';
+        $user->email = 'system+'.$business->slug.'@imported.local';
+        $user->password = Hash::make(Str::random(32)); // Random password
+        $user->user_type = 'buyer';
+        $user->email_verified_at = now();
+        $user->save();
+
+        // Attach user to business
+        $user->businesses()->attach($business->id);
+
+        return $user;
+    }
+
+    /**
+     * Sanitize text from MySQL (Windows-1252 encoding) to proper UTF-8
+     */
+    private function sanitizeUtf8(?string $text): ?string
+    {
+        if (! $text) {
+            return $text;
+        }
+
+        // First, try to detect the encoding
+        $encoding = mb_detect_encoding($text, ['UTF-8', 'ISO-8859-1', 'Windows-1252'], true);
+
+        // If already UTF-8 and valid, return as-is
+        if ($encoding === 'UTF-8' && mb_check_encoding($text, 'UTF-8')) {
+            return $text;
+        }
+
+        // Try to convert from Windows-1252 to UTF-8
+        $converted = @iconv('Windows-1252', 'UTF-8//TRANSLIT//IGNORE', $text);
+
+        // If iconv fails, fall back to mb_convert_encoding
+        if ($converted === false) {
+            $converted = mb_convert_encoding($text, 'UTF-8', 'Windows-1252');
+        }
+
+        // Final cleanup: remove any remaining invalid UTF-8 sequences
+        $converted = mb_convert_encoding($converted, 'UTF-8', 'UTF-8');
+
+        return $converted;
+    }
+}

app/Console/Commands/Intelligence/ComputeBrandPlacementSignals.php

@@ -0,0 +1,105 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands\Intelligence;
+
+use App\Models\Business;
+use App\Services\Intelligence\BrandPlacementSignalsService;
+use Illuminate\Console\Command;
+
+/**
+ * Compute Brand Placement Signals
+ *
+ * Nightly job to compute brand coverage and sales opportunities
+ * for internal sales intelligence.
+ *
+ * Usage:
+ *   php artisan intelligence:compute-brand-placement              # All sellers
+ *   php artisan intelligence:compute-brand-placement --seller=4   # Specific seller
+ */
+class ComputeBrandPlacementSignals extends Command
+{
+    protected $signature = 'intelligence:compute-brand-placement
+                            {--seller= : Specific seller business ID to compute}
+                            {--dry-run : Show what would be computed without saving}';
+
+    protected $description = 'Compute brand placement signals for sales intelligence';
+
+    public function handle(BrandPlacementSignalsService $service): int
+    {
+        $this->info('🧠 Computing Brand Placement Signals...');
+        $this->newLine();
+
+        $sellerId = $this->option('seller');
+        $dryRun = $this->option('dry-run');
+
+        if ($dryRun) {
+            $this->warn('DRY RUN MODE - No data will be saved');
+            $this->newLine();
+        }
+
+        // Get seller(s) to process
+        if ($sellerId) {
+            $sellers = Business::where('id', $sellerId)
+                ->whereIn('type', ['seller', 'both'])
+                ->get();
+
+            if ($sellers->isEmpty()) {
+                $this->error("Seller business #{$sellerId} not found or not a seller type.");
+
+                return Command::FAILURE;
+            }
+        } else {
+            // Get all seller businesses with brands
+            $sellers = Business::whereIn('type', ['seller', 'both'])
+                ->whereHas('brands')
+                ->get();
+        }
+
+        if ($sellers->isEmpty()) {
+            $this->warn('No seller businesses found with brands.');
+
+            return Command::SUCCESS;
+        }
+
+        $this->info("Processing {$sellers->count()} seller(s)...");
+        $this->newLine();
+
+        $totalCoverage = 0;
+        $totalOpportunities = 0;
+
+        $progressBar = $this->output->createProgressBar($sellers->count());
+        $progressBar->start();
+
+        foreach ($sellers as $seller) {
+            if ($dryRun) {
+                $brandCount = $seller->brands()->where('is_active', true)->count();
+                $this->line("  Would process: {$seller->name} ({$brandCount} brands)");
+            } else {
+                $result = $service->computeForSeller($seller->id);
+                $totalCoverage += $result['coverage_updated'];
+                $totalOpportunities += $result['opportunities_created'];
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        if (! $dryRun) {
+            $this->info('✅ Computation complete!');
+            $this->table(
+                ['Metric', 'Count'],
+                [
+                    ['Sellers Processed', $sellers->count()],
+                    ['Store Coverage Records', $totalCoverage],
+                    ['Opportunities Identified', $totalOpportunities],
+                ]
+            );
+        }
+
+        return Command::SUCCESS;
+    }
+}

app/Console/Commands/LinkVarietiesFromSku.php

@@ -0,0 +1,143 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Product;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+
+class LinkVarietiesFromSku extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'products:link-varieties-from-sku
+                            {--dry-run : Preview changes without writing to the database}
+                            {--brand-id= : Limit to a specific brand ID}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Link variety products to their parent based on SKU pattern (e.g., AZ3G → AZ1G)';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $dryRun = $this->option('dry-run');
+        $brandId = $this->option('brand-id');
+
+        if ($dryRun) {
+            $this->info('🔍 DRY RUN MODE - No changes will be made');
+            $this->newLine();
+        }
+
+        $query = Product::query()
+            ->whereNotNull('sku')
+            ->whereNull('parent_product_id'); // Only process unlinked products
+
+        if ($brandId) {
+            $query->where('brand_id', $brandId);
+            $this->info("Filtering to brand_id: {$brandId}");
+        }
+
+        $linked = 0;
+        $skipped = 0;
+        $noParent = 0;
+
+        $this->info('Scanning products for variety patterns...');
+        $this->newLine();
+
+        // Process in chunks for memory efficiency
+        $query->chunk(100, function ($products) use ($dryRun, &$linked, &$skipped, &$noParent) {
+            foreach ($products as $product) {
+                $result = $this->processProduct($product, $dryRun);
+
+                match ($result) {
+                    'linked' => $linked++,
+                    'skipped' => $skipped++,
+                    'no_parent' => $noParent++,
+                    default => null,
+                };
+            }
+        });
+
+        $this->newLine();
+        $this->info('━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━');
+        $this->info('Summary:');
+        $this->info("  ✓ Linked: {$linked}");
+        $this->info("  ○ Skipped (not variety pattern): {$skipped}");
+        $this->info("  ✗ No parent found: {$noParent}");
+
+        if ($dryRun && $linked > 0) {
+            $this->newLine();
+            $this->warn('Run without --dry-run to apply these changes.');
+        }
+
+        return Command::SUCCESS;
+    }
+
+    /**
+     * Process a single product to determine if it's a variety and link it.
+     */
+    private function processProduct(Product $product, bool $dryRun): string
+    {
+        $sku = $product->sku;
+        $parts = explode('-', $sku);
+
+        // Guard: need at least 3 parts (e.g., TB-BM-AZ3G)
+        if (count($parts) < 3) {
+            return 'skipped';
+        }
+
+        // Check if third segment matches pattern like AZ1G, AZ3G, AZ5G
+        if (! preg_match('/^([A-Z]+)(\d+)G$/', $parts[2], $matches)) {
+            return 'skipped';
+        }
+
+        $state = $matches[1];       // e.g., 'AZ'
+        $qty = (int) $matches[2];   // e.g., 1, 3, 5
+
+        // If qty === 1, this is a parent, not a variety
+        if ($qty === 1) {
+            return 'skipped';
+        }
+
+        // This is a variety candidate (qty > 1)
+        // Build the parent's third segment and base SKU
+        $parentThird = $state.'1G';  // e.g., 'AZ1G'
+        $parentPrefix = "{$parts[0]}-{$parts[1]}-{$parentThird}";  // e.g., 'TB-BM-AZ1G'
+
+        // Look up parent within the same brand
+        $parent = Product::where('brand_id', $product->brand_id)
+            ->where(function ($q) use ($parentPrefix) {
+                $q->where('sku', $parentPrefix)
+                    ->orWhere('sku', 'like', $parentPrefix.'-%');
+            })
+            ->first();
+
+        if (! $parent) {
+            $this->warn("  ✗ No parent found for #{$product->id} ({$sku})");
+
+            return 'no_parent';
+        }
+
+        // Link the variety to its parent
+        if ($dryRun) {
+            $this->line("  → Would link #{$product->id} (<fg=cyan>{$sku}</>) → parent #{$parent->id} (<fg=green>{$parent->sku}</>)");
+        } else {
+            DB::transaction(function () use ($product, $parent) {
+                $product->parent_product_id = $parent->id;
+                $product->save();
+            });
+            $this->line("  ✓ Linked #{$product->id} (<fg=cyan>{$sku}</>) → parent #{$parent->id} (<fg=green>{$parent->sku}</>)");
+        }
+
+        return 'linked';
+    }
+}

app/Console/Commands/ListFeatureRoutes.php

@@ -0,0 +1,356 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Route;
+use Illuminate\Support\Str;
+
+/**
+ * Debug command to list seller-side feature routes and check legacy menu coverage.
+ *
+ * This helps developers identify implemented features that may not appear
+ * in the current navigation menu, ensuring nothing is forgotten when
+ * building suite-based menus.
+ *
+ * @see docs/architecture/SUITES_AND_PRICING_MODEL.md
+ */
+class ListFeatureRoutes extends Command
+{
+    protected $signature = 'debug:list-feature-routes
+                            {--show-routes : Show all routes for each feature}
+                            {--json : Output as JSON}';
+
+    protected $description = 'List seller-side feature domains and check if they appear in the legacy menu';
+
+    /**
+     * Legacy menu feature references.
+     * These are patterns/keywords that appear in the legacy seller-sidebar.blade.php
+     * Used to determine if a feature domain is represented in the current menu.
+     */
+    protected array $legacyMenuFeatures = [
+        'dashboard' => ['seller.business.dashboard', 'seller.dashboard'],
+        'brands' => ['seller.business.brands'],
+        'analytics' => ['seller.business.dashboard.analytics', 'analytics'],
+        'orchestrator' => ['seller.business.orchestrator'],
+        'conversations' => ['seller.business.messaging', 'conversations'],
+        'contacts' => ['seller.business.contacts'],
+        'sales' => ['seller.business.dashboard.sales'],
+        'customers' => ['seller.business.customers'],
+        'orders' => ['seller.business.orders'],
+        'invoices' => ['seller.business.invoices'],
+        'backorders' => ['seller.business.backorders'],
+        'promotions' => ['seller.business.promotions'],
+        'products' => ['seller.business.products'],
+        'components' => ['seller.business.components'],
+        'inventory' => ['seller.business.inventory'],
+        'processing' => ['seller.business.processing'],
+        'manufacturing' => ['seller.business.manufacturing'],
+        'fleet' => ['seller.business.fleet'],
+        'marketing' => ['seller.business.marketing'],
+        'crm' => ['seller.business.crm'],
+        'settings' => ['seller.business.settings'],
+        'reports' => ['seller.business.processing.wash-reports'],
+    ];
+
+    /**
+     * Feature grouping rules based on route name patterns.
+     * Maps route name segments to feature keys.
+     */
+    protected array $featurePatterns = [
+        'dashboard' => ['dashboard'],
+        'brands' => ['brands'],
+        'products' => ['products'],
+        'components' => ['components'],
+        'inventory' => ['inventory.items', 'inventory.movements', 'inventory.alerts', 'inventory.dashboard'],
+        'orders' => ['orders'],
+        'invoices' => ['invoices'],
+        'backorders' => ['backorders'],
+        'customers' => ['customers'],
+        'contacts' => ['contacts'],
+        'conversations' => ['messaging'],
+        'promotions' => ['promotions'],
+        'menus' => ['menus'],
+        'orchestrator' => ['orchestrator'],
+        'copilot' => ['copilot'],
+        'processing' => ['processing', 'batches'],
+        'manufacturing' => ['manufacturing'],
+        'fleet' => ['fleet'],
+        'marketing' => ['marketing'],
+        'crm' => ['crm'],
+        'settings' => ['settings'],
+        'compliance' => ['compliance'],
+        'bulk-actions' => ['bulk-actions', 'bulk'],
+        'api' => ['api'],
+        'webhooks' => ['webhooks'],
+        'integrations' => ['integrations'],
+        'onboarding' => ['onboarding'],
+        'impersonate' => ['impersonate'],
+    ];
+
+    public function handle(): int
+    {
+        $this->info('Scanning seller-side routes...');
+        $this->newLine();
+
+        // Collect all seller routes
+        $sellerRoutes = $this->collectSellerRoutes();
+
+        // Group by feature
+        $features = $this->groupByFeature($sellerRoutes);
+
+        // Check legacy menu coverage
+        $results = $this->analyzeFeatures($features);
+
+        // Output results
+        if ($this->option('json')) {
+            $this->line(json_encode($results, JSON_PRETTY_PRINT));
+        } else {
+            $this->outputTable($results);
+
+            if ($this->option('show-routes')) {
+                $this->outputDetailedRoutes($features);
+            }
+
+            $this->outputSummary($results);
+        }
+
+        return Command::SUCCESS;
+    }
+
+    /**
+     * Collect all routes that belong to the seller area.
+     */
+    protected function collectSellerRoutes(): array
+    {
+        $routes = [];
+
+        foreach (Route::getRoutes() as $route) {
+            $name = $route->getName();
+            $uri = $route->uri();
+
+            // Filter to seller routes by URI prefix or route name
+            $isSellerRoute = Str::startsWith($uri, 's/')
+                || Str::startsWith($uri, 's/{')
+                || Str::startsWith($name ?? '', 'seller.');
+
+            if (! $isSellerRoute) {
+                continue;
+            }
+
+            // Skip Livewire and internal routes
+            if (Str::contains($uri, ['livewire', '__clockwork'])) {
+                continue;
+            }
+
+            $routes[] = [
+                'name' => $name,
+                'uri' => $uri,
+                'methods' => implode('|', $route->methods()),
+                'controller' => $route->getActionName(),
+            ];
+        }
+
+        return $routes;
+    }
+
+    /**
+     * Group routes by inferred feature key.
+     */
+    protected function groupByFeature(array $routes): array
+    {
+        $features = [];
+
+        foreach ($routes as $route) {
+            $featureKey = $this->inferFeatureKey($route);
+
+            if (! isset($features[$featureKey])) {
+                $features[$featureKey] = [];
+            }
+
+            $features[$featureKey][] = $route;
+        }
+
+        // Sort by feature name
+        ksort($features);
+
+        return $features;
+    }
+
+    /**
+     * Infer the feature key from a route.
+     */
+    protected function inferFeatureKey(array $route): string
+    {
+        $name = $route['name'] ?? '';
+        $uri = $route['uri'];
+
+        // Try to match against known feature patterns
+        foreach ($this->featurePatterns as $feature => $patterns) {
+            foreach ($patterns as $pattern) {
+                if (Str::contains($name, $pattern) || Str::contains($uri, $pattern)) {
+                    return $feature;
+                }
+            }
+        }
+
+        // Fall back to extracting from route name
+        // seller.business.{feature}.action -> extract {feature}
+        if (preg_match('/^seller\.business\.([a-z-]+)/', $name, $matches)) {
+            return $matches[1];
+        }
+
+        // Extract from URI: s/{business}/{feature}/...
+        if (preg_match('/^s\/\{[^}]+\}\/([a-z-]+)/', $uri, $matches)) {
+            return $matches[1];
+        }
+
+        // Extract from URI without business param: s/{feature}/...
+        if (preg_match('/^s\/([a-z-]+)/', $uri, $matches)) {
+            return $matches[1];
+        }
+
+        return 'other';
+    }
+
+    /**
+     * Analyze features and check legacy menu coverage.
+     */
+    protected function analyzeFeatures(array $features): array
+    {
+        $results = [];
+
+        foreach ($features as $featureKey => $routes) {
+            $inLegacyMenu = $this->isInLegacyMenu($featureKey, $routes);
+
+            // Get example routes (up to 3)
+            $examples = array_slice(
+                array_map(fn ($r) => $r['name'] ?: $r['uri'], $routes),
+                0,
+                3
+            );
+
+            $results[] = [
+                'feature' => $featureKey,
+                'route_count' => count($routes),
+                'in_legacy_menu' => $inLegacyMenu,
+                'examples' => $examples,
+            ];
+        }
+
+        // Sort: features NOT in legacy menu first (to highlight gaps)
+        usort($results, function ($a, $b) {
+            if ($a['in_legacy_menu'] !== $b['in_legacy_menu']) {
+                return $a['in_legacy_menu'] ? 1 : -1;
+            }
+
+            return strcmp($a['feature'], $b['feature']);
+        });
+
+        return $results;
+    }
+
+    /**
+     * Check if a feature appears in the legacy menu.
+     */
+    protected function isInLegacyMenu(string $featureKey, array $routes): bool
+    {
+        // Check direct feature mapping
+        if (isset($this->legacyMenuFeatures[$featureKey])) {
+            return true;
+        }
+
+        // Check if any route matches known legacy menu patterns
+        foreach ($routes as $route) {
+            $routeName = $route['name'] ?? '';
+            foreach ($this->legacyMenuFeatures as $patterns) {
+                foreach ($patterns as $pattern) {
+                    if (Str::startsWith($routeName, $pattern)) {
+                        return true;
+                    }
+                }
+            }
+        }
+
+        return false;
+    }
+
+    /**
+     * Output results as a table.
+     */
+    protected function outputTable(array $results): void
+    {
+        $tableData = [];
+
+        foreach ($results as $result) {
+            $tableData[] = [
+                $result['feature'],
+                $result['route_count'],
+                $result['in_legacy_menu'] ? '<fg=green>YES</>' : '<fg=yellow>NO</>',
+                Str::limit(implode(', ', $result['examples']), 60),
+            ];
+        }
+
+        $this->table(
+            ['Feature', 'Routes', 'In Menu?', 'Example Routes'],
+            $tableData
+        );
+    }
+
+    /**
+     * Output detailed routes for each feature.
+     */
+    protected function outputDetailedRoutes(array $features): void
+    {
+        $this->newLine();
+        $this->info('Detailed Routes by Feature:');
+        $this->newLine();
+
+        foreach ($features as $feature => $routes) {
+            $this->line("<fg=cyan>[$feature]</> (".count($routes).' routes)');
+
+            foreach ($routes as $route) {
+                $methods = $route['methods'];
+                $name = $route['name'] ?: '(unnamed)';
+                $uri = $route['uri'];
+
+                $this->line("  <fg=gray>{$methods}</> {$uri}");
+                $this->line("       <fg=gray>→ {$name}</>");
+            }
+
+            $this->newLine();
+        }
+    }
+
+    /**
+     * Output summary statistics.
+     */
+    protected function outputSummary(array $results): void
+    {
+        $totalFeatures = count($results);
+        $inMenu = count(array_filter($results, fn ($r) => $r['in_legacy_menu']));
+        $notInMenu = $totalFeatures - $inMenu;
+        $totalRoutes = array_sum(array_column($results, 'route_count'));
+
+        $this->newLine();
+        $this->info('Summary:');
+        $this->line("  Total seller routes: <fg=white>{$totalRoutes}</>");
+        $this->line("  Feature domains: <fg=white>{$totalFeatures}</>");
+        $this->line("  In legacy menu: <fg=green>{$inMenu}</>");
+        $this->line("  Not in legacy menu: <fg=yellow>{$notInMenu}</>");
+
+        if ($notInMenu > 0) {
+            $this->newLine();
+            $this->warn('Features not in legacy menu may need to be added to suite menus:');
+            foreach ($results as $result) {
+                if (! $result['in_legacy_menu']) {
+                    $this->line("  - <fg=yellow>{$result['feature']}</> ({$result['route_count']} routes)");
+                }
+            }
+        }
+
+        $this->newLine();
+        $this->line('<fg=gray>Tip: Use --show-routes to see all routes per feature</>');
+        $this->line('<fg=gray>Tip: Use --json for machine-readable output</>');
+    }
+}

app/Console/Commands/MigrateFlagsToSuites.php

@@ -0,0 +1,216 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use App\Models\Suite;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+
+/**
+ * Migrates the legacy has_* flags on businesses to the new suites pivot table.
+ *
+ * This command maps the old feature flags (has_analytics, has_manufacturing, etc.)
+ * to suite assignments in the business_suite pivot table.
+ */
+class MigrateFlagsToSuites extends Command
+{
+    protected $signature = 'migrate:flags-to-suites
+        {--dry-run : Run without making changes}
+        {--force : Force migration without confirmation}';
+
+    protected $description = 'Migrate legacy has_* flags to business_suite pivot table';
+
+    /**
+     * Map feature flags to suite keys.
+     *
+     * Some feature flags map to specific suites, others are deprecated or
+     * will be handled by the new granular permissions system.
+     */
+    private const FLAG_TO_SUITE_MAP = [
+        // Feature flags that map directly to suites
+        'has_manufacturing' => 'manufacturing',
+        'has_processing' => 'processing',
+        'has_marketing' => 'marketing',
+        'has_compliance' => 'compliance',
+        'has_inventory' => 'inventory',
+        'has_accounting' => 'finance', // accounting maps to finance suite
+
+        // Feature flags that are part of the Sales suite
+        'has_analytics' => 'sales',
+        'has_crm' => 'sales',
+        'has_assemblies' => 'inventory', // assemblies is part of inventory
+        'has_conversations' => 'inbox', // conversations maps to inbox suite
+        'has_buyer_intelligence' => 'sales',
+
+        // Legacy suite flags (already named as suites)
+        'has_sales_suite' => 'sales',
+        'has_processing_suite' => 'processing',
+        'has_manufacturing_suite' => 'manufacturing',
+        'has_delivery_suite' => 'distribution',
+        'has_management_suite' => 'management',
+        'has_enterprise_suite' => 'enterprise',
+    ];
+
+    public function handle(): int
+    {
+        $isDryRun = $this->option('dry-run');
+        $force = $this->option('force');
+
+        $this->info('Starting has_* flags to suites migration...');
+
+        if ($isDryRun) {
+            $this->warn('DRY RUN MODE - No changes will be made');
+        }
+
+        if (! $force && ! $isDryRun) {
+            if (! $this->confirm('This will migrate has_* flags to the business_suite pivot table. Continue?')) {
+                $this->info('Migration cancelled.');
+
+                return self::SUCCESS;
+            }
+        }
+
+        // Ensure suites exist
+        $suites = Suite::all()->keyBy('key');
+        if ($suites->isEmpty()) {
+            $this->error('No suites found. Please run: php artisan db:seed --class=SuitesSeeder');
+
+            return self::FAILURE;
+        }
+
+        $this->info('Found '.$suites->count().' suites in database');
+
+        // Get all businesses with any has_* flags enabled
+        $businesses = Business::query()
+            ->where(function ($query) {
+                foreach (array_keys(self::FLAG_TO_SUITE_MAP) as $flag) {
+                    $query->orWhere($flag, true);
+                }
+            })
+            ->get();
+
+        $this->info("Found {$businesses->count()} businesses with enabled flags");
+        $this->newLine();
+
+        $stats = [
+            'total_businesses' => 0,
+            'total_suite_assignments' => 0,
+            'skipped_existing' => 0,
+            'errors' => 0,
+        ];
+
+        $progressBar = $this->output->createProgressBar($businesses->count());
+        $progressBar->start();
+
+        foreach ($businesses as $business) {
+            $stats['total_businesses']++;
+
+            try {
+                $suitesToAssign = $this->determineSuitesForBusiness($business, $suites);
+
+                if (empty($suitesToAssign)) {
+                    $progressBar->advance();
+
+                    continue;
+                }
+
+                foreach ($suitesToAssign as $suiteKey) {
+                    $suite = $suites->get($suiteKey);
+                    if (! $suite) {
+                        $this->newLine();
+                        $this->warn("  Suite '{$suiteKey}' not found for business {$business->name}");
+
+                        continue;
+                    }
+
+                    // Check if already assigned
+                    $existingAssignment = DB::table('business_suite')
+                        ->where('business_id', $business->id)
+                        ->where('suite_id', $suite->id)
+                        ->exists();
+
+                    if ($existingAssignment) {
+                        $stats['skipped_existing']++;
+
+                        continue;
+                    }
+
+                    if (! $isDryRun) {
+                        DB::table('business_suite')->insert([
+                            'business_id' => $business->id,
+                            'suite_id' => $suite->id,
+                            'created_at' => now(),
+                            'updated_at' => now(),
+                        ]);
+                    }
+
+                    $stats['total_suite_assignments']++;
+                }
+
+            } catch (\Exception $e) {
+                $stats['errors']++;
+                $this->newLine();
+                $this->error("  Error processing {$business->name}: {$e->getMessage()}");
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Display stats
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Total Businesses Processed', $stats['total_businesses']],
+                ['Suite Assignments Created', $isDryRun ? "{$stats['total_suite_assignments']} (would create)" : $stats['total_suite_assignments']],
+                ['Skipped (Already Assigned)', $stats['skipped_existing']],
+                ['Errors', $stats['errors']],
+            ]
+        );
+
+        $this->info('Migration completed!');
+
+        if (! $isDryRun) {
+            $this->newLine();
+            $this->info('Note: The has_* flags remain on the businesses for backwards compatibility.');
+            $this->info('They can be deprecated once all code uses the suites system.');
+        }
+
+        return self::SUCCESS;
+    }
+
+    /**
+     * Determine which suites a business should have based on its flags.
+     */
+    private function determineSuitesForBusiness(Business $business, $suites): array
+    {
+        $assignedSuites = [];
+
+        foreach (self::FLAG_TO_SUITE_MAP as $flag => $suiteKey) {
+            // Check if the business has this flag enabled
+            if ($business->getAttribute($flag)) {
+                // Don't duplicate suite assignments
+                if (! in_array($suiteKey, $assignedSuites)) {
+                    $assignedSuites[] = $suiteKey;
+                }
+            }
+        }
+
+        // Enterprise suite gets all suites
+        if (in_array('enterprise', $assignedSuites)) {
+            // Add all non-internal suites
+            foreach ($suites as $suite) {
+                if (! $suite->is_internal && ! in_array($suite->key, $assignedSuites)) {
+                    $assignedSuites[] = $suite->key;
+                }
+            }
+        }
+
+        return $assignedSuites;
+    }
+}

app/Console/Commands/MigrateImagesToMinIO.php

@@ -0,0 +1,162 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Storage;
+
+class MigrateImagesToMinIO extends Command
+{
+    protected $signature = 'media:migrate-to-minio {--dry-run : Show what would be migrated without actually doing it}';
+
+    protected $description = 'Migrate existing brand images from storage/app/public to MinIO with proper hierarchy';
+
+    protected int $migratedLogos = 0;
+
+    protected int $migratedBanners = 0;
+
+    protected int $errors = 0;
+
+    public function handle(): int
+    {
+        $dryRun = $this->option('dry-run');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No files will be moved or database records updated');
+            $this->newLine();
+        } else {
+            $this->info('🚀 Starting image migration to MinIO...');
+            $this->newLine();
+        }
+
+        // Get all brands with images
+        $brands = Brand::with('business')
+            ->where(function ($query) {
+                $query->whereNotNull('logo_path')
+                    ->orWhereNotNull('banner_path');
+            })
+            ->get();
+
+        if ($brands->isEmpty()) {
+            $this->info('✅ No brands with images found. Nothing to migrate.');
+
+            return 0;
+        }
+
+        $this->info("Found {$brands->count()} brands with images");
+        $this->newLine();
+
+        $progressBar = $this->output->createProgressBar($brands->count());
+        $progressBar->start();
+
+        foreach ($brands as $brand) {
+            $this->migrateBrandImages($brand, $dryRun);
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Summary
+        $this->info('✅ Migration Complete!');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Logos Migrated', $this->migratedLogos],
+                ['Banners Migrated', $this->migratedBanners],
+                ['Errors', $this->errors],
+            ]
+        );
+
+        if (! $dryRun && $this->errors === 0) {
+            $this->newLine();
+            $this->info('🎉 All images successfully migrated to MinIO!');
+            $this->info('📂 Check MinIO console: http://localhost:9001');
+            $this->info('🗑️  You can now safely delete storage/app/public/brands/');
+        }
+
+        return 0;
+    }
+
+    protected function migrateBrandImages(Brand $brand, bool $dryRun): void
+    {
+        $business = $brand->business;
+
+        // Migrate logo
+        if ($brand->logo_path) {
+            $this->migrateImage(
+                $brand,
+                $business,
+                $brand->logo_path,
+                'logo',
+                $dryRun
+            );
+        }
+
+        // Migrate banner
+        if ($brand->banner_path) {
+            $this->migrateImage(
+                $brand,
+                $business,
+                $brand->banner_path,
+                'banner',
+                $dryRun
+            );
+        }
+    }
+
+    protected function migrateImage(
+        Brand $brand,
+        Business $business,
+        string $oldPath,
+        string $type,
+        bool $dryRun
+    ): void {
+        try {
+            // Check if file exists in old location
+            $oldDisk = Storage::disk('public');
+            if (! $oldDisk->exists($oldPath)) {
+                $this->newLine();
+                $this->warn("  ⚠️  File not found: {$oldPath} (skipping)");
+                $this->errors++;
+
+                return;
+            }
+
+            // Determine file extension
+            $extension = pathinfo($oldPath, PATHINFO_EXTENSION);
+
+            // Build new path using our hierarchy
+            $newPath = "businesses/{$business->slug}/brands/{$brand->slug}/branding/{$type}.{$extension}";
+
+            if ($dryRun) {
+                $this->newLine();
+                $this->line('  📋 Would migrate:');
+                $this->line("     From: {$oldPath}");
+                $this->line("     To:   {$newPath}");
+            } else {
+                // Get file contents
+                $fileContents = $oldDisk->get($oldPath);
+
+                // Upload to MinIO using our new hierarchy
+                $minioDisk = Storage::disk('minio');
+                $minioDisk->put($newPath, $fileContents);
+
+                // Update database
+                if ($type === 'logo') {
+                    $brand->update(['logo_path' => $newPath]);
+                    $this->migratedLogos++;
+                } else {
+                    $brand->update(['banner_path' => $newPath]);
+                    $this->migratedBanners++;
+                }
+            }
+        } catch (\Exception $e) {
+            $this->newLine();
+            $this->error("  ❌ Error migrating {$type} for {$brand->name}: ".$e->getMessage());
+            $this->errors++;
+        }
+    }
+}

app/Console/Commands/MigrateProductImagePaths.php

@@ -0,0 +1,126 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Product;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Storage;
+
+class MigrateProductImagePaths extends Command
+{
+    protected $signature = 'media:migrate-product-images {--dry-run : Show what would be migrated without making changes}';
+
+    protected $description = 'Migrate product images from old path (products/{id}/) to correct path (brands/{brand}/products/{sku}/images/)';
+
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No changes will be made');
+            $this->newLine();
+        }
+
+        $this->info('🚀 Starting product image migration...');
+        $this->newLine();
+
+        // Get all products with image_path
+        $products = Product::whereNotNull('image_path')
+            ->with('brand.business')
+            ->get();
+
+        $this->info("Found {$products->count()} products with images");
+        $this->newLine();
+
+        $stats = [
+            'total' => $products->count(),
+            'migrated' => 0,
+            'skipped_correct_path' => 0,
+            'skipped_missing' => 0,
+            'failed' => 0,
+        ];
+
+        $progressBar = $this->output->createProgressBar($products->count());
+        $progressBar->setFormat(' %current%/%max% [%bar%] %percent:3s%% %message%');
+        $progressBar->setMessage('Starting...');
+
+        foreach ($products as $product) {
+            $progressBar->setMessage("Product #{$product->id}: {$product->name}");
+
+            try {
+                // Check if already using correct path pattern
+                if (preg_match('#^businesses/[^/]+/brands/[^/]+/products/[^/]+/images/#', $product->image_path)) {
+                    $stats['skipped_correct_path']++;
+                    $progressBar->advance();
+
+                    continue;
+                }
+
+                // Check if old file exists
+                if (! Storage::exists($product->image_path)) {
+                    $stats['skipped_missing']++;
+                    $progressBar->clear();
+                    $this->warn("  ⚠️  Product #{$product->id} - Image missing at: {$product->image_path}");
+                    $progressBar->display();
+                    $progressBar->advance();
+
+                    continue;
+                }
+
+                // Build new path
+                $filename = basename($product->image_path);
+                $businessSlug = $product->brand->business->slug ?? 'unknown';
+                $brandSlug = $product->brand->slug ?? 'unknown';
+                $productSku = $product->sku;
+
+                $newPath = "businesses/{$businessSlug}/brands/{$brandSlug}/products/{$productSku}/images/{$filename}";
+                $oldPath = $product->image_path;
+
+                if (! $dryRun) {
+                    // Copy file to new location on MinIO
+                    $contents = Storage::get($oldPath);
+                    Storage::put($newPath, $contents);
+
+                    // Update database
+                    $product->image_path = $newPath;
+                    $product->save();
+
+                    // Delete old file
+                    Storage::delete($oldPath);
+                }
+
+                $stats['migrated']++;
+            } catch (\Exception $e) {
+                $stats['failed']++;
+                $progressBar->clear();
+                $this->error("  ✗ Failed to migrate product #{$product->id}: {$e->getMessage()}");
+                $progressBar->display();
+            }
+
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Show summary
+        $this->info('📊 Migration Summary:');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Total Products', $stats['total']],
+                ['✓ Migrated', $stats['migrated']],
+                ['→ Already Correct Path', $stats['skipped_correct_path']],
+                ['⊘ Missing Files', $stats['skipped_missing']],
+                ['✗ Failed', $stats['failed']],
+            ]
+        );
+
+        if ($dryRun) {
+            $this->newLine();
+            $this->warn('This was a dry run. Run without --dry-run to actually migrate the images.');
+        }
+
+        return $stats['failed'] > 0 ? 1 : 0;
+    }
+}

app/Console/Commands/OrchestratorAnalyzeTiming.php

@@ -0,0 +1,304 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\MenuViewEvent;
+use App\Models\OrchestratorTask;
+use App\Models\OrchestratorTimingInsight;
+use App\Models\Order;
+use App\Models\SendMenuLog;
+use Illuminate\Console\Command;
+
+/**
+ * OrchestratorAnalyzeTiming - Analyzes timing patterns for optimal send windows.
+ *
+ * Computes engagement metrics by hour-of-day and playbook type,
+ * storing results in orchestrator_timing_insights for visualization.
+ */
+class OrchestratorAnalyzeTiming extends Command
+{
+    protected $signature = 'orchestrator:analyze-timing
+                            {--days=90 : Number of days back to analyze}
+                            {--business= : Analyze for specific business ID}
+                            {--dry-run : Show what would be computed without saving}';
+
+    protected $description = 'Analyze menu send timing patterns to identify optimal engagement windows';
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_ANALYZE_TIMING);
+
+        $days = (int) $this->option('days');
+        $businessId = $this->option('business');
+        $dryRun = $this->option('dry-run');
+
+        $this->info("Analyzing timing patterns from last {$days} days...");
+
+        if ($dryRun) {
+            $this->warn('DRY RUN - No data will be saved.');
+        }
+
+        $startDate = now()->subDays($days);
+
+        // Get all send menu logs with outcomes
+        $query = SendMenuLog::query()
+            ->whereNotNull('sent_at')
+            ->where('sent_at', '>=', $startDate)
+            ->whereNotNull('outcome_checked_at');
+
+        if ($businessId) {
+            $query->where('business_id', $businessId);
+        }
+
+        $logs = $query->get();
+
+        $this->info("Found {$logs->count()} send logs with outcomes to analyze.");
+
+        if ($logs->isEmpty()) {
+            $this->warn('No data to analyze. Run orchestrator:evaluate-outcomes first.');
+
+            return Command::SUCCESS;
+        }
+
+        // Group by hour-of-day
+        $byHour = $logs->groupBy(fn ($log) => $log->sent_at->hour);
+
+        // Also compute by playbook type if orchestrator_task_id is present
+        $byPlaybook = $this->groupByPlaybook($logs);
+
+        // Compute global insights (all playbooks)
+        $this->computeInsights(
+            $byHour,
+            null, // business_id = null for global
+            'all',
+            $dryRun
+        );
+
+        // Compute per-playbook insights
+        foreach ($byPlaybook as $playbookType => $playbookLogs) {
+            $byHourForPlaybook = $playbookLogs->groupBy(fn ($log) => $log->sent_at->hour);
+            $this->computeInsights(
+                $byHourForPlaybook,
+                null,
+                $playbookType,
+                $dryRun
+            );
+        }
+
+        // If specific business, also compute business-specific insights
+        if ($businessId) {
+            $this->info("Computing insights for business ID {$businessId}...");
+            $this->computeInsights(
+                $byHour,
+                (int) $businessId,
+                'all',
+                $dryRun
+            );
+
+            foreach ($byPlaybook as $playbookType => $playbookLogs) {
+                $byHourForPlaybook = $playbookLogs->groupBy(fn ($log) => $log->sent_at->hour);
+                $this->computeInsights(
+                    $byHourForPlaybook,
+                    (int) $businessId,
+                    $playbookType,
+                    $dryRun
+                );
+            }
+        }
+
+        $this->info('Timing analysis complete!');
+
+        AutomationRunLog::recordSuccess(AutomationRunLog::CMD_ANALYZE_TIMING, [
+            'logs_analyzed' => $logs->count(),
+            'days_analyzed' => $days,
+        ]);
+
+        return Command::SUCCESS;
+    }
+
+    /**
+     * Group logs by playbook type (via orchestrator_task_id).
+     */
+    private function groupByPlaybook($logs): \Illuminate\Support\Collection
+    {
+        $logsWithTask = $logs->whereNotNull('orchestrator_task_id');
+
+        if ($logsWithTask->isEmpty()) {
+            return collect();
+        }
+
+        $taskIds = $logsWithTask->pluck('orchestrator_task_id')->unique();
+        $tasks = OrchestratorTask::whereIn('id', $taskIds)->pluck('type', 'id');
+
+        return $logsWithTask->groupBy(function ($log) use ($tasks) {
+            return $tasks[$log->orchestrator_task_id] ?? 'unknown';
+        });
+    }
+
+    /**
+     * Compute and store insights for a grouping.
+     */
+    private function computeInsights(
+        \Illuminate\Support\Collection $byHour,
+        ?int $businessId,
+        string $playbookType,
+        bool $dryRun
+    ): void {
+        $insights = [];
+
+        for ($hour = 0; $hour < 24; $hour++) {
+            $hourLogs = $byHour->get($hour, collect());
+
+            if ($hourLogs->isEmpty()) {
+                continue;
+            }
+
+            $total = $hourLogs->count();
+            $views = $hourLogs->where('resulted_in_view', true)->count();
+            $orders = $hourLogs->where('resulted_in_order', true)->count();
+
+            // Calculate average time to view (for logs that resulted in view)
+            $viewedLogs = $hourLogs->where('resulted_in_view', true);
+            $avgHoursToView = null;
+
+            if ($viewedLogs->isNotEmpty()) {
+                // Get matching menu view events
+                $avgHoursToView = $this->calculateAvgHoursToView($viewedLogs);
+            }
+
+            // Calculate average time to order
+            $orderedLogs = $hourLogs->where('resulted_in_order', true);
+            $avgHoursToOrder = null;
+
+            if ($orderedLogs->isNotEmpty()) {
+                $avgHoursToOrder = $this->calculateAvgHoursToOrder($orderedLogs);
+            }
+
+            $viewRate = $total > 0 ? round(($views / $total) * 100, 2) : 0;
+            $orderRate = $total > 0 ? round(($orders / $total) * 100, 2) : 0;
+
+            $insights[$hour] = [
+                'business_id' => $businessId,
+                'playbook_type' => $playbookType,
+                'hour_of_day' => $hour,
+                'avg_view_rate' => $viewRate,
+                'avg_order_rate' => $orderRate,
+                'avg_hours_to_view' => $avgHoursToView,
+                'avg_hours_to_order' => $avgHoursToOrder,
+                'sample_size' => $total,
+                'computed_at' => now(),
+            ];
+
+            if (! $dryRun) {
+                OrchestratorTimingInsight::updateOrCreate(
+                    [
+                        'business_id' => $businessId,
+                        'playbook_type' => $playbookType,
+                        'hour_of_day' => $hour,
+                        'day_of_week' => null, // Future: add day-of-week breakdowns
+                    ],
+                    $insights[$hour]
+                );
+            }
+        }
+
+        // Display summary
+        $this->displaySummary($insights, $businessId, $playbookType);
+    }
+
+    /**
+     * Calculate average hours between send and first view.
+     */
+    private function calculateAvgHoursToView($logs): ?float
+    {
+        $totalHours = 0;
+        $count = 0;
+
+        foreach ($logs as $log) {
+            // Find first view after send
+            $firstView = MenuViewEvent::where('menu_id', $log->menu_id)
+                ->where('customer_id', $log->customer_id)
+                ->where('viewed_at', '>', $log->sent_at)
+                ->orderBy('viewed_at')
+                ->first();
+
+            if ($firstView) {
+                $hours = $log->sent_at->diffInHours($firstView->viewed_at, true);
+                $totalHours += $hours;
+                $count++;
+            }
+        }
+
+        return $count > 0 ? round($totalHours / $count, 2) : null;
+    }
+
+    /**
+     * Calculate average hours between send and order.
+     */
+    private function calculateAvgHoursToOrder($logs): ?float
+    {
+        $totalHours = 0;
+        $count = 0;
+
+        foreach ($logs as $log) {
+            // Find first order after send (within 7 days)
+            $order = Order::where('business_id', $log->customer_id)
+                ->where('created_at', '>', $log->sent_at)
+                ->where('created_at', '<=', $log->sent_at->copy()->addDays(7))
+                ->orderBy('created_at')
+                ->first();
+
+            if ($order) {
+                $hours = $log->sent_at->diffInHours($order->created_at, true);
+                $totalHours += $hours;
+                $count++;
+            }
+        }
+
+        return $count > 0 ? round($totalHours / $count, 2) : null;
+    }
+
+    /**
+     * Display timing summary.
+     */
+    private function displaySummary(array $insights, ?int $businessId, string $playbookType): void
+    {
+        if (empty($insights)) {
+            return;
+        }
+
+        $scope = $businessId ? "Business #{$businessId}" : 'Global';
+        $this->newLine();
+        $this->info("=== {$scope} / {$playbookType} ===");
+
+        // Find top 3 hours by order rate
+        $sorted = collect($insights)->sortByDesc('avg_order_rate')->take(3);
+
+        $this->table(
+            ['Hour', 'View Rate', 'Order Rate', 'Avg Hrs to View', 'Sample Size'],
+            $sorted->map(fn ($row) => [
+                $this->formatHour($row['hour_of_day']),
+                $row['avg_view_rate'].'%',
+                $row['avg_order_rate'].'%',
+                $row['avg_hours_to_view'] ?? '-',
+                $row['sample_size'],
+            ])
+        );
+    }
+
+    private function formatHour(int $hour): string
+    {
+        if ($hour === 0) {
+            return '12 AM';
+        }
+        if ($hour < 12) {
+            return $hour.' AM';
+        }
+        if ($hour === 12) {
+            return '12 PM';
+        }
+
+        return ($hour - 12).' PM';
+    }
+}

app/Console/Commands/OrchestratorCheckHorizon.php

@@ -0,0 +1,235 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\SystemAlert;
+use App\Notifications\OrchestratorCriticalAlert;
+use App\Services\OrchestratorGovernanceService;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Artisan;
+use Illuminate\Support\Facades\Cache;
+use Illuminate\Support\Facades\Notification;
+
+class OrchestratorCheckHorizon extends Command
+{
+    protected $signature = 'orchestrator:check-horizon
+                            {--attempt-restart : Attempt to restart Horizon if down}
+                            {--notify : Send notifications for critical issues}';
+
+    protected $description = 'Check Horizon and queue health status';
+
+    private OrchestratorGovernanceService $governance;
+
+    private int $consecutiveFailures = 0;
+
+    public function __construct(OrchestratorGovernanceService $governance)
+    {
+        parent::__construct();
+        $this->governance = $governance;
+    }
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_CHECK_HORIZON);
+
+        $this->info('Checking Horizon and queue health...');
+
+        try {
+            $health = $this->governance->checkHorizonHealth();
+
+            $this->displayHealth($health);
+
+            // Process alerts
+            $alertsCreated = 0;
+            foreach ($health['alerts'] as $alertData) {
+                $alert = SystemAlert::createAlert(
+                    $alertData['type'],
+                    $alertData['severity'],
+                    SystemAlert::SOURCE_HORIZON,
+                    $alertData['title'],
+                    $alertData['message'],
+                    $alertData['context'] ?? [],
+                    30 // Dedupe window: 30 minutes
+                );
+
+                if ($alert) {
+                    $alertsCreated++;
+
+                    // Send notification for critical alerts
+                    if ($this->option('notify') && $alert->isCritical()) {
+                        $this->sendCriticalNotification($alert);
+                    }
+                }
+            }
+
+            // Handle restart if needed
+            if ($health['status'] === 'critical' && $this->option('attempt-restart')) {
+                $this->attemptRestart();
+            }
+
+            // Auto-resolve alerts if health is now good
+            if ($health['status'] === 'healthy') {
+                $resolved = SystemAlert::autoResolve(
+                    SystemAlert::TYPE_HORIZON_DOWN,
+                    SystemAlert::SOURCE_HORIZON,
+                    'Auto-resolved: Horizon is healthy'
+                );
+
+                $resolved += SystemAlert::autoResolve(
+                    SystemAlert::TYPE_HORIZON_DEGRADED,
+                    SystemAlert::SOURCE_HORIZON,
+                    'Auto-resolved: Horizon is healthy'
+                );
+
+                if ($resolved > 0) {
+                    $this->info("Auto-resolved {$resolved} previous alerts.");
+                }
+            }
+
+            AutomationRunLog::recordSuccess(AutomationRunLog::CMD_CHECK_HORIZON, [
+                'status' => $health['status'],
+                'alerts_created' => $alertsCreated,
+                'checks' => array_keys($health['checks']),
+            ]);
+
+            return $health['status'] === 'critical' ? self::FAILURE : self::SUCCESS;
+
+        } catch (\Exception $e) {
+            AutomationRunLog::recordFailure(AutomationRunLog::CMD_CHECK_HORIZON, $e->getMessage());
+
+            $this->error('Health check failed: '.$e->getMessage());
+
+            // Create alert for check failure
+            SystemAlert::critical(
+                SystemAlert::TYPE_HORIZON_DOWN,
+                SystemAlert::SOURCE_HORIZON,
+                'Horizon health check failed',
+                'Unable to check Horizon health: '.$e->getMessage()
+            );
+
+            return self::FAILURE;
+        }
+    }
+
+    private function displayHealth(array $health): void
+    {
+        $statusColor = match ($health['status']) {
+            'healthy' => 'green',
+            'warning' => 'yellow',
+            'critical' => 'red',
+            default => 'white',
+        };
+
+        $this->newLine();
+        $this->line("Overall Status: <fg={$statusColor}>{$health['status']}</>");
+        $this->newLine();
+
+        $this->table(
+            ['Check', 'Status', 'Details'],
+            collect($health['checks'])->map(function ($check, $name) {
+                $status = $check['status'] ?? 'unknown';
+                $statusColor = match ($status) {
+                    'healthy' => 'green',
+                    'warning' => 'yellow',
+                    'critical' => 'red',
+                    default => 'white',
+                };
+
+                $details = collect($check)
+                    ->except('status', 'error')
+                    ->map(fn ($v, $k) => "{$k}: {$v}")
+                    ->implode(', ');
+
+                if (isset($check['error'])) {
+                    $details = "Error: {$check['error']}";
+                }
+
+                return [
+                    $name,
+                    "<fg={$statusColor}>{$status}</>",
+                    $details ?: '-',
+                ];
+            })->toArray()
+        );
+
+        if (! empty($health['alerts'])) {
+            $this->newLine();
+            $this->warn('Alerts:');
+            foreach ($health['alerts'] as $alert) {
+                $icon = $alert['severity'] === 'critical' ? '!!!' : '!';
+                $this->line("  [{$icon}] {$alert['title']}");
+            }
+        }
+    }
+
+    private function attemptRestart(): void
+    {
+        $this->warn('Attempting to restart Horizon...');
+
+        // Check consecutive failure count
+        $failureKey = 'horizon_restart_failures';
+        $this->consecutiveFailures = (int) Cache::get($failureKey, 0);
+
+        if ($this->consecutiveFailures >= 2) {
+            $this->error('Restart failed twice. Escalating critical alert.');
+
+            SystemAlert::critical(
+                SystemAlert::TYPE_HORIZON_DOWN,
+                SystemAlert::SOURCE_HORIZON,
+                'Horizon restart failed multiple times',
+                'Horizon has failed to restart after 2 attempts. Manual intervention required.',
+                ['consecutive_failures' => $this->consecutiveFailures]
+            );
+
+            // Reset counter
+            Cache::forget($failureKey);
+
+            return;
+        }
+
+        try {
+            // Try to terminate and restart via Artisan
+            Artisan::call('horizon:terminate');
+            $this->info('Horizon terminate signal sent.');
+
+            // The actual restart would be handled by supervisor/docker
+            // We just send the terminate signal here
+
+            // Wait a moment and check again
+            sleep(5);
+
+            $health = $this->governance->checkHorizonHealth();
+
+            if ($health['status'] === 'healthy') {
+                $this->info('Horizon restarted successfully.');
+                Cache::forget($failureKey);
+            } else {
+                Cache::put($failureKey, $this->consecutiveFailures + 1, now()->addHours(1));
+                $this->warn('Horizon still unhealthy after restart attempt.');
+            }
+
+        } catch (\Exception $e) {
+            Cache::put($failureKey, $this->consecutiveFailures + 1, now()->addHours(1));
+            $this->error('Restart attempt failed: '.$e->getMessage());
+        }
+    }
+
+    private function sendCriticalNotification(SystemAlert $alert): void
+    {
+        try {
+            // Get admin users to notify
+            $admins = \App\Models\User::where('user_type', 'admin')
+                ->orWhere('user_type', 'superadmin')
+                ->get();
+
+            if ($admins->isNotEmpty()) {
+                Notification::send($admins, new OrchestratorCriticalAlert($alert));
+                $alert->markNotificationSent();
+                $this->info('Critical alert notification sent.');
+            }
+        } catch (\Exception $e) {
+            $this->warn('Failed to send notification: '.$e->getMessage());
+        }
+    }
+}

app/Console/Commands/OrchestratorEvaluateOutcomes.php

@@ -0,0 +1,255 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\MenuViewEvent;
+use App\Models\OrchestratorMessageVariantStat;
+use App\Models\OrchestratorTask;
+use App\Models\Order;
+use App\Models\SendMenuLog;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Schema;
+
+/**
+ * OrchestratorEvaluateOutcomes - Evaluates outcomes of menu sends.
+ *
+ * This command runs periodically to determine if menu sends resulted in:
+ * - Menu views (buyer viewed the menu after send)
+ * - Orders (buyer placed an order after send)
+ *
+ * The outcomes are stored on both SendMenuLog and OrchestratorTask for analytics.
+ */
+class OrchestratorEvaluateOutcomes extends Command
+{
+    protected $signature = 'orchestrator:evaluate-outcomes
+                            {--days=30 : Number of days back to evaluate}
+                            {--dry-run : Show what would be updated without making changes}';
+
+    protected $description = 'Evaluate outcomes (views/orders) for menu sends and orchestrator tasks';
+
+    protected int $viewsFound = 0;
+
+    protected int $ordersFound = 0;
+
+    protected int $logsUpdated = 0;
+
+    protected int $tasksUpdated = 0;
+
+    protected int $variantStatsRecorded = 0;
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_EVALUATE_OUTCOMES);
+
+        $days = (int) $this->option('days');
+        $dryRun = $this->option('dry-run');
+
+        $this->info("Evaluating outcomes for send_menu_logs from the last {$days} days...");
+
+        if ($dryRun) {
+            $this->warn('DRY RUN - No changes will be made.');
+        }
+
+        // Get send menu logs that haven't been evaluated yet
+        $logs = SendMenuLog::query()
+            ->whereNull('outcome_checked_at')
+            ->where('sent_at', '>=', now()->subDays($days))
+            ->with(['brand', 'menu', 'customer'])
+            ->orderBy('sent_at', 'asc')
+            ->get();
+
+        $this->info("Found {$logs->count()} logs to evaluate.");
+
+        $progressBar = $this->output->createProgressBar($logs->count());
+        $progressBar->start();
+
+        foreach ($logs as $log) {
+            $this->evaluateSendMenuLog($log, $dryRun);
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine(2);
+
+        // Summary
+        $this->info('Evaluation complete:');
+        $this->table(
+            ['Metric', 'Count'],
+            [
+                ['Logs evaluated', $logs->count()],
+                ['Views found', $this->viewsFound],
+                ['Orders found', $this->ordersFound],
+                ['Send logs updated', $this->logsUpdated],
+                ['Orchestrator tasks updated', $this->tasksUpdated],
+                ['Variant stats recorded', $this->variantStatsRecorded],
+            ]
+        );
+
+        AutomationRunLog::recordSuccess(AutomationRunLog::CMD_EVALUATE_OUTCOMES, [
+            'logs_evaluated' => $logs->count(),
+            'views_found' => $this->viewsFound,
+            'orders_found' => $this->ordersFound,
+            'tasks_updated' => $this->tasksUpdated,
+        ]);
+
+        return Command::SUCCESS;
+    }
+
+    /**
+     * Evaluate a single SendMenuLog for outcomes.
+     */
+    protected function evaluateSendMenuLog(SendMenuLog $log, bool $dryRun): void
+    {
+        $resultedInView = false;
+        $resultedInOrder = false;
+
+        // Look for menu view events after the send
+        $viewExists = MenuViewEvent::query()
+            ->where('business_id', $log->brand?->business_id)
+            ->where('customer_id', $log->customer_id)
+            ->where('menu_id', $log->menu_id)
+            ->where('viewed_at', '>', $log->sent_at)
+            ->exists();
+
+        if ($viewExists) {
+            $resultedInView = true;
+            $this->viewsFound++;
+        }
+
+        // Look for orders after the send (if Order table has the columns we need)
+        if (Schema::hasColumn('orders', 'business_id')) {
+            $orderExists = Order::query()
+                ->where('business_id', $log->customer_id) // buyer's business
+                ->whereHas('items.product.brand', function ($q) use ($log) {
+                    $q->where('business_id', $log->brand?->business_id);
+                })
+                ->where('created_at', '>', $log->sent_at)
+                ->where('created_at', '<=', $log->sent_at->copy()->addDays(7)) // Within 7 days
+                ->exists();
+
+            if ($orderExists) {
+                $resultedInOrder = true;
+                $this->ordersFound++;
+            }
+        }
+
+        // Update SendMenuLog
+        if (! $dryRun) {
+            $log->update([
+                'resulted_in_view' => $resultedInView,
+                'resulted_in_order' => $resultedInOrder,
+                'outcome_checked_at' => now(),
+            ]);
+            $this->logsUpdated++;
+        }
+
+        // Update related OrchestratorTask if one exists
+        $this->updateRelatedTask($log, $resultedInView, $resultedInOrder, $dryRun);
+    }
+
+    /**
+     * Update the orchestrator task associated with this send, if any.
+     */
+    protected function updateRelatedTask(SendMenuLog $log, bool $resultedInView, bool $resultedInOrder, bool $dryRun): void
+    {
+        // Check if outcome columns exist on orchestrator_tasks
+        if (! Schema::hasColumn('orchestrator_tasks', 'resulted_in_view')) {
+            return;
+        }
+
+        // Find tasks that reference this send_menu_log_id in their payload
+        $tasks = OrchestratorTask::query()
+            ->where('business_id', $log->brand?->business_id)
+            ->where('customer_id', $log->customer_id)
+            ->whereJsonContains('payload->send_menu_log_id', $log->id)
+            ->whereNull('outcome_checked_at')
+            ->get();
+
+        if ($tasks->isEmpty()) {
+            // Also try finding by menu_id and rough time match
+            $tasks = OrchestratorTask::query()
+                ->where('business_id', $log->brand?->business_id)
+                ->where('customer_id', $log->customer_id)
+                ->whereJsonContains('payload->menu_id', $log->menu_id)
+                ->where('status', OrchestratorTask::STATUS_COMPLETED)
+                ->where('completed_at', '>=', $log->sent_at->copy()->subMinutes(30))
+                ->where('completed_at', '<=', $log->sent_at->copy()->addMinutes(30))
+                ->whereNull('outcome_checked_at')
+                ->get();
+        }
+
+        foreach ($tasks as $task) {
+            if (! $dryRun) {
+                $task->update([
+                    'resulted_in_view' => $resultedInView,
+                    'resulted_in_order' => $resultedInOrder,
+                    'outcome_checked_at' => now(),
+                ]);
+                $this->tasksUpdated++;
+
+                // Track A/B variant stats if this task used a variant
+                $this->recordVariantStats($task, $resultedInView, $resultedInOrder);
+            }
+        }
+    }
+
+    /**
+     * Record A/B variant statistics for a task.
+     *
+     * Increments view and/or order counts for the message variant used by this task.
+     * Send count is recorded separately when tasks are completed (via SendMenuLog tracking).
+     */
+    protected function recordVariantStats(OrchestratorTask $task, bool $resultedInView, bool $resultedInOrder): void
+    {
+        // Check if variant stats table exists
+        if (! Schema::hasTable('orchestrator_message_variant_stats')) {
+            return;
+        }
+
+        $payload = $task->payload ?? [];
+        $variantKey = $payload['message_variant_key'] ?? null;
+
+        if (! $variantKey) {
+            return; // Task didn't use a variant
+        }
+
+        $businessId = $task->business_id;
+        $brandId = $task->brand_id;
+        $playbookType = $task->type;
+
+        // Record view stat
+        if ($resultedInView) {
+            OrchestratorMessageVariantStat::incrementView(
+                $businessId,
+                $brandId,
+                $playbookType,
+                $variantKey
+            );
+            $this->variantStatsRecorded++;
+        }
+
+        // Record order stat
+        if ($resultedInOrder) {
+            OrchestratorMessageVariantStat::incrementOrder(
+                $businessId,
+                $brandId,
+                $playbookType,
+                $variantKey
+            );
+            $this->variantStatsRecorded++;
+        }
+
+        // Record send stat (task was completed = message was sent)
+        // Only count once per task, check if this task was just now having its outcome evaluated
+        if ($task->status === OrchestratorTask::STATUS_COMPLETED) {
+            OrchestratorMessageVariantStat::incrementSend(
+                $businessId,
+                $brandId,
+                $playbookType,
+                $variantKey
+            );
+            $this->variantStatsRecorded++;
+        }
+    }
+}

app/Console/Commands/OrchestratorEvaluatePlaybooks.php

@@ -0,0 +1,149 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\OrchestratorPlaybookStatus;
+use App\Models\OrchestratorTask;
+use Illuminate\Console\Command;
+
+/**
+ * OrchestratorEvaluatePlaybooks - Evaluates playbook performance and auto-quarantines.
+ *
+ * Analyzes 30-day rolling metrics for each playbook and quarantines those
+ * that fall below performance thresholds. This prevents misbehaving playbooks
+ * from generating poor suggestions.
+ */
+class OrchestratorEvaluatePlaybooks extends Command
+{
+    protected $signature = 'orchestrator:evaluate-playbooks
+                            {--dry-run : Show what would happen without making changes}
+                            {--business= : Evaluate for specific business ID}
+                            {--auto-quarantine : Actually quarantine underperformers (default: report only)}';
+
+    protected $description = 'Evaluate playbook performance and auto-quarantine underperformers';
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_EVALUATE_PLAYBOOKS);
+
+        $dryRun = $this->option('dry-run');
+        $businessId = $this->option('business');
+        $autoQuarantine = $this->option('auto-quarantine');
+
+        $this->info('Evaluating playbook performance...');
+
+        if ($dryRun) {
+            $this->warn('DRY RUN - No changes will be made.');
+        }
+
+        $playbooks = OrchestratorPlaybookStatus::getAllPlaybookTypes();
+        $thirtyDaysAgo = now()->subDays(30);
+
+        $results = [];
+
+        foreach ($playbooks as $playbookType) {
+            $this->line("Analyzing: {$playbookType}");
+
+            // Get task metrics
+            $query = OrchestratorTask::forType($playbookType)
+                ->where('created_at', '>=', $thirtyDaysAgo);
+
+            if ($businessId) {
+                $query->forBusiness((int) $businessId);
+            }
+
+            $created = $query->count();
+            $completed = (clone $query)->completed()->count();
+            $dismissed = (clone $query)->dismissed()->count();
+            $resultedInView = (clone $query)->where('resulted_in_view', true)->count();
+            $resultedInOrder = (clone $query)->where('resulted_in_order', true)->count();
+
+            // Calculate rates
+            $resolved = $completed + $dismissed;
+            $viewRate = $resolved > 0 ? round(($resultedInView / $resolved) * 100, 2) : 0;
+            $orderRate = $resolved > 0 ? round(($resultedInOrder / $resolved) * 100, 2) : 0;
+            $dismissalRate = $resolved > 0 ? round(($dismissed / $resolved) * 100, 2) : 0;
+
+            // Get or create status record
+            $status = OrchestratorPlaybookStatus::getOrCreate($playbookType, $businessId ? (int) $businessId : null);
+
+            // Update metrics
+            if (! $dryRun) {
+                $status->updateMetrics([
+                    'tasks_created_30d' => $created,
+                    'tasks_completed_30d' => $completed,
+                    'tasks_dismissed_30d' => $dismissed,
+                    'resulted_in_view_30d' => $resultedInView,
+                    'resulted_in_order_30d' => $resultedInOrder,
+                    'view_rate_30d' => $viewRate,
+                    'order_rate_30d' => $orderRate,
+                    'dismissal_rate_30d' => $dismissalRate,
+                ]);
+            }
+
+            // Check quarantine conditions
+            $shouldQuarantine = $status->shouldQuarantine();
+            $healthStatus = $status->getHealthStatus();
+
+            $results[] = [
+                'playbook' => $this->formatPlaybookName($playbookType),
+                'status' => $status->status,
+                'created' => $created,
+                'completed' => $completed,
+                'dismissed' => $dismissed,
+                'view_rate' => $viewRate.'%',
+                'order_rate' => $orderRate.'%',
+                'dismissal' => $dismissalRate.'%',
+                'health' => $healthStatus,
+                'action' => $shouldQuarantine ? 'QUARANTINE' : '-',
+            ];
+
+            // Auto-quarantine if enabled
+            if ($shouldQuarantine && $autoQuarantine && ! $dryRun && $status->isActive()) {
+                $status->quarantine($shouldQuarantine);
+                $this->error("  QUARANTINED: {$shouldQuarantine}");
+            } elseif ($shouldQuarantine) {
+                $this->warn("  Would quarantine: {$shouldQuarantine}");
+            }
+        }
+
+        // Display results table
+        $this->newLine();
+        $this->table(
+            ['Playbook', 'Status', 'Created', 'Done', 'Dismissed', 'View%', 'Order%', 'Dismiss%', 'Health', 'Action'],
+            $results
+        );
+
+        // Summary
+        $quarantined = collect($results)->where('action', 'QUARANTINE')->count();
+        $this->newLine();
+        $this->info("Evaluation complete. {$quarantined} playbook(s) flagged for quarantine.");
+
+        if ($quarantined > 0 && ! $autoQuarantine) {
+            $this->warn('Run with --auto-quarantine to actually quarantine underperformers.');
+        }
+
+        AutomationRunLog::recordSuccess(AutomationRunLog::CMD_EVALUATE_PLAYBOOKS, [
+            'playbooks_evaluated' => count($playbooks),
+            'quarantined' => $quarantined,
+        ]);
+
+        return Command::SUCCESS;
+    }
+
+    private function formatPlaybookName(string $type): string
+    {
+        return match ($type) {
+            OrchestratorTask::TYPE_MENU_FOLLOWUP_NO_VIEW => 'No View',
+            OrchestratorTask::TYPE_MENU_FOLLOWUP_VIEWED_NO_ORDER => 'Viewed No Order',
+            OrchestratorTask::TYPE_REACTIVATION_NO_ORDER_30D => 'Reactivation',
+            OrchestratorTask::TYPE_PROMOTION_BROADCAST_SUGGESTION => 'New Menu',
+            OrchestratorTask::TYPE_HIGH_INTENT_BUYER => 'High Intent',
+            OrchestratorTask::TYPE_VIP_BUYER => 'VIP Buyer',
+            OrchestratorTask::TYPE_GHOSTED_BUYER_RESCUE => 'Ghosted',
+            OrchestratorTask::TYPE_AT_RISK_ACCOUNT => 'At-Risk',
+            default => $type,
+        };
+    }
+}

app/Console/Commands/OrchestratorSelfAudit.php

@@ -0,0 +1,413 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\BrandOrchestratorProfile;
+use App\Models\OrchestratorMessageVariant;
+use App\Models\OrchestratorTask;
+use App\Models\SystemAlert;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\Schema;
+
+class OrchestratorSelfAudit extends Command
+{
+    protected $signature = 'orchestrator:self-audit
+                            {--fix : Attempt to fix issues where possible}
+                            {--days=30 : Days to look back for stale tasks}';
+
+    protected $description = 'Audit orchestrator data for integrity issues';
+
+    private array $issues = [];
+
+    private array $fixes = [];
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_SELF_AUDIT);
+
+        $this->info('Running orchestrator self-audit...');
+        $this->newLine();
+
+        $days = (int) $this->option('days');
+        $shouldFix = $this->option('fix');
+
+        try {
+            // Run all audit checks
+            $this->auditStaleTasks($days, $shouldFix);
+            $this->auditMissingPayloadFields($shouldFix);
+            $this->auditImpossibleStates($shouldFix);
+            $this->auditBrandProfiles();
+            $this->auditMessageVariants();
+            $this->auditMissingOutcomes($days);
+            $this->auditOrphanedRecords();
+
+            // Display results
+            $this->displayResults();
+
+            // Create system alerts for significant issues
+            $this->createAlertsForIssues();
+
+            AutomationRunLog::recordSuccess(AutomationRunLog::CMD_SELF_AUDIT, [
+                'issues_found' => count($this->issues),
+                'fixes_applied' => count($this->fixes),
+                'days_audited' => $days,
+            ]);
+
+            return count($this->issues) > 0 ? self::FAILURE : self::SUCCESS;
+
+        } catch (\Exception $e) {
+            AutomationRunLog::recordFailure(AutomationRunLog::CMD_SELF_AUDIT, $e->getMessage());
+
+            $this->error('Self-audit failed: '.$e->getMessage());
+
+            return self::FAILURE;
+        }
+    }
+
+    private function auditStaleTasks(int $days, bool $fix): void
+    {
+        $this->info('Checking for stale uncompleted tasks...');
+
+        $staleCount = OrchestratorTask::where('status', OrchestratorTask::STATUS_PENDING)
+            ->where('created_at', '<', now()->subDays($days))
+            ->count();
+
+        if ($staleCount > 0) {
+            $this->issues[] = [
+                'type' => 'stale_tasks',
+                'severity' => $staleCount > 100 ? 'warning' : 'info',
+                'message' => "{$staleCount} tasks pending for more than {$days} days",
+                'count' => $staleCount,
+            ];
+
+            if ($fix && $staleCount > 0) {
+                // Auto-dismiss very old tasks (older than 60 days)
+                $veryOld = OrchestratorTask::where('status', OrchestratorTask::STATUS_PENDING)
+                    ->where('created_at', '<', now()->subDays(60))
+                    ->update([
+                        'status' => OrchestratorTask::STATUS_DISMISSED,
+                        'dismissed_reason' => 'Auto-dismissed by self-audit (>60 days old)',
+                    ]);
+
+                if ($veryOld > 0) {
+                    $this->fixes[] = "Auto-dismissed {$veryOld} tasks older than 60 days";
+                }
+            }
+        }
+
+        $this->line("  Found {$staleCount} stale tasks");
+    }
+
+    private function auditMissingPayloadFields(bool $fix): void
+    {
+        $this->info('Checking for tasks with missing payload fields...');
+
+        // Tasks should have suggested_message in payload
+        $missingMessage = OrchestratorTask::whereNull('payload')
+            ->orWhereRaw("payload::text = '{}'")
+            ->orWhereRaw("payload::text = 'null'")
+            ->count();
+
+        if ($missingMessage > 0) {
+            $this->issues[] = [
+                'type' => 'missing_payload',
+                'severity' => 'info',
+                'message' => "{$missingMessage} tasks have empty or null payload",
+                'count' => $missingMessage,
+            ];
+        }
+
+        $this->line("  Found {$missingMessage} tasks with missing payload");
+    }
+
+    private function auditImpossibleStates(bool $fix): void
+    {
+        $this->info('Checking for impossible task states...');
+
+        $issues = 0;
+
+        // Approved but not visible to reps
+        if (Schema::hasColumn('orchestrator_tasks', 'approval_state')) {
+            $approvedInvisible = OrchestratorTask::where('approval_state', 'approved')
+                ->where('visible_to_reps', false)
+                ->where('status', OrchestratorTask::STATUS_PENDING)
+                ->count();
+
+            if ($approvedInvisible > 0) {
+                $issues += $approvedInvisible;
+                $this->issues[] = [
+                    'type' => 'impossible_state',
+                    'severity' => 'warning',
+                    'message' => "{$approvedInvisible} tasks are approved but not visible to reps",
+                    'count' => $approvedInvisible,
+                ];
+
+                if ($fix) {
+                    $fixed = OrchestratorTask::where('approval_state', 'approved')
+                        ->where('visible_to_reps', false)
+                        ->where('status', OrchestratorTask::STATUS_PENDING)
+                        ->update(['visible_to_reps' => true]);
+
+                    if ($fixed > 0) {
+                        $this->fixes[] = "Fixed {$fixed} approved tasks to be visible";
+                    }
+                }
+            }
+
+            // Blocked but still visible
+            $blockedVisible = OrchestratorTask::where('approval_state', 'blocked')
+                ->where('visible_to_reps', true)
+                ->count();
+
+            if ($blockedVisible > 0) {
+                $issues += $blockedVisible;
+                $this->issues[] = [
+                    'type' => 'impossible_state',
+                    'severity' => 'warning',
+                    'message' => "{$blockedVisible} tasks are blocked but still visible to reps",
+                    'count' => $blockedVisible,
+                ];
+
+                if ($fix) {
+                    $fixed = OrchestratorTask::where('approval_state', 'blocked')
+                        ->where('visible_to_reps', true)
+                        ->update(['visible_to_reps' => false]);
+
+                    if ($fixed > 0) {
+                        $this->fixes[] = "Fixed {$fixed} blocked tasks to be invisible";
+                    }
+                }
+            }
+        }
+
+        // Completed but no completed_at
+        $completedNoDate = OrchestratorTask::where('status', OrchestratorTask::STATUS_COMPLETED)
+            ->whereNull('completed_at')
+            ->count();
+
+        if ($completedNoDate > 0) {
+            $issues += $completedNoDate;
+            $this->issues[] = [
+                'type' => 'impossible_state',
+                'severity' => 'info',
+                'message' => "{$completedNoDate} completed tasks have no completed_at timestamp",
+                'count' => $completedNoDate,
+            ];
+
+            if ($fix) {
+                $fixed = OrchestratorTask::where('status', OrchestratorTask::STATUS_COMPLETED)
+                    ->whereNull('completed_at')
+                    ->update(['completed_at' => DB::raw('updated_at')]);
+
+                if ($fixed > 0) {
+                    $this->fixes[] = "Set completed_at for {$fixed} completed tasks";
+                }
+            }
+        }
+
+        $this->line("  Found {$issues} impossible state issues");
+    }
+
+    private function auditBrandProfiles(): void
+    {
+        $this->info('Checking brand orchestrator profiles...');
+
+        if (! Schema::hasTable('brand_orchestrator_profiles')) {
+            $this->line('  Brand profiles table not found (skipping)');
+
+            return;
+        }
+
+        // Check for profiles with invalid brand_id
+        $orphanedProfiles = BrandOrchestratorProfile::whereDoesntHave('brand')->count();
+
+        if ($orphanedProfiles > 0) {
+            $this->issues[] = [
+                'type' => 'orphaned_profiles',
+                'severity' => 'warning',
+                'message' => "{$orphanedProfiles} brand profiles reference non-existent brands",
+                'count' => $orphanedProfiles,
+            ];
+        }
+
+        // Check for duplicate brand profiles
+        $duplicates = DB::table('brand_orchestrator_profiles')
+            ->select('brand_id', DB::raw('COUNT(*) as count'))
+            ->groupBy('brand_id')
+            ->having('count', '>', 1)
+            ->count();
+
+        if ($duplicates > 0) {
+            $this->issues[] = [
+                'type' => 'duplicate_profiles',
+                'severity' => 'warning',
+                'message' => "{$duplicates} brands have duplicate orchestrator profiles",
+                'count' => $duplicates,
+            ];
+        }
+
+        $this->line("  Found {$orphanedProfiles} orphaned, {$duplicates} duplicate profiles");
+    }
+
+    private function auditMessageVariants(): void
+    {
+        $this->info('Checking message variants...');
+
+        if (! Schema::hasTable('orchestrator_message_variants')) {
+            $this->line('  Message variants table not found (skipping)');
+
+            return;
+        }
+
+        // Check for variants with invalid business_id
+        $orphanedVariants = OrchestratorMessageVariant::whereDoesntHave('business')->count();
+
+        if ($orphanedVariants > 0) {
+            $this->issues[] = [
+                'type' => 'orphaned_variants',
+                'severity' => 'warning',
+                'message' => "{$orphanedVariants} message variants reference non-existent businesses",
+                'count' => $orphanedVariants,
+            ];
+        }
+
+        // Check for variants with empty body
+        $emptyBody = OrchestratorMessageVariant::where(function ($q) {
+            $q->whereNull('body')
+                ->orWhere('body', '');
+        })->count();
+
+        if ($emptyBody > 0) {
+            $this->issues[] = [
+                'type' => 'empty_variants',
+                'severity' => 'warning',
+                'message' => "{$emptyBody} message variants have empty body text",
+                'count' => $emptyBody,
+            ];
+        }
+
+        $this->line("  Found {$orphanedVariants} orphaned, {$emptyBody} empty variants");
+    }
+
+    private function auditMissingOutcomes(int $days): void
+    {
+        $this->info('Checking for tasks missing outcome evaluation...');
+
+        if (! Schema::hasColumn('orchestrator_tasks', 'outcome_checked_at')) {
+            $this->line('  Outcome columns not found (skipping)');
+
+            return;
+        }
+
+        // Tasks completed more than 7 days ago but never checked for outcomes
+        $missingOutcomes = OrchestratorTask::where('status', OrchestratorTask::STATUS_COMPLETED)
+            ->whereNull('outcome_checked_at')
+            ->where('completed_at', '<', now()->subDays(7))
+            ->where('completed_at', '>=', now()->subDays($days))
+            ->count();
+
+        if ($missingOutcomes > 0) {
+            $this->issues[] = [
+                'type' => 'missing_outcomes',
+                'severity' => 'info',
+                'message' => "{$missingOutcomes} completed tasks never had outcomes evaluated",
+                'count' => $missingOutcomes,
+            ];
+        }
+
+        $this->line("  Found {$missingOutcomes} tasks missing outcome evaluation");
+    }
+
+    private function auditOrphanedRecords(): void
+    {
+        $this->info('Checking for orphaned records...');
+
+        // Tasks referencing non-existent businesses
+        $orphanedByBusiness = OrchestratorTask::whereDoesntHave('business')->count();
+
+        if ($orphanedByBusiness > 0) {
+            $this->issues[] = [
+                'type' => 'orphaned_tasks',
+                'severity' => 'warning',
+                'message' => "{$orphanedByBusiness} tasks reference non-existent businesses",
+                'count' => $orphanedByBusiness,
+            ];
+        }
+
+        // Tasks referencing non-existent customers
+        $orphanedByCustomer = OrchestratorTask::whereNotNull('customer_id')
+            ->whereDoesntHave('customer')
+            ->count();
+
+        if ($orphanedByCustomer > 0) {
+            $this->issues[] = [
+                'type' => 'orphaned_tasks',
+                'severity' => 'info',
+                'message' => "{$orphanedByCustomer} tasks reference non-existent customers",
+                'count' => $orphanedByCustomer,
+            ];
+        }
+
+        $this->line("  Found {$orphanedByBusiness} orphaned by business, {$orphanedByCustomer} by customer");
+    }
+
+    private function displayResults(): void
+    {
+        $this->newLine();
+
+        if (empty($this->issues)) {
+            $this->info('No issues found. Data integrity looks good!');
+        } else {
+            $this->warn('Issues Found:');
+            $this->newLine();
+
+            $this->table(
+                ['Type', 'Severity', 'Count', 'Message'],
+                collect($this->issues)->map(fn ($issue) => [
+                    $issue['type'],
+                    $issue['severity'],
+                    $issue['count'] ?? '-',
+                    $issue['message'],
+                ])->toArray()
+            );
+        }
+
+        if (! empty($this->fixes)) {
+            $this->newLine();
+            $this->info('Fixes Applied:');
+            foreach ($this->fixes as $fix) {
+                $this->line("  - {$fix}");
+            }
+        }
+
+        $this->newLine();
+        $this->line('Summary: '.count($this->issues).' issues found, '.count($this->fixes).' fixes applied');
+    }
+
+    private function createAlertsForIssues(): void
+    {
+        // Only create alerts for significant issues
+        $significantIssues = collect($this->issues)
+            ->filter(fn ($issue) => $issue['severity'] === 'warning' || ($issue['count'] ?? 0) > 50);
+
+        if ($significantIssues->isEmpty()) {
+            return;
+        }
+
+        $summary = $significantIssues
+            ->map(fn ($issue) => $issue['message'])
+            ->implode('; ');
+
+        SystemAlert::createAlert(
+            SystemAlert::TYPE_AUDIT_ISSUE,
+            SystemAlert::SEVERITY_WARNING,
+            SystemAlert::SOURCE_SELF_AUDIT,
+            'Self-audit found '.count($this->issues).' issues',
+            $summary,
+            ['issues' => $this->issues, 'fixes' => $this->fixes],
+            1440 // Dedupe: 24 hours
+        );
+    }
+}

app/Console/Commands/OrchestratorSendDailyReport.php

@@ -0,0 +1,120 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Mail\DailySalesOpsReport;
+use App\Models\User;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Mail;
+
+class OrchestratorSendDailyReport extends Command
+{
+    protected $signature = 'orchestrator:send-daily-report
+                            {--to= : Email address to send to (overrides default)}
+                            {--preview : Display report in console instead of sending}';
+
+    protected $description = 'Send the daily sales ops report email';
+
+    public function handle(): int
+    {
+        $this->info('Preparing daily sales ops report...');
+
+        $report = new DailySalesOpsReport;
+
+        if ($this->option('preview')) {
+            $this->displayPreview($report);
+
+            return self::SUCCESS;
+        }
+
+        $recipients = $this->getRecipients();
+
+        if (empty($recipients)) {
+            $this->warn('No recipients configured. Use --to option or configure admin emails.');
+
+            return self::FAILURE;
+        }
+
+        $this->info('Sending report to: '.implode(', ', $recipients));
+
+        try {
+            Mail::to($recipients)->send($report);
+
+            $this->info('Daily report sent successfully.');
+
+            return self::SUCCESS;
+
+        } catch (\Exception $e) {
+            $this->error('Failed to send report: '.$e->getMessage());
+
+            return self::FAILURE;
+        }
+    }
+
+    private function getRecipients(): array
+    {
+        // Check for override
+        if ($to = $this->option('to')) {
+            return [$to];
+        }
+
+        // Get admin/superadmin users
+        $admins = User::where('user_type', 'admin')
+            ->orWhere('user_type', 'superadmin')
+            ->whereNotNull('email')
+            ->pluck('email')
+            ->toArray();
+
+        // Could also check BusinessMailSettings for specific ops email
+        // $opsEmail = config('orchestrator.daily_report_email');
+        // if ($opsEmail) {
+        //     $admins[] = $opsEmail;
+        // }
+
+        return array_unique($admins);
+    }
+
+    private function displayPreview(DailySalesOpsReport $report): void
+    {
+        $this->newLine();
+        $this->info('=== Daily Sales Ops Report Preview ===');
+        $this->newLine();
+
+        $summary = $report->summary;
+
+        $this->table(
+            ['Metric', 'Value'],
+            [
+                ['Tasks Created (24h)', $summary['tasks_24h']['created']],
+                ['Completed', $summary['tasks_24h']['completed']],
+                ['Dismissed', $summary['tasks_24h']['dismissed']],
+                ['Pending', $summary['tasks_24h']['pending']],
+                ['High-Priority Pending', $summary['tasks_24h']['high_priority_pending']],
+                ['Awaiting Approval', $summary['approvals']['pending_count']],
+            ]
+        );
+
+        $this->newLine();
+        $this->info('Alerts:');
+        $this->table(
+            ['Severity', 'Count'],
+            [
+                ['Critical', $summary['alerts']['critical']],
+                ['Warning', $summary['alerts']['warning']],
+                ['Info', $summary['alerts']['info']],
+            ]
+        );
+
+        $this->newLine();
+        $this->info('Queue Health: '.$summary['queue_health']['status']);
+        $this->info('Automation Health: '.$summary['automation_health']['overall_status']);
+
+        if (! empty($summary['alerts']['items'])) {
+            $this->newLine();
+            $this->warn('Alert Details:');
+            foreach (array_slice($summary['alerts']['items'], 0, 5) as $alert) {
+                $this->line("  [{$alert['severity']}] {$alert['title']}");
+            }
+        }
+    }
+}

app/Console/Commands/OrchestratorWatchdog.php

@@ -0,0 +1,204 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AutomationRunLog;
+use App\Models\SystemAlert;
+use App\Notifications\OrchestratorCriticalAlert;
+use App\Services\OrchestratorGovernanceService;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Notification;
+
+class OrchestratorWatchdog extends Command
+{
+    protected $signature = 'orchestrator:watchdog
+                            {--notify : Send notifications for critical issues}';
+
+    protected $description = 'Watch automation schedules and alert on stale processes';
+
+    private OrchestratorGovernanceService $governance;
+
+    public function __construct(OrchestratorGovernanceService $governance)
+    {
+        parent::__construct();
+        $this->governance = $governance;
+    }
+
+    public function handle(): int
+    {
+        AutomationRunLog::recordStart(AutomationRunLog::CMD_WATCHDOG);
+
+        $this->info('Running orchestrator watchdog checks...');
+        $this->newLine();
+
+        $issues = [];
+        $alertsCreated = 0;
+
+        try {
+            // Check all automation schedules
+            $statuses = AutomationRunLog::getAllStatuses();
+
+            $this->table(
+                ['Automation', 'Last Run', 'Status', 'Health'],
+                collect($statuses)->map(function ($status) {
+                    $lastRun = $status['last_run_at']
+                        ? $status['last_run_at']->diffForHumans()
+                        : 'Never';
+
+                    $statusColor = match ($status['last_status']) {
+                        AutomationRunLog::STATUS_SUCCESS => 'green',
+                        AutomationRunLog::STATUS_FAILED => 'red',
+                        AutomationRunLog::STATUS_RUNNING => 'yellow',
+                        default => 'gray',
+                    };
+
+                    $healthColor = $status['health'] === 'healthy' ? 'green' : 'red';
+
+                    return [
+                        $status['command'],
+                        $lastRun,
+                        "<fg={$statusColor}>{$status['last_status']}</>",
+                        "<fg={$healthColor}>{$status['health']}</>",
+                    ];
+                })->toArray()
+            );
+
+            // Create alerts for unhealthy automations
+            foreach ($statuses as $command => $status) {
+                if ($status['health'] === 'unhealthy') {
+                    $issues[] = $command;
+
+                    $alert = $this->createStaleAlert($command, $status);
+                    if ($alert) {
+                        $alertsCreated++;
+
+                        if ($this->option('notify') && $status['is_failing']) {
+                            $this->sendNotification($alert);
+                        }
+                    }
+                } else {
+                    // Auto-resolve previous alerts for this command
+                    SystemAlert::autoResolve(
+                        SystemAlert::TYPE_AUTOMATION_STALE,
+                        SystemAlert::SOURCE_WATCHDOG,
+                        "Auto-resolved: {$command} is running"
+                    );
+                }
+            }
+
+            // Run governance checks
+            $this->newLine();
+            $this->info('Running governance checks...');
+
+            $governanceAlerts = $this->governance->runAllChecks();
+
+            foreach ($governanceAlerts as $alertData) {
+                $alert = SystemAlert::createAlert(
+                    $alertData['type'],
+                    $alertData['severity'],
+                    SystemAlert::SOURCE_GOVERNANCE,
+                    $alertData['title'],
+                    $alertData['message'],
+                    $alertData['context'] ?? [],
+                    60 // Dedupe: 1 hour
+                );
+
+                if ($alert) {
+                    $alertsCreated++;
+                    $this->line("  [!] {$alertData['title']}");
+
+                    if ($this->option('notify') && $alert->isCritical()) {
+                        $this->sendNotification($alert);
+                    }
+                }
+            }
+
+            // Summary
+            $this->newLine();
+            $unhealthyCount = count($issues);
+            $governanceIssues = count($governanceAlerts);
+
+            if ($unhealthyCount === 0 && $governanceIssues === 0) {
+                $this->info('All systems healthy.');
+            } else {
+                $this->warn("Issues found: {$unhealthyCount} stale automations, {$governanceIssues} governance alerts");
+            }
+
+            AutomationRunLog::recordSuccess(AutomationRunLog::CMD_WATCHDOG, [
+                'unhealthy_automations' => $unhealthyCount,
+                'governance_alerts' => $governanceIssues,
+                'alerts_created' => $alertsCreated,
+            ]);
+
+            return $unhealthyCount > 0 ? self::FAILURE : self::SUCCESS;
+
+        } catch (\Exception $e) {
+            AutomationRunLog::recordFailure(AutomationRunLog::CMD_WATCHDOG, $e->getMessage());
+
+            $this->error('Watchdog failed: '.$e->getMessage());
+
+            return self::FAILURE;
+        }
+    }
+
+    private function createStaleAlert(string $command, array $status): ?SystemAlert
+    {
+        $label = $this->getCommandLabel($command);
+        $severity = $status['is_failing']
+            ? SystemAlert::SEVERITY_CRITICAL
+            : SystemAlert::SEVERITY_WARNING;
+
+        $message = $status['is_stale']
+            ? "{$label} has not run in over {$status['expected_interval_minutes']} minutes."
+            : "{$label} is failing. Last error: ".($status['last_error'] ?? 'Unknown');
+
+        return SystemAlert::createAlert(
+            SystemAlert::TYPE_AUTOMATION_STALE,
+            $severity,
+            SystemAlert::SOURCE_WATCHDOG,
+            "{$label} is unhealthy",
+            $message,
+            [
+                'command' => $command,
+                'last_run_at' => $status['last_run_at']?->toIso8601String(),
+                'last_status' => $status['last_status'],
+                'consecutive_failures' => $status['consecutive_failures'],
+                'expected_interval' => $status['expected_interval_minutes'],
+            ],
+            30 // Dedupe: 30 minutes
+        );
+    }
+
+    private function getCommandLabel(string $command): string
+    {
+        return match ($command) {
+            AutomationRunLog::CMD_GENERATE_SALES_TASKS => 'Sales Task Generation',
+            AutomationRunLog::CMD_GENERATE_MARKETING_TASKS => 'Marketing Task Generation',
+            AutomationRunLog::CMD_EVALUATE_OUTCOMES => 'Outcome Evaluation',
+            AutomationRunLog::CMD_ANALYZE_TIMING => 'Timing Analysis',
+            AutomationRunLog::CMD_EVALUATE_PLAYBOOKS => 'Playbook Evaluation',
+            AutomationRunLog::CMD_CHECK_HORIZON => 'Horizon Health Check',
+            AutomationRunLog::CMD_WATCHDOG => 'Watchdog',
+            AutomationRunLog::CMD_SELF_AUDIT => 'Self Audit',
+            AutomationRunLog::CMD_BUYER_SCORING => 'Buyer Scoring',
+            default => $command,
+        };
+    }
+
+    private function sendNotification(SystemAlert $alert): void
+    {
+        try {
+            $admins = \App\Models\User::where('user_type', 'admin')
+                ->orWhere('user_type', 'superadmin')
+                ->get();
+
+            if ($admins->isNotEmpty()) {
+                Notification::send($admins, new OrchestratorCriticalAlert($alert));
+                $alert->markNotificationSent();
+                $this->info('Notification sent for: '.$alert->title);
+            }
+        } catch (\Exception $e) {
+            $this->warn('Failed to send notification: '.$e->getMessage());
+        }
+    }
+}

app/Console/Commands/PruneAudits.php

@@ -0,0 +1,207 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\AuditPruningSettings;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+
+class PruneAudits extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'audits:prune {--business= : Prune audits for specific business ID} {--dry-run : Show what would be deleted without actually deleting}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Prune old audit logs based on configured retention policies';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle()
+    {
+        $dryRun = $this->option('dry-run');
+        $businessId = $this->option('business');
+
+        if ($dryRun) {
+            $this->warn('🔍 DRY RUN MODE - No audits will be deleted');
+        }
+
+        // Get businesses with pruning enabled
+        $query = AuditPruningSettings::where('enabled', true);
+
+        if ($businessId) {
+            $query->where('business_id', $businessId);
+        }
+
+        $settings = $query->get();
+
+        if ($settings->isEmpty()) {
+            $this->info('No businesses have audit pruning enabled.');
+
+            return 0;
+        }
+
+        $totalDeleted = 0;
+
+        foreach ($settings as $setting) {
+            $business = $setting->business;
+            $businessName = $business ? $business->name : 'Global';
+
+            $this->info("Processing: {$businessName}");
+            $this->line("  Strategy: {$setting->strategy}");
+
+            $deleted = 0;
+
+            try {
+                switch ($setting->strategy) {
+                    case 'revisions':
+                        $deleted = $this->pruneByRevisions($setting, $dryRun);
+                        break;
+
+                    case 'time':
+                        $deleted = $this->pruneByTime($setting, $dryRun);
+                        break;
+
+                    case 'hybrid':
+                        $deleted = $this->pruneHybrid($setting, $dryRun);
+                        break;
+                }
+
+                if (! $dryRun) {
+                    $setting->update([
+                        'last_pruned_at' => now(),
+                        'last_pruned_count' => $deleted,
+                    ]);
+                }
+
+                $this->line("  Deleted: {$deleted} audits");
+                $totalDeleted += $deleted;
+            } catch (\Exception $e) {
+                $this->error("  Error: {$e->getMessage()}");
+            }
+        }
+
+        $this->newLine();
+        $this->info("✓ Pruning complete! Total deleted: {$totalDeleted}");
+
+        return 0;
+    }
+
+    /**
+     * Prune audits keeping only last N revisions per record
+     */
+    protected function pruneByRevisions(AuditPruningSettings $setting, bool $dryRun = false): int
+    {
+        $keepRevisions = $setting->keep_revisions;
+        $businessId = $setting->business_id;
+
+        // Get all unique auditable records
+        $auditableRecords = DB::table('audits')
+            ->select('auditable_type', 'auditable_id')
+            ->distinct()
+            ->get();
+
+        $totalDeleted = 0;
+
+        foreach ($auditableRecords as $record) {
+            // Get IDs of audits to keep (last N revisions)
+            $keepIds = DB::table('audits')
+                ->where('auditable_type', $record->auditable_type)
+                ->where('auditable_id', $record->auditable_id)
+                ->orderBy('created_at', 'desc')
+                ->limit($keepRevisions)
+                ->pluck('id');
+
+            // Delete older audits
+            $query = DB::table('audits')
+                ->where('auditable_type', $record->auditable_type)
+                ->where('auditable_id', $record->auditable_id)
+                ->whereNotIn('id', $keepIds);
+
+            if ($dryRun) {
+                $totalDeleted += $query->count();
+            } else {
+                $totalDeleted += $query->delete();
+            }
+        }
+
+        return $totalDeleted;
+    }
+
+    /**
+     * Prune audits older than N days
+     */
+    protected function pruneByTime(AuditPruningSettings $setting, bool $dryRun = false): int
+    {
+        $keepDays = $setting->keep_days;
+        $cutoffDate = now()->subDays($keepDays);
+
+        $query = DB::table('audits')
+            ->where('created_at', '<', $cutoffDate);
+
+        if ($dryRun) {
+            return $query->count();
+        }
+
+        return $query->delete();
+    }
+
+    /**
+     * Hybrid: Keep last N revisions OR audits from last M days (union, whichever keeps more)
+     */
+    protected function pruneHybrid(AuditPruningSettings $setting, bool $dryRun = false): int
+    {
+        $keepRevisions = $setting->keep_revisions;
+        $keepDays = $setting->keep_days;
+        $cutoffDate = now()->subDays($keepDays);
+
+        // Get all unique auditable records
+        $auditableRecords = DB::table('audits')
+            ->select('auditable_type', 'auditable_id')
+            ->distinct()
+            ->get();
+
+        $totalDeleted = 0;
+
+        foreach ($auditableRecords as $record) {
+            // Get IDs to keep from both strategies
+            $keepByRevision = DB::table('audits')
+                ->where('auditable_type', $record->auditable_type)
+                ->where('auditable_id', $record->auditable_id)
+                ->orderBy('created_at', 'desc')
+                ->limit($keepRevisions)
+                ->pluck('id');
+
+            $keepByTime = DB::table('audits')
+                ->where('auditable_type', $record->auditable_type)
+                ->where('auditable_id', $record->auditable_id)
+                ->where('created_at', '>=', $cutoffDate)
+                ->pluck('id');
+
+            // Union of both (keep if matches either rule)
+            $keepIds = $keepByRevision->merge($keepByTime)->unique();
+
+            // Delete everything NOT in keep list
+            $query = DB::table('audits')
+                ->where('auditable_type', $record->auditable_type)
+                ->where('auditable_id', $record->auditable_id)
+                ->whereNotIn('id', $keepIds);
+
+            if ($dryRun) {
+                $totalDeleted += $query->count();
+            } else {
+                $totalDeleted += $query->delete();
+            }
+        }
+
+        return $totalDeleted;
+    }
+}

app/Console/Commands/ResetProductImagePaths.php

@@ -0,0 +1,43 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Product;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Storage;
+
+class ResetProductImagePaths extends Command
+{
+    protected $signature = 'media:reset-product-paths';
+
+    protected $description = 'Reset product image paths back to old format for re-migration';
+
+    public function handle()
+    {
+        $products = Product::whereNotNull('image_path')->get();
+
+        $this->info("Resetting {$products->count()} product image paths...");
+        $progressBar = $this->output->createProgressBar($products->count());
+
+        $reset = 0;
+        foreach ($products as $product) {
+            if (preg_match('#/images/(.+)$#', $product->image_path, $matches)) {
+                $filename = $matches[1];
+                $oldPath = 'businesses/cannabrands/products/'.$product->id.'/'.$filename;
+
+                if (Storage::exists($oldPath)) {
+                    $product->image_path = $oldPath;
+                    $product->save();
+                    $reset++;
+                }
+            }
+            $progressBar->advance();
+        }
+
+        $progressBar->finish();
+        $this->newLine();
+        $this->info("✓ Reset {$reset} products to old paths");
+
+        return 0;
+    }
+}

app/Console/Commands/RestoreBrandMenus.php

@@ -0,0 +1,159 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\Menu;
+use Illuminate\Console\Command;
+
+class RestoreBrandMenus extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'restore:brand-menus
+                            {--business= : Business slug or ID to restore menus for}
+                            {--dry-run : Preview what would be created without saving}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Restore the 3 default menus for all brands under a business (idempotent)';
+
+    /**
+     * The three default menus to create per brand.
+     */
+    protected array $defaultMenus = [
+        [
+            'slug' => 'default',
+            'name' => 'Default Menu',
+            'description' => 'The default product menu for this brand',
+            'type' => 'catalog',
+        ],
+        [
+            'slug' => 'promotions',
+            'name' => 'On Sale',
+            'description' => 'Products currently on promotion',
+            'type' => 'promotional',
+        ],
+        [
+            'slug' => 'new-drops',
+            'name' => 'New & Featured',
+            'description' => 'New arrivals and featured products',
+            'type' => 'featured',
+        ],
+    ];
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $businessSlugOrId = $this->option('business');
+        $isDryRun = $this->option('dry-run');
+
+        if (! $businessSlugOrId) {
+            $this->error('Please specify a business with --business=<slug or id>');
+
+            return Command::FAILURE;
+        }
+
+        // Resolve business by slug first, then by ID if numeric
+        $business = Business::where('slug', $businessSlugOrId)->first();
+        if (! $business && is_numeric($businessSlugOrId)) {
+            $business = Business::find($businessSlugOrId);
+        }
+
+        if (! $business) {
+            $this->error("Business not found: {$businessSlugOrId}");
+
+            return Command::FAILURE;
+        }
+
+        $this->info("Restoring brand menus for business: {$business->name} (ID: {$business->id})");
+
+        if ($isDryRun) {
+            $this->warn('DRY RUN - no changes will be made');
+        }
+
+        $this->newLine();
+
+        // Load all brands for this business
+        $brands = Brand::where('business_id', $business->id)->get();
+
+        if ($brands->isEmpty()) {
+            $this->warn('No brands found for this business.');
+
+            return Command::SUCCESS;
+        }
+
+        $this->info("Found {$brands->count()} brand(s)");
+        $this->newLine();
+
+        $created = 0;
+        $skipped = 0;
+
+        foreach ($brands as $brand) {
+            $this->line("Brand: {$brand->name} (ID: {$brand->id})");
+            $this->line(str_repeat('─', 50));
+
+            foreach ($this->defaultMenus as $menuData) {
+                $exists = Menu::where('business_id', $business->id)
+                    ->where('brand_id', $brand->id)
+                    ->where('slug', $menuData['slug'])
+                    ->exists();
+
+                if ($exists) {
+                    $this->line("  ⏭ {$menuData['name']} ({$menuData['slug']}) - already exists");
+                    $skipped++;
+
+                    continue;
+                }
+
+                if ($isDryRun) {
+                    $this->line("  ✓ {$menuData['name']} ({$menuData['slug']}) - would create");
+                    $created++;
+
+                    continue;
+                }
+
+                Menu::create([
+                    'business_id' => $business->id,
+                    'brand_id' => $brand->id,
+                    'slug' => $menuData['slug'],
+                    'name' => $menuData['name'],
+                    'description' => $menuData['description'],
+                    'type' => $menuData['type'],
+                    'is_system' => false,
+                    'status' => 'active',
+                    'visibility' => 'public',
+                    'position' => array_search($menuData, $this->defaultMenus) + 1,
+                ]);
+
+                $this->line("  ✓ {$menuData['name']} ({$menuData['slug']}) - CREATED");
+                $created++;
+            }
+
+            $this->newLine();
+        }
+
+        // Summary
+        $this->newLine();
+        $this->info('Summary');
+        $this->line(str_repeat('═', 50));
+        $this->line("  Created: {$created} menu(s)");
+        $this->line("  Skipped: {$skipped} (already exist)");
+        $this->line(str_repeat('─', 50));
+
+        if ($isDryRun) {
+            $this->warn('This was a dry run. Run without --dry-run to apply changes.');
+        }
+
+        return Command::SUCCESS;
+    }
+}

app/Console/Commands/RestoreCannabrandsData.php

@@ -0,0 +1,186 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\DB;
+
+/**
+ * Restore Cannabrands data from PostgreSQL SQL dumps.
+ *
+ * This command loads data from pre-exported SQL files in database/dumps/
+ * without requiring a MySQL connection. Data was originally imported from
+ * the MySQL hub_cannabrands database.
+ *
+ * Order of restoration matters due to foreign key constraints:
+ * 1. strains (no dependencies)
+ * 2. product_categories (self-referential via parent_id)
+ * 3. businesses (no dependencies)
+ * 4. users (no dependencies)
+ * 5. brands (depends on businesses)
+ * 6. locations (depends on businesses)
+ * 7. contacts (depends on businesses, locations)
+ * 8. products (depends on brands, strains, product_categories)
+ * 9. orders (depends on businesses)
+ * 10. order_items (depends on orders, products)
+ * 11. invoices (depends on orders, businesses)
+ * 12. business_user (depends on businesses, users)
+ * 13. brand_user (depends on brands, users)
+ * 14. model_has_roles (depends on users, roles)
+ * 15. ai_settings (depends on businesses)
+ * 16. orchestrator_sales_configs (depends on businesses)
+ * 17. orchestrator_marketing_configs (depends on businesses)
+ */
+class RestoreCannabrandsData extends Command
+{
+    protected $signature = 'db:restore-cannabrands
+                            {--fresh : Truncate tables before restoring}
+                            {--tables= : Comma-separated list of specific tables to restore}';
+
+    protected $description = 'Restore Cannabrands data from PostgreSQL SQL dumps';
+
+    // Tables in dependency order
+    protected array $tables = [
+        'strains',
+        'product_categories',
+        'businesses',
+        'users',
+        'brands',
+        'locations',
+        'contacts',
+        'products',
+        'orders',
+        'order_items',
+        'invoices',
+        'business_user',
+        'brand_user',
+        'model_has_roles',
+        'ai_settings',
+        'orchestrator_sales_configs',
+        'orchestrator_marketing_configs',
+    ];
+
+    protected string $dumpsPath;
+
+    public function __construct()
+    {
+        parent::__construct();
+        $this->dumpsPath = database_path('dumps');
+    }
+
+    public function handle(): int
+    {
+        $this->info('Restoring Cannabrands data from SQL dumps...');
+
+        // Check if dumps directory exists
+        if (! is_dir($this->dumpsPath)) {
+            $this->error("Dumps directory not found: {$this->dumpsPath}");
+            $this->error('Run the MySQL import seeders first to create the dumps.');
+
+            return Command::FAILURE;
+        }
+
+        // Determine which tables to restore
+        $tablesToRestore = $this->tables;
+        if ($this->option('tables')) {
+            $requestedTables = array_map('trim', explode(',', $this->option('tables')));
+            $tablesToRestore = array_intersect($this->tables, $requestedTables);
+
+            if (empty($tablesToRestore)) {
+                $this->error('No valid tables specified. Available tables: '.implode(', ', $this->tables));
+
+                return Command::FAILURE;
+            }
+        }
+
+        // Fresh option - truncate tables in reverse order
+        if ($this->option('fresh')) {
+            $this->warn('Truncating tables before restore...');
+            DB::statement('SET session_replication_role = replica;'); // Disable FK checks
+
+            foreach (array_reverse($tablesToRestore) as $table) {
+                $this->line("Truncating {$table}...");
+                DB::table($table)->truncate();
+            }
+
+            DB::statement('SET session_replication_role = DEFAULT;'); // Re-enable FK checks
+        }
+
+        // Restore each table
+        $restored = 0;
+        $errors = 0;
+
+        foreach ($tablesToRestore as $table) {
+            $dumpFile = "{$this->dumpsPath}/{$table}.sql";
+
+            if (! file_exists($dumpFile)) {
+                $this->warn("Dump file not found for {$table}: {$dumpFile}");
+
+                continue;
+            }
+
+            $this->line("Restoring {$table}...");
+
+            try {
+                $sql = file_get_contents($dumpFile);
+
+                if (empty(trim($sql))) {
+                    $this->info('  -> 0 rows (empty file)');
+                    $restored++;
+
+                    continue;
+                }
+
+                // Disable FK checks for this session to allow loading in any order
+                DB::statement('SET session_replication_role = replica;');
+
+                // Execute all statements at once
+                DB::unprepared($sql);
+
+                // Re-enable FK checks
+                DB::statement('SET session_replication_role = DEFAULT;');
+
+                // Count rows
+                $count = DB::table($table)->count();
+                $this->info("  -> {$count} rows in {$table}");
+                $restored++;
+            } catch (\Exception $e) {
+                // Re-enable FK checks even on error
+                try {
+                    DB::statement('SET session_replication_role = DEFAULT;');
+                } catch (\Exception $ignored) {
+                }
+
+                $this->error("Failed to restore {$table}: ".$e->getMessage());
+                $errors++;
+            }
+        }
+
+        // Reset sequences to max ID + 1 for each table
+        $this->info('Resetting sequence counters...');
+        foreach ($tablesToRestore as $table) {
+            $this->resetSequence($table);
+        }
+
+        $this->newLine();
+        $this->info("Restored {$restored} tables. Errors: {$errors}");
+
+        return $errors > 0 ? Command::FAILURE : Command::SUCCESS;
+    }
+
+    /**
+     * Reset the sequence for a table to max ID + 1.
+     */
+    protected function resetSequence(string $table): void
+    {
+        try {
+            $maxId = DB::table($table)->max('id');
+            if ($maxId) {
+                $sequence = "{$table}_id_seq";
+                DB::statement("SELECT setval('{$sequence}', ?)", [$maxId]);
+            }
+        } catch (\Exception $e) {
+            // Sequence might not exist for this table
+        }
+    }
+}

app/Console/Commands/RunDueMarketingAutomations.php

@@ -0,0 +1,108 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Jobs\RunMarketingAutomationJob;
+use App\Models\Marketing\MarketingAutomation;
+use Illuminate\Console\Command;
+
+class RunDueMarketingAutomations extends Command
+{
+    /**
+     * The name and signature of the console command.
+     *
+     * @var string
+     */
+    protected $signature = 'marketing:run-due-automations
+                            {--business= : Only process automations for a specific business ID}
+                            {--dry-run : Show which automations would run without executing them}
+                            {--sync : Run synchronously instead of dispatching to queue}';
+
+    /**
+     * The console command description.
+     *
+     * @var string
+     */
+    protected $description = 'Check and run all due marketing automations';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $businessId = $this->option('business');
+        $dryRun = $this->option('dry-run');
+        $sync = $this->option('sync');
+
+        $this->info('Checking for due marketing automations...');
+
+        // Query active automations
+        $query = MarketingAutomation::where('is_active', true)
+            ->whereIn('trigger_type', [
+                MarketingAutomation::TRIGGER_SCHEDULED_CANNAIQ_CHECK,
+                MarketingAutomation::TRIGGER_SCHEDULED_STORE_CHECK,
+            ]);
+
+        if ($businessId) {
+            $query->where('business_id', $businessId);
+        }
+
+        $automations = $query->get();
+
+        if ($automations->isEmpty()) {
+            $this->info('No active automations found.');
+
+            return Command::SUCCESS;
+        }
+
+        $this->info("Found {$automations->count()} active automation(s).");
+
+        $dueCount = 0;
+
+        foreach ($automations as $automation) {
+            if (! $automation->isDue()) {
+                $this->line("  - <comment>{$automation->name}</comment>: Not due yet");
+
+                continue;
+            }
+
+            $dueCount++;
+
+            if ($dryRun) {
+                $this->line("  - <info>{$automation->name}</info>: Would run (dry-run mode)");
+                $this->line("    Trigger: {$automation->trigger_type_label}");
+                $this->line("    Frequency: {$automation->frequency_label}");
+                $this->line('    Last run: '.($automation->last_run_at?->diffForHumans() ?? 'Never'));
+
+                continue;
+            }
+
+            $this->line("  - <info>{$automation->name}</info>: Dispatching...");
+
+            if ($sync) {
+                // Run synchronously
+                try {
+                    $job = new RunMarketingAutomationJob($automation->id);
+                    $job->handle(app(\App\Services\Marketing\AutomationRunner::class));
+                    $this->line('    <info>Completed</info>');
+                } catch (\Exception $e) {
+                    $this->error("    Failed: {$e->getMessage()}");
+                }
+            } else {
+                // Dispatch to queue
+                RunMarketingAutomationJob::dispatch($automation->id);
+                $this->line('    <info>Dispatched to queue</info>');
+            }
+        }
+
+        if ($dryRun) {
+            $this->newLine();
+            $this->info("Dry run complete. {$dueCount} automation(s) would have been executed.");
+        } else {
+            $this->newLine();
+            $this->info("Done. {$dueCount} automation(s) ".($sync ? 'executed' : 'dispatched').'.');
+        }
+
+        return Command::SUCCESS;
+    }
+}

app/Console/Commands/RunFixedAssetDepreciation.php

@@ -0,0 +1,175 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use App\Services\Accounting\FixedAssetService;
+use Carbon\Carbon;
+use Illuminate\Console\Command;
+
+/**
+ * Run monthly depreciation for fixed assets.
+ *
+ * This command calculates and posts depreciation entries for all
+ * eligible fixed assets. Can be run for a specific business or all
+ * businesses with Management Suite enabled.
+ *
+ * Safe to run multiple times in the same month - assets that have
+ * already been depreciated for the period will be skipped.
+ */
+class RunFixedAssetDepreciation extends Command
+{
+    protected $signature = 'fixed-assets:run-depreciation
+                            {business_id? : Specific business ID to run for}
+                            {--period= : Period date (Y-m-d format, defaults to end of current month)}
+                            {--dry-run : Show what would be depreciated without making changes}';
+
+    protected $description = 'Run monthly depreciation for fixed assets';
+
+    public function __construct(
+        protected FixedAssetService $assetService
+    ) {
+        parent::__construct();
+    }
+
+    public function handle(): int
+    {
+        $businessId = $this->argument('business_id');
+        $periodOption = $this->option('period');
+        $dryRun = $this->option('dry-run');
+
+        // Parse period date
+        $periodDate = $periodOption
+            ? Carbon::parse($periodOption)->endOfMonth()
+            : Carbon::now()->endOfMonth();
+
+        $this->info("Running depreciation for period: {$periodDate->format('Y-m')}");
+
+        if ($dryRun) {
+            $this->warn('DRY RUN MODE - No changes will be made');
+        }
+
+        // Get businesses to process
+        $businesses = $this->getBusinesses($businessId);
+
+        if ($businesses->isEmpty()) {
+            $this->warn('No businesses found to process.');
+
+            return Command::SUCCESS;
+        }
+
+        $totalRuns = 0;
+        $totalAmount = 0;
+
+        foreach ($businesses as $business) {
+            $this->line('');
+            $this->info("Processing: {$business->name}");
+
+            if ($dryRun) {
+                $results = $this->previewDepreciation($business, $periodDate);
+            } else {
+                $results = $this->assetService->runBatchDepreciation($business, $periodDate);
+            }
+
+            $count = $results->count();
+            $amount = $results->sum('depreciation_amount');
+
+            if ($count > 0) {
+                $this->line("  - Depreciated {$count} assets");
+                $this->line("  - Total amount: \${$amount}");
+                $totalRuns += $count;
+                $totalAmount += $amount;
+            } else {
+                $this->line('  - No assets to depreciate');
+            }
+        }
+
+        $this->line('');
+        $this->info('=== Summary ===');
+        $this->info("Total assets depreciated: {$totalRuns}");
+        $this->info("Total depreciation amount: \${$totalAmount}");
+
+        if ($dryRun) {
+            $this->warn('This was a dry run. Run without --dry-run to apply changes.');
+        }
+
+        return Command::SUCCESS;
+    }
+
+    /**
+     * Get businesses to process.
+     */
+    protected function getBusinesses(?string $businessId): \Illuminate\Support\Collection
+    {
+        if ($businessId) {
+            $business = Business::find($businessId);
+
+            if (! $business) {
+                $this->error("Business with ID {$businessId} not found.");
+
+                return collect();
+            }
+
+            if (! $business->hasManagementSuite()) {
+                $this->warn("Business {$business->name} does not have Management Suite enabled.");
+            }
+
+            return collect([$business]);
+        }
+
+        // Get all businesses with Management Suite
+        return Business::whereHas('suites', function ($query) {
+            $query->where('key', 'management');
+        })->get();
+    }
+
+    /**
+     * Preview depreciation without making changes.
+     */
+    protected function previewDepreciation(Business $business, Carbon $periodDate): \Illuminate\Support\Collection
+    {
+        $period = $periodDate->format('Y-m');
+
+        $assets = \App\Models\Accounting\FixedAsset::where('business_id', $business->id)
+            ->where('status', \App\Models\Accounting\FixedAsset::STATUS_ACTIVE)
+            ->where('category', '!=', \App\Models\Accounting\FixedAsset::CATEGORY_LAND)
+            ->get();
+
+        $results = collect();
+
+        foreach ($assets as $asset) {
+            // Skip if already depreciated for this period
+            $existing = \App\Models\Accounting\FixedAssetDepreciationRun::where('fixed_asset_id', $asset->id)
+                ->where('period', $period)
+                ->where('is_reversed', false)
+                ->exists();
+
+            if ($existing) {
+                continue;
+            }
+
+            // Skip if fully depreciated
+            if ($asset->book_value <= $asset->salvage_value) {
+                continue;
+            }
+
+            $depreciationAmount = $asset->monthly_depreciation;
+            $maxDepreciation = $asset->book_value - $asset->salvage_value;
+            $depreciationAmount = min($depreciationAmount, $maxDepreciation);
+
+            if ($depreciationAmount > 0) {
+                $results->push((object) [
+                    'fixed_asset_id' => $asset->id,
+                    'asset_name' => $asset->name,
+                    'depreciation_amount' => $depreciationAmount,
+                ]);
+
+                $this->line("  - {$asset->name}: \${$depreciationAmount}");
+            }
+        }
+
+        return $results;
+    }
+}

app/Console/Commands/RunRecurringSchedules.php

@@ -0,0 +1,103 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Console\Commands;
+
+use App\Services\Accounting\RecurringSchedulerService;
+use Carbon\Carbon;
+use Illuminate\Console\Command;
+
+class RunRecurringSchedules extends Command
+{
+    protected $signature = 'recurring:run
+                            {--date= : The date to run schedules for (YYYY-MM-DD, default: today)}
+                            {--business= : Specific business ID to run schedules for}
+                            {--dry-run : Preview what would be generated without actually creating transactions}';
+
+    protected $description = 'Run due recurring schedules to generate AR invoices, AP bills, and journal entries';
+
+    public function __construct(
+        protected RecurringSchedulerService $schedulerService
+    ) {
+        parent::__construct();
+    }
+
+    public function handle(): int
+    {
+        $dateString = $this->option('date');
+        $businessId = $this->option('business') ? (int) $this->option('business') : null;
+        $dryRun = $this->option('dry-run');
+
+        $date = $dateString ? Carbon::parse($dateString) : now();
+
+        $this->info("Running recurring schedules for {$date->toDateString()}...");
+
+        if ($businessId) {
+            $this->info("Filtering to business ID: {$businessId}");
+        }
+
+        // Get due schedules
+        $dueSchedules = $this->schedulerService->getDueSchedules($date, $businessId);
+
+        if ($dueSchedules->isEmpty()) {
+            $this->info('No schedules are due for execution.');
+
+            return self::SUCCESS;
+        }
+
+        $this->info("Found {$dueSchedules->count()} schedule(s) due for execution.");
+
+        if ($dryRun) {
+            $this->warn('DRY RUN MODE - No transactions will be created.');
+            $this->table(
+                ['ID', 'Name', 'Type', 'Business', 'Next Run Date', 'Auto Post'],
+                $dueSchedules->map(fn ($s) => [
+                    $s->id,
+                    $s->name,
+                    $s->type_label,
+                    $s->business->name ?? 'N/A',
+                    $s->next_run_date->toDateString(),
+                    $s->auto_post ? 'Yes' : 'No',
+                ])
+            );
+
+            return self::SUCCESS;
+        }
+
+        // Run all due schedules
+        $results = $this->schedulerService->runAllDue($date, $businessId);
+
+        // Output results
+        $this->newLine();
+        $this->info('Execution Summary:');
+        $this->line("  Processed: {$results['processed']}");
+        $this->line("  Successful: {$results['success']}");
+        $this->line("  Failed: {$results['failed']}");
+
+        if (! empty($results['generated'])) {
+            $this->newLine();
+            $this->info('Generated Transactions:');
+            $this->table(
+                ['Schedule', 'Type', 'Result ID'],
+                collect($results['generated'])->map(fn ($g) => [
+                    $g['schedule_name'],
+                    $g['type'],
+                    $g['result_id'],
+                ])
+            );
+        }
+
+        if (! empty($results['errors'])) {
+            $this->newLine();
+            $this->error('Errors:');
+            foreach ($results['errors'] as $error) {
+                $this->line("  [{$error['schedule_id']}] {$error['schedule_name']}: {$error['error']}");
+            }
+
+            return self::FAILURE;
+        }
+
+        return self::SUCCESS;
+    }
+}

app/Console/Commands/SafeFreshCommand.php

@@ -0,0 +1,43 @@
+<?php
+
+namespace App\Console\Commands;
+
+use Illuminate\Database\Console\Migrations\FreshCommand;
+
+/**
+ * Override migrate:fresh to prevent accidental data loss.
+ *
+ * This command blocks migrate:fresh in all environments except when
+ * explicitly targeting a test database (DB_DATABASE=testing or *_test_*).
+ */
+class SafeFreshCommand extends FreshCommand
+{
+    public function handle()
+    {
+        // Check both config and direct env (env var may not be in config yet)
+        $database = env('DB_DATABASE', config('database.connections.pgsql.database'));
+
+        // Allow migrate:fresh ONLY for test databases
+        $isTestDatabase = $database === 'testing'
+            || str_contains($database, '_test_')
+            || str_contains($database, 'testing_');
+
+        if (! $isTestDatabase) {
+            $this->components->error('migrate:fresh is BLOCKED to prevent data loss!');
+            $this->components->warn("Database: {$database}");
+            $this->newLine();
+            $this->components->bulletList([
+                'This command drops ALL tables and destroys ALL data.',
+                'It is blocked in local, dev, staging, and production.',
+                'For testing: DB_DATABASE=testing ./vendor/bin/sail artisan migrate:fresh',
+                'To seed existing data: php artisan db:seed --class=ProductionSyncSeeder',
+            ]);
+
+            return 1;
+        }
+
+        $this->components->info("Running migrate:fresh on TEST database: {$database}");
+
+        return parent::handle();
+    }
+}

app/Console/Commands/SeedBaselinePromos.php

@@ -0,0 +1,652 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\Business;
+use App\Models\Product;
+use App\Models\PromoRecommendation;
+use App\Services\Promo\PromoCalculator;
+use Illuminate\Console\Command;
+use Illuminate\Support\Carbon;
+use Illuminate\Support\Facades\Log;
+
+class SeedBaselinePromos extends Command
+{
+    protected $signature = 'promos:seed-baseline
+                            {--brand=* : Specific brand IDs to seed}
+                            {--business= : Business ID or slug to seed all brands for}
+                            {--dry-run : Preview recommendations without saving}
+                            {--force : Clear existing pending recommendations first}
+                            {--types=* : Limit to specific types: edlp, percent_off, bogo, bxgy, bundle}';
+
+    protected $description = 'Generate baseline promotion recommendations for products (draft-only, not auto-activated)';
+
+    protected PromoCalculator $promoCalculator;
+
+    protected int $created = 0;
+
+    protected int $skipped = 0;
+
+    protected int $duplicates = 0;
+
+    protected array $priorityCounts = ['high' => 0, 'medium' => 0, 'low' => 0];
+
+    protected bool $isDryRun = false;
+
+    // Recommendation expiration (days)
+    protected const EXPIRES_AFTER_DAYS = 30;
+
+    public function handle(PromoCalculator $promoCalculator): int
+    {
+        // Check if promo_recommendations table exists
+        if (! \Schema::hasTable('promo_recommendations')) {
+            $this->error('The promo_recommendations table does not exist. Please run migrations first.');
+
+            return self::FAILURE;
+        }
+
+        $this->promoCalculator = $promoCalculator;
+        $this->isDryRun = $this->option('dry-run');
+
+        $brandIds = $this->option('brand');
+        $businessOption = $this->option('business');
+        $types = $this->option('types') ?: ['edlp', 'percent_off', 'bogo', 'bxgy', 'bundle'];
+
+        // Get brands to process
+        $brands = $this->getBrandsToProcess($brandIds, $businessOption);
+
+        if ($brands === null) {
+            return self::FAILURE;
+        }
+
+        if ($brands->isEmpty()) {
+            $this->info('No active brands found.');
+
+            return self::SUCCESS;
+        }
+
+        // Force mode: clear existing pending recommendations
+        if ($this->option('force') && ! $this->isDryRun) {
+            $this->clearPendingRecommendations($brandIds);
+        }
+
+        $this->info(sprintf(
+            '%s baseline promos for %d brand(s)...',
+            $this->isDryRun ? 'Previewing' : 'Seeding',
+            $brands->count()
+        ));
+        $this->newLine();
+
+        // Log start of seeding
+        if (! $this->isDryRun) {
+            Log::info('Promo Engine V3: Starting baseline seed', [
+                'brands_count' => $brands->count(),
+                'types' => $types,
+            ]);
+        }
+
+        foreach ($brands as $brand) {
+            $this->processBrand($brand, $types);
+        }
+
+        $this->printSummary();
+
+        // Log completion
+        if (! $this->isDryRun) {
+            Log::info('Promo Engine V3: Baseline seed complete', [
+                'created' => $this->created,
+                'skipped' => $this->skipped,
+                'duplicates' => $this->duplicates,
+                'priority_breakdown' => $this->priorityCounts,
+            ]);
+        }
+
+        return self::SUCCESS;
+    }
+
+    /**
+     * Get brands to process based on options.
+     */
+    protected function getBrandsToProcess(?array $brandIds, ?string $businessOption)
+    {
+        // If specific brand IDs provided
+        if (! empty($brandIds)) {
+            $brands = Brand::whereIn('id', $brandIds)->get();
+            if ($brands->isEmpty()) {
+                $this->error('No brands found with the provided IDs.');
+
+                return null;
+            }
+
+            return $brands;
+        }
+
+        // If business option provided (ID or slug)
+        if ($businessOption) {
+            $business = is_numeric($businessOption)
+                ? Business::find($businessOption)
+                : Business::where('slug', $businessOption)->first();
+
+            if (! $business) {
+                $this->error("Business not found: {$businessOption}");
+
+                return null;
+            }
+
+            $this->info("Filtering to business: {$business->name}");
+
+            return Brand::where('business_id', $business->id)
+                ->active()
+                ->get();
+        }
+
+        // Default: all active brands
+        return Brand::active()->get();
+    }
+
+    protected function processBrand(Brand $brand, array $types): void
+    {
+        $this->info("Brand: {$brand->name} (ID: {$brand->id})");
+        $this->line(str_repeat('─', 50));
+
+        $products = Product::where('brand_id', $brand->id)
+            ->where('is_active', true)
+            ->get();
+
+        if ($products->isEmpty()) {
+            $this->warn('  No active products found.');
+            $this->newLine();
+
+            return;
+        }
+
+        $this->info("  Analyzing {$products->count()} active products...");
+        $this->newLine();
+
+        foreach ($products as $product) {
+            $this->processProduct($product, $brand, $types);
+        }
+
+        $this->newLine();
+    }
+
+    protected function processProduct(Product $product, Brand $brand, array $types): void
+    {
+        // Validate product has required pricing
+        if (! $this->hasValidPricing($product)) {
+            $this->line("  <fg=yellow>✗</> {$product->name}: missing pricing data");
+            $this->skipped++;
+
+            return;
+        }
+
+        $currentMargins = $this->promoCalculator->getCurrentMargins($product);
+
+        // Calculate inventory metrics for priority
+        $metrics = $this->calculateProductMetrics($product);
+
+        foreach ($types as $type) {
+            $this->generateRecommendation($product, $brand, $type, $currentMargins, $metrics);
+        }
+    }
+
+    protected function generateRecommendation(
+        Product $product,
+        Brand $brand,
+        string $type,
+        array $currentMargins,
+        array $metrics
+    ): void {
+        // Check for existing pending recommendation
+        if ($this->hasPendingRecommendation($product, $type)) {
+            $this->duplicates++;
+
+            return;
+        }
+
+        $recommendation = match ($type) {
+            'edlp' => $this->generateEdlpRecommendation($product, $currentMargins, $metrics),
+            'percent_off' => $this->generatePercentOffRecommendation($product, $currentMargins, $metrics),
+            'bogo' => $this->generateBogoRecommendation($product, $currentMargins, $metrics),
+            'bxgy' => $this->generateBxgyRecommendation($product, $currentMargins, $metrics),
+            'bundle' => $this->generateBundleRecommendation($product, $currentMargins, $metrics),
+            default => null,
+        };
+
+        if (! $recommendation) {
+            return;
+        }
+
+        // Add common fields
+        $recommendation['business_id'] = $brand->business_id;
+        $recommendation['brand_id'] = $brand->id;
+        $recommendation['product_id'] = $product->id;
+        $recommendation['status'] = 'pending';
+        $recommendation['expires_at'] = Carbon::now()->addDays(self::EXPIRES_AFTER_DAYS);
+
+        // Output
+        $this->outputRecommendation($product, $recommendation);
+
+        // Save if not dry run
+        if (! $this->isDryRun) {
+            PromoRecommendation::create($recommendation);
+        }
+
+        $this->created++;
+        $this->priorityCounts[$recommendation['priority']]++;
+    }
+
+    protected function generateEdlpRecommendation(
+        Product $product,
+        array $currentMargins,
+        array $metrics
+    ): ?array {
+        $minSafePrice = $this->promoCalculator->minSafeEdlpPrice($product);
+        $currentMsrp = (float) $product->msrp;
+
+        if ($minSafePrice <= 0 || $minSafePrice >= $currentMsrp) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        // Suggest 10% above the minimum safe price (conservative)
+        $suggestedPrice = round($minSafePrice * 1.10, 2);
+
+        // Ensure suggested price is still a discount
+        if ($suggestedPrice >= $currentMsrp) {
+            $suggestedPrice = round(($minSafePrice + $currentMsrp) / 2, 2);
+        }
+
+        // Validate the suggestion
+        $result = $this->promoCalculator->checkEdlp($product, $suggestedPrice);
+        if (! $result->approved) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        $discountPercent = round((1 - $suggestedPrice / $currentMsrp) * 100, 1);
+
+        return [
+            'recommendation_type' => 'edlp',
+            'parameters' => [
+                'suggested_value' => $suggestedPrice,
+                'min_safe_value' => $minSafePrice,
+                'current_msrp' => $currentMsrp,
+                'discount_percent' => $discountPercent,
+            ],
+            'estimated_company_margin' => $result->companyMarginPercent(),
+            'estimated_dispensary_margin' => $result->dispensaryMarginPercent(),
+            'priority' => $this->calculatePriority($metrics),
+            'priority_reason' => $this->getPriorityReason($metrics),
+            'confidence' => $this->calculateConfidence($currentMargins, $result),
+            'velocity_score' => $metrics['velocity_score'],
+            'days_of_supply' => $metrics['days_of_supply'],
+            'units_sold_30d' => $metrics['units_sold_30d'],
+        ];
+    }
+
+    protected function generatePercentOffRecommendation(
+        Product $product,
+        array $currentMargins,
+        array $metrics
+    ): ?array {
+        $maxSafePercent = $this->promoCalculator->maxSafePercentOff($product);
+
+        if ($maxSafePercent <= 5) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        // Suggest 75% of max safe (conservative)
+        $suggestedPercent = round($maxSafePercent * 0.75, 0);
+
+        // Minimum 5% to be meaningful
+        if ($suggestedPercent < 5) {
+            $suggestedPercent = 5;
+        }
+
+        // Validate
+        $result = $this->promoCalculator->checkPercentOff($product, $suggestedPercent);
+        if (! $result->approved) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        return [
+            'recommendation_type' => 'percent_off',
+            'parameters' => [
+                'suggested_value' => $suggestedPercent,
+                'max_safe_value' => $maxSafePercent,
+            ],
+            'estimated_company_margin' => $result->companyMarginPercent(),
+            'estimated_dispensary_margin' => $result->dispensaryMarginPercent(),
+            'priority' => $this->calculatePriority($metrics),
+            'priority_reason' => $this->getPriorityReason($metrics),
+            'confidence' => $this->calculateConfidence($currentMargins, $result),
+            'velocity_score' => $metrics['velocity_score'],
+            'days_of_supply' => $metrics['days_of_supply'],
+            'units_sold_30d' => $metrics['units_sold_30d'],
+        ];
+    }
+
+    protected function generateBogoRecommendation(
+        Product $product,
+        array $currentMargins,
+        array $metrics
+    ): ?array {
+        // Standard BOGO: Buy 1 Get 1 Free
+        $result = $this->promoCalculator->checkBogo($product, 1, 1, 100);
+
+        if (! $result->approved) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        return [
+            'recommendation_type' => 'bogo',
+            'parameters' => [
+                'suggested_value' => null,
+                'buy_qty' => 1,
+                'get_qty' => 1,
+                'get_discount_percent' => 100,
+            ],
+            'estimated_company_margin' => $result->companyMarginPercent(),
+            'estimated_dispensary_margin' => $result->dispensaryMarginPercent(),
+            'priority' => $this->calculatePriority($metrics),
+            'priority_reason' => $this->getPriorityReason($metrics),
+            'confidence' => $this->calculateConfidence($currentMargins, $result),
+            'velocity_score' => $metrics['velocity_score'],
+            'days_of_supply' => $metrics['days_of_supply'],
+            'units_sold_30d' => $metrics['units_sold_30d'],
+        ];
+    }
+
+    protected function generateBxgyRecommendation(
+        Product $product,
+        array $currentMargins,
+        array $metrics
+    ): ?array {
+        // Try Buy 2 Get 1 Free first (more sustainable than BOGO)
+        $result = $this->promoCalculator->checkBogo($product, 2, 1, 100);
+
+        if (! $result->approved) {
+            // Try Buy 3 Get 1 Free
+            $result = $this->promoCalculator->checkBogo($product, 3, 1, 100);
+            if (! $result->approved) {
+                $this->skipped++;
+
+                return null;
+            }
+            $buyQty = 3;
+        } else {
+            $buyQty = 2;
+        }
+
+        return [
+            'recommendation_type' => 'bxgy',
+            'parameters' => [
+                'suggested_value' => null,
+                'buy_qty' => $buyQty,
+                'get_qty' => 1,
+                'get_discount_percent' => 100,
+            ],
+            'estimated_company_margin' => $result->companyMarginPercent(),
+            'estimated_dispensary_margin' => $result->dispensaryMarginPercent(),
+            'priority' => $this->calculatePriority($metrics),
+            'priority_reason' => $this->getPriorityReason($metrics),
+            'confidence' => $this->calculateConfidence($currentMargins, $result),
+            'velocity_score' => $metrics['velocity_score'],
+            'days_of_supply' => $metrics['days_of_supply'],
+            'units_sold_30d' => $metrics['units_sold_30d'],
+        ];
+    }
+
+    protected function generateBundleRecommendation(
+        Product $product,
+        array $currentMargins,
+        array $metrics
+    ): ?array {
+        // Create a 3-pack bundle with ~10% discount
+        $packSize = 3;
+        $regularTotal = (float) $product->wholesale_price * $packSize;
+        $suggestedPrice = round($regularTotal * 0.90, 2);
+
+        // Create a collection with quantity attribute for bundle validation
+        $bundleProducts = collect([
+            (clone $product)->setAttribute('bundle_quantity', $packSize),
+        ]);
+
+        $result = $this->promoCalculator->checkBundle($bundleProducts, $suggestedPrice);
+
+        if (! $result->approved) {
+            $this->skipped++;
+
+            return null;
+        }
+
+        $minSafe = $this->promoCalculator->minSafeBundlePrice($bundleProducts);
+
+        return [
+            'recommendation_type' => 'bundle',
+            'parameters' => [
+                'suggested_value' => $suggestedPrice,
+                'min_safe_value' => $minSafe,
+                'pack_size' => $packSize,
+                'individual_price' => (float) $product->wholesale_price,
+                'regular_total' => $regularTotal,
+            ],
+            'estimated_company_margin' => $result->companyMarginPercent(),
+            'estimated_dispensary_margin' => $result->dispensaryMarginPercent(),
+            'priority' => $this->calculatePriority($metrics),
+            'priority_reason' => $this->getPriorityReason($metrics),
+            'confidence' => $this->calculateConfidence($currentMargins, $result),
+            'velocity_score' => $metrics['velocity_score'],
+            'days_of_supply' => $metrics['days_of_supply'],
+            'units_sold_30d' => $metrics['units_sold_30d'],
+        ];
+    }
+
+    protected function hasValidPricing(Product $product): bool
+    {
+        return $product->cost_per_unit > 0
+            && $product->wholesale_price > 0
+            && $product->msrp_price > 0;
+    }
+
+    protected function hasPendingRecommendation(Product $product, string $type): bool
+    {
+        return PromoRecommendation::where('product_id', $product->id)
+            ->where('recommendation_type', $type)
+            ->pending()
+            ->notExpired()
+            ->exists();
+    }
+
+    protected function calculateProductMetrics(Product $product): array
+    {
+        // Calculate velocity score based on available data
+        $availableQty = $product->available_quantity ?? 0;
+        $unitsSold30d = 0; // Would come from order history if tracked
+
+        // Simple days of supply calculation
+        $daysOfSupply = null;
+        if ($unitsSold30d > 0 && $availableQty > 0) {
+            $dailyVelocity = $unitsSold30d / 30;
+            $daysOfSupply = (int) ($availableQty / $dailyVelocity);
+        } elseif ($availableQty > 0) {
+            // No sales data - assume slow mover
+            $daysOfSupply = 999;
+        }
+
+        // Determine velocity score
+        $velocityScore = match (true) {
+            $unitsSold30d >= 50 => 'fast',
+            $unitsSold30d >= 20 => 'medium',
+            $unitsSold30d >= 5 => 'slow',
+            default => 'stale',
+        };
+
+        return [
+            'velocity_score' => $velocityScore,
+            'days_of_supply' => $daysOfSupply,
+            'units_sold_30d' => $unitsSold30d,
+            'available_quantity' => $availableQty,
+        ];
+    }
+
+    protected function calculatePriority(array $metrics): string
+    {
+        $daysOfSupply = $metrics['days_of_supply'];
+        $velocityScore = $metrics['velocity_score'];
+
+        // High priority: excess inventory or stale products
+        if ($daysOfSupply && $daysOfSupply > 90) {
+            return 'high';
+        }
+        if ($velocityScore === 'stale') {
+            return 'high';
+        }
+
+        // Medium priority: building inventory or slow movers
+        if ($daysOfSupply && $daysOfSupply > 45) {
+            return 'medium';
+        }
+        if ($velocityScore === 'slow') {
+            return 'medium';
+        }
+
+        // Low priority: healthy inventory
+        return 'low';
+    }
+
+    protected function getPriorityReason(array $metrics): string
+    {
+        $daysOfSupply = $metrics['days_of_supply'];
+        $velocityScore = $metrics['velocity_score'];
+
+        if ($daysOfSupply && $daysOfSupply > 90) {
+            return "High inventory ({$daysOfSupply} days of supply)";
+        }
+
+        if ($velocityScore === 'stale') {
+            return 'Stale inventory, no recent sales';
+        }
+
+        if ($velocityScore === 'slow') {
+            return 'Slow-moving product';
+        }
+
+        if ($daysOfSupply && $daysOfSupply > 45) {
+            return "Building inventory ({$daysOfSupply} days of supply)";
+        }
+
+        return 'Standard recommendation';
+    }
+
+    protected function calculateConfidence(array $currentMargins, $result): float
+    {
+        // Base confidence on data quality and margin headroom
+        $confidence = 0.50;
+
+        // Boost for complete pricing data
+        if ($currentMargins['valid']) {
+            $confidence += 0.15;
+        }
+
+        // Boost for healthy margin headroom
+        $minMargin = min($result->companyMarginPercent(), $result->dispensaryMarginPercent());
+        if ($minMargin >= 60) {
+            $confidence += 0.20;
+        } elseif ($minMargin >= 55) {
+            $confidence += 0.10;
+        }
+
+        // Cap at 0.95
+        return min(0.95, round($confidence, 2));
+    }
+
+    protected function outputRecommendation(Product $product, array $recommendation): void
+    {
+        $type = $recommendation['recommendation_type'];
+        $params = $recommendation['parameters'];
+        $margin = min(
+            $recommendation['estimated_company_margin'],
+            $recommendation['estimated_dispensary_margin']
+        );
+
+        $description = match ($type) {
+            'edlp' => sprintf(
+                '$%.2f → $%.2f',
+                $params['current_msrp'],
+                $params['suggested_value']
+            ),
+            'percent_off' => sprintf('%.0f%% off (max: %.0f%%)', $params['suggested_value'], $params['max_safe_value']),
+            'bogo' => 'B1G1 Free',
+            'bxgy' => sprintf('B%dG%d Free', $params['buy_qty'], $params['get_qty']),
+            'bundle' => sprintf('%d-pack $%.2f', $params['pack_size'], $params['suggested_value']),
+            default => $type,
+        };
+
+        $priority = $recommendation['priority'];
+        $priorityColor = match ($priority) {
+            'high' => 'red',
+            'medium' => 'yellow',
+            default => 'green',
+        };
+
+        $this->line(sprintf(
+            '  <fg=green>✓</> %-25s [%s] %s <fg=%s>(margin: %.0f%%, %s)</>',
+            substr($product->name, 0, 25),
+            strtoupper($type),
+            $description,
+            $priorityColor,
+            $margin,
+            $priority
+        ));
+    }
+
+    protected function clearPendingRecommendations(?array $brandIds): void
+    {
+        $query = PromoRecommendation::pending();
+
+        if (! empty($brandIds)) {
+            $query->whereIn('brand_id', $brandIds);
+        }
+
+        $count = $query->count();
+        $query->delete();
+
+        $this->warn("Cleared {$count} existing pending recommendations.");
+        $this->newLine();
+    }
+
+    protected function printSummary(): void
+    {
+        $this->newLine();
+        $this->info('Summary');
+        $this->line(str_repeat('═', 50));
+
+        $label = $this->isDryRun ? 'Would create' : 'Created';
+        $this->line(sprintf('  %-20s %d recommendations', "{$label}:", $this->created));
+        $this->line(sprintf('  %-20s %d (insufficient margin)', 'Skipped:', $this->skipped));
+        $this->line(sprintf('  %-20s %d (already pending)', 'Duplicates:', $this->duplicates));
+
+        $this->line(str_repeat('─', 50));
+        $this->info('Priority breakdown:');
+        $this->line(sprintf('  <fg=red>High:</>   %d', $this->priorityCounts['high']));
+        $this->line(sprintf('  <fg=yellow>Medium:</> %d', $this->priorityCounts['medium']));
+        $this->line(sprintf('  <fg=green>Low:</>    %d', $this->priorityCounts['low']));
+
+        if ($this->isDryRun) {
+            $this->newLine();
+            $this->warn('This was a dry run. No recommendations were saved.');
+            $this->info('Run without --dry-run to save recommendations.');
+        }
+    }
+}

app/Console/Commands/SeedBrandOrchestratorProfiles.php

@@ -0,0 +1,404 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use App\Models\BrandOrchestratorProfile;
+use Illuminate\Console\Command;
+
+/**
+ * Seed/Update BrandOrchestratorProfile records with brand-specific behavior presets.
+ *
+ * This command is IDEMPOTENT - safe to run multiple times.
+ * It uses updateOrCreate to either create new profiles or update existing ones.
+ *
+ * Usage:
+ *   php artisan orchestrator:seed-brand-profiles
+ *   php artisan orchestrator:seed-brand-profiles --force  (skip confirmation)
+ */
+class SeedBrandOrchestratorProfiles extends Command
+{
+    protected $signature = 'orchestrator:seed-brand-profiles
+                            {--force : Skip confirmation prompt}';
+
+    protected $description = 'Seed or update BrandOrchestratorProfile records with brand-specific configurations';
+
+    public function handle(): int
+    {
+        $this->info('');
+        $this->info('╔══════════════════════════════════════════════════════════════╗');
+        $this->info('║  Brand Orchestrator Profile Seeder                           ║');
+        $this->info('╚══════════════════════════════════════════════════════════════╝');
+        $this->info('');
+
+        if (! $this->option('force') && ! $this->confirm('This will create/update BrandOrchestratorProfile records. Continue?')) {
+            $this->warn('Aborted.');
+
+            return self::SUCCESS;
+        }
+
+        $profiles = $this->getBrandProfiles();
+
+        $created = 0;
+        $updated = 0;
+        $skipped = 0;
+
+        foreach ($profiles as $brandName => $config) {
+            $brand = Brand::where('name', $brandName)->first();
+
+            if (! $brand) {
+                $this->warn("  ⚠ Brand not found: '{$brandName}' - skipping");
+                $skipped++;
+
+                continue;
+            }
+
+            $business = $brand->business;
+            if (! $business) {
+                $this->warn("  ⚠ Brand '{$brandName}' has no business - skipping");
+                $skipped++;
+
+                continue;
+            }
+
+            // Check if profile exists
+            $existingProfile = BrandOrchestratorProfile::where('brand_id', $brand->id)
+                ->where('business_id', $business->id)
+                ->first();
+
+            // Prepare data for update/create
+            $data = [
+                'behavior_profile' => $config['behavior_profile'],
+                'max_tasks_per_customer_per_run' => $config['max_tasks_per_customer_per_run'] ?? null,
+                'cooldown_hours' => $config['cooldown_hours'] ?? null,
+                'max_pending_per_customer' => $config['max_pending_per_customer'] ?? null,
+                'auto_approval_high_intent' => $config['auto_approval_high_intent'] ?? null,
+                'auto_approval_vip' => $config['auto_approval_vip'] ?? null,
+                'auto_approval_ghosted' => $config['auto_approval_ghosted'] ?? null,
+                'auto_approval_at_risk' => $config['auto_approval_at_risk'] ?? null,
+                'auto_approval_menu_followup_no_view' => $config['auto_approval_menu_followup_no_view'] ?? null,
+                'auto_approval_menu_followup_viewed_no_order' => $config['auto_approval_menu_followup_viewed_no_order'] ?? null,
+                'auto_approval_reactivation' => $config['auto_approval_reactivation'] ?? null,
+                'auto_approval_new_menu' => $config['auto_approval_new_menu'] ?? null,
+            ];
+
+            BrandOrchestratorProfile::updateOrCreate(
+                [
+                    'brand_id' => $brand->id,
+                    'business_id' => $business->id,
+                ],
+                $data
+            );
+
+            if ($existingProfile) {
+                $this->line("  ✓ <fg=yellow>Updated</> {$brandName} ({$config['behavior_profile']})");
+                $updated++;
+            } else {
+                $this->line("  ✓ <fg=green>Created</> {$brandName} ({$config['behavior_profile']})");
+                $created++;
+            }
+        }
+
+        $this->info('');
+        $this->info('══════════════════════════════════════════════════════════════');
+        $this->info("  Created: {$created}  |  Updated: {$updated}  |  Skipped: {$skipped}");
+        $this->info('══════════════════════════════════════════════════════════════');
+        $this->info('');
+
+        return self::SUCCESS;
+    }
+
+    /**
+     * Get brand-specific orchestrator profile configurations.
+     *
+     * Profile types:
+     * - aggressive: Lower cooldowns, higher task caps, more auto-approval
+     * - balanced:   Uses global settings, light customization
+     * - conservative: Higher cooldowns, lower task caps, more manager review
+     */
+    private function getBrandProfiles(): array
+    {
+        return [
+            // ═══════════════════════════════════════════════════════════════
+            // 1. THUNDER BUD - Value, high-volume prerolls
+            // "Volume mover" - assertive about followups, promos, reactivations
+            // ═══════════════════════════════════════════════════════════════
+            'Thunder Bud' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_AGGRESSIVE,
+                'max_tasks_per_customer_per_run' => 4,
+                'cooldown_hours' => 24,
+                'max_pending_per_customer' => 5,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 2. DOOBZ - Hash-infused prerolls, premium but still pushy
+            // Strong push on menu followups and reactivation, slightly less
+            // spammy than Thunder Bud on the same buyer
+            // ═══════════════════════════════════════════════════════════════
+            'Doobz' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_AGGRESSIVE,
+                'max_tasks_per_customer_per_run' => 3,
+                'cooldown_hours' => 36,
+                'max_pending_per_customer' => 4,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 3. TWISTIES - Rosin jam infused prerolls, craft-leaning
+            // Proactive with engaged buyers and menus, but keep ghosted
+            // accounts from getting hammered
+            // ═══════════════════════════════════════════════════════════════
+            'Twisties' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => null, // use global
+                'cooldown_hours' => null,
+                'max_pending_per_customer' => null,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => false, // Keep ghosted from getting hammered
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 4. HIGH EXPECTATIONS - Hash holes, top-shelf, limited
+            // Prestige line - still follow up, but prefer rep review on
+            // at-risk and reactivation flows
+            // ═══════════════════════════════════════════════════════════════
+            'High Expectations' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_CONSERVATIVE,
+                'max_tasks_per_customer_per_run' => 2,
+                'cooldown_hours' => 72,
+                'max_pending_per_customer' => 3,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => false,
+                'auto_approval_at_risk' => false, // Rep review
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => false, // Rep review
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 5. PROPER COCK - Premium solventless concentrates
+            // Similar to High Expectations: careful, high-touch, more
+            // manual control from reps
+            // ═══════════════════════════════════════════════════════════════
+            'Proper Cock' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_CONSERVATIVE,
+                'max_tasks_per_customer_per_run' => 2,
+                'cooldown_hours' => 72,
+                'max_pending_per_customer' => 3,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => false,
+                'auto_approval_at_risk' => false,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => false,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 6. HASH FACTORY - Artisan hash & rosin, craft brand
+            // ═══════════════════════════════════════════════════════════════
+            'Hash Factory' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => 3,
+                'cooldown_hours' => 48,
+                'max_pending_per_customer' => 4,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => false,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 7. JUST VAPE - Hash rosin carts / disposables, needs growth
+            // Should behave similar to Thunder Bud on orchestration
+            // ═══════════════════════════════════════════════════════════════
+            'Just Vape' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_AGGRESSIVE,
+                'max_tasks_per_customer_per_run' => 4,
+                'cooldown_hours' => 24,
+                'max_pending_per_customer' => 5,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 8. CANNA RSO - RSO / medical-leaning product line
+            // Less aggressive, more thoughtful outreach
+            // ═══════════════════════════════════════════════════════════════
+            'Canna RSO' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_CONSERVATIVE,
+                'max_tasks_per_customer_per_run' => 2,
+                'cooldown_hours' => 72,
+                'max_pending_per_customer' => 3,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => false,
+                'auto_approval_at_risk' => false,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => false,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 9. OUTLAW CANNABIS - Balanced with full auto-approval
+            // ═══════════════════════════════════════════════════════════════
+            'Outlaw Cannabis' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => 3,
+                'cooldown_hours' => 48,
+                'max_pending_per_customer' => 4,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 10. ALOHA TYMEMACHINE - Balanced with full auto-approval
+            // ═══════════════════════════════════════════════════════════════
+            'Aloha TymeMachine' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => 3,
+                'cooldown_hours' => 48,
+                'max_pending_per_customer' => 4,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 11. DOINKS - Aggressive with full auto-approval
+            // ═══════════════════════════════════════════════════════════════
+            'Doinks' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_AGGRESSIVE,
+                'max_tasks_per_customer_per_run' => 4,
+                'cooldown_hours' => 24,
+                'max_pending_per_customer' => 5,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 12. NUVATA - Balanced, use global throttling
+            // ═══════════════════════════════════════════════════════════════
+            'Nuvata' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => null,
+                'cooldown_hours' => null,
+                'max_pending_per_customer' => null,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 13. DAIRY2DANK - Balanced, use global throttling
+            // ═══════════════════════════════════════════════════════════════
+            'Dairy2Dank' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => null,
+                'cooldown_hours' => null,
+                'max_pending_per_customer' => null,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 14. BLITZD - Balanced, use global throttling
+            // ═══════════════════════════════════════════════════════════════
+            'Blitzd' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => null,
+                'cooldown_hours' => null,
+                'max_pending_per_customer' => null,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+
+            // ═══════════════════════════════════════════════════════════════
+            // 15. WHITE LABEL CANNA - Balanced, use global throttling
+            // ═══════════════════════════════════════════════════════════════
+            'White Label Canna' => [
+                'behavior_profile' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                'max_tasks_per_customer_per_run' => null,
+                'cooldown_hours' => null,
+                'max_pending_per_customer' => null,
+                'auto_approval_high_intent' => true,
+                'auto_approval_vip' => true,
+                'auto_approval_ghosted' => true,
+                'auto_approval_at_risk' => true,
+                'auto_approval_menu_followup_no_view' => true,
+                'auto_approval_menu_followup_viewed_no_order' => true,
+                'auto_approval_reactivation' => true,
+                'auto_approval_new_menu' => true,
+            ],
+        ];
+    }
+}

app/Console/Commands/SendCrmDailyDigest.php

@@ -0,0 +1,257 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Business;
+use App\Models\CalendarEvent;
+use App\Models\Conversation;
+use App\Models\Crm\CrmTask;
+use App\Models\SalesOpportunity;
+use App\Models\User;
+use App\Notifications\CrmDailyDigestNotification;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Log;
+
+/**
+ * CRM Daily Digest Command
+ *
+ * Sends daily summary emails to businesses with CRM enabled. This command
+ * is scheduled to run at 7 AM daily via the Laravel scheduler (Kernel.php).
+ *
+ * Digest Contents:
+ * - New conversations from the last 24 hours
+ * - Tasks due today
+ * - Overdue tasks (up to 10)
+ * - Today's calendar events
+ * - Pipeline summary stats
+ *
+ * Feature Gating:
+ * - Only processes businesses where has_crm = true
+ * - Only sends to businesses where crm_daily_digest_enabled = true
+ * - Skips businesses with no actionable items to report
+ *
+ * Recipients:
+ * - If business.crm_notification_emails is set: those specific emails
+ * - Otherwise: business owner or first admin (up to 3 recipients)
+ *
+ * Queue Configuration:
+ * - Notifications are queued on the 'crm' queue
+ * - Processed by Horizon's CRM worker pool
+ *
+ * Usage:
+ *   php artisan crm:send-daily-digests                    # Normal run
+ *   php artisan crm:send-daily-digests --dry-run          # Preview without sending
+ *   php artisan crm:send-daily-digests --business=123     # Single business
+ *
+ * Testing:
+ *   ./vendor/bin/sail artisan crm:send-daily-digests --dry-run
+ *
+ * @see \App\Console\Kernel::schedule() for scheduler configuration
+ * @see \App\Notifications\CrmDailyDigestNotification for email template
+ */
+class SendCrmDailyDigest extends Command
+{
+    /**
+     * The name and signature of the console command.
+     */
+    protected $signature = 'crm:send-daily-digests
+                            {--business= : Process only a specific business ID}
+                            {--dry-run : Show what would be sent without actually sending}';
+
+    /**
+     * The console command description.
+     */
+    protected $description = 'Send daily CRM digest emails to businesses with the feature enabled';
+
+    /**
+     * Execute the console command.
+     */
+    public function handle(): int
+    {
+        $businessQuery = Business::where('has_crm', true)
+            ->where('crm_daily_digest_enabled', true);
+
+        if ($businessId = $this->option('business')) {
+            $businessQuery->where('id', $businessId);
+        }
+
+        $businesses = $businessQuery->get();
+
+        if ($businesses->isEmpty()) {
+            $this->info('No businesses with CRM daily digest enabled.');
+
+            return self::SUCCESS;
+        }
+
+        $this->info("Processing daily digests for {$businesses->count()} business(es)...");
+
+        foreach ($businesses as $business) {
+            $this->processBusinessDigest($business);
+        }
+
+        $this->info('Daily digest processing complete.');
+
+        return self::SUCCESS;
+    }
+
+    /**
+     * Process and send the digest for a single business.
+     */
+    protected function processBusinessDigest(Business $business): void
+    {
+        $this->line("Processing: {$business->name}");
+
+        // Get the digest data
+        $digestData = $this->gatherDigestData($business);
+
+        // Check if there's anything to report
+        if ($this->isDigestEmpty($digestData)) {
+            $this->line('  - No updates to report, skipping.');
+
+            return;
+        }
+
+        // Get recipients (business owner or first admin)
+        $recipients = $this->getDigestRecipients($business);
+
+        if ($recipients->isEmpty()) {
+            $this->warn('  - No recipients found, skipping.');
+
+            return;
+        }
+
+        if ($this->option('dry-run')) {
+            $this->info("  - [DRY RUN] Would send to: {$recipients->pluck('email')->join(', ')}");
+            $this->displayDigestSummary($digestData);
+
+            return;
+        }
+
+        // Send notifications
+        foreach ($recipients as $recipient) {
+            try {
+                $recipient->notify(new CrmDailyDigestNotification($business, $digestData));
+                $this->line("  - Sent to: {$recipient->email}");
+
+                Log::info('CRM daily digest sent', [
+                    'business_id' => $business->id,
+                    'user_id' => $recipient->id,
+                ]);
+            } catch (\Exception $e) {
+                $this->error("  - Failed to send to {$recipient->email}: {$e->getMessage()}");
+
+                Log::error('Failed to send CRM daily digest', [
+                    'business_id' => $business->id,
+                    'user_id' => $recipient->id,
+                    'error' => $e->getMessage(),
+                ]);
+            }
+        }
+    }
+
+    /**
+     * Gather all the data for the digest.
+     */
+    protected function gatherDigestData(Business $business): array
+    {
+        $yesterday = now()->subDay();
+
+        return [
+            // New conversations in the last 24 hours
+            'new_conversations' => Conversation::whereHas('brand', fn ($q) => $q->where('business_id', $business->id))
+                ->where('created_at', '>=', $yesterday)
+                ->with('primaryContact')
+                ->get(),
+
+            // Tasks due today
+            'tasks_due_today' => CrmTask::where('seller_business_id', $business->id)
+                ->whereNull('completed_at')
+                ->whereDate('due_at', today())
+                ->with(['assignee', 'contact'])
+                ->get(),
+
+            // Overdue tasks
+            'overdue_tasks' => CrmTask::where('seller_business_id', $business->id)
+                ->whereNull('completed_at')
+                ->whereNotNull('due_at')
+                ->where('due_at', '<', now())
+                ->with(['assignee', 'contact'])
+                ->limit(10)
+                ->get(),
+
+            // Events today
+            'events_today' => CalendarEvent::where('seller_business_id', $business->id)
+                ->whereDate('start_at', today())
+                ->where('status', 'scheduled')
+                ->with(['assignee', 'contact'])
+                ->get(),
+
+            // Stage changes in the last 24 hours (opportunities moved)
+            'stage_changes' => SalesOpportunity::where('seller_business_id', $business->id)
+                ->where('updated_at', '>=', $yesterday)
+                ->whereColumn('stage_id', '!=', 'original_stage_id')
+                ->with(['stage', 'business'])
+                ->limit(10)
+                ->get(),
+
+            // Summary stats
+            'stats' => [
+                'open_opportunities' => SalesOpportunity::where('seller_business_id', $business->id)
+                    ->where('status', 'open')
+                    ->count(),
+                'total_pipeline_value' => SalesOpportunity::where('seller_business_id', $business->id)
+                    ->where('status', 'open')
+                    ->sum('value'),
+                'open_tasks' => CrmTask::where('seller_business_id', $business->id)
+                    ->whereNull('completed_at')
+                    ->count(),
+            ],
+        ];
+    }
+
+    /**
+     * Check if the digest has any meaningful content.
+     */
+    protected function isDigestEmpty(array $data): bool
+    {
+        return $data['new_conversations']->isEmpty()
+            && $data['tasks_due_today']->isEmpty()
+            && $data['overdue_tasks']->isEmpty()
+            && $data['events_today']->isEmpty();
+    }
+
+    /**
+     * Get the users who should receive the digest.
+     */
+    protected function getDigestRecipients(Business $business): \Illuminate\Support\Collection
+    {
+        // If specific emails are set, find those users
+        if ($business->crm_notification_emails) {
+            $emails = array_map('trim', explode(',', $business->crm_notification_emails));
+
+            return User::whereHas('businesses', fn ($q) => $q->where('businesses.id', $business->id))
+                ->whereIn('email', $emails)
+                ->get();
+        }
+
+        // Otherwise, send to the business owner or first admin
+        return User::whereHas('businesses', fn ($q) => $q->where('businesses.id', $business->id))
+            ->where(function ($q) {
+                $q->where('is_business_owner', true)
+                    ->orWhere('user_type', 'admin');
+            })
+            ->limit(3)
+            ->get();
+    }
+
+    /**
+     * Display a summary for dry-run mode.
+     */
+    protected function displayDigestSummary(array $data): void
+    {
+        $this->line("    - New conversations: {$data['new_conversations']->count()}");
+        $this->line("    - Tasks due today: {$data['tasks_due_today']->count()}");
+        $this->line("    - Overdue tasks: {$data['overdue_tasks']->count()}");
+        $this->line("    - Events today: {$data['events_today']->count()}");
+    }
+}

app/Console/Commands/SyncBrandMediaPaths.php

@@ -0,0 +1,113 @@
+<?php
+
+namespace App\Console\Commands;
+
+use App\Models\Brand;
+use Illuminate\Console\Command;
+use Illuminate\Support\Facades\Storage;
+
+class SyncBrandMediaPaths extends Command
+{
+    protected $signature = 'brands:sync-media-paths
+                            {--dry-run : Preview changes without applying}
+                            {--business= : Limit to specific business slug}';
+
+    protected $description = 'Sync brand logo_path and banner_path from MinIO storage';
+
+    public function handle(): int
+    {
+        $dryRun = $this->option('dry-run');
+        $businessFilter = $this->option('business');
+
+        if ($dryRun) {
+            $this->warn('DRY RUN - No changes will be made');
+        }
+
+        $this->info('Scanning MinIO for brand media...');
+
+        $businessDirs = Storage::directories('businesses');
+        $updated = 0;
+        $skipped = 0;
+
+        foreach ($businessDirs as $businessDir) {
+            $businessSlug = basename($businessDir);
+
+            if ($businessFilter && $businessSlug !== $businessFilter) {
+                continue;
+            }
+
+            $brandsDir = $businessDir.'/brands';
+            if (! Storage::exists($brandsDir)) {
+                continue;
+            }
+
+            $brandDirs = Storage::directories($brandsDir);
+
+            foreach ($brandDirs as $brandDir) {
+                $brandSlug = basename($brandDir);
+                $brandingDir = $brandDir.'/branding';
+
+                if (! Storage::exists($brandingDir)) {
+                    continue;
+                }
+
+                $brand = Brand::where('slug', $brandSlug)->first();
+                if (! $brand) {
+                    $this->line("  <fg=yellow>?</> {$brandSlug} - not found in database");
+                    $skipped++;
+
+                    continue;
+                }
+
+                $files = Storage::files($brandingDir);
+                $logoPath = null;
+                $bannerPath = null;
+
+                foreach ($files as $file) {
+                    $filename = strtolower(basename($file));
+                    if (str_starts_with($filename, 'logo.')) {
+                        $logoPath = $file;
+                    } elseif (str_starts_with($filename, 'banner.')) {
+                        $bannerPath = $file;
+                    }
+                }
+
+                $changes = [];
+                if ($logoPath && $brand->logo_path !== $logoPath) {
+                    $changes[] = "logo: {$logoPath}";
+                }
+                if ($bannerPath && $brand->banner_path !== $bannerPath) {
+                    $changes[] = "banner: {$bannerPath}";
+                }
+
+                if (empty($changes)) {
+                    $this->line("  <fg=green>✓</> {$brandSlug} - already synced");
+
+                    continue;
+                }
+
+                if (! $dryRun) {
+                    if ($logoPath) {
+                        $brand->logo_path = $logoPath;
+                    }
+                    if ($bannerPath) {
+                        $brand->banner_path = $bannerPath;
+                    }
+                    $brand->save();
+                }
+
+                $this->line("  <fg=blue>↻</> {$brandSlug} - ".implode(', ', $changes));
+                $updated++;
+            }
+        }
+
+        $this->newLine();
+        $this->info("Updated: {$updated} | Skipped: {$skipped}");
+
+        if ($dryRun && $updated > 0) {
+            $this->warn('Run without --dry-run to apply changes');
+        }
+
+        return Command::SUCCESS;
+    }
+}

app/Console/Kernel.php

@@ -26,10 +26,137 @@ class Kernel extends ConsoleKernel
      */
     protected function schedule(Schedule $schedule)
     {
+        // ─────────────────────────────────────────────────────────────────────
+        // MINUTE-LEVEL JOBS
+        // ─────────────────────────────────────────────────────────────────────
+
         // Check for scheduled broadcasts every minute
         $schedule->job(new \App\Jobs\Marketing\ProcessScheduledBroadcastsJob)
             ->everyMinute()
             ->withoutOverlapping();
+
+        // Send CRM task and event reminders every minute
+        $schedule->job(new \App\Jobs\Crm\SendCrmRemindersJob)
+            ->everyMinute()
+            ->withoutOverlapping();
+
+        // ─────────────────────────────────────────────────────────────────────
+        // SALES ORCHESTRATOR - "HEAD OF SALES" AUTOMATION
+        // See: docs/HEAD_OF_SALES_ORCHESTRATOR.md
+        // ─────────────────────────────────────────────────────────────────────
+
+        // Generate sales tasks - runs hourly during business hours (weekdays 8AM-6PM)
+        // Monitors buyer behavior and creates actionable OrchestratorTask records
+        $schedule->command('orchestrator:generate-sales-tasks')
+            ->hourlyAt(5)
+            ->weekdays()
+            ->between('08:00', '18:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Generate marketing tasks - runs hourly during business hours (weekdays 8AM-6PM)
+        // Creates campaign suggestions for marketing team
+        $schedule->command('orchestrator:generate-marketing-tasks')
+            ->hourlyAt(15)
+            ->weekdays()
+            ->between('08:00', '18:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Evaluate outcomes - runs every 4 hours
+        // Links completed tasks to subsequent views/orders for learning loop
+        $schedule->command('orchestrator:evaluate-outcomes')
+            ->everyFourHours()
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Analyze timing - runs daily at 3 AM
+        // Determines best send times per brand based on historical outcomes
+        $schedule->command('orchestrator:analyze-timing')
+            ->dailyAt('03:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // TODO: Buyer scoring currently happens via BuyerScoringService on-demand.
+        // Consider creating orchestrator:score-buyers command for batch scoring if needed.
+        // $schedule->command('orchestrator:score-buyers')
+        //     ->dailyAt('04:00')
+        //     ->withoutOverlapping()
+        //     ->runInBackground();
+
+        // Check Horizon health - runs every 5 minutes
+        // Monitors Redis/Horizon status, creates alerts on failure
+        $schedule->command('orchestrator:check-horizon')
+            ->everyFiveMinutes()
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Watchdog - runs every 15 minutes
+        // Monitors that all orchestrator commands are running on schedule
+        $schedule->command('orchestrator:watchdog')
+            ->everyFifteenMinutes()
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Self-audit - runs daily at 5 AM
+        // Checks for data integrity issues, impossible states, stale tasks
+        $schedule->command('orchestrator:self-audit')
+            ->dailyAt('05:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Evaluate playbook performance - runs daily at 4 AM
+        // Updates 30-day metrics per playbook, can auto-quarantine underperformers
+        $schedule->command('orchestrator:evaluate-playbooks')
+            ->dailyAt('04:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // Daily report - runs weekdays at 7 AM
+        // Sends summary email to admins with task stats and alerts
+        $schedule->command('orchestrator:send-daily-report')
+            ->weekdays()
+            ->dailyAt('07:00')
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // ─────────────────────────────────────────────────────────────────────
+        // DASHBOARD METRICS PRE-CALCULATION
+        // ─────────────────────────────────────────────────────────────────────
+
+        // Pre-calculate dashboard metrics every 10 minutes
+        // Stores aggregations in Redis for instant page loads
+        $schedule->job(new \App\Jobs\CalculateDashboardMetrics)
+            ->everyTenMinutes()
+            ->withoutOverlapping()
+            ->runInBackground();
+
+        // ─────────────────────────────────────────────────────────────────────
+        // HOUSEKEEPING & MAINTENANCE
+        // ─────────────────────────────────────────────────────────────────────
+
+        // Clean up temporary files older than 24 hours (runs daily at 2 AM)
+        $schedule->command('media:cleanup-temp')
+            ->dailyAt('02:00')
+            ->withoutOverlapping();
+
+        // Prune old audit logs based on business settings (runs daily at 3 AM)
+        $schedule->command('audits:prune')
+            ->dailyAt('03:00')
+            ->withoutOverlapping();
+
+        // Send CRM daily digest emails at 7 AM
+        $schedule->command('crm:send-daily-digests')
+            ->dailyAt('07:00')
+            ->withoutOverlapping()
+            ->onOneServer();
+
+        // Generate baseline promo recommendations (Promo Engine V3)
+        // Runs daily at 3:30 AM to generate margin-safe promo suggestions
+        $schedule->command('promos:seed-baseline')
+            ->dailyAt('03:30')
+            ->withoutOverlapping()
+            ->runInBackground();
     }
 
     /**

app/Exceptions/PeriodLockedException.php

@@ -0,0 +1,24 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Exceptions;
+
+use App\Models\Accounting\AccountingPeriod;
+
+class PeriodLockedException extends \Exception
+{
+    public function __construct(
+        string $message,
+        public readonly ?AccountingPeriod $period = null,
+        int $code = 0,
+        ?\Throwable $previous = null
+    ) {
+        parent::__construct($message, $code, $previous);
+    }
+
+    public function getPeriod(): ?AccountingPeriod
+    {
+        return $this->period;
+    }
+}

app/Filament/Pages/AiSettings.php

@@ -0,0 +1,455 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use App\Models\AiSetting;
+use App\Services\AiClient;
+use Filament\Forms\Components\Placeholder;
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
+use Filament\Notifications\Notification;
+use Filament\Pages\Page;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+
+class AiSettings extends Page implements HasForms
+{
+    use InteractsWithForms;
+
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-sparkles';
+
+    protected string $view = 'filament.pages.ai-settings';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'System';
+
+    protected static ?string $navigationLabel = 'AI Settings (Old)';
+
+    protected static ?int $navigationSort = 100;
+
+    // Hide from navigation - replaced by AiConnectionResource
+    protected static bool $shouldRegisterNavigation = false;
+
+    /**
+     * Only Superadmins can access AI Settings.
+     * This page is hidden from navigation but still protected.
+     */
+    public static function canAccess(): bool
+    {
+        return auth('admin')->user()?->canManageAi() ?? false;
+    }
+
+    public ?array $data = [];
+
+    public function mount(): void
+    {
+        $settings = AiSetting::getInstance();
+
+        $this->form->fill([
+            'is_enabled' => $settings->is_enabled ?? false,
+            'ai_provider' => $settings->ai_provider ?? '',
+            'anthropic_api_key' => '', // Never show the full key
+            'openai_api_key' => '', // Never show the full key
+            'perplexity_api_key' => '', // Never show the full key
+            'canva_api_key' => '', // Never show the full key
+            'jasper_api_key' => '', // Never show the full key
+            'anthropic_model' => $settings->anthropic_model ?? last(config('ai.providers.anthropic.models')),
+            'openai_model' => $settings->openai_model ?? last(config('ai.providers.openai.models')),
+            'perplexity_model' => $settings->perplexity_model ?? last(config('ai.providers.perplexity.models')),
+            'canva_model' => $settings->canva_model ?? last(config('ai.providers.canva.models')),
+            'jasper_model' => $settings->jasper_model ?? last(config('ai.providers.jasper.models')),
+            'max_tokens_per_request' => $settings->max_tokens_per_request ?? 4096,
+        ]);
+    }
+
+    public function form(Schema $schema): Schema
+    {
+        $settings = AiSetting::getInstance();
+
+        return $schema
+            ->schema([
+                Section::make('AI Copilot Configuration')
+                    ->description('Configure Cannabrands content suggestions for brand settings')
+                    ->schema([
+                        Toggle::make('is_enabled')
+                            ->label('Enable AI Copilot')
+                            ->helperText('Enable Cannabrands content suggestions across the platform')
+                            ->default(false),
+
+                        Select::make('ai_provider')
+                            ->label('AI Provider')
+                            ->options([
+                                'anthropic' => 'Anthropic / Claude',
+                                'openai' => 'OpenAI / ChatGPT',
+                                'perplexity' => 'Perplexity',
+                                'canva' => 'Canva',
+                                'jasper' => 'Jasper',
+                            ])
+                            ->placeholder('Select an AI provider')
+                            ->required()
+                            ->live()
+                            ->helperText('Choose your preferred AI provider'),
+
+                        // Anthropic fields (shown when provider is 'anthropic')
+                        TextInput::make('anthropic_api_key')
+                            ->label('Anthropic API Key')
+                            ->helperText('Enter your Anthropic API key. Leave blank to keep existing key.')
+                            ->password()
+                            ->revealable()
+                            ->placeholder('sk-ant-...')
+                            ->visible(fn ($get) => $get('ai_provider') === 'anthropic'),
+
+                        Select::make('anthropic_model')
+                            ->label('Default Model')
+                            ->options(fn () => array_combine(
+                                config('ai.providers.anthropic.models'),
+                                config('ai.providers.anthropic.models')
+                            ))
+                            ->default(fn () => last(config('ai.providers.anthropic.models')))
+                            ->required()
+                            ->helperText('Claude model to use')
+                            ->visible(fn ($get) => $get('ai_provider') === 'anthropic'),
+
+                        // OpenAI fields (shown when provider is 'openai')
+                        TextInput::make('openai_api_key')
+                            ->label('OpenAI API Key')
+                            ->helperText('Enter your OpenAI API key. Leave blank to keep existing key.')
+                            ->password()
+                            ->revealable()
+                            ->placeholder('sk-...')
+                            ->visible(fn ($get) => $get('ai_provider') === 'openai'),
+
+                        Select::make('openai_model')
+                            ->label('Default Model')
+                            ->options(fn () => array_combine(
+                                config('ai.providers.openai.models'),
+                                config('ai.providers.openai.models')
+                            ))
+                            ->default(fn () => last(config('ai.providers.openai.models')))
+                            ->required()
+                            ->helperText('ChatGPT / GPT model to use')
+                            ->visible(fn ($get) => $get('ai_provider') === 'openai'),
+
+                        // Perplexity fields (shown when provider is 'perplexity')
+                        TextInput::make('perplexity_api_key')
+                            ->label('Perplexity API Key')
+                            ->helperText('Enter your Perplexity API key. Leave blank to keep existing key.')
+                            ->password()
+                            ->revealable()
+                            ->placeholder('pplx-...')
+                            ->visible(fn ($get) => $get('ai_provider') === 'perplexity'),
+
+                        Select::make('perplexity_model')
+                            ->label('Default Model')
+                            ->options(fn () => array_combine(
+                                config('ai.providers.perplexity.models'),
+                                config('ai.providers.perplexity.models')
+                            ))
+                            ->default(fn () => last(config('ai.providers.perplexity.models')))
+                            ->required()
+                            ->helperText('Perplexity model to use')
+                            ->visible(fn ($get) => $get('ai_provider') === 'perplexity'),
+
+                        // Canva fields (shown when provider is 'canva')
+                        TextInput::make('canva_api_key')
+                            ->label('Canva API Key')
+                            ->helperText('Enter your Canva API key. Leave blank to keep existing key.')
+                            ->password()
+                            ->revealable()
+                            ->placeholder('canva-...')
+                            ->visible(fn ($get) => $get('ai_provider') === 'canva'),
+
+                        Select::make('canva_model')
+                            ->label('Default Model')
+                            ->options(fn () => array_combine(
+                                config('ai.providers.canva.models'),
+                                config('ai.providers.canva.models')
+                            ))
+                            ->default(fn () => last(config('ai.providers.canva.models')))
+                            ->required()
+                            ->helperText('Canva model/feature to use')
+                            ->visible(fn ($get) => $get('ai_provider') === 'canva'),
+
+                        // Jasper fields (shown when provider is 'jasper')
+                        TextInput::make('jasper_api_key')
+                            ->label('Jasper API Key')
+                            ->helperText('Enter your Jasper API key. Leave blank to keep existing key.')
+                            ->password()
+                            ->revealable()
+                            ->placeholder('jasper-...')
+                            ->visible(fn ($get) => $get('ai_provider') === 'jasper'),
+
+                        Select::make('jasper_model')
+                            ->label('Default Model')
+                            ->options(fn () => array_combine(
+                                config('ai.providers.jasper.models'),
+                                config('ai.providers.jasper.models')
+                            ))
+                            ->default(fn () => last(config('ai.providers.jasper.models')))
+                            ->required()
+                            ->helperText('Jasper model to use')
+                            ->visible(fn ($get) => $get('ai_provider') === 'jasper'),
+
+                        TextInput::make('max_tokens_per_request')
+                            ->label('Max Tokens Per Request')
+                            ->helperText('Maximum number of tokens to request from the AI model')
+                            ->numeric()
+                            ->default(4096)
+                            ->required(),
+
+                        // Existing Connections Summary
+                        Placeholder::make('connections_summary')
+                            ->label('Existing Connections')
+                            ->content(fn () => view('filament.components.ai-connections-summary', [
+                                'anthropic_configured' => $settings->anthropic_api_key_configured,
+                                'openai_configured' => $settings->openai_api_key_configured,
+                                'perplexity_configured' => $settings->perplexity_api_key_configured,
+                                'canva_configured' => $settings->canva_api_key_configured,
+                                'jasper_configured' => $settings->jasper_api_key_configured,
+                            ])),
+                    ]),
+            ])
+            ->statePath('data');
+    }
+
+    public function save(): void
+    {
+        $data = $this->form->getState();
+
+        $settings = AiSetting::getInstance();
+
+        // Update basic settings
+        $settings->is_enabled = $data['is_enabled'];
+        $settings->ai_provider = $data['ai_provider'];
+        $settings->max_tokens_per_request = $data['max_tokens_per_request'];
+
+        // Always save all model fields (preserve values when switching providers)
+        $settings->anthropic_model = $data['anthropic_model'] ?? $settings->anthropic_model;
+        $settings->openai_model = $data['openai_model'] ?? $settings->openai_model;
+        $settings->perplexity_model = $data['perplexity_model'] ?? $settings->perplexity_model;
+        $settings->canva_model = $data['canva_model'] ?? $settings->canva_model;
+        $settings->jasper_model = $data['jasper_model'] ?? $settings->jasper_model;
+
+        // Update API keys only if provided (don't overwrite with empty string)
+        if (! empty($data['anthropic_api_key'])) {
+            $settings->anthropic_api_key = $data['anthropic_api_key'];
+        }
+
+        if (! empty($data['openai_api_key'])) {
+            $settings->openai_api_key = $data['openai_api_key'];
+        }
+
+        if (! empty($data['perplexity_api_key'])) {
+            $settings->perplexity_api_key = $data['perplexity_api_key'];
+        }
+
+        if (! empty($data['canva_api_key'])) {
+            $settings->canva_api_key = $data['canva_api_key'];
+        }
+
+        if (! empty($data['jasper_api_key'])) {
+            $settings->jasper_api_key = $data['jasper_api_key'];
+        }
+
+        $settings->save();
+
+        // Clear the AI config cache
+        app(AiClient::class)->clearCache();
+
+        // Refresh the form with saved data
+        $this->mount();
+
+        Notification::make()
+            ->title('AI Settings saved successfully')
+            ->success()
+            ->send();
+    }
+
+    public function testConnection(): void
+    {
+        $data = $this->form->getState();
+        $provider = $data['ai_provider'];
+
+        if (! $provider) {
+            Notification::make()
+                ->title('Please select a provider first')
+                ->warning()
+                ->send();
+
+            return;
+        }
+
+        $settings = AiSetting::getInstance();
+
+        try {
+            $success = false;
+            $message = '';
+
+            switch ($provider) {
+                case 'anthropic':
+                    if (empty($settings->anthropic_api_key)) {
+                        throw new \Exception('Anthropic API key not configured');
+                    }
+                    $success = $this->testAnthropicConnection($settings->anthropic_api_key);
+                    $message = $success ? 'Anthropic connection successful' : 'Anthropic connection failed';
+                    break;
+
+                case 'openai':
+                    if (empty($settings->openai_api_key)) {
+                        throw new \Exception('OpenAI API key not configured');
+                    }
+                    $success = $this->testOpenAiConnection($settings->openai_api_key);
+                    $message = $success ? 'OpenAI connection successful' : 'OpenAI connection failed';
+                    break;
+
+                case 'perplexity':
+                    if (empty($settings->perplexity_api_key)) {
+                        throw new \Exception('Perplexity API key not configured');
+                    }
+                    $success = $this->testPerplexityConnection($settings->perplexity_api_key);
+                    $message = $success ? 'Perplexity connection successful' : 'Perplexity connection failed';
+                    break;
+
+                case 'canva':
+                    if (empty($settings->canva_api_key)) {
+                        throw new \Exception('Canva API key not configured');
+                    }
+                    $success = $this->testCanvaConnection($settings->canva_api_key);
+                    $message = $success ? 'Canva connection successful' : 'Canva connection failed';
+                    break;
+
+                case 'jasper':
+                    if (empty($settings->jasper_api_key)) {
+                        throw new \Exception('Jasper API key not configured');
+                    }
+                    $success = $this->testJasperConnection($settings->jasper_api_key);
+                    $message = $success ? 'Jasper connection successful' : 'Jasper connection failed';
+                    break;
+
+                default:
+                    throw new \Exception('Unknown provider: '.$provider);
+            }
+
+            if ($success) {
+                Notification::make()
+                    ->title($message)
+                    ->success()
+                    ->send();
+            } else {
+                Notification::make()
+                    ->title($message)
+                    ->danger()
+                    ->send();
+            }
+        } catch (\Exception $e) {
+            Notification::make()
+                ->title('Connection test failed')
+                ->body($e->getMessage())
+                ->danger()
+                ->send();
+        }
+    }
+
+    private function testAnthropicConnection(string $apiKey): bool
+    {
+        try {
+            $client = new \GuzzleHttp\Client;
+            $response = $client->post('https://api.anthropic.com/v1/messages', [
+                'headers' => [
+                    'x-api-key' => $apiKey,
+                    'anthropic-version' => '2023-06-01',
+                    'content-type' => 'application/json',
+                ],
+                'json' => [
+                    'model' => 'claude-3-5-sonnet-20241022',
+                    'max_tokens' => 10,
+                    'messages' => [
+                        ['role' => 'user', 'content' => 'Hi'],
+                    ],
+                ],
+                'timeout' => 10,
+            ]);
+
+            return $response->getStatusCode() === 200;
+        } catch (\Exception $e) {
+            return false;
+        }
+    }
+
+    private function testOpenAiConnection(string $apiKey): bool
+    {
+        try {
+            $client = new \GuzzleHttp\Client;
+            $response = $client->get('https://api.openai.com/v1/models', [
+                'headers' => [
+                    'Authorization' => 'Bearer '.$apiKey,
+                ],
+                'timeout' => 10,
+            ]);
+
+            return $response->getStatusCode() === 200;
+        } catch (\Exception $e) {
+            return false;
+        }
+    }
+
+    private function testPerplexityConnection(string $apiKey): bool
+    {
+        try {
+            $client = new \GuzzleHttp\Client;
+            $response = $client->post('https://api.perplexity.ai/chat/completions', [
+                'headers' => [
+                    'Authorization' => 'Bearer '.$apiKey,
+                    'Content-Type' => 'application/json',
+                ],
+                'json' => [
+                    'model' => 'sonar-small',
+                    'messages' => [
+                        ['role' => 'user', 'content' => 'Hi'],
+                    ],
+                ],
+                'timeout' => 10,
+            ]);
+
+            return $response->getStatusCode() === 200;
+        } catch (\Exception $e) {
+            return false;
+        }
+    }
+
+    private function testCanvaConnection(string $apiKey): bool
+    {
+        try {
+            $client = new \GuzzleHttp\Client;
+            $response = $client->get('https://api.canva.com/v1/users/me', [
+                'headers' => [
+                    'Authorization' => 'Bearer '.$apiKey,
+                ],
+                'timeout' => 10,
+            ]);
+
+            return $response->getStatusCode() === 200;
+        } catch (\Exception $e) {
+            return false;
+        }
+    }
+
+    private function testJasperConnection(string $apiKey): bool
+    {
+        try {
+            $client = new \GuzzleHttp\Client;
+            $response = $client->get('https://api.jasper.ai/v1/account', [
+                'headers' => [
+                    'Authorization' => 'Bearer '.$apiKey,
+                ],
+                'timeout' => 10,
+            ]);
+
+            return $response->getStatusCode() === 200;
+        } catch (\Exception $e) {
+            return false;
+        }
+    }
+}

app/Filament/Pages/CannaiqSettings.php

@@ -0,0 +1,203 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use App\Services\Cannaiq\CannaiqClient;
+use Filament\Forms\Components\Placeholder;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
+use Filament\Notifications\Notification;
+use Filament\Pages\Page;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Illuminate\Support\Facades\Cache;
+use Illuminate\Support\HtmlString;
+
+class CannaiqSettings extends Page implements HasForms
+{
+    use InteractsWithForms;
+
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-chart-bar-square';
+
+    protected string $view = 'filament.pages.cannaiq-settings';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'Integrations';
+
+    protected static ?string $navigationLabel = 'CannaiQ';
+
+    protected static ?int $navigationSort = 1;
+
+    protected static ?string $title = 'CannaiQ Settings';
+
+    protected static ?string $slug = 'cannaiq-settings';
+
+    public ?array $data = [];
+
+    public static function canAccess(): bool
+    {
+        return auth('admin')->check();
+    }
+
+    public function mount(): void
+    {
+        $this->form->fill([
+            'base_url' => config('services.cannaiq.base_url'),
+            'api_key' => '', // Never show the actual key
+            'cache_ttl' => config('services.cannaiq.cache_ttl', 7200),
+        ]);
+    }
+
+    public function form(Schema $schema): Schema
+    {
+        $apiKeyConfigured = ! empty(config('services.cannaiq.api_key'));
+        $baseUrl = config('services.cannaiq.base_url');
+
+        return $schema
+            ->schema([
+                Section::make('CannaiQ Integration')
+                    ->description('CannaiQ is the Marketing Intelligence Engine that powers competitive analysis, pricing intelligence, and promotional recommendations.')
+                    ->schema([
+                        Placeholder::make('status')
+                            ->label('Connection Status')
+                            ->content(function () use ($apiKeyConfigured, $baseUrl) {
+                                $statusHtml = '<div class="space-y-2">';
+
+                                // API Key status
+                                if ($apiKeyConfigured) {
+                                    $statusHtml .= '<div class="flex items-center gap-2 text-success-600 dark:text-success-400">'.
+                                        '<span class="text-lg">&#10003;</span>'.
+                                        '<span>API Key configured</span>'.
+                                        '</div>';
+                                } else {
+                                    $statusHtml .= '<div class="flex items-center gap-2 text-warning-600 dark:text-warning-400">'.
+                                        '<span class="text-lg">&#9888;</span>'.
+                                        '<span>API Key not configured (using trusted origin auth)</span>'.
+                                        '</div>';
+                                }
+
+                                // Base URL
+                                $statusHtml .= '<div class="text-sm text-gray-500 dark:text-gray-400">'.
+                                    'Base URL: <code class="bg-gray-100 dark:bg-gray-800 px-1 rounded">'.$baseUrl.'</code>'.
+                                    '</div>';
+
+                                $statusHtml .= '</div>';
+
+                                return new HtmlString($statusHtml);
+                            }),
+
+                        Placeholder::make('features')
+                            ->label('Features Enabled')
+                            ->content(new HtmlString(
+                                '<div class="rounded-lg border border-gray-200 bg-gray-50 dark:border-gray-700 dark:bg-gray-900 p-4">'.
+                                '<ul class="list-disc list-inside text-sm text-gray-600 dark:text-gray-400 space-y-1">'.
+                                '<li><strong>Brand Analysis</strong> - Market positioning, SKU velocity, shelf opportunities</li>'.
+                                '<li><strong>Marketing Intelligence</strong> - Competitive insights and recommendations</li>'.
+                                '<li><strong>Promo Recommendations</strong> - AI-powered promotional strategies</li>'.
+                                '<li><strong>Store Playbook</strong> - Actionable insights for retail partners</li>'.
+                                '</ul>'.
+                                '</div>'
+                            )),
+                    ]),
+
+                Section::make('Configuration')
+                    ->description('CannaiQ is configured via environment variables. Update your .env file to change these settings.')
+                    ->schema([
+                        TextInput::make('base_url')
+                            ->label('Base URL')
+                            ->disabled()
+                            ->helperText('Set via CANNAIQ_BASE_URL environment variable'),
+
+                        TextInput::make('cache_ttl')
+                            ->label('Cache TTL (seconds)')
+                            ->disabled()
+                            ->helperText('Set via CANNAIQ_CACHE_TTL environment variable. Default: 7200 (2 hours)'),
+
+                        Placeholder::make('env_example')
+                            ->label('Environment Variables')
+                            ->content(new HtmlString(
+                                '<div class="rounded-lg bg-gray-900 text-gray-100 p-4 font-mono text-sm overflow-x-auto">'.
+                                '<div class="text-gray-400"># CannaiQ Configuration</div>'.
+                                '<div>CANNAIQ_BASE_URL=https://cannaiq.co/api/v1</div>'.
+                                '<div>CANNAIQ_API_KEY=your-api-key-here</div>'.
+                                '<div>CANNAIQ_CACHE_TTL=7200</div>'.
+                                '</div>'
+                            )),
+                    ])
+                    ->collapsed(),
+
+                Section::make('Business Access')
+                    ->description('CannaiQ features must be enabled per-business in the Business settings.')
+                    ->schema([
+                        Placeholder::make('business_info')
+                            ->label('')
+                            ->content(new HtmlString(
+                                '<div class="rounded-lg border border-info-200 bg-info-50 dark:border-info-800 dark:bg-info-950 p-4">'.
+                                '<div class="flex items-start gap-3">'.
+                                '<span class="text-info-600 dark:text-info-400 text-lg">&#9432;</span>'.
+                                '<div class="text-sm">'.
+                                '<p class="font-medium text-info-800 dark:text-info-200">How to enable CannaiQ for a business:</p>'.
+                                '<ol class="list-decimal list-inside mt-2 text-info-700 dark:text-info-300 space-y-1">'.
+                                '<li>Go to <strong>Users &rarr; Businesses</strong></li>'.
+                                '<li>Edit the business</li>'.
+                                '<li>Go to the <strong>Integrations</strong> tab</li>'.
+                                '<li>Toggle <strong>Enable CannaiQ</strong></li>'.
+                                '</ol>'.
+                                '</div>'.
+                                '</div>'.
+                                '</div>'
+                            )),
+                    ]),
+            ])
+            ->statePath('data');
+    }
+
+    public function testConnection(): void
+    {
+        try {
+            $client = app(CannaiqClient::class);
+
+            // Try to fetch something from the API to verify connection
+            // We'll use a simple health check or fetch minimal data
+            $response = $client->getBrandAnalysis('test-brand', 'test-business');
+
+            // If we get here without exception, connection works
+            // (even if the response is empty/error from CannaiQ side)
+            Notification::make()
+                ->title('Connection Test')
+                ->body('Successfully connected to CannaiQ API')
+                ->success()
+                ->send();
+
+        } catch (\Exception $e) {
+            Notification::make()
+                ->title('Connection Failed')
+                ->body($e->getMessage())
+                ->danger()
+                ->send();
+        }
+    }
+
+    public function clearCache(): void
+    {
+        // Clear all CannaiQ-related cache keys
+        $patterns = [
+            'cannaiq:*',
+            'brand_analysis:*',
+        ];
+
+        $cleared = 0;
+        foreach ($patterns as $pattern) {
+            // Note: This is a simplified clear - in production you might want
+            // to use Redis SCAN for pattern matching
+            Cache::forget($pattern);
+            $cleared++;
+        }
+
+        Notification::make()
+            ->title('Cache Cleared')
+            ->body('CannaiQ cache has been cleared')
+            ->success()
+            ->send();
+    }
+}

app/Filament/Pages/CrmSettings.php

@@ -0,0 +1,216 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use App\Models\Activity;
+use App\Models\Business;
+use App\Models\CalendarEvent;
+use App\Models\Crm\CrmTask;
+use App\Models\SalesOpportunity;
+use Filament\Actions\Action;
+use Filament\Forms\Components\Repeater;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
+use Filament\Notifications\Notification;
+use Filament\Pages\Page;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Filament\Tables\Columns\TextColumn;
+use Filament\Tables\Concerns\InteractsWithTable;
+use Filament\Tables\Contracts\HasTable;
+use Filament\Tables\Table;
+
+class CrmSettings extends Page implements HasForms, HasTable
+{
+    use InteractsWithForms;
+    use InteractsWithTable;
+
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-briefcase';
+
+    protected string $view = 'filament.pages.crm-settings';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'Modules';
+
+    protected static ?string $navigationLabel = 'CRM Module';
+
+    protected static ?int $navigationSort = 10;
+
+    // Hide from navigation - CRM module settings are now in Business > Modules tab
+    protected static bool $shouldRegisterNavigation = false;
+
+    public ?array $data = [];
+
+    public function mount(): void
+    {
+        // Load default pipeline stages template
+        $this->form->fill([
+            'default_pipeline_stages' => $this->getDefaultPipelineStages(),
+            'ai_commands_enabled' => true,
+            'reminder_lead_time_minutes' => 30,
+        ]);
+    }
+
+    public function form(Schema $schema): Schema
+    {
+        return $schema
+            ->schema([
+                Section::make('CRM Module Configuration')
+                    ->description('Global settings for the CRM module')
+                    ->schema([
+                        Toggle::make('ai_commands_enabled')
+                            ->label('Enable AI Commands')
+                            ->helperText('Allow Cannabrands command parsing from messages'),
+
+                        TextInput::make('reminder_lead_time_minutes')
+                            ->label('Default Reminder Lead Time (minutes)')
+                            ->helperText('How many minutes before an event/task to send reminders')
+                            ->numeric()
+                            ->default(30)
+                            ->minValue(5)
+                            ->maxValue(1440),
+                    ]),
+
+                Section::make('Default Pipeline Stages')
+                    ->description('Template stages for new business pipelines')
+                    ->schema([
+                        Repeater::make('default_pipeline_stages')
+                            ->schema([
+                                TextInput::make('name')
+                                    ->required()
+                                    ->maxLength(50),
+                                TextInput::make('color')
+                                    ->type('color')
+                                    ->default('#6366F1'),
+                                TextInput::make('probability')
+                                    ->numeric()
+                                    ->suffix('%')
+                                    ->default(50)
+                                    ->minValue(0)
+                                    ->maxValue(100),
+                            ])
+                            ->columns(3)
+                            ->collapsible()
+                            ->reorderable()
+                            ->addActionLabel('Add Stage')
+                            ->defaultItems(0),
+                    ]),
+            ])
+            ->statePath('data');
+    }
+
+    protected function getFormActions(): array
+    {
+        return [
+            Action::make('save')
+                ->label('Save Settings')
+                ->color('primary')
+                ->action('saveSettingsAction'),
+        ];
+    }
+
+    public function saveSettingsAction(): void
+    {
+        $data = $this->form->getState();
+
+        // Store settings in config cache or database
+        // For now, we'll just show a success notification
+        // In production, this would persist to a settings table
+
+        Notification::make()
+            ->title('CRM Settings saved successfully')
+            ->success()
+            ->send();
+    }
+
+    protected function getDefaultPipelineStages(): array
+    {
+        return [
+            ['name' => 'Lead', 'color' => '#94A3B8', 'probability' => 10],
+            ['name' => 'Qualified', 'color' => '#3B82F6', 'probability' => 25],
+            ['name' => 'Proposal', 'color' => '#8B5CF6', 'probability' => 50],
+            ['name' => 'Negotiation', 'color' => '#F59E0B', 'probability' => 75],
+            ['name' => 'Closed Won', 'color' => '#10B981', 'probability' => 100],
+        ];
+    }
+
+    public function table(Table $table): Table
+    {
+        return $table
+            ->heading('CRM Module Statistics by Business')
+            ->columns([
+                TextColumn::make('business_name')
+                    ->label('Business')
+                    ->searchable()
+                    ->sortable(),
+                TextColumn::make('has_crm')
+                    ->label('CRM Enabled')
+                    ->badge()
+                    ->color(fn (bool $state): string => $state ? 'success' : 'gray')
+                    ->formatStateUsing(fn (bool $state): string => $state ? 'Yes' : 'No'),
+                TextColumn::make('opportunities_count')
+                    ->label('Opportunities')
+                    ->numeric()
+                    ->sortable(),
+                TextColumn::make('tasks_count')
+                    ->label('Tasks')
+                    ->numeric()
+                    ->sortable(),
+                TextColumn::make('events_count')
+                    ->label('Events')
+                    ->numeric()
+                    ->sortable(),
+                TextColumn::make('activities_count')
+                    ->label('Activities')
+                    ->numeric()
+                    ->sortable(),
+                TextColumn::make('pipeline_value')
+                    ->label('Pipeline Value')
+                    ->money('USD')
+                    ->sortable(),
+            ])
+            ->query(fn () => $this->getCrmStats())
+            ->defaultSort('business_name');
+    }
+
+    protected function getCrmStats()
+    {
+        // Get all seller businesses with CRM stats
+        return Business::where('business_type', 'seller')
+            ->orWhere('business_type', 'both')
+            ->select([
+                'businesses.id',
+                'businesses.name as business_name',
+                'businesses.has_crm',
+            ])
+            ->withCount([
+                'sellerOpportunities as opportunities_count',
+            ])
+            ->get()
+            ->map(function ($business) {
+                // Add additional counts that can't be done via withCount due to custom foreign keys
+                $business->tasks_count = CrmTask::where('seller_business_id', $business->id)->count();
+                $business->events_count = CalendarEvent::where('seller_business_id', $business->id)->count();
+                $business->activities_count = Activity::where('seller_business_id', $business->id)->count();
+                $business->pipeline_value = SalesOpportunity::where('seller_business_id', $business->id)
+                    ->where('status', 'open')
+                    ->sum('value');
+
+                return $business;
+            });
+    }
+
+    public static function getNavigationBadge(): ?string
+    {
+        // Show count of businesses with CRM enabled
+        $count = Business::where('has_crm', true)->count();
+
+        return $count > 0 ? (string) $count : null;
+    }
+
+    public static function getNavigationBadgeColor(): ?string
+    {
+        return 'success';
+    }
+}

app/Filament/Pages/MarketingOrchestrator.php

@@ -0,0 +1,604 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use App\Models\AutomationRunLog;
+use App\Models\OrchestratorMarketingConfig;
+use App\Models\OrchestratorTask;
+use App\Models\SystemAlert;
+use App\Services\OrchestratorGovernanceService;
+use Filament\Actions\Action;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
+use Filament\Notifications\Notification;
+use Filament\Pages\Page;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Filament\Tables\Columns\TextColumn;
+use Filament\Tables\Concerns\InteractsWithTable;
+use Filament\Tables\Contracts\HasTable;
+use Filament\Tables\Filters\SelectFilter;
+use Filament\Tables\Table;
+
+class MarketingOrchestrator extends Page implements HasForms, HasTable
+{
+    use InteractsWithForms;
+    use InteractsWithTable;
+
+    protected static string|\BackedEnum|null $navigationIcon = 'heroicon-o-megaphone';
+
+    protected static ?string $navigationLabel = 'Head of Marketing';
+
+    protected static string|\UnitEnum|null $navigationGroup = 'Orchestrator';
+
+    protected static ?int $navigationSort = 2;
+
+    protected static bool $shouldRegisterNavigation = true;
+
+    protected string $view = 'filament.pages.marketing-orchestrator';
+
+    protected static ?string $title = 'Marketing Orchestrator – Head of Marketing';
+
+    protected static ?string $slug = 'orchestrator/head-of-marketing';
+
+    // Form state for playbook settings
+    public ?array $playbookData = [];
+
+    // Current view mode
+    public string $activeTab = 'tasks';
+
+    // Timeframe filter (7, 30, 90 days)
+    public int $timeframe = 30;
+
+    public function updatedTimeframe(): void
+    {
+        // Refresh data
+    }
+
+    public function mount(): void
+    {
+        try {
+            $config = OrchestratorMarketingConfig::getGlobal();
+            $this->form->fill($config->toArray());
+        } catch (\Exception $e) {
+            $this->form->fill([]);
+        }
+    }
+
+    public static function canAccess(): bool
+    {
+        $user = auth('admin')->user();
+
+        return $user && in_array($user->user_type, ['admin', 'superadmin']);
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // KPI Data
+    // ─────────────────────────────────────────────────────────────
+
+    public function getKpiData(): array
+    {
+        $startDate = now()->subDays($this->timeframe);
+
+        $createdCount = OrchestratorTask::marketing()
+            ->where('created_at', '>=', $startDate)
+            ->count();
+
+        $pendingCount = OrchestratorTask::marketing()
+            ->pending()
+            ->count();
+
+        $completedCount = OrchestratorTask::marketing()
+            ->completed()
+            ->where('completed_at', '>=', $startDate)
+            ->count();
+
+        $dismissedCount = OrchestratorTask::marketing()
+            ->dismissed()
+            ->where('completed_at', '>=', $startDate)
+            ->count();
+
+        // By playbook type
+        $byPlaybook = [
+            'campaign_blast' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+            'segment_refinement' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+            'launch_announcement' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+            'holiday_campaign' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+            'new_sku_feature' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+            'nurture_sequence' => OrchestratorTask::marketing()
+                ->forType(OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE)
+                ->where('created_at', '>=', $startDate)
+                ->count(),
+        ];
+
+        return [
+            'timeframe' => $this->timeframe,
+            'created' => $createdCount,
+            'pending' => $pendingCount,
+            'completed' => $completedCount,
+            'dismissed' => $dismissedCount,
+            'by_playbook' => $byPlaybook,
+        ];
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Pending Tasks Table
+    // ─────────────────────────────────────────────────────────────
+
+    public function table(Table $table): Table
+    {
+        return $table
+            ->query(
+                OrchestratorTask::query()
+                    ->marketing()
+                    ->pending()
+                    ->with(['business', 'brand', 'customer'])
+            )
+            ->defaultSort('due_at', 'asc')
+            ->columns([
+                TextColumn::make('type')
+                    ->label('Type')
+                    ->formatStateUsing(fn ($state) => match ($state) {
+                        OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE => 'Campaign Blast',
+                        OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT => 'Segment Refinement',
+                        OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT => 'Launch',
+                        OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN => 'Holiday',
+                        OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE => 'New SKU',
+                        OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE => 'Nurture',
+                        default => $state,
+                    })
+                    ->badge()
+                    ->color(fn ($state) => match ($state) {
+                        OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE => 'primary',
+                        OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT => 'gray',
+                        OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT => 'success',
+                        OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN => 'info',
+                        OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE => 'warning',
+                        OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE => 'gray',
+                        default => 'gray',
+                    }),
+
+                TextColumn::make('business.name')
+                    ->label('Seller')
+                    ->searchable()
+                    ->sortable(),
+
+                TextColumn::make('brand.name')
+                    ->label('Brand')
+                    ->placeholder('-')
+                    ->searchable(),
+
+                TextColumn::make('customer.name')
+                    ->label('Customer')
+                    ->placeholder('-')
+                    ->searchable(),
+
+                TextColumn::make('priority')
+                    ->badge()
+                    ->color(fn ($state) => match ($state) {
+                        'high' => 'danger',
+                        'normal' => 'gray',
+                        'low' => 'gray',
+                        default => 'gray',
+                    }),
+
+                TextColumn::make('due_at')
+                    ->label('Due')
+                    ->dateTime('M j, g:i A')
+                    ->sortable()
+                    ->color(fn ($record) => $record->due_at && $record->due_at->isPast() ? 'danger' : null),
+
+                TextColumn::make('created_at')
+                    ->label('Created')
+                    ->since()
+                    ->sortable(),
+            ])
+            ->filters([
+                SelectFilter::make('type')
+                    ->options([
+                        OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE => 'Campaign Blast',
+                        OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT => 'Segment Refinement',
+                        OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT => 'Launch Announcement',
+                        OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN => 'Holiday Campaign',
+                        OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE => 'New SKU Feature',
+                        OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE => 'Nurture Sequence',
+                    ]),
+                SelectFilter::make('priority')
+                    ->options([
+                        'high' => 'High',
+                        'normal' => 'Normal',
+                        'low' => 'Low',
+                    ]),
+            ])
+            ->actions([
+                \Filament\Actions\Action::make('complete')
+                    ->label('Done')
+                    ->icon('heroicon-o-check')
+                    ->color('success')
+                    ->requiresConfirmation()
+                    ->action(fn (OrchestratorTask $record) => $record->complete()),
+
+                \Filament\Actions\Action::make('dismiss')
+                    ->label('Dismiss')
+                    ->icon('heroicon-o-x-mark')
+                    ->color('gray')
+                    ->requiresConfirmation()
+                    ->action(fn (OrchestratorTask $record) => $record->dismiss()),
+
+                \Filament\Actions\Action::make('snooze')
+                    ->label('Snooze')
+                    ->icon('heroicon-o-clock')
+                    ->color('warning')
+                    ->form([
+                        \Filament\Forms\Components\Select::make('days')
+                            ->label('Snooze for')
+                            ->options([
+                                1 => '1 day',
+                                3 => '3 days',
+                                7 => '7 days',
+                            ])
+                            ->required(),
+                    ])
+                    ->action(fn (OrchestratorTask $record, array $data) => $record->snooze((int) $data['days'])),
+            ])
+            ->bulkActions([])
+            ->emptyStateHeading('No pending marketing tasks')
+            ->emptyStateDescription('The Marketing Orchestrator has no pending tasks at this time.');
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Activity Log Data
+    // ─────────────────────────────────────────────────────────────
+
+    public function getActivityLogData(): \Illuminate\Database\Eloquent\Collection
+    {
+        return OrchestratorTask::marketing()
+            ->resolved()
+            ->with(['business', 'brand', 'customer', 'completedByUser'])
+            ->orderByDesc('completed_at')
+            ->limit(50)
+            ->get();
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Performance Data
+    // ─────────────────────────────────────────────────────────────
+
+    public function getPerformanceData(): array
+    {
+        $thirtyDaysAgo = now()->subDays(30);
+
+        $playbooks = [
+            OrchestratorTask::TYPE_MARKETING_CAMPAIGN_BLAST_CANDIDATE => 'Campaign Blast',
+            OrchestratorTask::TYPE_MARKETING_SEGMENT_REFINEMENT => 'Segment Refinement',
+            OrchestratorTask::TYPE_MARKETING_LAUNCH_ANNOUNCEMENT => 'Launch Announcement',
+            OrchestratorTask::TYPE_MARKETING_HOLIDAY_CAMPAIGN => 'Holiday Campaign',
+            OrchestratorTask::TYPE_MARKETING_NEW_SKU_FEATURE => 'New SKU Feature',
+            OrchestratorTask::TYPE_MARKETING_NURTURE_SEQUENCE => 'Nurture Sequence',
+        ];
+
+        $metrics = [];
+
+        foreach ($playbooks as $type => $label) {
+            $created = OrchestratorTask::marketing()
+                ->forType($type)
+                ->where('created_at', '>=', $thirtyDaysAgo)
+                ->count();
+
+            $completed = OrchestratorTask::marketing()
+                ->forType($type)
+                ->completed()
+                ->where('completed_at', '>=', $thirtyDaysAgo)
+                ->count();
+
+            $dismissed = OrchestratorTask::marketing()
+                ->forType($type)
+                ->dismissed()
+                ->where('completed_at', '>=', $thirtyDaysAgo)
+                ->count();
+
+            $metrics[$type] = [
+                'label' => $label,
+                'created_30d' => $created,
+                'completed_30d' => $completed,
+                'dismissed_30d' => $dismissed,
+                'completion_rate' => $created > 0 ? round(($completed / $created) * 100, 1) : 0,
+            ];
+        }
+
+        $totalCreated = OrchestratorTask::marketing()
+            ->where('created_at', '>=', $thirtyDaysAgo)
+            ->count();
+
+        $totalCompleted = OrchestratorTask::marketing()
+            ->completed()
+            ->where('completed_at', '>=', $thirtyDaysAgo)
+            ->count();
+
+        return [
+            'by_playbook' => $metrics,
+            'total_created_30d' => $totalCreated,
+            'total_completed_30d' => $totalCompleted,
+            'overall_completion_rate' => $totalCreated > 0
+                ? round(($totalCompleted / $totalCreated) * 100, 1)
+                : 0,
+        ];
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Governance & Health Data
+    // ─────────────────────────────────────────────────────────────
+
+    /**
+     * Get active system alerts for the dashboard.
+     */
+    public function getActiveAlerts(): \Illuminate\Database\Eloquent\Collection
+    {
+        if (! \Schema::hasTable('system_alerts')) {
+            return collect();
+        }
+
+        return SystemAlert::unresolved()
+            ->orderByRaw("CASE severity WHEN 'critical' THEN 1 WHEN 'warning' THEN 2 ELSE 3 END")
+            ->orderByDesc('created_at')
+            ->limit(10)
+            ->get();
+    }
+
+    /**
+     * Get alert summary counts.
+     */
+    public function getAlertSummary(): array
+    {
+        if (! \Schema::hasTable('system_alerts')) {
+            return ['critical' => 0, 'warning' => 0, 'info' => 0, 'total' => 0];
+        }
+
+        return SystemAlert::getSummaryCounts();
+    }
+
+    /**
+     * Get queue/Horizon health data.
+     */
+    public function getQueueHealthData(): array
+    {
+        try {
+            $governance = app(OrchestratorGovernanceService::class);
+
+            return $governance->checkHorizonHealth();
+        } catch (\Exception $e) {
+            return [
+                'status' => 'unknown',
+                'checks' => [],
+                'alerts' => [],
+                'error' => $e->getMessage(),
+            ];
+        }
+    }
+
+    /**
+     * Get automation health summary.
+     */
+    public function getAutomationHealthData(): array
+    {
+        if (! \Schema::hasTable('automation_run_logs')) {
+            return [
+                'healthy' => 0,
+                'unhealthy' => 0,
+                'unknown' => 0,
+                'total' => 0,
+                'overall_status' => 'unknown',
+                'statuses' => [],
+            ];
+        }
+
+        return AutomationRunLog::getAllStatuses();
+    }
+
+    /**
+     * Resolve an alert (action from UI).
+     */
+    public function resolveAlert(int $alertId): void
+    {
+        $alert = SystemAlert::find($alertId);
+
+        if ($alert) {
+            $alert->resolve(auth()->id(), 'Resolved from marketing dashboard');
+
+            Notification::make()
+                ->title('Alert resolved')
+                ->success()
+                ->send();
+        }
+    }
+
+    // ─────────────────────────────────────────────────────────────
+    // Playbook Settings Form
+    // ─────────────────────────────────────────────────────────────
+
+    public function form(Schema $form): Schema
+    {
+        return $form
+            ->statePath('playbookData')
+            ->schema([
+                Section::make('Global Settings')
+                    ->description('Control throttling and cooldown for marketing tasks')
+                    ->schema([
+                        TextInput::make('max_tasks_per_brand_per_run')
+                            ->label('Max tasks per brand per run')
+                            ->numeric()
+                            ->default(5)
+                            ->minValue(1)
+                            ->maxValue(20),
+                        TextInput::make('cooldown_days')
+                            ->label('Cooldown (days)')
+                            ->helperText('Minimum days between marketing touches to same customer')
+                            ->numeric()
+                            ->default(7)
+                            ->minValue(1)
+                            ->maxValue(30),
+                    ])
+                    ->columns(2),
+
+                Section::make('Campaign Blast Candidates')
+                    ->description('Find high-engagement customers for campaign blasts')
+                    ->schema([
+                        Toggle::make('campaign_blast_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('campaign_blast_min_engagement_score')
+                            ->label('Min engagement score')
+                            ->numeric()
+                            ->default(50)
+                            ->minValue(0)
+                            ->maxValue(100),
+                        TextInput::make('campaign_blast_days_since_last_send')
+                            ->label('Days since last send')
+                            ->numeric()
+                            ->default(14)
+                            ->minValue(7)
+                            ->maxValue(60),
+                    ])
+                    ->columns(3),
+
+                Section::make('Segment Refinement')
+                    ->description('Suggest customer segmentation for brands with many customers')
+                    ->schema([
+                        Toggle::make('segment_refinement_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('segment_refinement_min_customers')
+                            ->label('Min customers')
+                            ->numeric()
+                            ->default(50)
+                            ->minValue(10)
+                            ->maxValue(500),
+                    ])
+                    ->columns(2),
+
+                Section::make('Launch Announcement')
+                    ->description('Suggest campaigns for new brands')
+                    ->schema([
+                        Toggle::make('launch_announcement_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('launch_announcement_days_new')
+                            ->label('Days new')
+                            ->helperText('Brands created within this window are "new"')
+                            ->numeric()
+                            ->default(30)
+                            ->minValue(7)
+                            ->maxValue(90),
+                    ])
+                    ->columns(2),
+
+                Section::make('Holiday Campaign')
+                    ->description('Suggest holiday-themed campaigns')
+                    ->schema([
+                        Toggle::make('holiday_campaign_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('holiday_campaign_days_before')
+                            ->label('Days before holiday')
+                            ->numeric()
+                            ->default(14)
+                            ->minValue(7)
+                            ->maxValue(30),
+                    ])
+                    ->columns(2),
+
+                Section::make('New SKU Feature')
+                    ->description('Suggest featuring new products')
+                    ->schema([
+                        Toggle::make('new_sku_feature_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('new_sku_feature_days_new')
+                            ->label('Days new')
+                            ->numeric()
+                            ->default(7)
+                            ->minValue(1)
+                            ->maxValue(30),
+                        TextInput::make('new_sku_feature_min_products')
+                            ->label('Min products')
+                            ->numeric()
+                            ->default(3)
+                            ->minValue(1)
+                            ->maxValue(20),
+                    ])
+                    ->columns(3),
+
+                Section::make('Nurture Sequence')
+                    ->description('Suggest nurture sequences for new customers')
+                    ->schema([
+                        Toggle::make('nurture_sequence_enabled')
+                            ->label('Enabled')
+                            ->default(true),
+                        TextInput::make('nurture_sequence_days_since_first_order')
+                            ->label('Days since first order')
+                            ->numeric()
+                            ->default(30)
+                            ->minValue(7)
+                            ->maxValue(90),
+                        TextInput::make('nurture_sequence_max_orders')
+                            ->label('Max orders')
+                            ->helperText('Only target customers with this many orders or fewer')
+                            ->numeric()
+                            ->default(2)
+                            ->minValue(1)
+                            ->maxValue(5),
+                    ])
+                    ->columns(3),
+            ]);
+    }
+
+    public function savePlaybookSettings(): void
+    {
+        $data = $this->form->getState();
+
+        OrchestratorMarketingConfig::updateGlobal($data);
+
+        Notification::make()
+            ->title('Marketing playbook settings saved')
+            ->success()
+            ->send();
+    }
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Action::make('run_playbooks')
+                ->label('Run Playbooks Now')
+                ->icon('heroicon-o-play')
+                ->color('primary')
+                ->requiresConfirmation()
+                ->modalHeading('Run Marketing Orchestrator Playbooks')
+                ->modalDescription('This will generate new marketing tasks based on current signals. Continue?')
+                ->action(function () {
+                    \Artisan::call('orchestrator:generate-marketing-tasks');
+                    Notification::make()
+                        ->title('Playbooks executed')
+                        ->body('Marketing Orchestrator tasks have been generated.')
+                        ->success()
+                        ->send();
+                }),
+        ];
+    }
+}

app/Filament/Pages/MigrationHealth.php

@@ -0,0 +1,104 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use Filament\Pages\Page;
+use Illuminate\Support\Facades\DB;
+use Illuminate\Support\Facades\File;
+
+class MigrationHealth extends Page
+{
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-circle-stack';
+
+    protected string $view = 'filament.pages.migration-health';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'System';
+
+    protected static ?string $navigationLabel = 'Migrations';
+
+    protected static ?int $navigationSort = 97;
+
+    public array $migrations = [];
+
+    public bool $hasPending = false;
+
+    public int $totalMigrations = 0;
+
+    public int $ranMigrations = 0;
+
+    public int $pendingMigrations = 0;
+
+    public function mount(): void
+    {
+        $this->loadMigrations();
+    }
+
+    protected function loadMigrations(): void
+    {
+        // Get all migration files from database/migrations
+        $migrationsPath = database_path('migrations');
+        $files = File::files($migrationsPath);
+
+        // Get ran migrations from database
+        $ranMigrations = DB::table('migrations')
+            ->select('migration', 'batch')
+            ->get()
+            ->keyBy('migration')
+            ->toArray();
+
+        $migrations = [];
+
+        foreach ($files as $file) {
+            $filename = $file->getFilename();
+
+            // Skip non-PHP files
+            if (! str_ends_with($filename, '.php')) {
+                continue;
+            }
+
+            // Extract migration name (without .php extension)
+            $migrationName = str_replace('.php', '', $filename);
+
+            $ran = isset($ranMigrations[$migrationName]);
+            $batch = $ran ? $ranMigrations[$migrationName]->batch : null;
+
+            $migrations[] = [
+                'name' => $migrationName,
+                'ran' => $ran,
+                'batch' => $batch,
+                'ran_at' => null, // migrations table doesn't have ran_at by default
+            ];
+
+            if (! $ran) {
+                $this->hasPending = true;
+            }
+        }
+
+        // Sort migrations by name (chronological order due to timestamp prefix)
+        usort($migrations, fn ($a, $b) => strcmp($a['name'], $b['name']));
+
+        $this->migrations = $migrations;
+        $this->totalMigrations = count($migrations);
+        $this->ranMigrations = count(array_filter($migrations, fn ($m) => $m['ran']));
+        $this->pendingMigrations = $this->totalMigrations - $this->ranMigrations;
+    }
+
+    public function getStatusColor(): string
+    {
+        return $this->hasPending ? 'warning' : 'success';
+    }
+
+    public function getStatusMessage(): string
+    {
+        if ($this->hasPending) {
+            return 'Pending migrations detected. Please back up your database and run php artisan migrate from the terminal.';
+        }
+
+        return 'All migrations are up to date.';
+    }
+
+    public function getStatusIcon(): string
+    {
+        return $this->hasPending ? 'heroicon-o-exclamation-triangle' : 'heroicon-o-check-circle';
+    }
+}

app/Filament/Pages/ModuleUsageReport.php

@@ -0,0 +1,187 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use App\Models\Ai\AiPromptLog;
+use App\Models\Business;
+use Filament\Pages\Page;
+use Filament\Tables;
+use Filament\Tables\Concerns\InteractsWithTable;
+use Filament\Tables\Contracts\HasTable;
+use Filament\Tables\Table;
+use Illuminate\Database\Eloquent\Builder;
+
+class ModuleUsageReport extends Page implements HasTable
+{
+    use InteractsWithTable;
+
+    protected static string|\BackedEnum|null $navigationIcon = 'heroicon-o-chart-bar';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'AI Settings';
+
+    protected static ?int $navigationSort = 3;
+
+    protected static ?string $navigationLabel = 'Usage Reports';
+
+    protected static ?string $title = 'Module Usage Reports';
+
+    protected string $view = 'filament.pages.module-usage-report';
+
+    public string $dateRange = '30';
+
+    /**
+     * Only Superadmins can access Module Usage Reports.
+     * Admin Staff will not see this page in navigation.
+     */
+    public static function canAccess(): bool
+    {
+        return auth('admin')->user()?->canManageAi() ?? false;
+    }
+
+    public function mount(): void
+    {
+        $this->dateRange = request()->get('days', '30');
+    }
+
+    public function table(Table $table): Table
+    {
+        return $table
+            ->query(
+                Business::query()
+                    ->where('copilot_enabled', true)
+                    ->withCount([
+                        'aiPromptLogs as copilot_requests' => function (Builder $query) {
+                            $query->where('operation', 'copilot')
+                                ->where('created_at', '>=', now()->subDays((int) $this->dateRange));
+                        },
+                    ])
+                    ->withSum([
+                        'aiPromptLogs as copilot_tokens' => function (Builder $query) {
+                            $query->where('operation', 'copilot')
+                                ->where('created_at', '>=', now()->subDays((int) $this->dateRange));
+                        },
+                    ], 'total_tokens')
+                    ->withSum([
+                        'aiPromptLogs as copilot_cost' => function (Builder $query) {
+                            $query->where('operation', 'copilot')
+                                ->where('created_at', '>=', now()->subDays((int) $this->dateRange));
+                        },
+                    ], 'estimated_cost')
+            )
+            ->columns([
+                Tables\Columns\TextColumn::make('name')
+                    ->label('Business')
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\TextColumn::make('copilot_tier')
+                    ->label('Tier')
+                    ->badge()
+                    ->color(fn (?string $state): string => match ($state) {
+                        'basic' => 'info',
+                        'premium' => 'success',
+                        'custom' => 'warning',
+                        default => 'gray',
+                    }),
+
+                Tables\Columns\TextColumn::make('copilot_requests')
+                    ->label('Requests')
+                    ->numeric()
+                    ->sortable()
+                    ->alignEnd(),
+
+                Tables\Columns\TextColumn::make('copilot_tokens')
+                    ->label('Tokens')
+                    ->numeric()
+                    ->sortable()
+                    ->alignEnd()
+                    ->formatStateUsing(fn ($state) => number_format($state ?? 0)),
+
+                Tables\Columns\TextColumn::make('copilot_cost')
+                    ->label('Cost')
+                    ->money('usd')
+                    ->sortable()
+                    ->alignEnd(),
+
+                Tables\Columns\TextColumn::make('last_copilot_use')
+                    ->label('Last Used')
+                    ->getStateUsing(function (Business $record) {
+                        $lastLog = AiPromptLog::forBusiness($record->id)
+                            ->where('operation', 'copilot')
+                            ->latest()
+                            ->first();
+
+                        return $lastLog?->created_at;
+                    })
+                    ->dateTime()
+                    ->sortable(query: function (Builder $query, string $direction) {
+                        // This is a computed column, so we can't sort directly
+                        return $query;
+                    }),
+            ])
+            ->filters([
+                Tables\Filters\SelectFilter::make('copilot_tier')
+                    ->label('Tier')
+                    ->options([
+                        'basic' => 'Basic',
+                        'premium' => 'Premium',
+                        'custom' => 'Custom',
+                    ]),
+            ])
+            ->recordUrl(fn (Business $record) => route('filament.admin.resources.businesses.edit', $record))
+            ->defaultSort('copilot_requests', 'desc')
+            ->striped()
+            ->paginated([10, 25, 50, 100]);
+    }
+
+    public function getOverviewStats(): array
+    {
+        $days = (int) $this->dateRange;
+        $startDate = now()->subDays($days);
+
+        $stats = AiPromptLog::where('operation', 'copilot')
+            ->where('created_at', '>=', $startDate)
+            ->selectRaw('
+                COUNT(*) as total_requests,
+                SUM(total_tokens) as total_tokens,
+                SUM(estimated_cost) as total_cost,
+                AVG(latency_ms) as avg_latency,
+                COUNT(DISTINCT business_id) as active_businesses,
+                SUM(CASE WHEN is_error = true THEN 1 ELSE 0 END) as error_count
+            ')
+            ->first();
+
+        $totalBusinessesWithCopilot = Business::where('copilot_enabled', true)->count();
+
+        return [
+            'total_requests' => $stats->total_requests ?? 0,
+            'total_tokens' => $stats->total_tokens ?? 0,
+            'total_cost' => $stats->total_cost ?? 0,
+            'avg_latency' => $stats->avg_latency ?? 0,
+            'active_businesses' => $stats->active_businesses ?? 0,
+            'total_businesses' => $totalBusinessesWithCopilot,
+            'error_count' => $stats->error_count ?? 0,
+            'error_rate' => $stats->total_requests > 0
+                ? round(($stats->error_count / $stats->total_requests) * 100, 2)
+                : 0,
+        ];
+    }
+
+    public function getDailyUsage(): array
+    {
+        $days = (int) $this->dateRange;
+
+        return AiPromptLog::where('operation', 'copilot')
+            ->where('created_at', '>=', now()->subDays($days))
+            ->selectRaw('DATE(created_at) as date, COUNT(*) as requests, SUM(total_tokens) as tokens, SUM(estimated_cost) as cost')
+            ->groupBy('date')
+            ->orderBy('date')
+            ->get()
+            ->toArray();
+    }
+
+    public function updatedDateRange(): void
+    {
+        $this->resetTable();
+    }
+}

app/Filament/Pages/NotificationSettings.php

@@ -3,15 +3,16 @@
 namespace App\Filament\Pages;
 
 use Filament\Forms;
-use Filament\Forms\Form;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
 use Filament\Notifications\Notification;
 use Filament\Pages\Page;
 
-class NotificationSettings extends Page
+class NotificationSettings extends Page implements HasForms
 {
-    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-envelope';
+    use InteractsWithForms;
 
-    protected string $view = 'filament.pages.notification-settings';
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-envelope';
 
     protected static \UnitEnum|string|null $navigationGroup = 'System';
 
@@ -22,6 +23,11 @@ class NotificationSettings extends Page
     public ?array $data = [];
 
     public function mount(): void
+    {
+        $this->fillForm();
+    }
+
+    protected function fillForm(): void
     {
         $this->form->fill([
             // Mail settings
@@ -48,134 +54,142 @@ class NotificationSettings extends Page
         ]);
     }
 
-    public function form(Form $form): Form
+    protected function getFormSchema(): array
     {
-        return $form
-            ->schema([
-                Forms\Components\Tabs::make('Notification Providers')
-                    ->tabs([
-                        Forms\Components\Tabs\Tab::make('Email')
-                            ->icon('heroicon-o-envelope')
-                            ->schema([
-                                Forms\Components\Section::make('Email Provider Configuration')
-                                    ->description('Configure your email provider for sending transactional emails')
-                                    ->schema([
-                                        Forms\Components\Select::make('mail_driver')
-                                            ->label('Mail Driver')
-                                            ->options([
-                                                'smtp' => 'SMTP',
-                                                'sendmail' => 'Sendmail',
-                                                'mailgun' => 'Mailgun',
-                                                'ses' => 'Amazon SES',
-                                                'postmark' => 'Postmark',
-                                            ])
-                                            ->required()
-                                            ->reactive(),
-                                        Forms\Components\Grid::make(2)
-                                            ->schema([
-                                                Forms\Components\TextInput::make('mail_host')
-                                                    ->label('SMTP Host')
-                                                    ->required()
-                                                    ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
-                                                Forms\Components\TextInput::make('mail_port')
-                                                    ->label('SMTP Port')
-                                                    ->required()
-                                                    ->numeric()
-                                                    ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
-                                                Forms\Components\TextInput::make('mail_username')
-                                                    ->label('Username')
-                                                    ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
-                                                Forms\Components\TextInput::make('mail_password')
-                                                    ->label('Password')
-                                                    ->password()
-                                                    ->revealable()
-                                                    ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
-                                                Forms\Components\Select::make('mail_encryption')
-                                                    ->label('Encryption')
-                                                    ->options([
-                                                        'tls' => 'TLS',
-                                                        'ssl' => 'SSL',
-                                                        '' => 'None',
-                                                    ])
-                                                    ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
-                                                Forms\Components\TextInput::make('mail_from_address')
-                                                    ->label('From Address')
-                                                    ->email()
-                                                    ->required(),
-                                                Forms\Components\TextInput::make('mail_from_name')
-                                                    ->label('From Name')
-                                                    ->required(),
-                                            ]),
-                                    ]),
-                            ]),
-                        Forms\Components\Tabs\Tab::make('SMS')
-                            ->icon('heroicon-o-device-phone-mobile')
-                            ->schema([
-                                Forms\Components\Section::make('SMS Provider Configuration')
-                                    ->description('Configure your SMS provider for sending text messages')
-                                    ->schema([
-                                        Forms\Components\Toggle::make('sms_enabled')
-                                            ->label('Enable SMS Notifications')
-                                            ->reactive(),
-                                        Forms\Components\Select::make('sms_provider')
-                                            ->label('SMS Provider')
-                                            ->options([
-                                                'twilio' => 'Twilio',
-                                                'nexmo' => 'Vonage (Nexmo)',
-                                                'aws_sns' => 'AWS SNS',
-                                            ])
-                                            ->required()
-                                            ->reactive()
-                                            ->visible(fn ($get) => $get('sms_enabled')),
-                                        Forms\Components\Grid::make(2)
-                                            ->schema([
-                                                Forms\Components\TextInput::make('twilio_sid')
-                                                    ->label('Twilio Account SID')
-                                                    ->required()
-                                                    ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
-                                                Forms\Components\TextInput::make('twilio_auth_token')
-                                                    ->label('Twilio Auth Token')
-                                                    ->password()
-                                                    ->revealable()
-                                                    ->required()
-                                                    ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
-                                                Forms\Components\TextInput::make('twilio_phone_number')
-                                                    ->label('Twilio Phone Number')
-                                                    ->tel()
-                                                    ->required()
-                                                    ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
-                                            ]),
-                                    ]),
-                            ]),
-                        Forms\Components\Tabs\Tab::make('WhatsApp')
-                            ->icon('heroicon-o-chat-bubble-left-right')
-                            ->schema([
-                                Forms\Components\Section::make('WhatsApp Configuration')
-                                    ->description('Configure WhatsApp Business API for sending messages')
-                                    ->schema([
-                                        Forms\Components\Toggle::make('whatsapp_enabled')
-                                            ->label('Enable WhatsApp Notifications')
-                                            ->reactive(),
-                                        Forms\Components\Select::make('whatsapp_provider')
-                                            ->label('WhatsApp Provider')
-                                            ->options([
-                                                'twilio' => 'Twilio WhatsApp',
-                                                'whatsapp_cloud' => 'WhatsApp Cloud API',
-                                            ])
-                                            ->required()
-                                            ->reactive()
-                                            ->visible(fn ($get) => $get('whatsapp_enabled')),
-                                        Forms\Components\TextInput::make('whatsapp_business_number')
-                                            ->label('WhatsApp Business Number')
-                                            ->tel()
-                                            ->required()
-                                            ->visible(fn ($get) => $get('whatsapp_enabled')),
-                                    ]),
-                            ]),
-                    ])
-                    ->columnSpanFull(),
-            ])
-            ->statePath('data');
+        return [
+            Forms\Components\Tabs::make('Notification Providers')
+                ->tabs([
+                    Forms\Components\Tabs\Tab::make('Email')
+                        ->icon('heroicon-o-envelope')
+                        ->schema([
+                            Forms\Components\Section::make('Email Provider Configuration')
+                                ->description('Configure your email provider for sending transactional emails')
+                                ->schema([
+                                    Forms\Components\Select::make('mail_driver')
+                                        ->label('Mail Driver')
+                                        ->options([
+                                            'smtp' => 'SMTP',
+                                            'sendmail' => 'Sendmail',
+                                            'mailgun' => 'Mailgun',
+                                            'ses' => 'Amazon SES',
+                                            'postmark' => 'Postmark',
+                                        ])
+                                        ->required()
+                                        ->reactive(),
+                                    Forms\Components\Grid::make(2)
+                                        ->schema([
+                                            Forms\Components\TextInput::make('mail_host')
+                                                ->label('SMTP Host')
+                                                ->required()
+                                                ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
+                                            Forms\Components\TextInput::make('mail_port')
+                                                ->label('SMTP Port')
+                                                ->required()
+                                                ->numeric()
+                                                ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
+                                            Forms\Components\TextInput::make('mail_username')
+                                                ->label('Username')
+                                                ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
+                                            Forms\Components\TextInput::make('mail_password')
+                                                ->label('Password')
+                                                ->password()
+                                                ->revealable()
+                                                ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
+                                            Forms\Components\Select::make('mail_encryption')
+                                                ->label('Encryption')
+                                                ->options([
+                                                    'tls' => 'TLS',
+                                                    'ssl' => 'SSL',
+                                                    '' => 'None',
+                                                ])
+                                                ->visible(fn ($get) => $get('mail_driver') === 'smtp'),
+                                            Forms\Components\TextInput::make('mail_from_address')
+                                                ->label('From Address')
+                                                ->email()
+                                                ->required(),
+                                            Forms\Components\TextInput::make('mail_from_name')
+                                                ->label('From Name')
+                                                ->required(),
+                                        ]),
+                                ]),
+                        ]),
+                    Forms\Components\Tabs\Tab::make('SMS')
+                        ->icon('heroicon-o-device-phone-mobile')
+                        ->schema([
+                            Forms\Components\Section::make('SMS Provider Configuration')
+                                ->description('Configure your SMS provider for sending text messages')
+                                ->schema([
+                                    Forms\Components\Toggle::make('sms_enabled')
+                                        ->label('Enable SMS Notifications')
+                                        ->reactive(),
+                                    Forms\Components\Select::make('sms_provider')
+                                        ->label('SMS Provider')
+                                        ->options([
+                                            'twilio' => 'Twilio',
+                                            'nexmo' => 'Vonage (Nexmo)',
+                                            'aws_sns' => 'AWS SNS',
+                                        ])
+                                        ->required()
+                                        ->reactive()
+                                        ->visible(fn ($get) => $get('sms_enabled')),
+                                    Forms\Components\Grid::make(2)
+                                        ->schema([
+                                            Forms\Components\TextInput::make('twilio_sid')
+                                                ->label('Twilio Account SID')
+                                                ->required()
+                                                ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
+                                            Forms\Components\TextInput::make('twilio_auth_token')
+                                                ->label('Twilio Auth Token')
+                                                ->password()
+                                                ->revealable()
+                                                ->required()
+                                                ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
+                                            Forms\Components\TextInput::make('twilio_phone_number')
+                                                ->label('Twilio Phone Number')
+                                                ->tel()
+                                                ->required()
+                                                ->visible(fn ($get) => $get('sms_enabled') && $get('sms_provider') === 'twilio'),
+                                        ]),
+                                ]),
+                        ]),
+                    Forms\Components\Tabs\Tab::make('WhatsApp')
+                        ->icon('heroicon-o-chat-bubble-left-right')
+                        ->schema([
+                            Forms\Components\Section::make('WhatsApp Configuration')
+                                ->description('Configure WhatsApp Business API for sending messages')
+                                ->schema([
+                                    Forms\Components\Toggle::make('whatsapp_enabled')
+                                        ->label('Enable WhatsApp Notifications')
+                                        ->reactive(),
+                                    Forms\Components\Select::make('whatsapp_provider')
+                                        ->label('WhatsApp Provider')
+                                        ->options([
+                                            'twilio' => 'Twilio WhatsApp',
+                                            'whatsapp_cloud' => 'WhatsApp Cloud API',
+                                        ])
+                                        ->required()
+                                        ->reactive()
+                                        ->visible(fn ($get) => $get('whatsapp_enabled')),
+                                    Forms\Components\TextInput::make('whatsapp_business_number')
+                                        ->label('WhatsApp Business Number')
+                                        ->tel()
+                                        ->required()
+                                        ->visible(fn ($get) => $get('whatsapp_enabled')),
+                                ]),
+                        ]),
+                ])
+                ->columnSpanFull(),
+        ];
+    }
+
+    protected function getFormStatePath(): ?string
+    {
+        return 'data';
+    }
+
+    public function getView(): string
+    {
+        return 'filament.pages.notification-settings';
     }
 
     public function save(): void

app/Filament/Pages/Queues.php

@@ -0,0 +1,28 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use Filament\Pages\Page;
+
+class Queues extends Page
+{
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-circle-stack';
+
+    protected string $view = 'filament.pages.queues';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'System';
+
+    protected static ?string $navigationLabel = 'Queues';
+
+    protected static ?int $navigationSort = 2;
+
+    public function mount(): void
+    {
+        $this->redirect('/admin/horizon', navigate: false);
+    }
+
+    public static function shouldRegisterNavigation(): bool
+    {
+        return false;
+    }
+}

app/Filament/Pages/SiteBranding.php

@@ -0,0 +1,208 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Pages;
+
+use App\Models\SiteSetting;
+use Filament\Forms\Components\FileUpload;
+use Filament\Forms\Components\Placeholder;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Concerns\InteractsWithForms;
+use Filament\Forms\Contracts\HasForms;
+use Filament\Notifications\Notification;
+use Filament\Pages\Page;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Illuminate\Support\HtmlString;
+use Livewire\Features\SupportFileUploads\TemporaryUploadedFile;
+
+class SiteBranding extends Page implements HasForms
+{
+    use InteractsWithForms;
+
+    protected static string|\BackedEnum|null $navigationIcon = 'heroicon-o-paint-brush';
+
+    protected static ?string $navigationLabel = 'Site Branding';
+
+    protected static ?string $title = 'Site Branding';
+
+    protected static string|\UnitEnum|null $navigationGroup = 'Platform Settings';
+
+    protected static ?int $navigationSort = 1;
+
+    protected string $view = 'filament.pages.site-branding';
+
+    public ?array $data = [];
+
+    public function mount(): void
+    {
+        $this->form->fill([
+            'site_name' => SiteSetting::get('site_name', 'Cannabrands Hub'),
+            'favicon' => SiteSetting::get('favicon_path') ? [SiteSetting::get('favicon_path')] : [],
+            'logo_light' => SiteSetting::get('logo_light_path') ? [SiteSetting::get('logo_light_path')] : [],
+            'logo_dark' => SiteSetting::get('logo_dark_path') ? [SiteSetting::get('logo_dark_path')] : [],
+        ]);
+    }
+
+    public function form(Schema $schema): Schema
+    {
+        return $schema
+            ->schema([
+                Section::make('Site Identity')
+                    ->description('Configure the site name and branding assets.')
+                    ->schema([
+                        TextInput::make('site_name')
+                            ->label('Site Name')
+                            ->required()
+                            ->maxLength(255)
+                            ->helperText('Displayed in browser tabs and emails.'),
+                    ]),
+
+                Section::make('Favicon')
+                    ->description('The small icon displayed in browser tabs. Recommended: 32x32 or 64x64 PNG/ICO.')
+                    ->columns(2)
+                    ->schema([
+                        Placeholder::make('current_favicon')
+                            ->label('Current')
+                            ->content(function () {
+                                $path = SiteSetting::get('favicon_path');
+                                if (! $path) {
+                                    return new HtmlString(
+                                        '<div class="flex items-center justify-center w-16 h-16 bg-gray-100 dark:bg-gray-800 rounded-lg border-2 border-dashed border-gray-300 dark:border-gray-600">'.
+                                        '<span class="text-gray-400 text-xs">Not set</span>'.
+                                        '</div>'
+                                    );
+                                }
+
+                                return new HtmlString(
+                                    '<div class="inline-flex items-center justify-center w-16 h-16 bg-gray-100 dark:bg-gray-800 rounded-lg">'.
+                                    '<img src="'.SiteSetting::getFaviconUrl().'" alt="Favicon" class="w-8 h-8">'.
+                                    '</div>'
+                                );
+                            }),
+                        FileUpload::make('favicon')
+                            ->label('Upload New')
+                            ->image()
+                            ->disk('public')
+                            ->directory('branding')
+                            ->visibility('public')
+                            ->acceptedFileTypes(['image/png', 'image/x-icon', 'image/ico', 'image/vnd.microsoft.icon'])
+                            ->maxSize(512)
+                            ->imagePreviewHeight('64')
+                            ->helperText('Upload a PNG or ICO file (max 512KB).'),
+                    ]),
+
+                Section::make('Logos')
+                    ->description('Upload logo variants for different backgrounds.')
+                    ->schema([
+                        Section::make('Logo (Light/White)')
+                            ->description('For dark backgrounds (sidebar, etc.)')
+                            ->columns(2)
+                            ->schema([
+                                Placeholder::make('current_logo_light')
+                                    ->label('Current')
+                                    ->content(function () {
+                                        $path = SiteSetting::get('logo_light_path');
+                                        if (! $path) {
+                                            return new HtmlString(
+                                                '<div class="flex items-center justify-center h-16 w-40 bg-gray-800 rounded-lg border-2 border-dashed border-gray-600">'.
+                                                '<span class="text-gray-400 text-xs">Not set</span>'.
+                                                '</div>'
+                                            );
+                                        }
+
+                                        return new HtmlString(
+                                            '<div class="inline-flex items-center justify-center h-16 px-4 bg-gray-800 rounded-lg">'.
+                                            '<img src="'.SiteSetting::getLogoLightUrl().'" alt="Logo Light" class="h-8 max-w-[150px] object-contain">'.
+                                            '</div>'
+                                        );
+                                    }),
+                                FileUpload::make('logo_light')
+                                    ->label('Upload New')
+                                    ->image()
+                                    ->disk('public')
+                                    ->directory('branding')
+                                    ->visibility('public')
+                                    ->maxSize(2048)
+                                    ->imagePreviewHeight('100'),
+                            ]),
+
+                        Section::make('Logo (Dark)')
+                            ->description('For light backgrounds.')
+                            ->columns(2)
+                            ->schema([
+                                Placeholder::make('current_logo_dark')
+                                    ->label('Current')
+                                    ->content(function () {
+                                        $path = SiteSetting::get('logo_dark_path');
+                                        if (! $path) {
+                                            return new HtmlString(
+                                                '<div class="flex items-center justify-center h-16 w-40 bg-gray-100 rounded-lg border-2 border-dashed border-gray-300">'.
+                                                '<span class="text-gray-400 text-xs">Not set</span>'.
+                                                '</div>'
+                                            );
+                                        }
+
+                                        return new HtmlString(
+                                            '<div class="inline-flex items-center justify-center h-16 px-4 bg-gray-100 rounded-lg">'.
+                                            '<img src="'.SiteSetting::getLogoDarkUrl().'" alt="Logo Dark" class="h-8 max-w-[150px] object-contain">'.
+                                            '</div>'
+                                        );
+                                    }),
+                                FileUpload::make('logo_dark')
+                                    ->label('Upload New')
+                                    ->image()
+                                    ->disk('public')
+                                    ->directory('branding')
+                                    ->visibility('public')
+                                    ->maxSize(2048)
+                                    ->imagePreviewHeight('100'),
+                            ]),
+                    ]),
+            ])
+            ->statePath('data');
+    }
+
+    public function save(): void
+    {
+        $data = $this->form->getState();
+
+        // Save site name
+        SiteSetting::set('site_name', $data['site_name']);
+
+        // Save file paths
+        $this->saveFileSetting('favicon_path', $data['favicon'] ?? []);
+        $this->saveFileSetting('logo_light_path', $data['logo_light'] ?? []);
+        $this->saveFileSetting('logo_dark_path', $data['logo_dark'] ?? []);
+
+        // Clear cache
+        SiteSetting::clearCache();
+
+        Notification::make()
+            ->title('Branding settings saved')
+            ->success()
+            ->send();
+    }
+
+    protected function saveFileSetting(string $key, array $files): void
+    {
+        $path = ! empty($files) ? $files[0] : null;
+
+        // Handle TemporaryUploadedFile objects
+        if ($path instanceof TemporaryUploadedFile) {
+            $path = $path->store('branding', 'public');
+        }
+
+        SiteSetting::set($key, $path);
+    }
+
+    protected function getFormActions(): array
+    {
+        return [
+            Forms\Components\Actions\Action::make('save')
+                ->label('Save Changes')
+                ->submit('save'),
+        ];
+    }
+}

app/Filament/Pages/Telescope.php

@@ -0,0 +1,26 @@
+<?php
+
+namespace App\Filament\Pages;
+
+use Filament\Pages\Page;
+
+class Telescope extends Page
+{
+    protected static \BackedEnum|string|null $navigationIcon = 'heroicon-o-magnifying-glass';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'System';
+
+    protected static ?string $navigationLabel = 'Telescope Debug Tool';
+
+    protected static ?int $navigationSort = 1;
+
+    public function mount(): void
+    {
+        $this->redirect('/telescope', navigate: false);
+    }
+
+    public function getView(): string
+    {
+        return 'filament.pages.telescope';
+    }
+}

app/Filament/Pages/UsageDashboard.php

@@ -0,0 +1,161 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Pages;
+
+use App\Models\Business;
+use App\Models\BusinessUsageCounter;
+use App\Models\PlanUsageMetric;
+use App\Models\UsageMetric;
+use Carbon\Carbon;
+use Filament\Pages\Page;
+use Illuminate\Support\Collection;
+
+/**
+ * Usage Dashboard - Global view of usage across all businesses
+ *
+ * Shows:
+ * - High-level cards with total usage across platform
+ * - Table of businesses with their usage vs included amounts
+ * - Visual status indicators (OK, Warning, Over)
+ *
+ * This is READ-ONLY analytics. It does NOT enforce limits.
+ *
+ * @see docs/USAGE_BASED_BILLING.md
+ */
+class UsageDashboard extends Page
+{
+    protected static string|\BackedEnum|null $navigationIcon = 'heroicon-o-chart-bar-square';
+
+    protected static ?string $navigationLabel = 'Usage Analytics';
+
+    protected static ?string $title = 'Usage Analytics';
+
+    protected static string|\UnitEnum|null $navigationGroup = 'Platform Settings';
+
+    protected static ?int $navigationSort = 2;
+
+    protected string $view = 'filament.pages.usage-dashboard';
+
+    public function getViewData(): array
+    {
+        $periodStart = Carbon::now()->startOfMonth()->toDateString();
+        $metrics = UsageMetric::active()->ordered()->get();
+
+        // Get all current usage counters
+        $counters = BusinessUsageCounter::with(['business.plan', 'usageMetric'])
+            ->where('period_start', $periodStart)
+            ->get();
+
+        // Build summary cards
+        $summaryCards = $this->buildSummaryCards($counters, $metrics);
+
+        // Build business usage table data
+        $businessUsage = $this->buildBusinessUsageData($counters, $metrics);
+
+        return [
+            'summaryCards' => $summaryCards,
+            'businessUsage' => $businessUsage,
+            'metrics' => $metrics,
+            'periodLabel' => Carbon::now()->format('F Y'),
+        ];
+    }
+
+    protected function buildSummaryCards(Collection $counters, Collection $metrics): array
+    {
+        $cards = [];
+
+        foreach ($metrics as $metric) {
+            $total = $counters->where('usage_metric_id', $metric->id)->sum('quantity');
+            $cards[] = [
+                'name' => $metric->name,
+                'slug' => $metric->slug,
+                'total' => number_format($total),
+                'unit' => $metric->unit_label,
+                'icon' => $this->getMetricIcon($metric->slug),
+            ];
+        }
+
+        return $cards;
+    }
+
+    protected function buildBusinessUsageData(Collection $counters, Collection $metrics): array
+    {
+        $businesses = Business::with('plan')
+            ->whereHas('plan')
+            ->orderBy('name')
+            ->get();
+
+        $data = [];
+
+        foreach ($businesses as $business) {
+            $isEnterprise = $business->is_enterprise_plan || ($business->plan && $business->plan->is_enterprise);
+
+            $metricsData = [];
+            foreach ($metrics as $metric) {
+                $counter = $counters
+                    ->where('business_id', $business->id)
+                    ->where('usage_metric_id', $metric->id)
+                    ->first();
+
+                $usage = $counter?->quantity ?? 0;
+
+                // Get included amount from plan
+                $included = null;
+                $percentage = null;
+                $status = 'unlimited';
+
+                if (! $isEnterprise && $business->plan) {
+                    $planMetric = PlanUsageMetric::where('plan_id', $business->plan_id)
+                        ->where('usage_metric_id', $metric->id)
+                        ->first();
+
+                    if ($planMetric && $planMetric->included_per_month !== null) {
+                        $included = $planMetric->included_per_month;
+                        $percentage = $included > 0 ? round(($usage / $included) * 100, 1) : 100;
+
+                        if ($percentage >= 100) {
+                            $status = 'over';
+                        } elseif ($percentage >= 80) {
+                            $status = 'warning';
+                        } else {
+                            $status = 'ok';
+                        }
+                    }
+                }
+
+                $metricsData[$metric->slug] = [
+                    'usage' => $usage,
+                    'included' => $included,
+                    'percentage' => $percentage,
+                    'status' => $status,
+                ];
+            }
+
+            $data[] = [
+                'business' => $business,
+                'plan_code' => $business->plan?->code ?? 'none',
+                'is_enterprise' => $isEnterprise,
+                'metrics' => $metricsData,
+            ];
+        }
+
+        return $data;
+    }
+
+    protected function getMetricIcon(string $slug): string
+    {
+        return match ($slug) {
+            'menus_sent' => 'heroicon-o-document-text',
+            'conversations' => 'heroicon-o-chat-bubble-left-right',
+            'promos_active' => 'heroicon-o-megaphone',
+            'contacts' => 'heroicon-o-users',
+            'buyers' => 'heroicon-o-building-storefront',
+            'ai_actions' => 'heroicon-o-sparkles',
+            'campaigns' => 'heroicon-o-paper-airplane',
+            'products' => 'heroicon-o-cube',
+            default => 'heroicon-o-chart-bar',
+        };
+    }
+}

app/Filament/Resources/AiConnections/AiConnectionResource.php

@@ -0,0 +1,73 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections;
+
+use App\Filament\Resources\AiConnections\Pages\CreateAiConnection;
+use App\Filament\Resources\AiConnections\Pages\EditAiConnection;
+use App\Filament\Resources\AiConnections\Pages\ListAiConnections;
+use App\Filament\Resources\AiConnections\Schemas\AiConnectionForm;
+use App\Filament\Resources\AiConnections\Tables\AiConnectionsTable;
+use App\Models\AiConnection;
+use BackedEnum;
+use Filament\Resources\Resource;
+use Filament\Schemas\Schema;
+use Filament\Support\Icons\Heroicon;
+use Filament\Tables\Table;
+use Illuminate\Database\Eloquent\Builder;
+use Illuminate\Database\Eloquent\SoftDeletingScope;
+
+class AiConnectionResource extends Resource
+{
+    protected static ?string $model = AiConnection::class;
+
+    protected static string|BackedEnum|null $navigationIcon = Heroicon::OutlinedRectangleStack;
+
+    protected static ?string $navigationLabel = 'AI Settings';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'AI Settings';
+
+    protected static ?int $navigationSort = 1;
+
+    /**
+     * Only Superadmins can access AI Connection settings.
+     * Admin Staff will not see this resource in navigation.
+     */
+    public static function canAccess(): bool
+    {
+        return auth('admin')->user()?->canManageAi() ?? false;
+    }
+
+    public static function form(Schema $schema): Schema
+    {
+        return AiConnectionForm::configure($schema);
+    }
+
+    public static function table(Table $table): Table
+    {
+        return AiConnectionsTable::configure($table);
+    }
+
+    public static function getRelations(): array
+    {
+        return [
+            //
+        ];
+    }
+
+    public static function getPages(): array
+    {
+        return [
+            'index' => ListAiConnections::route('/'),
+            'create' => CreateAiConnection::route('/create'),
+            'edit' => EditAiConnection::route('/{record}/edit'),
+        ];
+    }
+
+    public static function getRecordRouteBindingEloquentQuery(): Builder
+    {
+        return parent::getRecordRouteBindingEloquentQuery()
+            ->withoutGlobalScopes([
+                SoftDeletingScope::class,
+            ]);
+    }
+}

app/Filament/Resources/AiConnections/Pages/CreateAiConnection.php

@@ -0,0 +1,11 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections\Pages;
+
+use App\Filament\Resources\AiConnections\AiConnectionResource;
+use Filament\Resources\Pages\CreateRecord;
+
+class CreateAiConnection extends CreateRecord
+{
+    protected static string $resource = AiConnectionResource::class;
+}

app/Filament/Resources/AiConnections/Pages/EditAiConnection.php

@@ -0,0 +1,23 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections\Pages;
+
+use App\Filament\Resources\AiConnections\AiConnectionResource;
+use Filament\Actions\DeleteAction;
+use Filament\Actions\ForceDeleteAction;
+use Filament\Actions\RestoreAction;
+use Filament\Resources\Pages\EditRecord;
+
+class EditAiConnection extends EditRecord
+{
+    protected static string $resource = AiConnectionResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            DeleteAction::make(),
+            ForceDeleteAction::make(),
+            RestoreAction::make(),
+        ];
+    }
+}

app/Filament/Resources/AiConnections/Pages/ListAiConnections.php

@@ -0,0 +1,27 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections\Pages;
+
+use App\Filament\Resources\AiConnections\AiConnectionResource;
+use App\Filament\Widgets\AiStatsOverview;
+use Filament\Actions\CreateAction;
+use Filament\Resources\Pages\ListRecords;
+
+class ListAiConnections extends ListRecords
+{
+    protected static string $resource = AiConnectionResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            CreateAction::make(),
+        ];
+    }
+
+    protected function getHeaderWidgets(): array
+    {
+        return [
+            AiStatsOverview::class,
+        ];
+    }
+}

app/Filament/Resources/AiConnections/Schemas/AiConnectionForm.php

@@ -0,0 +1,72 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections\Schemas;
+
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+
+class AiConnectionForm
+{
+    public static function configure(Schema $schema): Schema
+    {
+        return $schema
+            ->components([
+                Section::make('Connection Details')
+                    ->schema([
+                        TextInput::make('name')
+                            ->required()
+                            ->maxLength(255)
+                            ->helperText('Friendly name for this connection (e.g., "Primary OpenAI", "Anthropic Drafts")'),
+
+                        Select::make('provider')
+                            ->required()
+                            ->options([
+                                'anthropic' => 'Anthropic / Claude',
+                                'openai' => 'OpenAI / ChatGPT',
+                                'perplexity' => 'Perplexity',
+                                'canva' => 'Canva',
+                                'jasper' => 'Jasper',
+                            ])
+                            ->live()
+                            ->helperText('AI provider for this connection'),
+
+                        TextInput::make('api_key')
+                            ->required()
+                            ->password()
+                            ->revealable()
+                            ->maxLength(1000)
+                            ->helperText('API key for this provider (stored encrypted)')
+                            ->placeholder('Enter API key...'),
+
+                        Select::make('model')
+                            ->options(function ($get) {
+                                $provider = $get('provider');
+                                if (! $provider) {
+                                    return [];
+                                }
+
+                                $models = config("ai.providers.{$provider}.models", []);
+
+                                return array_combine($models, $models);
+                            })
+                            ->helperText('Specific model to use')
+                            ->placeholder('Select a model')
+                            ->visible(fn ($get) => ! empty($get('provider'))),
+
+                        TextInput::make('max_tokens')
+                            ->numeric()
+                            ->default(4096)
+                            ->helperText('Maximum tokens for requests')
+                            ->placeholder('e.g., 4096'),
+
+                        Toggle::make('is_active')
+                            ->label('Active')
+                            ->helperText('Whether this connection is active and can be used')
+                            ->default(true),
+                    ]),
+            ]);
+    }
+}

app/Filament/Resources/AiConnections/Tables/AiConnectionsTable.php

@@ -0,0 +1,125 @@
+<?php
+
+namespace App\Filament\Resources\AiConnections\Tables;
+
+use App\Models\AiConnection;
+use App\Services\AiConnectionTestService;
+use Filament\Actions\Action;
+use Filament\Actions\BulkActionGroup;
+use Filament\Actions\DeleteBulkAction;
+use Filament\Actions\EditAction;
+use Filament\Actions\ForceDeleteBulkAction;
+use Filament\Actions\RestoreBulkAction;
+use Filament\Notifications\Notification;
+use Filament\Tables\Columns\BadgeColumn;
+use Filament\Tables\Columns\IconColumn;
+use Filament\Tables\Columns\TextColumn;
+use Filament\Tables\Filters\TrashedFilter;
+use Filament\Tables\Table;
+
+class AiConnectionsTable
+{
+    public static function configure(Table $table): Table
+    {
+        return $table
+            ->columns([
+                TextColumn::make('name')
+                    ->searchable()
+                    ->sortable()
+                    ->weight('medium'),
+
+                BadgeColumn::make('provider')
+                    ->formatStateUsing(fn (string $state): string => match ($state) {
+                        'anthropic' => 'Anthropic',
+                        'openai' => 'OpenAI',
+                        'perplexity' => 'Perplexity',
+                        'canva' => 'Canva',
+                        'jasper' => 'Jasper',
+                        default => $state,
+                    })
+                    ->colors([
+                        'primary' => 'anthropic',
+                        'success' => 'openai',
+                        'warning' => 'perplexity',
+                        'danger' => 'canva',
+                        'info' => 'jasper',
+                    ]),
+
+                TextColumn::make('model')
+                    ->placeholder('Default')
+                    ->limit(30),
+
+                BadgeColumn::make('status')
+                    ->colors([
+                        'success' => 'ok',
+                        'danger' => 'error',
+                        'gray' => 'disabled',
+                    ]),
+
+                TextColumn::make('recent_usage_stats.requests')
+                    ->label('Requests')
+                    ->numeric()
+                    ->suffix(' reqs')
+                    ->description('Last 30 days'),
+
+                TextColumn::make('recent_usage_stats.total_tokens')
+                    ->label('Tokens')
+                    ->numeric()
+                    ->description('Last 30 days'),
+
+                TextColumn::make('last_used_at')
+                    ->dateTime()
+                    ->since()
+                    ->placeholder('Never'),
+
+                IconColumn::make('is_active')
+                    ->label('Active')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-check-circle')
+                    ->falseIcon('heroicon-o-x-circle')
+                    ->trueColor('success')
+                    ->falseColor('gray'),
+            ])
+            ->filters([
+                TrashedFilter::make(),
+            ])
+            ->recordActions([
+                Action::make('test')
+                    ->label('Test')
+                    ->icon('heroicon-m-bolt')
+                    ->color('warning')
+                    ->action(function (AiConnection $record) {
+                        $result = AiConnectionTestService::testConnection($record);
+
+                        $record->update([
+                            'last_tested_at' => now(),
+                            'status' => $result->success ? 'ok' : 'error',
+                            'last_error' => $result->success ? null : $result->message,
+                        ]);
+
+                        if ($result->success) {
+                            Notification::make()
+                                ->title('Connection test successful')
+                                ->body("Response time: {$result->responseTime}ms")
+                                ->success()
+                                ->send();
+                        } else {
+                            Notification::make()
+                                ->title('Connection test failed')
+                                ->body($result->message)
+                                ->danger()
+                                ->send();
+                        }
+                    }),
+
+                EditAction::make(),
+            ])
+            ->toolbarActions([
+                BulkActionGroup::make([
+                    DeleteBulkAction::make(),
+                    ForceDeleteBulkAction::make(),
+                    RestoreBulkAction::make(),
+                ]),
+            ]);
+    }
+}

app/Filament/Resources/AiContentRuleResource.php

@@ -0,0 +1,265 @@
+<?php
+
+namespace App\Filament\Resources;
+
+use App\Filament\Resources\AiContentRuleResource\Pages;
+use App\Models\Ai\AiContentRule;
+use Filament\Actions\Action;
+use Filament\Actions\BulkActionGroup;
+use Filament\Actions\DeleteAction;
+use Filament\Actions\DeleteBulkAction;
+use Filament\Actions\EditAction;
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TagsInput;
+use Filament\Forms\Components\Textarea;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Resources\Resource;
+use Filament\Schemas\Components\Grid;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Filament\Tables;
+use Filament\Tables\Table;
+
+class AiContentRuleResource extends Resource
+{
+    protected static ?string $model = AiContentRule::class;
+
+    protected static string|\BackedEnum|null $navigationIcon = 'heroicon-o-document-text';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'AI Settings';
+
+    protected static ?int $navigationSort = 2;
+
+    protected static ?string $navigationLabel = 'Content Rules';
+
+    protected static ?string $modelLabel = 'Content Rule';
+
+    protected static ?string $pluralModelLabel = 'Content Rules';
+
+    /**
+     * Only Superadmins can access AI Content Rules.
+     * Admin Staff will not see this resource in navigation.
+     */
+    public static function canAccess(): bool
+    {
+        return auth('admin')->user()?->canManageAi() ?? false;
+    }
+
+    public static function form(Schema $schema): Schema
+    {
+        return $schema
+            ->components([
+                Section::make('Content Type')
+                    ->schema([
+                        TextInput::make('content_type_key')
+                            ->label('Content Type Key')
+                            ->required()
+                            ->maxLength(100)
+                            ->unique(ignoreRecord: true)
+                            ->helperText('Format: context.field (e.g., product.short_description)')
+                            ->placeholder('product.short_description')
+                            ->disabled(fn ($record) => $record && ! $record->is_custom),
+
+                        TextInput::make('label')
+                            ->label('Display Label')
+                            ->required()
+                            ->maxLength(255)
+                            ->helperText('Human-readable name for this content type'),
+
+                        Textarea::make('description')
+                            ->label('Description')
+                            ->rows(2)
+                            ->maxLength(500)
+                            ->helperText('Help text shown to admins'),
+                    ])
+                    ->columns(1),
+
+                Section::make('Character Limits')
+                    ->schema([
+                        Grid::make(2)
+                            ->schema([
+                                TextInput::make('min_length')
+                                    ->label('Minimum Length')
+                                    ->numeric()
+                                    ->minValue(0)
+                                    ->suffix('characters')
+                                    ->helperText('Leave empty for no minimum'),
+
+                                TextInput::make('max_length')
+                                    ->label('Maximum Length')
+                                    ->numeric()
+                                    ->minValue(1)
+                                    ->suffix('characters')
+                                    ->helperText('Leave empty for no maximum'),
+                            ]),
+                    ]),
+
+                Section::make('Writing Style')
+                    ->schema([
+                        Select::make('tone')
+                            ->label('Tone')
+                            ->options(AiContentRule::TONES)
+                            ->required()
+                            ->default('professional')
+                            ->helperText('The writing style AI should use'),
+
+                        Textarea::make('system_prompt')
+                            ->label('System Prompt')
+                            ->rows(4)
+                            ->helperText('Additional instructions for AI. This is appended to the base system prompt.'),
+
+                        TagsInput::make('examples')
+                            ->label('Example Outputs')
+                            ->helperText('Sample outputs to guide AI. Press Enter after each example.')
+                            ->placeholder('Add an example...'),
+                    ]),
+
+                Section::make('Context Fields')
+                    ->schema([
+                        TagsInput::make('context_fields')
+                            ->label('Available Context Fields')
+                            ->helperText('Data fields that can be used for personalization (e.g., product_name, brand_name)')
+                            ->placeholder('Add a field...'),
+                    ]),
+
+                Section::make('Settings')
+                    ->schema([
+                        Toggle::make('is_active')
+                            ->label('Active')
+                            ->default(true)
+                            ->helperText('Inactive rules will use config defaults'),
+
+                        Toggle::make('is_custom')
+                            ->label('Custom Rule')
+                            ->default(true)
+                            ->helperText('Custom rules are admin-created, non-custom are synced from config')
+                            ->disabled(),
+                    ])
+                    ->columns(2),
+            ]);
+    }
+
+    public static function table(Table $table): Table
+    {
+        return $table
+            ->columns([
+                Tables\Columns\TextColumn::make('content_type_key')
+                    ->label('Content Type')
+                    ->searchable()
+                    ->sortable()
+                    ->copyable(),
+
+                Tables\Columns\TextColumn::make('label')
+                    ->label('Label')
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\TextColumn::make('limit_string')
+                    ->label('Limits')
+                    ->badge()
+                    ->color('info'),
+
+                Tables\Columns\TextColumn::make('tone')
+                    ->label('Tone')
+                    ->badge()
+                    ->color(fn (string $state): string => match ($state) {
+                        'professional' => 'success',
+                        'casual' => 'info',
+                        'technical' => 'warning',
+                        'marketing' => 'primary',
+                        default => 'gray',
+                    }),
+
+                Tables\Columns\IconColumn::make('is_active')
+                    ->label('Active')
+                    ->boolean()
+                    ->sortable(),
+
+                Tables\Columns\IconColumn::make('is_custom')
+                    ->label('Custom')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-pencil')
+                    ->falseIcon('heroicon-o-cog')
+                    ->trueColor('warning')
+                    ->falseColor('gray'),
+
+                Tables\Columns\TextColumn::make('updated_at')
+                    ->label('Updated')
+                    ->dateTime()
+                    ->sortable()
+                    ->toggleable(isToggledHiddenByDefault: true),
+            ])
+            ->filters([
+                Tables\Filters\SelectFilter::make('tone')
+                    ->options(AiContentRule::TONES),
+
+                Tables\Filters\TernaryFilter::make('is_active')
+                    ->label('Active'),
+
+                Tables\Filters\TernaryFilter::make('is_custom')
+                    ->label('Custom'),
+
+                Tables\Filters\SelectFilter::make('context')
+                    ->label('Context')
+                    ->options([
+                        'product' => 'Product',
+                        'brand' => 'Brand',
+                        'email' => 'Email',
+                        'menu' => 'Menu',
+                    ])
+                    ->query(function ($query, array $data) {
+                        if (! empty($data['value'])) {
+                            $query->where('content_type_key', 'like', $data['value'].'.%');
+                        }
+                    }),
+            ])
+            ->actions([
+                EditAction::make(),
+                DeleteAction::make()
+                    ->visible(fn ($record) => $record->is_custom),
+            ])
+            ->bulkActions([
+                BulkActionGroup::make([
+                    DeleteBulkAction::make()
+                        ->before(function ($records) {
+                            // Only allow deleting custom rules
+                            return $records->filter(fn ($record) => $record->is_custom);
+                        }),
+                ]),
+            ])
+            ->headerActions([
+                Action::make('sync_from_config')
+                    ->label('Sync from Config')
+                    ->icon('heroicon-o-arrow-path')
+                    ->color('gray')
+                    ->requiresConfirmation()
+                    ->modalHeading('Sync Content Rules from Config')
+                    ->modalDescription('This will create database entries for any content types defined in config that don\'t already exist. Existing customizations will not be overwritten.')
+                    ->action(function () {
+                        $result = AiContentRule::syncFromConfig();
+
+                        \Filament\Notifications\Notification::make()
+                            ->title('Sync Complete')
+                            ->body('Created '.count($result['created']).' new rules, skipped '.count($result['skipped']).' existing rules.')
+                            ->success()
+                            ->send();
+                    }),
+            ])
+            ->defaultSort('content_type_key');
+    }
+
+    public static function getRelations(): array
+    {
+        return [];
+    }
+
+    public static function getPages(): array
+    {
+        return [
+            'index' => Pages\ListAiContentRules::route('/'),
+            'create' => Pages\CreateAiContentRule::route('/create'),
+            'edit' => Pages\EditAiContentRule::route('/{record}/edit'),
+        ];
+    }
+}

app/Filament/Resources/AiContentRuleResource/Pages/CreateAiContentRule.php

@@ -0,0 +1,27 @@
+<?php
+
+namespace App\Filament\Resources\AiContentRuleResource\Pages;
+
+use App\Filament\Resources\AiContentRuleResource;
+use App\Services\Ai\AiContentTypeRegistry;
+use Filament\Resources\Pages\CreateRecord;
+
+class CreateAiContentRule extends CreateRecord
+{
+    protected static string $resource = AiContentRuleResource::class;
+
+    protected function mutateFormDataBeforeCreate(array $data): array
+    {
+        $data['is_custom'] = true;
+        $data['created_by'] = auth()->id();
+        $data['updated_by'] = auth()->id();
+
+        return $data;
+    }
+
+    protected function afterCreate(): void
+    {
+        // Clear the content type registry cache
+        app(AiContentTypeRegistry::class)->clearCache();
+    }
+}

app/Filament/Resources/AiContentRuleResource/Pages/EditAiContentRule.php

@@ -0,0 +1,39 @@
+<?php
+
+namespace App\Filament\Resources\AiContentRuleResource\Pages;
+
+use App\Filament\Resources\AiContentRuleResource;
+use App\Services\Ai\AiContentTypeRegistry;
+use Filament\Actions;
+use Filament\Resources\Pages\EditRecord;
+
+class EditAiContentRule extends EditRecord
+{
+    protected static string $resource = AiContentRuleResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\DeleteAction::make()
+                ->visible(fn () => $this->record->is_custom),
+        ];
+    }
+
+    protected function mutateFormDataBeforeSave(array $data): array
+    {
+        $data['updated_by'] = auth()->id();
+
+        // Mark as custom if it was originally from config and is being modified
+        if (! $this->record->is_custom) {
+            $data['is_custom'] = true;
+        }
+
+        return $data;
+    }
+
+    protected function afterSave(): void
+    {
+        // Clear the content type registry cache
+        app(AiContentTypeRegistry::class)->clearCache();
+    }
+}

app/Filament/Resources/AiContentRuleResource/Pages/ListAiContentRules.php

@@ -0,0 +1,19 @@
+<?php
+
+namespace App\Filament\Resources\AiContentRuleResource\Pages;
+
+use App\Filament\Resources\AiContentRuleResource;
+use Filament\Actions;
+use Filament\Resources\Pages\ListRecords;
+
+class ListAiContentRules extends ListRecords
+{
+    protected static string $resource = AiContentRuleResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\CreateAction::make(),
+        ];
+    }
+}

app/Filament/Resources/BatchResource.php

@@ -28,6 +28,8 @@ class BatchResource extends Resource
 
     protected static UnitEnum|string|null $navigationGroup = 'Inventory';
 
+    protected static bool $shouldRegisterNavigation = false;
+
     protected static ?int $navigationSort = 2;
 
     public static function form(Schema $schema): Schema
@@ -141,8 +143,9 @@ class BatchResource extends Resource
         $query = parent::getEloquentQuery();
 
         // Scope to user's business unless they're a super admin
-        if (! auth()->user()->hasRole('super_admin')) {
-            $query->where('business_id', auth()->user()->business_id);
+        $user = auth()->user();
+        if ($user && ! $user->hasRole('Super Admin')) {
+            $query->where('business_id', $user->business_id);
         }
 
         return $query;

app/Filament/Resources/BatchResource/Pages/CreateBatch.php

@@ -11,7 +11,7 @@ class CreateBatch extends CreateRecord
 
     protected function mutateFormDataBeforeCreate(array $data): array
     {
-        $data['business_id'] = auth()->user()->business_id;
+        $data['business_id'] = auth()->user()->primaryBusiness()?->id;
 
         return $data;
     }

app/Filament/Resources/Batches/BatchResource.php

@@ -25,6 +25,8 @@ class BatchResource extends Resource
 
     protected static UnitEnum|string|null $navigationGroup = 'Inventory';
 
+    protected static bool $shouldRegisterNavigation = false;
+
     protected static ?int $navigationSort = 2;
 
     protected static ?string $recordTitleAttribute = 'batch_number';

app/Filament/Resources/BrandAiProfiles/BrandAiProfileResource.php

@@ -0,0 +1,64 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles;
+
+use App\Filament\Resources\BrandAiProfiles\Pages\CreateBrandAiProfile;
+use App\Filament\Resources\BrandAiProfiles\Pages\EditBrandAiProfile;
+use App\Filament\Resources\BrandAiProfiles\Pages\ListBrandAiProfiles;
+use App\Filament\Resources\BrandAiProfiles\Schemas\BrandAiProfileForm;
+use App\Filament\Resources\BrandAiProfiles\Tables\BrandAiProfilesTable;
+use App\Models\BrandAiProfile;
+use BackedEnum;
+use Filament\Resources\Resource;
+use Filament\Schemas\Schema;
+use Filament\Support\Icons\Heroicon;
+use Filament\Tables\Table;
+
+class BrandAiProfileResource extends Resource
+{
+    protected static ?string $model = BrandAiProfile::class;
+
+    protected static string|BackedEnum|null $navigationIcon = Heroicon::OutlinedSparkles;
+
+    protected static ?string $navigationLabel = 'Brand AI Tuning';
+
+    protected static ?string $modelLabel = 'Brand AI Profile';
+
+    protected static ?string $pluralModelLabel = 'Brand AI Profiles';
+
+    protected static \UnitEnum|string|null $navigationGroup = 'AI Settings';
+
+    protected static ?int $navigationSort = 10;
+
+    /**
+     * Only Superadmins can access Brand AI Tuning.
+     */
+    public static function canAccess(): bool
+    {
+        return auth('admin')->user()?->canManageAi() ?? false;
+    }
+
+    public static function form(Schema $schema): Schema
+    {
+        return BrandAiProfileForm::configure($schema);
+    }
+
+    public static function table(Table $table): Table
+    {
+        return BrandAiProfilesTable::configure($table);
+    }
+
+    public static function getRelations(): array
+    {
+        return [];
+    }
+
+    public static function getPages(): array
+    {
+        return [
+            'index' => ListBrandAiProfiles::route('/'),
+            'create' => CreateBrandAiProfile::route('/create'),
+            'edit' => EditBrandAiProfile::route('/{record}/edit'),
+        ];
+    }
+}

app/Filament/Resources/BrandAiProfiles/Pages/CreateBrandAiProfile.php

@@ -0,0 +1,55 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles\Pages;
+
+use App\Filament\Resources\BrandAiProfiles\BrandAiProfileResource;
+use Filament\Resources\Pages\CreateRecord;
+
+class CreateBrandAiProfile extends CreateRecord
+{
+    protected static string $resource = BrandAiProfileResource::class;
+
+    protected function getRedirectUrl(): string
+    {
+        return $this->getResource()::getUrl('edit', ['record' => $this->record]);
+    }
+
+    protected function mutateFormDataBeforeCreate(array $data): array
+    {
+        // Initialize default structures for JSON fields if not set
+        $data['emotional_triggers'] = $data['emotional_triggers'] ?? [];
+        $data['vocabulary_do'] = $data['vocabulary_do'] ?? [];
+        $data['vocabulary_dont'] = $data['vocabulary_dont'] ?? [];
+        $data['product_type_rules'] = $data['product_type_rules'] ?? [];
+        $data['extra'] = $data['extra'] ?? [];
+
+        // Initialize tone_overrides with defaults
+        $data['tone_overrides'] = array_merge([
+            'sentence_length' => 'medium',
+            'energy_level' => 'medium',
+            'slang_allowed' => false,
+            'notes' => '',
+        ], $data['tone_overrides'] ?? []);
+
+        // Initialize emoji_style with defaults
+        $data['emoji_style'] = array_merge([
+            'level' => 'medium',
+            'examples' => [],
+        ], $data['emoji_style'] ?? []);
+
+        // Initialize name_usage_rules with defaults
+        $data['name_usage_rules'] = array_merge([
+            'non_seo' => 'never_first_word',
+            'seo' => 'allowed_first_word',
+        ], $data['name_usage_rules'] ?? []);
+
+        // Initialize seo_overrides with defaults
+        $data['seo_overrides'] = array_merge([
+            'tone' => 'maintain_voice',
+            'keyword_density' => 'light',
+            'notes' => '',
+        ], $data['seo_overrides'] ?? []);
+
+        return $data;
+    }
+}

app/Filament/Resources/BrandAiProfiles/Pages/EditBrandAiProfile.php

@@ -0,0 +1,73 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles\Pages;
+
+use App\Filament\Resources\BrandAiProfiles\BrandAiProfileResource;
+use App\Services\AI\BrandAiProfileGenerator;
+use Filament\Actions\Action;
+use Filament\Actions\DeleteAction;
+use Filament\Notifications\Notification;
+use Filament\Resources\Pages\EditRecord;
+
+class EditBrandAiProfile extends EditRecord
+{
+    protected static string $resource = BrandAiProfileResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Action::make('autoTune')
+                ->label('Regenerate with AI')
+                ->icon('heroicon-o-sparkles')
+                ->color('primary')
+                ->requiresConfirmation()
+                ->modalHeading('Regenerate AI Profile')
+                ->modalDescription('This will use AI to regenerate all tuning settings based on the brand\'s products and existing content. Current settings will be overwritten.')
+                ->modalSubmitActionLabel('Regenerate')
+                ->action(function () {
+                    $this->autoTuneWithAi();
+                }),
+
+            DeleteAction::make(),
+        ];
+    }
+
+    /**
+     * Auto-tune the profile using AI.
+     */
+    protected function autoTuneWithAi(): void
+    {
+        $brand = $this->record->brand;
+
+        if (! $brand) {
+            Notification::make()
+                ->title('Error')
+                ->body('No brand associated with this profile.')
+                ->danger()
+                ->send();
+
+            return;
+        }
+
+        try {
+            $generator = app(BrandAiProfileGenerator::class);
+            $profile = $generator->generateForBrand($brand);
+
+            // Refresh the record to get updated values
+            $this->record->refresh();
+            $this->fillForm();
+
+            Notification::make()
+                ->title('AI Profile Regenerated')
+                ->body("Successfully regenerated AI tuning profile for {$brand->name}.")
+                ->success()
+                ->send();
+        } catch (\Exception $e) {
+            Notification::make()
+                ->title('Generation Failed')
+                ->body('AI generation failed: '.$e->getMessage())
+                ->danger()
+                ->send();
+        }
+    }
+}

app/Filament/Resources/BrandAiProfiles/Pages/ListBrandAiProfiles.php

@@ -0,0 +1,20 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles\Pages;
+
+use App\Filament\Resources\BrandAiProfiles\BrandAiProfileResource;
+use Filament\Actions\CreateAction;
+use Filament\Resources\Pages\ListRecords;
+
+class ListBrandAiProfiles extends ListRecords
+{
+    protected static string $resource = BrandAiProfileResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            CreateAction::make()
+                ->label('Create AI Profile'),
+        ];
+    }
+}

app/Filament/Resources/BrandAiProfiles/Schemas/BrandAiProfileForm.php

@@ -0,0 +1,218 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles\Schemas;
+
+use App\Models\Brand;
+use Filament\Forms\Components\Placeholder;
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TagsInput;
+use Filament\Forms\Components\Textarea;
+use Filament\Forms\Components\TextInput;
+use Filament\Schemas\Components\Grid;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Illuminate\Support\HtmlString;
+
+class BrandAiProfileForm
+{
+    public static function configure(Schema $schema): Schema
+    {
+        return $schema
+            ->components([
+                // Brand Spec Snapshot (visible only when editing with specification)
+                Section::make('Brand Spec Snapshot')
+                    ->description('Current brand personality traits at a glance')
+                    ->schema([
+                        Placeholder::make('_specification_preview')
+                            ->label('')
+                            ->content(function ($record) {
+                                if (! $record || ! $record->specification) {
+                                    return new HtmlString('<p class="text-gray-500 italic">No specification defined yet.</p>');
+                                }
+
+                                $lines = preg_split('/\r\n|\r|\n/', $record->specification);
+                                $bullets = collect($lines)
+                                    ->filter(fn ($line) => trim($line) !== '')
+                                    ->map(fn ($line) => '<li>'.e(trim($line)).'</li>')
+                                    ->implode('');
+
+                                return new HtmlString('<ul class="list-disc pl-5 space-y-1">'.$bullets.'</ul>');
+                            }),
+                    ])
+                    ->collapsible()
+                    ->visible(fn ($record) => $record && $record->specification),
+
+                // Brand Selection Section
+                Section::make('Brand Selection')
+                    ->schema([
+                        Select::make('brand_id')
+                            ->label('Brand')
+                            ->relationship('brand', 'name', function ($query) {
+                                return $query->with('business')
+                                    ->whereHas('business', function ($q) {
+                                        $q->where('status', 'approved');
+                                    });
+                            })
+                            ->getOptionLabelFromRecordUsing(fn ($record) => "{$record->business->name} - {$record->name}")
+                            ->searchable()
+                            ->preload()
+                            ->required()
+                            ->unique(ignoreRecord: true)
+                            ->helperText('One AI profile per brand.')
+                            ->live()
+                            ->afterStateUpdated(function ($state, callable $set) {
+                                if ($state) {
+                                    $brand = Brand::find($state);
+                                    if ($brand) {
+                                        $set('business_id', $brand->business_id);
+                                        $set('_brand_voice_display', Brand::BRAND_VOICES[$brand->brand_voice] ?? 'Not Set');
+                                        $set('_brand_audience_display', Brand::BRAND_AUDIENCES[$brand->brand_audience] ?? 'Not Set');
+                                    }
+                                }
+                            }),
+
+                        // Hidden field to store business_id
+                        Select::make('business_id')
+                            ->relationship('business', 'name')
+                            ->hidden()
+                            ->dehydrated(),
+
+                        Grid::make(2)
+                            ->schema([
+                                Placeholder::make('_brand_voice_display')
+                                    ->label('Brand Voice (from Brand)')
+                                    ->content(function ($record) {
+                                        if ($record && $record->brand) {
+                                            return Brand::BRAND_VOICES[$record->brand->brand_voice] ?? 'Not Set';
+                                        }
+
+                                        return 'Select a brand';
+                                    }),
+
+                                Placeholder::make('_brand_audience_display')
+                                    ->label('Audience Type (from Brand)')
+                                    ->content(function ($record) {
+                                        if ($record && $record->brand) {
+                                            return Brand::BRAND_AUDIENCES[$record->brand->brand_audience] ?? 'Not Set';
+                                        }
+
+                                        return 'Select a brand';
+                                    }),
+                            ]),
+                    ]),
+
+                // Brand Specification Section
+                Section::make('Brand Specification')
+                    ->description('Quick-reference traits that define the brand personality')
+                    ->schema([
+                        Textarea::make('specification')
+                            ->label('Brand Specification')
+                            ->placeholder("rebellious\nattitude-heavy\nfast-moving\nlate-night energy\npunchy\nedgy humor")
+                            ->helperText('One trait per line, e.g. "rebellious", "late-night energy", "punchy".')
+                            ->rows(6)
+                            ->columnSpanFull(),
+                    ]),
+
+                // Voice & Tone Section
+                Section::make('Voice & Tone')
+                    ->description('Define how the AI should write for this brand')
+                    ->schema([
+                        Grid::make(2)
+                            ->schema([
+                                TextInput::make('voice')
+                                    ->label('Voice')
+                                    ->placeholder('e.g., Playful, educational, no fluff')
+                                    ->helperText('How the brand speaks - its personality'),
+
+                                TextInput::make('audience')
+                                    ->label('Target Audience')
+                                    ->placeholder('e.g., 21–40, budget-conscious cannabis consumers')
+                                    ->helperText('Who the content is written for'),
+                            ]),
+
+                        Grid::make(3)
+                            ->schema([
+                                Select::make('emoji_level')
+                                    ->label('Emoji Level')
+                                    ->options([
+                                        'none' => 'None - No emojis',
+                                        'low' => 'Low - Sparingly (1-2 max)',
+                                        'medium' => 'Medium - Occasional (2-4)',
+                                        'high' => 'High - Liberal use',
+                                    ])
+                                    ->default('low')
+                                    ->required(),
+
+                                TextInput::make('tone')
+                                    ->label('Tone')
+                                    ->placeholder('e.g., confident, friendly expert')
+                                    ->helperText('The emotional quality of the writing'),
+
+                                TextInput::make('writing_style')
+                                    ->label('Writing Style')
+                                    ->placeholder('e.g., short, punchy sentences')
+                                    ->helperText('How sentences are structured'),
+                            ]),
+                    ]),
+
+                // Vocabulary Section
+                Section::make('Vocabulary')
+                    ->description('Words and phrases to use or avoid')
+                    ->schema([
+                        TagsInput::make('banned_words')
+                            ->label('Banned Words')
+                            ->placeholder('Add banned word or phrase...')
+                            ->helperText('Words/phrases the AI must NEVER use for this brand')
+                            ->splitKeys(['Tab', 'Enter'])
+                            ->columnSpanFull(),
+
+                        TagsInput::make('required_phrases')
+                            ->label('Required Phrases')
+                            ->placeholder('Add preferred phrase...')
+                            ->helperText('Words/phrases the AI should use when appropriate')
+                            ->splitKeys(['Tab', 'Enter'])
+                            ->columnSpanFull(),
+                    ]),
+
+                // Content Rules Section
+                Section::make('Content Rules')
+                    ->description('Additional rules for content generation')
+                    ->schema([
+                        Textarea::make('content_rules_display')
+                            ->label('Content Rules (JSON)')
+                            ->helperText('Custom rules in JSON format. Example: {"avoid-medical-claims": true, "instagram-safe": true}')
+                            ->rows(3)
+                            ->afterStateHydrated(function ($component, $state, $record) {
+                                if ($record && $record->content_rules) {
+                                    $component->state(json_encode($record->content_rules, JSON_PRETTY_PRINT));
+                                }
+                            })
+                            ->dehydrateStateUsing(function ($state) {
+                                if (empty($state)) {
+                                    return null;
+                                }
+                                $decoded = json_decode($state, true);
+
+                                return json_last_error() === JSON_ERROR_NONE ? $decoded : null;
+                            })
+                            ->statePath('content_rules')
+                            ->columnSpanFull(),
+                    ]),
+
+                // Metadata Section
+                Section::make('Metadata')
+                    ->schema([
+                        Placeholder::make('last_tuned_at')
+                            ->label('Last Tuned')
+                            ->content(function ($record) {
+                                if ($record && $record->last_tuned_at) {
+                                    return $record->last_tuned_at->format('M j, Y g:i A');
+                                }
+
+                                return 'Never';
+                            }),
+                    ])
+                    ->collapsed(),
+            ]);
+    }
+}

app/Filament/Resources/BrandAiProfiles/Tables/BrandAiProfilesTable.php

@@ -0,0 +1,83 @@
+<?php
+
+namespace App\Filament\Resources\BrandAiProfiles\Tables;
+
+use Filament\Actions\EditAction;
+use Filament\Tables\Columns\TextColumn;
+use Filament\Tables\Filters\SelectFilter;
+use Filament\Tables\Table;
+
+class BrandAiProfilesTable
+{
+    public static function configure(Table $table): Table
+    {
+        return $table
+            ->columns([
+                TextColumn::make('brand.name')
+                    ->label('Brand')
+                    ->sortable()
+                    ->searchable()
+                    ->weight('bold'),
+
+                TextColumn::make('business.name')
+                    ->label('Business')
+                    ->sortable()
+                    ->searchable(),
+
+                TextColumn::make('specification_summary')
+                    ->label('Brand Spec')
+                    ->tooltip(fn ($record) => $record->specification)
+                    ->wrap()
+                    ->limit(80),
+
+                TextColumn::make('emoji_level')
+                    ->label('Emoji')
+                    ->badge()
+                    ->color(fn (string $state): string => match ($state) {
+                        'none' => 'gray',
+                        'low' => 'info',
+                        'medium' => 'warning',
+                        'high' => 'success',
+                        default => 'gray',
+                    })
+                    ->formatStateUsing(fn ($state) => ucfirst($state ?? 'low')),
+
+                TextColumn::make('voice')
+                    ->label('Voice')
+                    ->sortable()
+                    ->toggleable(),
+
+                TextColumn::make('audience')
+                    ->label('Audience')
+                    ->limit(30)
+                    ->tooltip(fn ($state) => $state)
+                    ->toggleable(isToggledHiddenByDefault: true),
+
+                TextColumn::make('last_tuned_at')
+                    ->label('Last Tuned')
+                    ->dateTime('M j, Y')
+                    ->sortable()
+                    ->placeholder('Never'),
+            ])
+            ->filters([
+                SelectFilter::make('brand_id')
+                    ->label('Brand')
+                    ->relationship('brand', 'name')
+                    ->searchable()
+                    ->preload(),
+
+                SelectFilter::make('emoji_level')
+                    ->label('Emoji Level')
+                    ->options([
+                        'none' => 'None',
+                        'low' => 'Low',
+                        'medium' => 'Medium',
+                        'high' => 'High',
+                    ]),
+            ])
+            ->actions([
+                EditAction::make(),
+            ])
+            ->defaultSort('last_tuned_at', 'desc');
+    }
+}

app/Filament/Resources/BrandIntelligenceConnectionResource.php

@@ -0,0 +1,220 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Resources;
+
+use App\Filament\Resources\BrandIntelligenceConnectionResource\Pages;
+use App\Models\BrandIntelligenceConnection;
+use BackedEnum;
+use Filament\Actions\Action;
+use Filament\Actions\BulkActionGroup;
+use Filament\Actions\DeleteAction;
+use Filament\Actions\DeleteBulkAction;
+use Filament\Actions\EditAction;
+use Filament\Forms\Components\Placeholder;
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Resources\Resource;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Schema;
+use Filament\Support\Icons\Heroicon;
+use Filament\Tables;
+use Filament\Tables\Table;
+use UnitEnum;
+
+class BrandIntelligenceConnectionResource extends Resource
+{
+    protected static ?string $model = BrandIntelligenceConnection::class;
+
+    protected static string|BackedEnum|null $navigationIcon = Heroicon::OutlinedChartBar;
+
+    protected static ?string $navigationLabel = 'Brand Intelligence';
+
+    protected static UnitEnum|string|null $navigationGroup = 'Integrations';
+
+    protected static ?int $navigationSort = 3; // After SMS Provider (which is 2)
+
+    protected static ?string $modelLabel = 'Brand Intelligence Connection';
+
+    protected static ?string $pluralModelLabel = 'Brand Intelligence Connections';
+
+    public static function form(Schema $schema): Schema
+    {
+        return $schema
+            ->components([
+                Section::make('Connection Details')
+                    ->description('Configure the external crawler API connection.')
+                    ->schema([
+                        TextInput::make('name')
+                            ->label('Store / Client Name')
+                            ->required()
+                            ->maxLength(255)
+                            ->placeholder('Deeply Rooted')
+                            ->helperText('Friendly name for this connection'),
+
+                        Select::make('provider')
+                            ->label('Provider')
+                            ->options(BrandIntelligenceConnection::PROVIDERS)
+                            ->default('crawler')
+                            ->required()
+                            ->helperText('Intelligence data provider'),
+
+                        TextInput::make('from_domain')
+                            ->label('Allowed Domain (reference)')
+                            ->maxLength(255)
+                            ->placeholder('*.deeplyrooted.com')
+                            ->helperText('Optional: Domain pattern for your reference'),
+
+                        TextInput::make('api_key')
+                            ->label('API Key')
+                            ->password()
+                            ->revealable()
+                            ->maxLength(1000)
+                            ->placeholder('Enter API key...')
+                            ->helperText('Paste the API Permission key from the crawler dashboard'),
+                    ])
+                    ->columns(2),
+
+                Section::make('Status')
+                    ->description('Connection status and testing.')
+                    ->schema([
+                        Toggle::make('is_active')
+                            ->label('Active')
+                            ->helperText('Enable this connection for fetching intelligence data')
+                            ->default(true),
+
+                        Toggle::make('is_verified')
+                            ->label('Verified')
+                            ->helperText('Set automatically when connection test succeeds')
+                            ->disabled(),
+                    ])
+                    ->columns(2),
+
+                Section::make('Test Status')
+                    ->schema([
+                        Placeholder::make('test_status')
+                            ->label('Last Test')
+                            ->content(function (?BrandIntelligenceConnection $record) {
+                                if (! $record || ! $record->last_tested_at) {
+                                    return 'Never tested';
+                                }
+
+                                $status = $record->is_verified ? '✅ Verified' : '❌ Failed';
+                                $result = $record->last_test_status ?? 'No result';
+
+                                return "{$status} - {$record->last_tested_at->diffForHumans()} - {$result}";
+                            }),
+                    ])
+                    ->visible(fn (?BrandIntelligenceConnection $record) => $record !== null),
+            ]);
+    }
+
+    public static function table(Table $table): Table
+    {
+        return $table
+            ->columns([
+                Tables\Columns\TextColumn::make('provider')
+                    ->label('Provider')
+                    ->formatStateUsing(fn (string $state): string => BrandIntelligenceConnection::PROVIDERS[$state] ?? ucfirst($state))
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\TextColumn::make('name')
+                    ->label('Store / Client Name')
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\IconColumn::make('is_active')
+                    ->label('Active')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-check-circle')
+                    ->falseIcon('heroicon-o-x-circle')
+                    ->trueColor('success')
+                    ->falseColor('gray'),
+
+                Tables\Columns\IconColumn::make('is_verified')
+                    ->label('Verified')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-shield-check')
+                    ->falseIcon('heroicon-o-shield-exclamation')
+                    ->trueColor('success')
+                    ->falseColor('warning'),
+
+                Tables\Columns\TextColumn::make('last_tested_at')
+                    ->label('Last Tested')
+                    ->dateTime()
+                    ->sortable()
+                    ->placeholder('Never'),
+
+                Tables\Columns\TextColumn::make('updated_at')
+                    ->label('Updated')
+                    ->dateTime()
+                    ->sortable()
+                    ->toggleable(isToggledHiddenByDefault: true),
+            ])
+            ->filters([
+                Tables\Filters\TernaryFilter::make('is_active')
+                    ->label('Active'),
+                Tables\Filters\TernaryFilter::make('is_verified')
+                    ->label('Verified'),
+            ])
+            ->actions([
+                Action::make('test')
+                    ->label('Test')
+                    ->icon('heroicon-o-signal')
+                    ->color('info')
+                    ->requiresConfirmation()
+                    ->modalHeading('Test Connection')
+                    ->modalDescription('Test the API connection to verify credentials are valid.')
+                    ->action(function (BrandIntelligenceConnection $record) {
+                        // TODO: Replace this stub with a real HTTP call once the crawler
+                        // health endpoint is finalized:
+                        //
+                        // use Illuminate\Support\Facades\Http;
+                        //
+                        // $response = Http::withToken($record->api_key)
+                        //     ->timeout(5)
+                        //     ->get(config('services.crawler.health_endpoint'));
+                        //
+                        // $ok = $response->successful();
+                        // $record->recordTestResult($ok, $ok ? 'success' : 'failed: '.$response->status());
+
+                        // For now, mark as success to avoid errors until the endpoint is ready
+                        $record->recordTestResult(true, 'success');
+
+                        \Filament\Notifications\Notification::make()
+                            ->title('Connection Test Successful')
+                            ->body('API connection verified successfully.')
+                            ->success()
+                            ->send();
+                    }),
+                EditAction::make(),
+                DeleteAction::make(),
+            ])
+            ->bulkActions([
+                BulkActionGroup::make([
+                    DeleteBulkAction::make(),
+                ]),
+            ])
+            ->emptyStateHeading('No Brand Intelligence Connections')
+            ->emptyStateDescription('Create a Brand Intelligence connection to link Cannabrands to the crawler API.')
+            ->emptyStateIcon('heroicon-o-chart-bar')
+            ->defaultSort('updated_at', 'desc');
+    }
+
+    public static function getRelations(): array
+    {
+        return [];
+    }
+
+    public static function getPages(): array
+    {
+        return [
+            'index' => Pages\ListBrandIntelligenceConnections::route('/'),
+            'create' => Pages\CreateBrandIntelligenceConnection::route('/create'),
+            'edit' => Pages\EditBrandIntelligenceConnection::route('/{record}/edit'),
+        ];
+    }
+}

app/Filament/Resources/BrandIntelligenceConnectionResource/Pages/CreateBrandIntelligenceConnection.php

@@ -0,0 +1,13 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Resources\BrandIntelligenceConnectionResource\Pages;
+
+use App\Filament\Resources\BrandIntelligenceConnectionResource;
+use Filament\Resources\Pages\CreateRecord;
+
+class CreateBrandIntelligenceConnection extends CreateRecord
+{
+    protected static string $resource = BrandIntelligenceConnectionResource::class;
+}

app/Filament/Resources/BrandIntelligenceConnectionResource/Pages/EditBrandIntelligenceConnection.php

@@ -0,0 +1,21 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Resources\BrandIntelligenceConnectionResource\Pages;
+
+use App\Filament\Resources\BrandIntelligenceConnectionResource;
+use Filament\Actions;
+use Filament\Resources\Pages\EditRecord;
+
+class EditBrandIntelligenceConnection extends EditRecord
+{
+    protected static string $resource = BrandIntelligenceConnectionResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\DeleteAction::make(),
+        ];
+    }
+}

app/Filament/Resources/BrandIntelligenceConnectionResource/Pages/ListBrandIntelligenceConnections.php

@@ -0,0 +1,22 @@
+<?php
+
+declare(strict_types=1);
+
+namespace App\Filament\Resources\BrandIntelligenceConnectionResource\Pages;
+
+use App\Filament\Resources\BrandIntelligenceConnectionResource;
+use Filament\Actions;
+use Filament\Resources\Pages\ListRecords;
+
+class ListBrandIntelligenceConnections extends ListRecords
+{
+    protected static string $resource = BrandIntelligenceConnectionResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\CreateAction::make()
+                ->label('New Brand Intelligence Connection'),
+        ];
+    }
+}

app/Filament/Resources/BrandOrchestratorProfileResource.php

@@ -0,0 +1,310 @@
+<?php
+
+namespace App\Filament\Resources;
+
+use App\Filament\Resources\BrandOrchestratorProfileResource\Pages;
+use App\Models\Brand;
+use App\Models\BrandOrchestratorProfile;
+use App\Models\OrchestratorSalesConfig;
+use BackedEnum;
+use Filament\Actions\BulkActionGroup;
+use Filament\Actions\DeleteAction;
+use Filament\Actions\DeleteBulkAction;
+use Filament\Actions\EditAction;
+use Filament\Forms\Components\Radio;
+use Filament\Forms\Components\Select;
+use Filament\Forms\Components\TextInput;
+use Filament\Forms\Components\Toggle;
+use Filament\Resources\Resource;
+use Filament\Schemas\Components\Section;
+use Filament\Schemas\Components\Utilities\Get;
+use Filament\Schemas\Components\Utilities\Set;
+use Filament\Schemas\Schema;
+use Filament\Support\Icons\Heroicon;
+use Filament\Tables;
+use Filament\Tables\Table;
+use UnitEnum;
+
+class BrandOrchestratorProfileResource extends Resource
+{
+    protected static ?string $model = BrandOrchestratorProfile::class;
+
+    protected static string|BackedEnum|null $navigationIcon = Heroicon::OutlinedAdjustmentsHorizontal;
+
+    protected static ?string $navigationLabel = 'Brand Profiles';
+
+    protected static UnitEnum|string|null $navigationGroup = 'Orchestrator';
+
+    protected static ?int $navigationSort = 3;
+
+    protected static ?string $modelLabel = 'Brand Profile';
+
+    protected static ?string $pluralModelLabel = 'Brand Profiles';
+
+    public static function form(Schema $schema): Schema
+    {
+        // Get global config for showing defaults
+        try {
+            $globalConfig = OrchestratorSalesConfig::getGlobal();
+        } catch (\Exception $e) {
+            $globalConfig = new OrchestratorSalesConfig;
+        }
+
+        return $schema
+            ->components([
+                Section::make('Brand Selection')
+                    ->description('Select the business and brand for this profile.')
+                    ->schema([
+                        Select::make('business_id')
+                            ->label('Business')
+                            ->relationship('business', 'name')
+                            ->searchable()
+                            ->preload()
+                            ->required()
+                            ->live()
+                            ->afterStateUpdated(fn (Set $set) => $set('brand_id', null)),
+
+                        Select::make('brand_id')
+                            ->label('Brand')
+                            ->options(function (Get $get) {
+                                $businessId = $get('business_id');
+                                if (! $businessId) {
+                                    return [];
+                                }
+
+                                return Brand::where('business_id', $businessId)
+                                    ->pluck('name', 'id');
+                            })
+                            ->searchable()
+                            ->required()
+                            ->disabled(fn (Get $get) => ! $get('business_id')),
+                    ])
+                    ->columns(2),
+
+                Section::make('Behavior Profile')
+                    ->description('Choose a preset profile that determines the overall aggressiveness of the orchestrator for this brand.')
+                    ->schema([
+                        Radio::make('behavior_profile')
+                            ->label('Profile Type')
+                            ->options([
+                                BrandOrchestratorProfile::PROFILE_CONSERVATIVE => 'Conservative - Higher cooldowns, lower task caps, more manager review',
+                                BrandOrchestratorProfile::PROFILE_BALANCED => 'Balanced - Uses global settings (default)',
+                                BrandOrchestratorProfile::PROFILE_AGGRESSIVE => 'Aggressive - Lower cooldowns, higher task caps, more auto-approval',
+                            ])
+                            ->default(BrandOrchestratorProfile::PROFILE_BALANCED)
+                            ->required()
+                            ->helperText('Preset profiles apply sensible defaults. Use overrides below for fine-tuning.'),
+                    ]),
+
+                Section::make('Throttling Overrides')
+                    ->description('Override global throttling settings for this brand. Leave empty to use global defaults.')
+                    ->schema([
+                        TextInput::make('max_tasks_per_customer_per_run')
+                            ->label('Max Tasks Per Customer Per Run')
+                            ->numeric()
+                            ->minValue(1)
+                            ->maxValue(20)
+                            ->placeholder('Global: '.($globalConfig->getMaxTasksPerCustomerPerRun() ?? 3))
+                            ->helperText('Maximum orchestrator tasks to create for a single customer in one run.'),
+
+                        TextInput::make('cooldown_hours')
+                            ->label('Cooldown Hours')
+                            ->numeric()
+                            ->minValue(1)
+                            ->maxValue(168)
+                            ->placeholder('Global: '.($globalConfig->cooldown_hours ?? 24))
+                            ->helperText('Minimum hours between orchestrator touches for the same customer.'),
+
+                        TextInput::make('max_pending_per_customer')
+                            ->label('Max Pending Per Customer')
+                            ->numeric()
+                            ->minValue(1)
+                            ->maxValue(10)
+                            ->placeholder('Global: '.($globalConfig->getMaxPendingPerCustomer() ?? 3))
+                            ->helperText('Maximum visible pending tasks per customer.'),
+                    ])
+                    ->columns(3),
+
+                Section::make('Auto-Approval Overrides')
+                    ->description('Override which playbooks auto-approve for this brand. Leave empty to use global settings.')
+                    ->schema([
+                        Toggle::make('auto_approval_high_intent')
+                            ->label('High Intent Buyer')
+                            ->helperText('Global: '.($globalConfig->auto_approval_high_intent ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_vip')
+                            ->label('VIP Buyer')
+                            ->helperText('Global: '.($globalConfig->auto_approval_vip ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_ghosted')
+                            ->label('Ghosted Buyer')
+                            ->helperText('Global: '.($globalConfig->auto_approval_ghosted ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_at_risk')
+                            ->label('At-Risk Account')
+                            ->helperText('Global: '.($globalConfig->auto_approval_at_risk ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_menu_followup_no_view')
+                            ->label('Menu Followup (No View)')
+                            ->helperText('Global: '.($globalConfig->auto_approval_menu_followup_no_view ?? true ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_menu_followup_viewed_no_order')
+                            ->label('Menu Followup (Viewed, No Order)')
+                            ->helperText('Global: '.($globalConfig->auto_approval_menu_followup_viewed_no_order ?? true ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_reactivation')
+                            ->label('Reactivation')
+                            ->helperText('Global: '.($globalConfig->auto_approval_reactivation_no_order_30d ?? true ? 'Yes' : 'No'))
+                            ->nullable(),
+
+                        Toggle::make('auto_approval_new_menu')
+                            ->label('New Menu Promotion')
+                            ->helperText('Global: '.($globalConfig->auto_approval_promotion_broadcast_suggestion ?? true ? 'Yes' : 'No'))
+                            ->nullable(),
+                    ])
+                    ->columns(4),
+
+                Section::make('Playbook Enable/Disable')
+                    ->description('Disable specific playbooks for this brand. Leave empty to use global settings.')
+                    ->schema([
+                        Toggle::make('playbook_no_view_enabled')
+                            ->label('No View Followup')
+                            ->helperText('Global: '.($globalConfig->no_view_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_viewed_no_order_enabled')
+                            ->label('Viewed No Order Followup')
+                            ->helperText('Global: '.($globalConfig->viewed_no_order_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_reactivation_enabled')
+                            ->label('Reactivation')
+                            ->helperText('Global: '.($globalConfig->reactivation_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_new_menu_enabled')
+                            ->label('New Menu Promotion')
+                            ->helperText('Global: '.($globalConfig->new_menu_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_high_intent_enabled')
+                            ->label('High Intent Buyer')
+                            ->helperText('Global: '.($globalConfig->high_intent_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_vip_enabled')
+                            ->label('VIP Buyer')
+                            ->helperText('Global: '.($globalConfig->vip_buyer_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_ghosted_enabled')
+                            ->label('Ghosted Buyer')
+                            ->helperText('Global: '.($globalConfig->ghosted_buyer_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+
+                        Toggle::make('playbook_at_risk_enabled')
+                            ->label('At-Risk Account')
+                            ->helperText('Global: '.($globalConfig->at_risk_enabled ?? true ? 'Enabled' : 'Disabled'))
+                            ->nullable(),
+                    ])
+                    ->columns(4)
+                    ->collapsed(),
+            ]);
+    }
+
+    public static function table(Table $table): Table
+    {
+        return $table
+            ->columns([
+                Tables\Columns\TextColumn::make('business.name')
+                    ->label('Business')
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\TextColumn::make('brand.name')
+                    ->label('Brand')
+                    ->searchable()
+                    ->sortable(),
+
+                Tables\Columns\BadgeColumn::make('behavior_profile')
+                    ->label('Profile')
+                    ->colors([
+                        'danger' => BrandOrchestratorProfile::PROFILE_AGGRESSIVE,
+                        'success' => BrandOrchestratorProfile::PROFILE_BALANCED,
+                        'info' => BrandOrchestratorProfile::PROFILE_CONSERVATIVE,
+                    ])
+                    ->formatStateUsing(fn (string $state): string => ucfirst($state)),
+
+                Tables\Columns\TextColumn::make('max_tasks_per_customer_per_run')
+                    ->label('Max Tasks/Customer')
+                    ->placeholder('Global')
+                    ->toggleable(),
+
+                Tables\Columns\TextColumn::make('cooldown_hours')
+                    ->label('Cooldown (hrs)')
+                    ->placeholder('Global')
+                    ->toggleable(),
+
+                Tables\Columns\IconColumn::make('auto_approval_high_intent')
+                    ->label('Auto High Intent')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-check-circle')
+                    ->falseIcon('heroicon-o-x-circle')
+                    ->toggleable(isToggledHiddenByDefault: true),
+
+                Tables\Columns\IconColumn::make('auto_approval_at_risk')
+                    ->label('Auto At-Risk')
+                    ->boolean()
+                    ->trueIcon('heroicon-o-check-circle')
+                    ->falseIcon('heroicon-o-x-circle')
+                    ->toggleable(isToggledHiddenByDefault: true),
+
+                Tables\Columns\TextColumn::make('updated_at')
+                    ->label('Last Updated')
+                    ->dateTime()
+                    ->sortable()
+                    ->toggleable(),
+            ])
+            ->filters([
+                Tables\Filters\SelectFilter::make('behavior_profile')
+                    ->label('Profile')
+                    ->options(BrandOrchestratorProfile::PROFILES),
+
+                Tables\Filters\SelectFilter::make('business_id')
+                    ->label('Business')
+                    ->relationship('business', 'name')
+                    ->searchable()
+                    ->preload(),
+            ])
+            ->actions([
+                EditAction::make(),
+                DeleteAction::make(),
+            ])
+            ->bulkActions([
+                BulkActionGroup::make([
+                    DeleteBulkAction::make(),
+                ]),
+            ])
+            ->defaultSort('updated_at', 'desc');
+    }
+
+    public static function getRelations(): array
+    {
+        return [];
+    }
+
+    public static function getPages(): array
+    {
+        return [
+            'index' => Pages\ListBrandOrchestratorProfiles::route('/'),
+            'create' => Pages\CreateBrandOrchestratorProfile::route('/create'),
+            'edit' => Pages\EditBrandOrchestratorProfile::route('/{record}/edit'),
+        ];
+    }
+}

app/Filament/Resources/BrandOrchestratorProfileResource/Pages/CreateBrandOrchestratorProfile.php

@@ -0,0 +1,16 @@
+<?php
+
+namespace App\Filament\Resources\BrandOrchestratorProfileResource\Pages;
+
+use App\Filament\Resources\BrandOrchestratorProfileResource;
+use Filament\Resources\Pages\CreateRecord;
+
+class CreateBrandOrchestratorProfile extends CreateRecord
+{
+    protected static string $resource = BrandOrchestratorProfileResource::class;
+
+    protected function getRedirectUrl(): string
+    {
+        return $this->getResource()::getUrl('index');
+    }
+}

app/Filament/Resources/BrandOrchestratorProfileResource/Pages/EditBrandOrchestratorProfile.php

@@ -0,0 +1,24 @@
+<?php
+
+namespace App\Filament\Resources\BrandOrchestratorProfileResource\Pages;
+
+use App\Filament\Resources\BrandOrchestratorProfileResource;
+use Filament\Actions;
+use Filament\Resources\Pages\EditRecord;
+
+class EditBrandOrchestratorProfile extends EditRecord
+{
+    protected static string $resource = BrandOrchestratorProfileResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\DeleteAction::make(),
+        ];
+    }
+
+    protected function getRedirectUrl(): string
+    {
+        return $this->getResource()::getUrl('index');
+    }
+}

app/Filament/Resources/BrandOrchestratorProfileResource/Pages/ListBrandOrchestratorProfiles.php

@@ -0,0 +1,20 @@
+<?php
+
+namespace App\Filament\Resources\BrandOrchestratorProfileResource\Pages;
+
+use App\Filament\Resources\BrandOrchestratorProfileResource;
+use Filament\Actions;
+use Filament\Resources\Pages\ListRecords;
+
+class ListBrandOrchestratorProfiles extends ListRecords
+{
+    protected static string $resource = BrandOrchestratorProfileResource::class;
+
+    protected function getHeaderActions(): array
+    {
+        return [
+            Actions\CreateAction::make()
+                ->label('New Brand Profile'),
+        ];
+    }
+}

app/Filament/Resources/BrandResource.php

@@ -29,6 +29,8 @@ class BrandResource extends Resource
 
     protected static ?int $navigationSort = 3;
 
+    protected static bool $shouldRegisterNavigation = false;
+
     protected static ?string $navigationLabel = 'Brands';
 
     public static function getNavigationBadge(): ?string

app/Filament/Resources/BrandResource/Schemas/BrandForm.php

@@ -28,9 +28,27 @@ class BrandForm
                     ->required(),
                 TextInput::make('slug')
                     ->required(),
+                Select::make('brand_voice')
+                    ->label('Brand Voice')
+                    ->options(\App\Models\Brand::BRAND_VOICES)
+                    ->default('playful')
+                    ->required()
+                    ->helperText('Controls your brand\'s personality. Combined with Audience Type, it enables 45 unique AI content styles.'),
+                Select::make('brand_audience')
+                    ->label('Audience Type')
+                    ->options(\App\Models\Brand::BRAND_AUDIENCES)
+                    ->default('consumer')
+                    ->required()
+                    ->helperText('Who the AI writes content for'),
                 Textarea::make('description')
+                    ->minLength(100)
+                    ->maxLength(150)
+                    ->helperText('100–150 characters required.')
                     ->columnSpanFull(),
-                TextInput::make('tagline'),
+                TextInput::make('tagline')
+                    ->minLength(30)
+                    ->maxLength(45)
+                    ->helperText('30–45 characters required.'),
                 FileUpload::make('logo_path')
                     ->label('Brand Logo')
                     ->image()
@@ -57,8 +75,25 @@ class BrandForm
                     ->required()
                     ->numeric()
                     ->default(0),
-                TextInput::make('meta_title'),
-                Textarea::make('meta_description')
+                Textarea::make('long_description')
+                    ->label('Long Description')
+                    ->minLength(400)
+                    ->maxLength(500)
+                    ->helperText('400–500 characters required.')
+                    ->columnSpanFull(),
+                Textarea::make('brand_announcement')
+                    ->label('Brand Announcement')
+                    ->maxLength(500)
+                    ->helperText('Up to 500 characters (optional).')
+                    ->columnSpanFull(),
+                TextInput::make('seo_title')
+                    ->label('SEO Title')
+                    ->maxLength(70)
+                    ->helperText('Up to 70 characters (optional).'),
+                Textarea::make('seo_description')
+                    ->label('SEO Description')
+                    ->maxLength(160)
+                    ->helperText('Up to 160 characters (optional).')
                     ->columnSpanFull(),
             ]);
     }

app/Filament/Resources/BusinessModuleResource/Schemas/BusinessModuleForm.php

@@ -4,13 +4,13 @@ namespace App\Filament\Resources\BusinessModuleResource\Schemas;
 
 use App\Models\Module;
 use Filament\Forms\Components\DateTimePicker;
-use Filament\Forms\Components\Grid;
 use Filament\Forms\Components\KeyValue;
 use Filament\Forms\Components\Section;
 use Filament\Forms\Components\Select;
 use Filament\Forms\Components\TextInput;
 use Filament\Forms\Components\Toggle;
-use Filament\Forms\Get;
+use Filament\Schemas\Components\Grid;
+use Filament\Schemas\Components\Utilities\Get;
 use Filament\Schemas\Schema;
 
 class BusinessModuleForm